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Room to Roam: ‎The Elephant’s Path to Climate Resilience

News Media Group, Inc.

Contact Details Karl Wayne +1 334-440-6397 karl@newsmg.com Company Website https://newsmg.com/

June 10, 2024 07:00 AM Eastern Daylight Time

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West Hollywood’s 40th Anniversary: Vacation in The High-Energy Playground to the Stars, Full of Sunshine, Style, and Culture

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/XeWP9LIZ9Nw Style, culture, glamour, luxury, fun, wellness, shopping, design, trendsetting, playground to the stars, iconic. Those are just some of the words to describe West Hollywood, California’s most walkable city in the heart of LA. This year, West Hollywood celebrates its 40th anniversary with four decades of cultural innovation, diversity, and unparalleled experiences in one of Southern California’s most iconic cities, measuring only 1.9 square miles. With influence from rock ‘n roll, folk, hair, metal bands and the distinct charm and the continuance of the famed Halloween Carnaval and WeHo Pride contribute to the rich tapestry of West Hollywood's cultural relevance, not to mention being the hub of many reality TV shows and paparazzi sightings. West Hollywood also has a long history of enacting progressive policies that protect and promote the rights of the minority, including the LGBTQ+ community. West Hollywood became an official city in 1984 with a majority-gay city council and its first openly gay mayor was elected in 1985. West Hollywood hosts one of the largest and most vibrant Pride celebrations in the country, attracting global visitation. This annual event showcases the city's commitment to LGBTQ+ inclusivity and provides a platform for the local LGBTQ+ community and the many businesses that serve it. West Hollywood commemorates these milestones with 40 Days of Pride and the return of WeHo Pride. “Pride Starts Here” kicked off on Harvey Milk Day (May 22) and runs through June 30 for “40 Days of Pride'' with programming that includes the WeHo Pride Weekend Parade, the Dyke March, the WeHo Pride Arts Festival and more. Headliners for the 2024 OUTLOUD festival included Kylie Minogue, Janelle Monāe, Kesha, and Diplo. A nationwide media tour was conducted on May 21st with Jeff Morris, Chief Marketing Officer, West Hollywood Travel and Tom Kiely, President and CEO, West Hollywood Travel + Tourism Board. Topics that were discussed during the media tour included: ● How guests can dive into the cultural forefront by exploring West Hollywood's three neighborhoods: The Design District, Santa Monica Boulevard (including LA’s Rainbow District) and the famed Sunset Strip, all nestled in the heart of LA. ● WeHo Pride celebrates 40 Days of Pride, coinciding this year with West Hollywood’s 40th Anniversary. ● What some of the summer cultural, culinary and entertainment highlights will be for anyone visiting including new trendsetting restaurants, bars, boutique, including 20 fabulous hotels, ranging from luxury to historic to celebrity drenched, not to mention the phenomenon of "roof topping” (swimming pools, sun decks and even pickleball). For more information, visit VisitWestHollywood.com. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

June 05, 2024 02:29 PM Eastern Daylight Time

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VISIONARY DIRECTOR JONATHAN BAKER ANNOUNCES FINAL FILM “ICON” AND SETS PRODUCTION FOR 2025

FATE

Los Angeles, CA (May 28, 2024) - Baker Entertainment Group, a film development and production company rooted in the tradition of classic Hollywood romance by visionary filmmaker Jonathan Baker, announced today it has wrapped production on “Fate” and is looking ahead to its next and final film. Baker’s next project “ICON” will be his final act as he sets sail on his directorial career in Hollywood. ”ICON” is about a soul that moves through a hundred years until it reaches its destiny as a rock star, using one family’s saga through immigration and musical history as its backdrop. “ICON” will head into production in 2025. "I've waited my entire life to share this story," said Jonathan Baker. "This narrative of ICON is crucial to America, highlighting the significance of immigration and how it shaped our nation. Our past is integral to our identity. A film like ICON is truly unique; it blends a historical perspective with a musical lens like never before." Baker envisions a star-studded ensemble cast coming together to create what he calls “a musical masterpiece” for “ICON”. Production on Baker’s last film “Fate” has wrapped, featuring an all star cast that includes Academy Award-winning actor Faye Dunaway (“Bonnie & Clyde”, “Chinatown”), Academy Award-nominee Harvey Keitel (“Bugsy”, “Taxi Driver”), Actor, Director, Writer, Andrew McCarthy (“The Blacklist,” “Orange is the New Black”, “Brats”), Brandon Routh (“Superman Returns”), Mena Suvari (“Grace and Grit”), Cheech Marin (“From Dusk Till Dawn”), and Janet Montgomery (“Black Swan”, “Black Mirror”). “The magic of the film is that everyone is not what they appear to be”, said Academy Award-winner Faye Dunaway. Jonathan Baker spent two years crafting the cast of “Fate” by hiring against type for each role. “Fate” and “ICON” are both co-written by Micheal Buhlman and Jonathan Baker. “Fate” is currently looking for a domestic distributor who believes in theatrical releases. Highland Film Group is handling international sales which kicked off at this year's Cannes Film Festival. For more information, please visit https://www.bakerentertainmentgroup.com/. ### Contact Details Jive PR + Digital Jordan Parlee jordan@jiveprdigital.com Company Website https://www.bakerentertainmentgroup.com

June 04, 2024 02:31 PM Eastern Daylight Time

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Is Gamification The Future Of Advertising? Here’s How One Company Is Shaking Up The Industry

Overplay

By Faith Ashmore, Benzinga In the early 90s and even 2000s, ads were a key part of consuming media and advertising was, in a way, fun. Commercials were part of the popular culture monolith and it was clear that advertising budgets were spent with intention. Ask any 90s kid, and they can quote the most popular ads of the time, whether that is Tony the Tiger’s “They’re G-r-r-reat!” or Verizon’s (NYSE: VZ) “Can you hear me now?” Today, the landscape of ads has changed, and the overall feeling is not one of enjoyment but rather fatigue. Advertising seems to be missing its mark for the majority of viewers. While ads have always been looked at through the lens of doubt, only 4% of people in a recent study by Inc. Magazine believed they were trustworthy. Not to mention, people feel overwhelmed by the sheer volume of ads they are exposed to on a daily basis, which makes them more likely to tune them out. Additionally, the cultural significance of advertising has diminished due to the increasing amount of ads on the internet, and most ads are not viewed as entertaining or effective at selling products. There has also been recent discourse that criticizes the rise of "woke-wash" advertising or makes false claims about social or environmental responsibility just for profit. “It’s harder to reach audiences, the cost of marketing is going up, the number of channels has exponentially proliferated and the cost to cover all of those channels has proliferated,” Jay Pattisall, the lead author of a recent advertising report, shared in an interview. “It’s a continual pressure for marketers – we’re no longer just creating advertising campaigns three or four times a year and running them across a few networks and print.” What Does The Future Of Successful Advertising Look Like? In a world where everyone seems to despise ads, gamification could be the next frontier for advertising, with 2 out of 3 Americans spending an hour on gaming every day. In this landscape, Overplay emerges as a solution that aims to disrupt the status quo. Overplay leverages the power of gamification and introduces a new approach to advertising that transforms traditional ads into interactive games. By turning ads into engaging experiences, Overplay seeks to capture users' attention and boost their active participation. Overplay's innovative platform empowers creators to effortlessly infuse their videos with interactive elements, removing the need for coding skills and technical expertise. This democratization of interactive content creation opens up a world of possibilities for creators, allowing them to tap into the immense popularity of gaming culture quickly and easily. The result is a more immersive and enjoyable ad experience that stands out amidst the noise of traditional advertising. Not only does Overplay benefit creators, but it also offers value to brands. By harnessing the power of playable game ads, brands can connect with their target audience in a highly interactive and memorable way. Plus, playable ads have been shown to achieve a staggering 7x higher conversion rate compared to other ad formats, making them a powerful tool for driving results. With Overplay, brands can create these effective playable game ads at a fraction of the cost and time traditionally required. The allure of Overplay is undeniable, with hundreds of thousands of app downloads and millions of games played. By recognizing that the current zeitgeist has shifted away from enjoying ads, Overplay has set out to transform the advertising landscape by making ads more enjoyable, interactive and effective through the power of gamification. Featured photo by Joshua Earle on Unsplash. Overplay is revolutionizing a $574 billion digital media landscape with the first frictionless platform for user-generated games.With Overplay, everyone can turn their videos into games and share them with the world — in minutes, for free, with no code. Overplay’s app can be used to quickly and easily make games from anything: funny moments with your friends, cat memes, cooking tutorials, extreme sports POVs, and more!Imagine the NBA creating playable highlights reels, movie studios releasing trailers that are games, and car companies making commercials where you virtually test drive their cars. Overplay’s app and licensable technology allows billions of creators, social media users, and brands to amplify audience engagement by making their content interactive.Overplay sits at the intersection of three massive markets: social media, video advertising, and casual gaming. We are merging everything that makes these markets successful into one revolutionary form of digital media that will be consumed and created by BILLIONs of potential Overplayers worldwideWith Overplay’s API, brands can apply a thin layer of gaming on top of videos already being streamed in advertisements. Because our technology is so simple and takes only a few minutes, Overplay cuts down on thousands of hours of production time and millions of dollars in costs for brands to leverage this highly engaging ad format. This post contains sponsored content. This content is for informational purposes only and not intended to be investing advice. Contact Details Caroline Strzalka caroline@overplay.com Company Website https://overplay.com/

June 04, 2024 09:00 AM Eastern Daylight Time

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Comcast Partners with Jaime Mendez News to Serve Hispanic Community in Seattle

Comcast Pacific Northwest

Comcast today announced a partnership with Se Habla Media to support and expand its Jaime Mendez News Spanish-language newscast to the more than 60,000 members of the Hispanic community in Seattle. The partnership includes a grant to support operations and technology along with a regular spot on Comcast’s Xfinity TV Channel 79 to air its broadcasts. “When Sinclair Broadcasting group let go of its Univison affiliate at the end of 2023, the only local Spanish newscast on TV in our area also disappeared,” said Diana Oliveros, co-founder of Se Habla Media. “This sudden lack of a newscast posed yet another barrier to important information for many Hispanics. So, we decided to create our own local media outlet.” Se Habla Media was born out of Oliveros’ and Jaime Mendez’s desire to fill the void left by the disappearance of Univision. The two decided that creating their own media outlet was the best and likely only solution to avoid the disappearance of local Spanish-language news. They also realized that they didn’t have time to waste. In roughly three months they created Se Habla Media and launched on Jan. 1, 2024. It was a labor of love in more ways than one—Oliveros and Mendez are married and live in the home that has also become their studio. "Our collaboration with Jaime and Diana aligns seamlessly with Comcast's mission to support our communities, advance digital equity, and help small businesses succeed," said Rodrigo Lopez, Senior Vice President of Comcast Pacific Northwest Region. "By supporting Se Habla Media, a news outlet created by Latinos for Latinos, we are helping to keep our Spanish-language community informed about local events and raise awareness of important local issues." Before the partnership with Comcast, Jaime Mendez News, the newscast produced by Se Habla Media, was limited to online broadcasts. Even without a lot of marketing or a TV cable channel, it was able to build a critical mass of more than 120,000 followers. Additionally, the outlet has reached more than a million viewers across Facebook, Instagram and YouTube. Most of the Se Habla Media’s online audience lives in the Puget Sound area, but it also has followers in Central and Eastern Washington, California and Mexico. The addition of a TV cable channel and the support of Comcast will help expand its reach and audience. “There is a huge technological gap for some members of the Hispanic community,” said Oliveros. “It is often taken for granted that anyone has access to internet connection and social media, but the truth is that TV is still an important, and sometimes the only source of information for some people. These are the people that tend to be some of the most vulnerable.” Mendez was the news anchor for the now closed Seattle Univision broadcast. He has been a pioneer in Hispanic media for the last 25 years. Oliveros is a career diplomat specializing in community outreach and local economic development. During her six years in Seattle, she acted as Consul for Community Outreach at the Consulate of Mexico in Seattle, leading the efforts of collaborating with the Mexican migrant community in Washington and Alaska, to provide health, education and financial literacy programs. Her position created a deeper and better understanding of the needs and culture of the local and regional Spanish speaking community. The financial support from Comcast will also aid in paying for freelance reporters to develop news stories. In the future, Mendez wants to provide more daily news and add a sports show with specialized segments. “We feel glad to see that other stakeholders, like Comcast, see the value of what we are doing and commit to strengthen projects like ours,” said Mendez. “The partnership with Comcast helps us bring reliable information to more people and gives us the exposure we need to raise awareness about the need in the Hispanic community.” Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company. From the connectivity and platforms we provide, to the content and experiences we create, our businesses reach hundreds of millions of customers, viewers, and guests worldwide. We deliver world-class broadband, wireless, and video through Xfinity, Comcast Business, and Sky; produce, distribute, and stream leading entertainment, sports, and news through brands including NBC, Telemundo, Universal, Peacock, and Sky; and bring incredible theme parks and attractions to life through Universal Destinations & Experiences. Contact Details Comcast Andy Colley andy_colley@comcast.com Company Website https://washington.comcast.com/

June 03, 2024 08:00 AM Pacific Daylight Time

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Dads and Grads Gift Ideas

News Media Group, Inc.

Contact Details News Media Group Jennifer Rivera +1 954-667-9647 jrivera@newsmg.com Company Website https://newsmg.com/

May 30, 2024 03:07 PM Eastern Daylight Time

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This Mark-Cuban-Backed Company Is Creating Waves In The Creator Economy

Overplay

By Faith Ashmore, Benzinga Ever since the pandemic, the creator economy has taken off in ways that few would have predicted. While the 21st century had already seen YouTube stars making seven-figure salaries, the pandemic made the creator economy far more accessible to a larger number of people. In 2023, the creator economy was worth $250 billion, and it is predicted that by 2027, it could reach more than $480 billion. According to a report by Goldman Sachs Research, it's expected that 50 million global creators will grow at a 10-20% compound annual growth rate during the next five years. This significant expansion in the creator economy has ample room for continued development. Individuals are finding new opportunities to monetize their skills and creativity across a number of platforms. This has led to an increase in the variety of content being produced, from vlogs and tutorials to artwork and music. The rise of subscription-based platforms and the implementation of creator monetization tools has further fueled this expansion, providing creators with the means to generate income directly from their fanbase. Of course, earning their share in ad revenue remains important for creators who are monetizing on platforms like YouTube, TikTok and Instagram. However, while user-generated content is becoming more and more valuable, this trend hasn’t yet fully emerged in the gaming format because games until now have been difficult, time-consuming and expensive to make. A New Creator Platform That Leverages Interest In Video Games In today's digital landscape, where, according to YouTube, 1 billion hours of video are watched on YouTube daily, and short-form videos are found to be highly engaging by almost 70% of consumers, Overplay has emerged as a revolutionary addition to the creator economy. Overplay empowers creators to effortlessly transform their videos into interactive games, requiring no coding skills. This game-changing solution addresses the demand for engaging and interactive content, enabling creators to tap into the world of gaming in just minutes. The platform also helps content creators do more with their existing content, making playable experiences for their fans without intensive labor. Overplay extends its value to brands as well, offering the opportunity to create playable game ads at a fraction of the cost and time required by traditional methods. Imagine the NBA creating playable highlight reels, movie studios releasing trailers that are games and car companies making commercials where you virtually test drive their cars! Moreover, playable ads yield a 7x higher conversion rate compared to other ad formats. The company's success is evident through impressive figures, including over hundreds of thousands of app downloads and millions of games played. When stacked against a regular YouTube video, a gamified version of that same video garners 23 times more engagement, proving the significant potential of Overplay as a new approach to content creation and consumption. When Overplay appeared on the latest season of Shark Tank, it was no surprise that the company managed to catch the attention and investment of Mark Cuban, who later said at SXSW, “I like to geek out with the good stuff, Overplay is the good stuff!” Overplay operates at the nexus of a $574 billion digital media landscape that encompasses social media, advertising and gaming and is revolutionizing content creation. It introduces fresh, lean-in interactive experiences that surpass the lean-back approach to video that we are all used to. Recognizing the need for faster and cost-effective game development, the founders of Overplay have harnessed the power of interactivity to create content that is highly replayable and, as a result, more valuable to both creators and players alike, especially as they strive to achieve high scores. With its innovative approach, Overplay is making its mark as a transformative force within the creator economy. Featured photo by Andre Hunter on Unsplash. Overplay is revolutionizing a $574 billion digital media landscape with the first frictionless platform for user-generated games.With Overplay, everyone can turn their videos into games and share them with the world — in minutes, for free, with no code. Overplay’s app can be used to quickly and easily make games from anything: funny moments with your friends, cat memes, cooking tutorials, extreme sports POVs, and more!Imagine the NBA creating playable highlights reels, movie studios releasing trailers that are games, and car companies making commercials where you virtually test drive their cars. Overplay’s app and licensable technology allows billions of creators, social media users, and brands to amplify audience engagement by making their content interactive.Overplay sits at the intersection of three massive markets: social media, video advertising, and casual gaming. We are merging everything that makes these markets successful into one revolutionary form of digital media that will be consumed and created by BILLIONs of potential Overplayers worldwideWith Overplay’s API, brands can apply a thin layer of gaming on top of videos already being streamed in advertisements. Because our technology is so simple and takes only a few minutes, Overplay cuts down on thousands of hours of production time and millions of dollars in costs for brands to leverage this highly engaging ad format. This post contains sponsored content. This content is for informational purposes only and not intended to be investing advice. Contact Details Caroline Strzalka caroline@overplay.com Company Website https://overplay.com/

May 30, 2024 08:40 AM Eastern Daylight Time

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The Meme Stock Revival Saw GameStop (NYSE: GME) Shares Surge Above 120%: VantagePoint’s A.I.-Driven Forecasting Software Saw It Coming A Week Earlier

Benzinga

By James Blacker, Benzinga Meme stocks have once again rocked the financial markets, with GameStop Corp (NYSE: GME) and AMC Entertainment Holdings Inc (NYSE: AMC) seeing dramatic spikes in recent weeks. Shares of GameStop soared 74% on May 13 after social media influencer and investor Keith Gill, who was instrumental in the 2021 meme stock frenzy, made his first social media post in three years. Similarly, other meme stocks saw massive surges, such as AMC, which rose nearly 80%, and Koss Corporation (NASDAQ: KOSS), which more than doubled. While the share prices of GameStop and AMC seem to have now settled down, the resurgence of meme stocks has reignited the discussion about their volatility and unpredictability. While making money with meme socks is possible, it is considered by many to be risky and relies heavily on timing the market. GameStop shares opened at $26.34 on May 13. At the time of writing, however, the stock is trading at $22.12, which means that traders who entered long positions after Gill’s social media posts on May 11 and 12 would be in the red. A month ago, the stock was trading at around $10, which means those who got in early would be up some 120%. Staying Ahead Of The Curve While humans can be notoriously bad at timing the market, advanced predictive tools are invaluable for traders and investors looking to capitalize on events like the meme stock resurgence. Amid such a landscape, the right tools are essential, and VantagePoint’s A.I.-driven market forecasting software has proven its ability to predict the momentum and trends of stocks like GameStop and AMC before they take off, with up to 87.4% historical accuracy. Combined with its dual-patented intermarket analysis, which compiles and analyzes data about the interconnectedness of global markets, VantagePoint reports that its AI software saw the GameStop confirmed trend reversal as early as May 3rd, long before the broader market reacted to it. VantagePoint claims that its software gives traders precise forecasts of a trend’s direction from one to three days in advance, in addition to predictions of the next day’s high and low. It makes forecasts for over 2,300 stocks, ETFs, futures, forex pairs, commodities and cryptocurrencies every single day. The company has been using A.I. to forecast the markets for over three decades, which means three decades that its neural networks have been learning and getting more and more accurate. In line with the company’s vision to empower investors daily, VantagePoint was the first trading software developer in the world to introduce strategy back-testing capabilities in trading software for personal computers. In February 2020, long before the A.I. explosion, the company announced that its predictive accuracy had increased to 87.4%. Since introducing its first trading software in 1983, VantagePoint has grown into a multi-million dollar, Inc. 500, trading software company with over 40,000 customers in more than 160 countries. The company has also won multiple awards, including “Best Predictive A.I. Software For Trading” by A.I. World Finance in 2023. The company also partnered with Benzinga in 2022 for a four-part series to help traders. With the resurgence of social media-driven volatility, VantagePoint’s early insights could give traders and investors the edge they need to stay ahead of the curve. Find out more at www.vantagepointsoftware.com. Featured photo by Yorgos Ntrahas on Unsplash. Benzinga is a leading financial media and data provider, known for delivering accurate, timely, and actionable financial information to empower investors and traders. This post contains sponsored content. This content is for informational purposes only and not intended to be investing advice. The above (GME) chart is from past data and is atypical. Trading involves risk. Past results do not guarantee future performance. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

May 30, 2024 08:30 AM Eastern Daylight Time

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Halving of BTFS Storage Rewards

BitTorrent

Singapore, May 28, 2024 – To sustain the growth and success of the BitTorrent ecosystem, BTFS is set to implement a halving on the next round of rewards for storage miners on the BTFS network. From 00:00 (UTC) June 25, 2024, the daily rewards for storage miners on the BTFS network will be halved from 15 billion BTT to 7.5 billion BTT. The BitTorrent File System (BTFS) is a decentralized file storage system that utilizes blockchain technology and peer-to-peer transmission. It allows users to store their files across multiple nodes in a distributed manner, enhancing file security and reliability. BTFS also offers rapid file transfer and access, giving users greater convenience in managing and sharing files. By integrating key features of the BitTorrent Chain (BTTC), such as cross-chain connectivity and multichannel payment options, BTFS significantly enhances user experience. Currently, the BTFS network is experiencing rapid growth with over 8 million nodes across the network, including more than 6 million super miners, according to BTFS SCAN. To support the efficient operations of these nodes, BTFS initiated a rewards program and has provided an aggregate of 25 trillion BTT since the launch of BTFS Mainnet in 2019. Every two years, the BTFS rewards halving will occur causing the rewards for all storage miners across the network to be cut in half. (Halving roadmap) Moreover, halving will also prompt miners to improve node performance by optimizing node operation and reducing waste. In addition, an upgrade of the official website for the BTFS technical community and the release of BTFS v3.0 Mainnet will be scheduled in sync with the halving. These developments are expected to improve the efficiency of the BTFS protocol, expand the user base, and enhance its overall functionality. Looking ahead, BTFS is committed to continuously refining its storage rewards strategies. The goal is to expand the network of nodes participating in file storage on BTFS, providing developers with an efficient, secure, and reliable storage solution boosting both the capacity and the transaction efficiency of the BTTC network. About BTFS The BitTorrent File System (BTFS) is both a protocol and a web application that provides a content-addressable peer-to-peer mechanism for storing and sharing digital content in a decentralized file system, as well as a base platform for decentralized applications (Dapp). The BTFS team has been working on the latest network operations and BTT market sentiment, etc., to make a series of dynamic adjustments such as upload prices and airdrop reward schemes. About BitTorrent Founded with a leading peer-to-peer sharing technology standard in 2004, BitTorrent, Inc. is a consumer software company based in San Francisco. Its protocol is the largest decentralized P2P network in the world, driving 22% of upstream and 3% of downstream traffic globally. Its flagship desktop and mobile products, BitTorrent and µTorrent, enable users to send large files over the internet, connecting legitimate third-party content providers with users. With over 100 million active users, BitTorrent products have been installed on over 1 billion devices in over 138 countries worldwide. Since November 2018, TRON (TRX), Binance (BNB), and Bitcoin (BTC) holders have the opportunity to purchase one-year subscriptions of BitTorrent or µTorrent products, including Ads Free and Pro for Windows. Pro includes anti-virus and anti-malware screening, file converting and playability in HD. Users can visit bittorrent.com or utorrent.com to learn more. Website | Telegram | Medium | X | Media Contact John Chen press@bittorrent.com Contact Details John Chen press@bittorrent.com

May 28, 2024 07:53 PM Eastern Daylight Time

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