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Velocity Global welcomes tech leader and ‘Shark Tank’ investor Robert Herjavec as global brand ambassador

Velocity Global

Velocity Global, the leading provider of global expansion solutions, today announced a partnership with Robert Herjavec to serve as an international brand ambassador for the company. Herjavec is a leading investor on the Emmy Award-winning show, “Shark Tank,” and founder and CEO of global cybersecurity firm, Herjavec Group. “As an entrepreneur and investor, I want other business leaders to know there are efficient and agile global expansion options for immediate, streamlined growth,” said Herjavec. “My own business experience taught me firsthand about the challenges of growing on a global scale. Velocity Global simplifies global expansion. Fast-growing businesses gain the ability to test new markets without a long-term investment, bring on top talent anywhere around the globe, and protect valuable intellectual property. Its focus on the customer experience approach is what sets it apart and I’m excited to help businesses grow.” Clients rely on Velocity Global’s expertise and global infrastructure to hire internationally without the cost or complexity of foreign legal entity establishment. As a strategic partner, Velocity Global manages in-country compliance, payroll, and benefits for its clients’ supported employees so that businesses can focus on growth. “A rise in demand for tech services is spurred by the pandemic, and growth happens now,” said Rob Wellner, Velocity Global chief revenue officer. “Robert relates with other business leaders as a peer. He grew his cybersecurity company into a multinational firm and is passionate about helping others recognize the benefits of global business. He embodies the entrepreneurial journey as an immigrant with a paper route to the launch of his own successful global company from his basement. He shares our vision and our values, and we welcome him to the Velocity Global team.” Herjavec contributes his insights on the outlook of global business in Velocity Global’s 2021 State of Global Expansion ™ report scheduled to be released in February. Sign up here to receive a copy of the report upon launch. Herjavec joins former FedExCup and five-time PGA TOUR champion, Billy Horschel, as a global brand ambassador for Velocity Global. Both exhibit the values of the company and reinforce Velocity Global’s People First approach to global expansion. ABOUT ROBERT HERJAVEC Robert Herjavec is one of North America’s most recognizable business leaders. A dynamic entrepreneur, Robert has built and sold several IT companies and is the Founder & CEO of Herjavec Group, a global cybersecurity operations leader specializing in managed security services, compliance, identity services and incident response for enterprise-level organizations. He shares his expertise with other entrepreneurs each week as a leading Shark on ABC’s Emmy Award-winning hit show, Shark Tank. For more information visit www.robertherjavec.com. ABOUT VELOCITY GLOBAL Velocity Global helps companies grow globally. Founded in 2014, Velocity Global’s clients rely on its expertise and global infrastructure in 185 countries to hire compliantly around the world, increase revenue, scale efficiently, and access global talent. Named a “Leader” in Global Employer of Record services by prominent analyst firm NelsonHall, Velocity Global is a strategic partner to its clients with comprehensive services led by its core offering of International PEO as well as Immigration, Entity Setup and Support, Global Talent Acquisition, and Consulting. Velocity Global is headquartered in Denver, Colorado, with regional headquarters in Amsterdam and Singapore, and local employees in 14 countries. Contact Details Velocity Global John Hall +1 720-650-4348 johnhall@velocityglobal.com Company Website https://velocityglobal.com/

January 28, 2021 07:02 AM Mountain Standard Time

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COMCAST AND EL CENTRO DE LA RAZA LAUNCH NEW DIGITAL LEARNING LAB AND WIFI-CONNECTED LIFT ZONE IN SEATTLE

Comcast West Division

Comcast Washington and El Centro de la Raza announced today the launch of a WiFi-connected Lift Zone and opening of a new lab that will support online learning for students, families and community groups. The new Roberto Maestas Digital Learning Lab and upgraded WiFi coverage will help El Centro ensure support for hundreds of local families. The Comcast Lift Zone gives El Centro robust Wi-Fi coverage to support programs, including Deferred Action for Childhood Arrivals program (DACA) and immigration services, housing and economic support, distance learning, youth curriculum, emergency services, and adult education classes. Comcast’s Lift Zones include free hotspot connectivity and access to hundreds of hours of educational and digital skills content while bringing the community El Centro serves needed WiFi connectivity. The Roberto Maestas Digital Learning Lab offers a safe, welcoming multi-use space and technology center that supports distance learning and community based virtual programming. The lab is furnished with $50,000 in new technology from Comcast for recording, streaming and remote instruction, which enables El Centro to run their programming virtually until it is safe to return to in-person instruction. Through this new virtual programming, El Centro is able to connect with even more households than ever before, allowing people from across the state to remotely attend classes from the safety of their home. In the future, the lab will be open to other local nonprofits for use, as well. “The Roberto Maestas Digital Learning Lab and expanded WiFi connectivity will play a vital part in supporting the people we serve throughout our local and virtual community. The lab will provide access to resources that empower our youth to participate in their education and actively learn in a digital environment. We will be able to provide technology training to help adults secure living wage jobs and support retraining efforts for those in industries impacted by the pandemic. We look forward to creating new programming that will better the lives of families in our community during the pandemic and beyond,” said Estela Ortega, Executive Director of El Centro de la Raza (The Center for People of All Races). When the pandemic hit, El Centro made the commitment to continue its operations and serve the diverse community that relies on its support, as well as provide a safe and secure place for families and youth. Without this commitment, many families, immigrants and first-generation Americans would not have access to important services they need. Comcast announced a multiyear program in fall of 2020 to equip different locations in Washington with these WiFi-connected “Lift Zones.” Working with its network of nonprofit partners, Comcast is providing robust WiFi hotspots at safe spaces in King, Snohomish and Spokane Counties that are expected to help tens of thousands of students and families. Additional Lift Zones sites are currently under consideration across Comcast’s footprint statewide, with the goal of having 40 installed in the first part of 2021. The Lift Zone initiative provides free connectivity inside partner community centers for the next three years. “The pandemic has put students and families at risk of being left behind. There is a need in our community for more programs that utilize technology and internet resources that families of all races and backgrounds can benefit from at this time, regardless of their personal or economic status,” said Rodrigo Lopez, Regional Senior Vice President of Comcast Washington. “We are proud to be able to help this important organization that we’ve partnered with for more than a decade serve people remotely and offer needed internet resources. This new lab and WiFi connectivity will help El Centro continue its important work, at a time when it is needed most.” Lift Zones are a part of Comcast’s ongoing commitment to help connect at risk families to the Internet so they can fully participate in educational opportunities and the digital economy. The program complements Comcast Internet Essentials, which is a comprehensive, affordable Internet adoption program. Since 2011, more than 85,000 households in Washington state have been connected to high-speed Internet in their home thanks to the program. Internet Essentials offers access to free digital literacy training resources, the option to purchase an Internet-ready computer for less than $150; and low-cost, high-speed Internet service for $9.95 a month plus tax. The program is structured as a partnership between Comcast and tens of thousands of school districts, libraries, elected officials, and nonprofit community partners nationwide. For more information, or to apply for the program in seven different languages, please visit www.internetessentials.com or call 1-855-846-8376. Spanish-only speakers can also call 1-855-765-6995. About El Centro de la Raza As an organization grounded in the Latino community of Washington State, it is the mission of El Centro de la Raza (The Center for People of All Races) to build the Beloved Community through unifying all racial and economic sectors; to organize, empower, and defend the basic human rights of our most vulnerable and marginalized populations; and to bring critical consciousness, justice, dignity, and equity to all the peoples of the world. We envision a world free of oppression based on poverty, racism, sexism, sexual orientation, and discrimination of any kind that limits equal access to the resources that ensure a healthy and productive life in peace, love and harmony for all peoples and our future generations. Learn more at www.elcentrodelaraza.org. About Comcast Corporation Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company with three primary businesses: Comcast Cable, NBCUniversal, and Sky. Comcast Cable is one of the United States’ largest video, high-speed internet, and phone providers to residential customers under the Xfinity brand, and also provides these services to businesses. It also provides wireless and security and automation services to residential customers under the Xfinity brand. NBCUniversal is global and operates news, entertainment and sports cable networks, the NBC and Telemundo broadcast networks, television production operations, television station groups, Universal Pictures, and Universal Parks and Resorts. Sky is one of Europe's leading media and entertainment companies, connecting customers to a broad range of video content through its pay television services. It also provides communications services, including residential high-speed internet, phone, and wireless services. Sky operates the Sky News broadcast network and sports and entertainment networks, produces original content, and has exclusive content rights. Visit www.comcastcorporation.com for more information. Contact Details Comcast Nick McDonald +1 425-977-5565 Nick_McDonald@Comcast.com Comcast Andy Colley +1 (425) 248-5438 Andy_Colley@Comcast.com El Centro de la Raza Dulce Gutierrez Vasquez +1 (206) 957-4605 dgvasquez@elcentrodelaraza.org Company Website https://washington.comcast.com/

January 25, 2021 08:03 AM Pacific Standard Time

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Minuteman Press Earns Entrepreneur Number 1 Rated Printing and Marketing Franchise and Franchise Business Review Top Franchise Rankings for 2021

Minuteman Press International Inc

Minuteman Press International is Entrepreneur Magazine’s 2021 #1 Rated Printing & Marketing Franchise Marking an Impressive 30 Years and 18 Years in a Row at Number 1 Franchise Business Review Has Named Minuteman Press to Their Top Franchises of 2021 Rankings Based Directly on Franchisee Feedback Minuteman Press International, the world’s leading design, marketing, and printing franchise, has been awarded the 2021 #1 printing and marketing franchise ranking by Entrepreneur Magazine. The Minuteman Press franchise team has now achieved this prestigious #1 rating for an impressive 30 years and 18 years in a row. Independent franchisee satisfaction firm Franchise Business Review has also named Minuteman Press International to their Top Franchises of 2021 listing based directly on comprehensive feedback and Minuteman Press franchise reviews from owners. In 2020, Minuteman Press reached an incredible milestone, celebrating 45 years in franchising. Thanks to a complete team effort and the leadership of Nick Titus, third-generation President of Minuteman Press International, Minuteman Press franchisees have been able to adapt and operate efficiently despite the challenges of the COVID-19 pandemic. “ Printing is an essential business and Minuteman Press owners provide critical, high-demand products and services to businesses and organizations to help them operate efficiently, market effectively, communicate with clients, and grow,” says Titus. He adds, “To once again receive top franchise rankings from Entrepreneur and Franchise Business Review is a testament to the dedication of our owners and the mutual commitment we have in helping them succeed.” Peter Castorena has owned his Minuteman Press franchise in Lancaster, CA for nearly 15 years. Already a member of the President’s Million-Dollar Circle for achieving yearly gross sales of at least $1 million, Peter has continued to grow his sales even during the COVID-19 pandemic. He says, “There is nothing more that Minuteman Press International could have done to support franchise owners like me during this unprecedented time. We really appreciate the leadership and communication shown by Nick Titus as well as the additional marketing resources and ongoing support we have received when we needed it most.” One of the marketing resources established by Minuteman Press to help support local businesses everywhere during the pandemic is Bounce Back USA. The free initiative provides free local business listings and free COVID-19 awareness and prevention posters. Bounce Back USA was featured in Forbes and has helped connect thousands of businesses in local communities to their consumers with the idea of supporting and shopping local. Titus says, “I am very proud of the work we’ve done with Bounce Back USA (and the Bounce Back programs in other countries we operate) as well as the various marketing campaigns and strategies we’ve quickly developed and made available to our franchisees. As a team, we are constantly striving to help our franchisees and their clients grow their businesses.” He continues, “As essential businesses, our franchises remain open and operating with safe ordering, pickup, and delivery options. For each of our locations, we continue to add more high-demand products and services and we have been doing this for a long time. Today, your local Minuteman Press franchise can provide virtually any type of custom printing and design, direct mail campaigns, large format printing (banners, posters, and signage), custom branded apparel, promotional items, and more.” Titus concludes, “As we move forward into 2021, I am optimistic that we will be able to continue the momentum that we’ve built together. I am thankful for the diversity of products and services that our owners can provide their customers. Already having longstanding relationships with vendors and suppliers enabled us to pivot easily during the pandemic and offer PPE products to our customers as well as other essential products. Our owners have been able to adjust to the needs of their clients throughout the pandemic, and moving forward I feel we will continue to stay strong and grow together.” For more information about #1 rated Minuteman Press printing franchise opportunities and to read Minuteman Press franchise reviews, visit https://minutemanpressfranchise.com. About Minuteman Press International Minuteman Press International is the number one rated business marketing and printing franchise that offers world class training and unparalleled ongoing local support. At Minuteman Press, We Are The Modern Printing Industry ™ providing high quality products and services that meet the needs of today's business professionals and go way beyond ink on paper. Today, our centers offer innovative branding solutions and produce custom designs, promotional products, branded apparel, direct mail marketing, large format printing (banners and posters), signs and graphics, and much more. Prior experience is not necessary to own and operate a successful Minuteman Press franchise. Learn more about Minuteman Press franchise opportunities and access franchise reviews at https://minutemanpressfranchise.com Contact Details Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

January 25, 2021 10:00 AM Eastern Standard Time

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U.S. Chamber of Commerce Report: State of American Business

YourUpdateTV

The pandemic has caused unprecedented economic disruption. In conjunction with the State of American Business, the U.S. Chamber of Commerce has released a new economic report on the outlook for and challenges facing key industries across the country. A video accompanying this announcement is available at: https://youtu.be/uTchoM1ZxrQ The Chamber has released its annual policy agenda, detailing the most important legislative and regulatory priorities for the American business community. It includes how business is ready to work with the new Biden Administration and the new Congress to rally for recovery as we continue to battle the pandemic. Neil Bradley, Exec VP and Chief Policy Officer, U.S. Chamber of Commerce, conducted a nationwide media tour from Washington, DC in conjunction with D S Simon Media and YourUpdate TV to address results of a new economic report on the business outlook for recovery in 2021. During interviews with TV and radio stations across the country, Neil Bradley discussed: Results of the new economic report on the business outlook for recovery in 2021 What local businesses can do to rally for recovery post pandemic How business hopes to work with the Biden Administration to get things done on issues including infrastructure, immigration, and the workforce. The Chambers most important legislative and regulatory priorities to help local businesses recover. The latest on support available for local businesses About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

January 25, 2021 10:00 AM Eastern Standard Time

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CMMC Center of Excellence Announces Engagement Agreement with itSM Solutions

Interoperability Clearinghouse

The Cybersecurity Maturity Model Certification Center of Excellence ( CMMC COE ), hosted by the Information Technology Acquisition Advisory Council (IT-AAC), a public-private partnership serving the public and private sectors for more than 15 years, is excited to announce a partnership with itSM Solutions, a global consortium of academic, government and industry thought leaders working together to create training and technology solutions that enable enterprises to design, operationalize and automate a cybersecurity risk management program based on the best practice publications created by the National Institute of Standards and Technologies (NIST), the International Standards Organization (ISO), the Center for Internet Security (CIS) and the Committee of Sponsoring Organizations (COSO) of the Treadway Commission. This unique partnership will extend efforts to identify and include proven capabilities within the CMMC COE Marketplace to improve cybersecurity protection and resilience for the global defense industrial base network of contractors, vendors, and suppliers. itSM has created an innovative, turnkey NIST 800-171 FastTrack Readiness Program that will provide DIB companies with an affordable, fixed price cybersecurity risk management solution that will deliver the cybersecurity risk management outcome expected by the Department of Defense. The FastTrack program will include accredited certification training, online mentoring from industry experts plus an online Integrated Risk Management (IRM) platform that will seamlessly integrate all cybersecurity and IT Risk and Compliance functions into a powerfully automated assessment and program management solution. The executed Engagement Agreement establishes a collaborative engagement between itSM Solutions and the CMMC COE to partner in the furthering of their respective and complementary missions and objectives regarding the adoption, use, and expansion of CMMC based cybersecurity practices, risk management, and compliance for the DIB contractor, vendor, and supplier community of providers creating a broader CMMC ecosystem globally to improve security and resilience. Specific actions will include: The co-development of CMMC advisory services, cyber training and education programs to accelerate CMMC certification, increase cyber adoption and improve cyber protection & resilience. Co-sponsor symposiums, training programs and podcasts leveraging their combined cyber and IT expertise. Host regular working groups, with other partners, to enable collaboration and communications. Source qualified CMMC/ cyber professionals to serve as advocates. Establish an independent Industry Cyber Security Advisory Council with peer organizations to advise and educate leaders across government and industry on the continued evolution and effectiveness of CMMC. “This is exciting opportunity for us”, said Mr. John Weiler, Chairman of the Board at CMMC Center of Excellence, “This new partnership will further help advance the goals and objectives for improving the supply chain security and resilience of the US Department of Defense (DoD)”. “itSM Solutions is proud to partner with the CMMC COE on this very exciting initiative,” stated Mr. Rick Lemieux, Managing Partner and Chief Revenue Officer at itSM Solutions. “We look forward to collaborating with the COE on solutions that will not only get DIB companies ready for CMMC certification but also provide them with the skills and tools necessary to manage cybersecurity risk management as they would any other business function”. The CMMC-COE ( http://cmmc-coe.org ) and itSM Solutions partnership will focus on bringing together the many disparate cyber and national security communities of interest to reduce complexity, improve awareness, and accelerate industry effort to become more cyber resilient against the growing threats from nation states and criminal enterprises. The CMMC-COE establishes both a Market Place and Knowledge Clearinghouse that will include resources that support the overall effort, including white papers; tutorials; recorded webcasts; presentations; and more that will help reduce the cost and burden on small and medium size contractors already struggling from the impact of COVID. For more information on the CMMC COE, please visit http://cmmc-coe.org email info@cmmc-coe.org or call 703-863-3766 For more information on itSM Solutions, please visit https://www.itsmsolutions.com/ About Us ---------- CMMC-COE.ORG is a unique non-profit public-private partnership, with a vision to accelerate Cybersecurity Maturity Model (CMM) adoption, and reduce time & cost for security compliance for our partners by leveraging commercial best practices, CMMC standards, and innovative solutions for a measurable success. Our mission, focused on DOD mission objectives, cost containment and expeditious CMMC compliance, is to help the DIB improve cyber posture and resilience, and simplify its acquisition. The CMMC-COE is hosted by the Information Technology Acquisition Advisory Council (IT-AAC), a public/private partnership (P3) chartered in 2007 as an honest broker to reach outside the confines of the Federal IT advisories that lack dynamic reach into the Global IT Market, and dedicated to the adoption of commercial IT management standards of practice and innovations emanating from the Global IT market. Team IT-AAC has already demonstrated the value of its decade long investment, and provides a unique value to agencies seeking to achieve accelerate the transformation of legacy processes and systems. Our Just-in-Time SMEs apply an innovative suite of Technology Business Management and Agile Acquisition Processes needed to assure the business value of commercial IT. The Interoperability Clearinghouse (ICH), is the managing partner that make up the 24 NGO/SDO organizations that make up the IT-AAC. ICH provides the contract vehicles, clearances, and critical resources proven to guide sustainable, measurable and repeatable processes needed to drive better investment decisions as the speed of mission need, while aligning existing processes, methods and workforce with IT reform mandates contained in Clinger Cohen Act, FITARA, IT MGT Act, EO13838. Contact Details Bob Dix +1 703-975-6633 bob.dix@it-aac.org Company Website https://cmmc-coe.org

January 25, 2021 06:00 AM Eastern Standard Time

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CMMC Center of Excellence & CMMC COE EU Announce Memorandum of Understanding with Gerico Security SRL of Italy

Interoperability Clearinghouse

The Cybersecurity Maturity Model Certification Center of Excellence ( CMMC COE ), hosted by the Information Technology Acquisition Advisory Council (IT-AAC), a public-private partnership serving the public and private sectors for more than 15 years, in collaboration with the UK’s Parava Security Solutions representing the CMMC-COE in Europe, is excited to announce a partnership with Gerico Security SRL through a Memorandum of Understanding to expand presence across Italy and Europe. This unique partnership represents an agreement to jointly drive education, awareness, and adoption of the CMMC standard and other cybersecurity measures to improve protection and resilience of the global supply chain that supports the Defense Industrial Base network of contractors, partners, vendors, and suppliers around the world. Through this bold collaboration, the parties will pursue initiatives that are mutually beneficial and deemed critical to the broad adoption and embrace of the CMMC, NIST standards, and cybersecurity best practices including: Sourcing of Senior qualified CMMC/Cyber professionals (both DoD and industry) serving as distinguished guest lecturers in selected events and seminars. Co-sponsorship of selected/approved webinars to gain a prospective on technology and business trends and giving insight to help propagate innovation that leads to crafting better industry proposals in response to DoD requirements. Co-Developing CMMC/Cyber Training and Education programs that will accelerate CMMC certification AND improved cyber protection and resilience “This is exciting opportunity for us”, said Mr. John Weiler, Chairman of the Board at CMMC Center of Excellence, “This new partnership will further help advance the goals and objectives for improving the supply chain security and resilience of the US Department of Defense (DoD)”. “This is a great moment for the deployment of cyber security and CMMC for the European Defense Industry Base. said Andy Watkin-Child of Parava Security Solutions, who also leads the CMMC COE EU. Having Gerico as a Partner in Italy brings their unique cyber security skills to support companies within one of Europe’s Largest Defense Partners deploy CMMC and cyber Security”. “We are proud of the strategical and cultural relationship between our Countries within which this agreement can be considered to be a missing peace. In an era of asymmetric cyber warfare, cybersecurity is the primary defense tool of the western industrial systems and, we believe that the CMMMC model will be used within both the defense and civilian sectors”, said Mr. Giustino Fumagalli, CEO of Gerico Security. Gerico Security SRL is the CMMC’s reference point in Italy. Through the CMMC-COE and PARAVA agreement, Gerico is aimed at supporting the main defense parties on both sides of the Atlantic and is aimed at defining and achieving high levels of cybersecurity both on large and small Italian companies belonging to the DoD’s Defense Industrial Base. Gerico Security is an Italian center of excellence in advisory on information & cyber security, business continuity, internal and third-party audit and security inspection activities. Gerico supports private organizations in business process certifications through the provision of turn-key projects of Governance Risk & Compliance. For more information on the CMMC COE, please visit http://cmmc-coe.org email info@cmmc-coe.org or call 703-863-3766 For more information on the CMMC COE EU, please visit https://cmmc-eu.com/ For more information about Parava Security Solutions, please visit https://www.parava.org/ For further information about Gerico Security, please visit www.gerico-sec.it or send an email to info@gerico-sec.it About Us ---------- CMMC-COE.ORG is a unique non-profit public-private partnership, with a vision to accelerate Cybersecurity Maturity Model (CMM) adoption, and reduce time & cost for security compliance for our partners by leveraging commercial best practices, CMMC standards, and innovative solutions for a measurable success. Our mission, focused on DOD mission objectives, cost containment and expeditious CMMC compliance, is to help the DIB improve cyber posture and resilience, and simplify its acquisition. The CMMC-COE is hosted by the Information Technology Acquisition Advisory Council (IT-AAC), a public/private partnership (P3) chartered in 2007 as an honest broker to reach outside the confines of the Federal IT advisories that lack dynamic reach into the Global IT Market, and dedicated to the adoption of commercial IT management standards of practice and innovations emanating from the Global IT market. Team IT-AAC has already demonstrated the value of its decade long investment, and provides a unique value to agencies seeking to achieve accelerate the transformation of legacy processes and systems. Our Just-in-Time SMEs apply an innovative suite of Technology Business Management and Agile Acquisition Processes needed to assure the business value of commercial IT. The Interoperability Clearinghouse (ICH), is the managing partner that make up the 24 NGO/SDO organizations that make up the IT-AAC. ICH provides the contract vehicles, clearances, and critical resources proven to guide sustainable, measurable and repeatable processes needed to drive better investment decisions as the speed of mission need, while aligning existing processes, methods and workforce with IT reform mandates contained in Clinger Cohen Act, FITARA, IT MGT Act, EO13838. Contact Details Bob Dix +1 703-975-6633 bob.dix@it-aac.org Company Website https://cmmc-coe.org

January 19, 2021 10:00 AM Eastern Standard Time

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Minuteman Press Franchise in Fairfield, CT Empowers Local Businesses to Grow Sales During COVID-19

Minuteman Press International Inc

“We are busier than ever and that is becoming true for those we serve. Everything is coming back and people are enthusiastic to move forward and grow.” Minuteman Press in Fairfield, CT is a locally owned design, marketing, and printing franchise that has remained open as an essential business during the COVID-19 pandemic. Owners Cheryl Camarato and Susan Wybiral have worked hard for nearly ten years as business owners to get where they are today, and they weren’t going to let anything get in their way. Cheryl explains, “Over the last four years we took our sales to incredible heights. We have mentored businesses of all sizes and we are proud of our operations and business growth both before the pandemic and during it.” Cheryl continues, “The beginning of COVID-19 was a scary time for everyone, but we made fast moves to remain open and strengthen our clients’ connections so they could survive and eventually resume growth.” From her words to real world actions, her full staff was hard at work within weeks. A grateful community of entrepreneurs, graduates and families were well on their way developing new ways for keeping life and prosperity in Fairfield. “What I did was shut the door and worked,” Cheryl explains. A lot of people were very happy Minuteman Press in Fairfield was still working on their behalf while they were under unbelievable pressure. “We got an email that said, ‘Thank God you are still working!’ and it was from a large landscaping customer with 90 locations. We take care of design and print, advising on strategy for all of them. I’d say we do postcard mailings for them to the amount of 40,000 per week, give or take.” Cheryl’s reputation for meeting complex situations head-on empowers her capabilities as a problem-solver. “Challenging times are opportunities for us to utilize our full-range of technology. We help our clients by leveraging our products and services as well as the combined years of experience Susan and I have rerouting businesses into success stories, even against the odds.” They are unmatched when it comes to taking calculated risks and they share this talent with everyone who entrusts them with projects. As it turns out, Cheryl has an uncanny ability to come out on the winning side of tough decisions during a time when it’s difficult to calculate because facts are still developing. As the world opens back up, she and Susan are part of the reason the local economy is becoming revitalized. “We bought our center with skillsets perfectly matched to make it all work and developed a healthy relationship with our franchise family over the years, too.” She adds, “My wife and I went to our system-wide World Expo in Las Vegas and I met so many great people from headquarters as well as other franchise owners from around the world. We knew we would never have a slow time because our industry is filled with options that we can extend to our customers. We have recently added another large format machine, a heat press and have been printing floor graphics and doing vehicle wraps. So, while the holidays were bonkers around here with orders as might be expected, we are also busy right now. Our restaurants, small business owners, local government and non-profits are coming to us for help and we have them all covered. We do not have slow periods and we can see the good effects of our work in action all around the area.” Cheryl reduced spending immediately and used her innate and earned business intelligence to bolster her bottom line. She called and visited her customer base to check on their welfare and help them strategize. “We remained open and busy because print is an essential business, so we did a great deal of work for the town, including the parks department which needed health and safety signage without delay. Then, we were sensitive to local families hoping to celebrate graduations. So, we designed printed options like lawn signs and put them online, including Esty as a way to create a special tradition and help our area preserve this rite of passage.” The thoughtful designs were met with $15,000 worth of sign orders and happy families. “It was a strong sales month for us in the middle of lockdowns. We remained positive and somehow, we pulled it off. We took care of signage for between six and eight grammar schools, the same number of middle schools plus public works and the board of education. People really needed help preserving monumental moments and businesses needed help adjusting to unusual hours. Signage was in high-demand and our business never slowed down.” Cheryl is humble about her role as mentor, but her reputation for being there for clients grows even as she models how to handle emergencies. Susan is a production master and takes care of the latest technology their modern printing center houses. Cheryl says, “I am on the money end of our business and with that came the decision to diversify years ago. We made wise equipment decisions that allow us to take care of clients in-house the majority of the time and we never stop devising new ways to make real connections with target audiences. The response is a stronger, more enduring business no matter which industry our client represents.” Four years ago, Cheryl and Susan took an A-frame sign and cut it into the shape of a t-shirt, advertising customized apparel. “Within an hour people came in asking if we could print customized t-shirts. We knew we would work to make sure our clients’ options in marketing was not limited, so we provided things some people might not expect from a ‘print shop.’ During the COVID-19 challenge our efforts really paid off as we are able, for instance, to welcome our construction and landscaping customers into much more than they realized they could use to grow business.” Today there are still uncertainties but Cheryl keeps her finger on the pulse of each brand under her care. She has helped them all make swift adjustments. “We move and groove an go on to the next thing while a lot of other printers just print basics. For example, we have a ton of construction companies and when their owners come in, they come in asking for work orders. We then show them how we can letter their trucks and provide A-frame signs, branded facemasks and an entire marketing strategy to take them around hurdles reaching customers.” “Every time I provide a freshly printed, branded facemask as a sample, I get an order for up to several hundred,” she says. It is how Minuteman Press in Fairfield meets the reality of what her community faces and helps make it possible to keep buying and selling. She adds, “We move quickly and when people were working from home and under stress, we used our status as an essential business to create a bridge between their restricted activity and the message they need to keep in front of target audiences.” Her commitment is firm and her approach to sales is no-nonsense but Cheryl’s devotion to the success of every project entrusted to her staff at Minuteman Press in Fairfield is deeply personal. This is met with lasting gratitude as she concludes, “We are busier than ever and that is becoming true for those we serve. Everything is coming back and people are enthusiastic to move forward and grow.” For more information on Minuteman Press in Fairfield, CT, visit https://www.fairfield-ct.minutemanpress.com. To learn more about #1 rated Minuteman Press franchise opportunities, visit https://minutemanpressfranchise.com. Contact Details Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

January 18, 2021 10:00 AM Eastern Standard Time

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CMMC Center of Excellence Announces Memorandum of Understanding with Women in Cybersecurity Mid Atlantic

Interoperability Clearinghouse

The Cybersecurity Maturity Model Certification Center of Excellence ( CMMC COE ), hosted by the Information Technology Acquisition Advisory Council (IT-AAC), a public-private partnership serving the public and private sectors for more than 15 years, is proud to announce a Memorandum of Understanding with the Women in Cybersecurity Mid Atlantic affiliate. This unique partnership will extend efforts to advance the goals and objectives for improving the cyber and supply chain security and resilience of the US Department of Defense (DoD) global Defense Industrial Base (DIB) network of contractors, suppliers, and vendors. The executed MOU establishes a cooperative agreement between the Women in Cyber Security Mid Atlantic and CMMC COE to partner in the furthering of their respective and complementary missions and objectives regarding the adoption, use, and expansion of CMMC based cybersecurity practices for the DIB contractor community and the information and communication technology community creating a broader CMMC ecosystem to improve security and resilience. Specific actions will include: The co-development of CMMC advisory services, cyber training and education programs to accelerate CMMC certification, increase cyber adoption and improve cyber protection & resilience. Expand and drive diversity across the cybersecurity workforce Co-sponsor symposiums, training programs and podcasts leveraging their combined cyber and IT expertise. Host regular working groups, with other partners, to enable collaboration and communications. Establish an independent Industry Cyber Security Advisory Council with peer organizations to advise and educate leaders across government and industry on the continued evolution and effectiveness of CMMC Through this exciting partnership, the CMMC-COE ( www.cmmc-coe.org ) will also focus on bringing together the many disparate cyber and national security communities of interest to reduce complexity, improve awareness, and accelerate industry effort to become more cyber resilient against the growing threats from nation states and criminal enterprises. The CMMC-COE establishes both a Market Place and Knowledge Clearinghouse that will include resources that support the overall effort, including white papers; tutorials; recorded webcasts; presentations; and more that will help reduce the cost and burden on small/medium size contractors already struggling from the impact of COVID. The CMMC-COE partner network will be sharing a wide range of capabilities from member organizations, including; cyber standards frameworks, education, solution architectures, cyber mentoring, workforce, and other elements needed to scale to the demands of the entire DIB market place in the US and abroad (400,000+ contractors). “This is exciting opportunity for us”, said Mr. John Weiler, Chairman of the Board at CMMC Center of Excellence, “This new partnership will further help advance the goals and objectives for improving the supply chain security and resilience of the US Department of Defense (DoD)”. “The WiCyS Mid-Atlantic is excited to team with the CMMC COE in efforts to enhance the overall security of the defense industrial base supply chain. This partnership clearly demonstrates the CMMC COE’s commitment to a diverse cybersecurity workforce, which is key to defending the nation’s cyber critical infrastructure. Creative and inclusive teaming is essential to the CMMC’s success!”, said Ms. Diane M Janosek, Founder and Senior Advisor, Women in Cybersecurity Mid-Atlantic. WiCyS is a non-profit membership organization with national reach that is dedicated to bringing together women in cybersecurity from academia, research and industry to share knowledge, experience, networking and mentoring. The initiative was created through an NSF grant (Award # 1303441 ) by Dr. Ambareen Siraj at Tennessee Tech University in 2012, and has grown into a wonderful alliance among academia, government and industry. WiCyS offers mentoring, learning, networking and career development to women at all stages of their cybersecurity careers. Whether you are a student just considering a career in cybersecurity or an experienced leader in the cybersecurity workforce, WiCyS provides tangible benefits and a supportive community. The Women in Cybersecurity Mid-Atlantic Affiliate (WiCyS MAA) is a regional affiliate that covers the geographic areas: South New Jersey, South-East Pennsylvania, Delaware, Maryland, District of Columbia, and Northern Virginia, and will continue to undertake activities to promote recruitment, retention, and advancement of women in cybersecurity. For more information on the CMMC COE, please visit http://cmmc-coe.org email info@cmmc-coe.org or call 703-863-3766 For more information on the Women in Cybersecurity Mid Atlantic, please visit https://www.wicysmidatlantic.org/ About Us ---------- CMMC-COE.ORG is a unique non-profit public-private partnership, with a vision to accelerate Cybersecurity Maturity Model (CMM) adoption, and reduce time & cost for security compliance for our partners by leveraging commercial best practices, CMMC standards, and innovative solutions for a measurable success. Our mission, focused on DOD mission objectives, cost containment and expeditious CMMC compliance, is to help the DIB improve cyber posture and resilience, and simplify its acquisition. The CMMC-COE is hosted by the Information Technology Acquisition Advisory Council (IT-AAC), a public/private partnership (P3) chartered in 2007 as an honest broker to reach outside the confines of the Federal IT advisories that lack dynamic reach into the Global IT Market, and dedicated to the adoption of commercial IT management standards of practice and innovations emanating from the Global IT market. Team IT-AAC has already demonstrated the value of its decade long investment, and provides a unique value to agencies seeking to achieve accelerate the transformation of legacy processes and systems. Our Just-in-Time SMEs apply an innovative suite of Technology Business Management and Agile Acquisition Processes needed to assure the business value of commercial IT. The Interoperability Clearinghouse (ICH), is the managing partner that make up the 24 NGO/SDO organizations that make up the IT-AAC. ICH provides the contract vehicles, clearances, and critical resources proven to guide sustainable, measurable and repeatable processes needed to drive better investment decisions as the speed of mission need, while aligning existing processes, methods and workforce with IT reform mandates contained in Clinger Cohen Act, FITARA, IT MGT Act, EO13838. Contact Details Bob Dix +1 703-975-6633 bob.dix@it-aac.org Company Website https://cmmc-coe.org

January 14, 2021 06:00 AM Eastern Standard Time

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Pencil doubles returns for brands with next generation ads created by AI

Stockwood Strategy

Online video ads can now be generated by artificial intelligence (AI), while learning what resonates with audiences, in order to deliver better results for brands. This innovation is being pioneered by Pencil, the Creative AI company, with the launch of its Machine Generated Creative (MGC) platform. US online sales reached almost $800 billion in 2020, up by 32% year-over-year fuelled by the pandemic*. Over ten million advertisers bought over $80 billion of Facebook ads last year, and research consultancy Nielsen has estimated that creative design can drive almost half of campaign performance. Learning Pencil’s MGC video ads, which are each unique and can be generated in 1 minute, have dozens of creative parameters which can be tracked and analysed through the Pencil platform. Using historic ad performance data, Pencil is able to understand what in the ad is resonating with customers. It can then generate new batches of ad ideas which are new and distinct, but which share winning characteristics with past winners. In this way Pencil learns what works while continuously exploring new ideas that might resonate with audiences. For example, a flashlight brand using Pencil may generate a first batch of ads and find that those pitching battery life outperform those pitching brightness. The brand may then generate more ads exploring how battery life is important when keeping a flashlight in the car for emergencies. Performance Pencil analysed over 100 campaigns that used MGC video ads over the past 6 months and found the best MGC ads delivered an average return on ad spend (ROAS) 2x that of other ads the brands were running. One brand’s MGC campaign delivered 7x higher ROAS. Will Hanschell, CEO and co-founder of Pencil commented: “Great ad campaigns are born from many creative ideas that are distilled down to a few. We are doing exactly this, extremely quickly, using AI. In launching MGC, we want to bring speed, insights and new ideas to marketing teams who care about both the creativity and the results of their ads - that means all marketing teams. Our platform uses the same brainstorm and refine process that creative teams have always used, which means creative teams can collaborate with the platform or use it to automate their day-to-day experimentation.” “Video ads have been dominating marketing campaigns around the world, even more so in 2020 as businesses have pivoted to ecommerce and social channels to engage new customers. The Pencil platform allows brands affordable access to the most powerful AI technology available today to deliver badly needed growth for their businesses, from day one.” Technology Pencil leverages proprietary technology to generate ad video, derive insights and make predictions, as well as integrating the OpenAI API to generate ad copy. The OpenAI API provides access to GPT-3, one of the world’s most powerful language models. Pencil is among the first companies approved to use it commercially. This approval requires strict criteria in AI safety and ethics. GPT-3 allows Pencil to go beyond generating product descriptions, and begin to generate entirely new narratives around a brand or product. For example, pitching a flashlight in an ad by first establishing that working in the dark can be dangerous. This makes Pencil’s ads more compelling to potential customers, and therefore more effective for brands. “Our ads are able to learn from what works for the people - like you or me - who see them and click on them. Our platform gives brands a tool to build a deep understanding of what’s working, what isn’t and what they should try next. We are generating ideas and campaigns that self-learn, providing brands with new insights and a way forward to grow their businesses. With the 2x better results we’ve already achieved at 10x less time and cost, we believe AI will be as fundamental to creativity in the future as the pencil was in the past.” adds Will Hanschell Ends *eMarketer, US Ecommerce Growth Jumps to More than 30% About Pencil Pencil is a Creative AI company on a mission to generate unexpected ideas that get results. Pencil generates ads that learn to perform, delivering the return on ad spend that helps brands scale their businesses. Pencil invented Machine Generated Creative (MGC), a new way of making ads that algorithmically optimises for creative novelty, brand relevance and return on advertising spend. It always starts from a human brief and it always involves total human editorial control. Pencil’s MGC platform generates ads in minutes and has been shown to generate ads that double returns for brands. Pencil was founded in 2018 with a team from Google, Facebook and Uber and is backed by Sequoia, Wavemaker Partners, Singapore Innovate and Entrepreneur First. Contact Details Bilal Mahmood +44 7714 007257 b.mahmood@stockwoodstrategy.com Company Website https://www.trypencil.com/

January 12, 2021 06:00 AM Eastern Standard Time

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