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Senator Dave Cortese and Mothers’ Milk Bank California Announce Senate Resolution 20 Designating May as First-Ever California Human Milk Donation Month

The Mothers' Milk Bank

Senator Dave Cortese (District 15) and Mothers’ Milk Bank California announce State Resolution 20 to mark the official designation of May as the first-ever California Human Milk Donation Month to underscore the critical role of donor human milk in improving infant health outcomes and highlight the urgent need for increased access to this life-saving resource. A May 1 Senate floor session in Sacramento will announce this landmark resolution authored by Senators Dave Cortese and Senator Aisha Wahab with co-authors Senators Alvarado-Gil, Ashby, Blakespear, Caballero, Gonzalez, Hurtado, Limón, Pérez, Rubio, and Umberg. The designation of May as the first-ever California Human Milk Donation Month coincides with the release of The State of Human Milk Banking in California: a comprehensive report that provides critical insights into milk donation trends and statistics, the growing demand for pasteurized donor human milk (PDHM), and the evolving landscape of infant nutrition in California. With a growing demand for donor milk across the state, this call for additional donors will help meet the growing need for donor breast milk and expand access to human milk’s life-saving benefits for every premature and medically fragile infant that needs it. "Demand for pasteurized donor human milk (PDHM) has increased worldwide, for both medically fragile infants in the NICU and those that still need support after a NICU discharge. Mothers Milk Bank California distributes PDHM to 60% of NICUs in California and elsewhere and has seen a 30% increase in demand for PDHM in the last year. Designating May as the first-ever California Human Milk Donation Month is designed to raise awareness about the life-saving power of donor human milk," said Jennifer Benito-Kowalski, CEO of Mothers’ Milk Bank California. "Every ounce can save a baby’s life. Only 2% of eligible donors in California are donating breast milk and 1 in 11 babies is born preterm and may need this resource. Let’s help ensure everyone knows how to donate this liquid gold.” “All infants should have access to the benefits of breast milk, one of the most cost-effective ways to improve overall public health. The unique properties of breast milk make it incredibly powerful in preventing the onset of serious diseases like Necrotizing Enterocolitis (NEC) which can be deadly to preterm babies," said Senator Dave Cortese. "Donor recruitment is critical. In California, up to 99% of very preterm or very low birthweight babies use PDHM in the NICU. Yet the current donor pool meets under 75% of the increased demand,” said Senator Dave Cortese of District 15. Preterm or premature infants are the priority population in need of donor human milk. There are many reasons that an infant’s mother’s milk may be unavailable, including absence of the birth mother, the mother having certain diseases that can be transmitted to the baby, the mother requiring medications that may make breastfeeding unsafe, premature birth requiring hospitalization of the infant in the NICU, and lactation difficulties. Prospective donors undergo medical screening to determine their eligibility and health status. Once approved, their donated milk is pasteurized to eliminate pathogens while preserving its nutritional value, and then sent to public health for testing, The pasteurized milk is distributed to hospitals and individuals in a safe and regulated manner. UC Health Milk Bank, AANHPI Lactation Collaborative, California Breastfeeding Coalition, California WIC Association, Community Bridges WIC, Denise Chapel Nutritional Services, Human Milk Connection, Nourishing Justly, Pretty Mama Breastfeeding LLC, Raíces y Cariño, Sacramento Breastfeeding Coalition, Santa Cruz County Breastfeeding Coalition, Solano County Breastfeeding Coalition and Watsonville Hospital will join the public awareness campaign to shine a light on how human milk saves lives. For images and B-roll, visit MothersMilk.org/CAMilkDonationMonth. Livestream the legislative session in Sacramento here: https://www.senate.ca.gov/calendar About Mothers’ Milk Bank California The oldest operating nonprofit milk bank in the U.S, Mothers’ Milk Bank California is a nonprofit organization dedicated to providing lifesaving donor human milk to medically fragile infants. As one of the nation’s longest-operating milk banks, we ensure equitable access to safe, pasteurized donor milk for hospitals and families in need. About Senator Cortese Senator Dave Cortese was elected in November of 2020 to represent State Senate District 15 which encompasses much of Santa Clara County in the heart of Silicon Valley. Along with his accomplished career as an attorney and business owner, the Senator previously served on the Santa Clara County Board of Supervisors for over a decade, with four years as Board President, on the San Jose City Council for eight years, including two years as Vice Mayor, and as a trustee for the East Side Union High School District for eight years. ### Founded 50 years ago, Mothers' Milk Bank California is a leading nonprofit dedicated to providing screened, donated human milk to babies in need. As a founding member of the Human Milk Banking Association of North America (HMBANA), it helped set standards for nonprofit milk banks across North America. The organization collects, pasteurizes, and distributes safe human milk to hospitals and families, ensuring essential nutrition for infants. Committed to improving lives, Mother's Milk Bank California supports families and advances neonatal care. Contact Details Jennifer Benito-Kowalski +1 408-831-7276 jbenito@mothersmilk.org Cheryl Reiss Cheryl@landispr.com Company Website https://mothersmilk.org/

April 28, 2025 06:07 AM Pacific Daylight Time

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VOESH New York Launches the Ultimate 2-in-1 Exfoliating Body Wash

VOESH New York

VOESH New York is thrilled to unveil the newest addition to its vegan body care lineup: the Exfoliating Body Wash. Combining the power of cleansing and exfoliation, this 2-in-1 scrub-to-suds formula is designed to gently smooth and soothe dry, rough patches while leaving skin feeling softer, clearer, and hydrated. Say goodbye to complicated shower routines and hello to the simplicity of beautiful, healthy skin in one step. Packed with active ingredients like pure sugar crystals, plant-derived AHAs, and a nourishing botanical oil blend, this microbiome-friendly Exfoliating Body Wash delivers a luxurious, skin-loving experience. The dual-action, 99+% natural-origin formula is perfect for those seeking a gentle exfoliation and cleanse that never strips skin’s moisture. The mild, plant-derived surfactants produce a rich lather, while the added oils hydrate for a refreshed feel. “Our goal has always been to create products that not only deliver high-quality skincare but also provide an experience,” said Vera Oh, Co-Founder of VOESH New York. “With our Exfoliating Body Wash, we’ve combined captivating scents and a multitasking formula that simplifies your shower routine without feeling rushed.” The Exfoliating Body Wash is available in four skin-friendly, finely crafted fragrances to create an elevated sensory moment: Fig & Amber: A warm, inviting blend of sweet fig and amber that creates a cozy ambiance. Black Tea & Rosé: A rich, smoky tea scent balanced with the light, fresh aroma of rosé to create an upscale atmosphere. Neroli & Patchouli: A captivating blend of citrusy neroli and deep, earthy patchouli that balances freshness and sensual depth. Hinoki & Lavanda: A calming, earthy scent of hinoki wood, blended with the soft, floral aroma of lavender, to create a peaceful, nature-inspired escape. Treat your skin and senses to the new Exfoliating Body Wash! Shop the collection on voesh.com and at select retailers. Bare your best and shower sweeter! About VOESH New York: Founded in 2013, VOESH New York has emerged as a premier destination for clean and efficacious body care solutions catering to head-to-toe wellness. Noteworthy products include Pedi in a Box, Mani in a Box, the award-winning Shower & Empower Vitamin C Shower Filter, and Collagen Gloves and Socks. VOESH New York is committed to providing 100% vegan, cruelty-free, and sustainable products because every body deserves better beauty! All VOESH New York products are certified by PETA and registered with the US Mocra, EU CPNP and UK SCPN, maintaining vegan, cruelty-free, and dermatologist-tested standards. VOESH New York proudly excludes all 1,680+ EU-banned ingredients and an additional 400+ potentially harmful ingredients. For more information, visit VOESH New York’s website at Voesh.com or contact press@voesh.com. ### All VOESH New York products are certified by PETA and registered with the EU CPNP, and UK SCPN. Always vegan, cruelty-free, and dermatologist-tested, VOESH New York proudly excludes all 1,680+ EU-banned ingredients and an additional 400+ potentially harmful ingredients. VOESH New York products can be found at select Target, Rite Aid, and, Kroger stores nationwide, as well as on voesh.com, amazon.com, walmart.com, and riteaid.com. Contact Details Colleen Mathis +1 917-690-5560 Colleen@absoluterrelations.com Company Website https://voesh.com/

March 25, 2025 09:59 AM Eastern Daylight Time

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LOVER® Cosmetics Demo’s Simple Beauty in 5-Steps on NewBeauty’s TalkShopLive® Channel

LOVER COSMETICS

LOVER® Cosmetics founder Ashley Maurin Rodden demos the makeup line’s 5-step, simple-beauty makeup regime and magnetic palettes on NewBeauty Magazine’s TalkShop Live channel Tuesday, March 4 at 6:00 p.m. eastern. “After doing hundreds of makeovers, women kept repeating the same two complaints, ‘I don’t know how to do my makeup’, and ‘I don’t have time’. Our 5-step makeup regime and guide show women HOW to do their makeup and our 5-step palettes help women do their makeup fast,” said Rodden. LOVER Cosmetics placed first runner-up in Sept. at MakeupIn’s New York Beauty Tank Competition for its best-selling 5-step palettes and makeup classes. The line also serves as the makeup provider for the New York City Macy’s Thanksgiving Day Parade, producing more than 1300 makeup kits for dancers and cheerleaders nationwide. The everyday woman can learn how to simplify her makeup routine, travel and touch ups from the safety of her own powder room on Tuesday. Paris-trained makeup artist Ashley Maurin Rodden is offering a quick, 5-step demo on TalkShopLive. Each palette also has a QR code on the bottom that takes women to a 5-step video. Palettes range from the smokey palette, to a very wearable nude shimmer palette, and the line’s best-selling matte palette that caters to a more mature client. “The four palettes are the colors that are most purchased and put together year after year in my studio. And, they are multifunctional! The taupe color in each is a double for a brow filler, the light shadow services as a highlighter. The wearer can actually use this one palette for a full face,” said Rodden. “Plus, the rectangular space can be used to store lashes, extra lipstick or foundation for a busy woman on the go or for travels.” Each of the palettes are made in the USA, vegan, paraben free, gluten free, EU complaint and cruelty free. The cosmetic line was started by Kansas City’s Ashley Maurin Rodden in 2006 and gained notoriety as the National Sponsor of Miss Teen USA. Rodden spent a summer interning at Chanel, Inc., in New York City and Rodden studied makeup artistry in Paris, France, at the renowned Christian Chauveau makeup school. The Kansas City-based studio services women nationwide, providing in-studio and virtual makeup lessons. The line serves as the makeup provider for the Macy’s Thanksgiving Day Parade and Spirit of America Productions, plus dance and cheer teams nationwide. For more information on LOVER Cosmetics or to visit www.lover-cosmetics.com or email pr@lover-cosmetics.com. Founded in 2006, LOVER® Cosmetics LLC, is a full color cosmetics line. From day one, the goal was to make makeup simple for women. In 2009 LOVER® was named the national sponsor of Miss Teen USA. After hundreds, perhaps thousands of makeovers, the brand relaunched LOVER® Cosmetics in response to women’s two most common makeup dilemmas: 1) “I don’t know how to do my makeup” and 2) “I don’t have time.” The answer: LOVER®’s magnetic palettes, 5-step makeup regime and their soft, natural approach to makeup help women look good and feel good every day. LOVER placed 1St runner up in the nation at the 2024 MakeupIn beauty tank competition in New York. The brand is also the makeup provider for the Macys Thanksgiving Day parade and Spirit of America, designing more than 1300 makeup kits for cheerleaders and dancers nationwide. Contact Details Colleen Mathis, absolute R relations Colleen Mathis +1 917-690-5560 colleen@absoluterrelations.com Company Website https://www.lover-cosmetics.com/

March 03, 2025 08:00 AM Eastern Standard Time

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Miracles for Mya Hosts Second Annual Gala in March to Support Children Battling Cancer

Miracles for Mya

Miracles for Mya, a beacon of hope for families facing pediatric cancer, is thrilled to announce its Second Annual Miracles for Mya Gala on March 8, 2025. The event will celebrate the organization's remarkable impact, including providing over $56,000 in holiday gifts to children battling cancer in 2024. It will also raise crucial funds to continue its mission of delivering joy and support to children with cancer and their families. “Building on the success of last year’s inaugural gala, this year's event promises an unforgettable evening filled with entertainment, raffles, and an opportunity to make a difference, said Misti Alberico Tinajero, President of Miracles for Mya. “All proceeds from the gala will directly benefit Miracles for Mya and our ability to help bring tiny miracles for the families and children battling pediatric cancer.” The gala, priced at $85 per person, offers guests not only a night of dinner, dancing, and an open bar but also entertainment by renowned Chicago DJ Eddie V. Guests will also have the opportunity to participate in raffles for prizes that include a $1000 Southwest Airlines Gift Card, a PlayStation 5, and a Go Kart. “The Miracles for Mya Gala is not just a fundraiser; it's a powerful opportunity to raise awareness about pediatric cancer and highlight the profound impact kindness and compassion can have on families in their most challenging moments,” said Antonio Tinajero, Vice President of Miracles for Mya. “The Miracles for Mya Gala is not just a fundraiser; it’s a celebration of resilience, hope, and the power of community.” Miracles for Mya Gala When: Saturday, March 8, 2025 5:00 PM Where: Tuscany Falls Banquets 9425 W 191st St Mokena, IL 60448, USA Tickets: Purchase here. Since its founding in 2018, Miracles for Mya has donated over 9,000 toys to children at local area hospitals throughout Northeastern Illinois. The 2024 holiday season was one of the busiest yet, with the nonprofit reaching a significant milestone—providing over $56,000 in gifts to children facing the brave battle against cancer. Over $160,000 in toys and financial aid has been distributed by the charity in the last seven years. About Mya: Started by Mya’s Parents, Miracles for Mya is a 501(c)(3) nonprofit organization founded after Mya's courageous battle with stage IV Neuroblastoma. Mya was a typical 4-year-old who loved pink, princesses, and all things Disney. Mya’s (and her family’s) life changed on January 11, 2011, when they heard the words “Mya has cancer.” Mya was diagnosed with stage IV Neuroblastoma and was high-risk from the beginning. As scary as cancer was, nothing was going to change who this kid was. She was always known for her smile, kindness, generosity, and bravery. Mya fought long and hard over the next 6 years, never once believing that she couldn’t conquer cancer. Throughout her years, Mya left a lasting impression on all whom she encountered. Learn more at miraclesformya.org. To learn more about Miracles for Mya and the charity’s work, visit miraclesformya.org. Miracles for Mya is a 501(c)(3) nonprofit organization, and all proceeds are tax deductible. Contact Details Raynor Ave. Aaron Alberico +1 202-744-0786 aalberico@raynoravenue.com Company Website https://miraclesformya.org/

February 19, 2025 08:00 AM Eastern Standard Time

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VOESH Adds New Foot Care to Love with Solemate Heel Repair Balm Lavender

VOESH New York

After the overwhelming success of the Solemate Heel Repair Balm Mint, VOESH New York is thrilled to introduce the latest addition to its foot care lineup: Solemate Heel Repair Balm Lavender. Building on the excitement surrounding the original formula, this new lavender-scented version promises a soothing experience while delivering the same powerful hydration and nourishment for dry, cracked heels. The Solemate Heel Repair Balm Lavender combines vegan squalane, organic virgin olive, macadamia, and jojoba oils to repair rough, damaged skin and restore softness. The balm is also enriched with lavender essential oil to hydrate and help reduce foot odor, leaving feet feeling refreshed and revitalized. Whether at home or traveling, the waterless stick balm forms a protective layer to lock in moisture and maintain healthier heels with ease. Vera Oh, Co-Founder of VOESH New York, shared, “We created the Solemate collection with the goal of enhancing our customers’ foot health. Since they’re on their feet all day, we wanted to provide a product that brings comfort, confidence, and convenience. Our lavender formula offers a calming, rejuvenating experience that fits seamlessly into any wellness routine.” With the addition of Solemate Heel Repair Balm Lavender, VOESH New York continues to lead the way in at-home foot care, providing high-quality, dermatologist-tested, vegan, and cruelty-free products so you can feel good about what goes on your skin. Take your heels to Cloud 9 with this luxurious, 100% vegan heel balm. Experience instant, visible results in one single swipe! Find your Solemate on voesh.com and in select retailers. About VOESH New York: Founded in 2013, VOESH New York has emerged as a premier destination for clean and efficacious body care solutions catering to head-to-toe wellness. Noteworthy products include Pedi in a Box, Mani in a Box, the award-winning Shower & Empower Vitamin C Shower Filter, and Collagen Gloves and Socks. VOESH New York is committed to providing 100% vegan, cruelty-free, and sustainable products because every body deserves better beauty! All VOESH New York products are certified by PETA and registered with the US Mocra, EU CPNP and UK SCPN, maintaining vegan, cruelty-free, and dermatologist-tested standards. VOESH New York proudly excludes all 1,680+ EU-banned ingredients and an additional 400+ potentially harmful ingredients. For more information, visit VOESH New York’s website at Voesh.com or contact press@voesh.com. ### Founded in 2013, VOESH New York has emerged as a premier destination for clean and efficacious body care solutions catering to head-to-toe wellness. Noteworthy products include Pedi in a Box, Mani in a Box, the award-winning Shower & Empower Vitamin C Shower Filter, and Collagen Gloves and Socks. VOESH New York is committed to providing 100% vegan, cruelty-free, and sustainable products because every body deserves better beauty! All VOESH New York products are certified by PETA and registered with the US Mocra, EU CPNP and UK SCPN, maintaining vegan, cruelty-free, and dermatologist-tested standards. VOESH New York proudly excludes all 1,680+ EU-banned ingredients and an additional 400+ potentially harmful ingredients. Contact Details absolute R relations Colleen Mathis +1 917-690-5560 Colleen@absoluterrelations.com Company Website https://voesh.com/

February 17, 2025 08:00 AM Eastern Standard Time

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Mothers’ Milk Bank California Welcomes Dr. Spieler as New Medical Advisor

The Mothers' Milk Bank

Mothers’ Milk Bank California announced today the appointment of Dr. Lauren Spieler, an Osteopathic Physician Board Certified in Family Medicine and Breastfeeding Medicine, as the organization’s new Medical Advisor. Dr. Spieler brings extensive expertise in breastfeeding and postpartum care to the team. Dr. Spieler practices Family Medicine and Breastfeeding Medicine at Kaiser Permanente in Santa Rosa, California, where she has established a Breastfeeding Medicine Clinic. As the Kaiser Permanente Regional Lactation Lead, she focuses on improving lactation services across Northern California. Dr. Spieler also serves as Medical Director for the Sonoma County Breastfeeding Coalition, leading initiatives to support breastfeeding families in the region. Dr. Spieler is dedicated to elevating postpartum and 4th trimester care and is a strong advocate for the mission of the San Jose Donor Milk Bank. She will contribute her knowledge and expertise as the organization continues to expand and improve its services. “We are thrilled to welcome Dr. Spieler to our team. Her extensive experience and strong commitment to advancing breastfeeding and postpartum care will significantly strengthen our efforts to support families in California and beyond,” said Jennifer Benito-Kowalski, CEO for Mothers’ Milk Bank California. “We are excited to see our programs grow and improve with her leadership.” For more information about Dr. Spieler or Mothers’ Milk Bank California, please contact Andrea Racelis, Communications Manager at (408) 111-2222 or Andrea.Racelis@MothersMilk.org Founded 50 years ago, Mothers' Milk Bank California is a leading nonprofit dedicated to providing screened, donated human milk to babies in need. As a founding member of the Human Milk Banking Association of North America (HMBANA), it helped set standards for nonprofit milk banks across North America. The organization collects, pasteurizes, and distributes safe human milk to hospitals and families, ensuring essential nutrition for infants. Committed to improving lives, Mother's Milk Bank California supports families and advances neonatal care. Contact Details Mothers Milk Bank California Andrea Racelis +1 408-638-2874 andrea.racelis@mothersmilk.org Company Website https://mothersmilk.org/

February 11, 2025 12:00 PM Pacific Standard Time

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Flash Earns HITRUST Certification, a First in Parking Technology

Flash

Flash, the leading AI-powered parking technology provider, today announced it has achieved HITRUST Certification for its PARCS and Valet solutions, the first and only parking technology provider to earn the distinction. The achievement confirms Flash’s data security practices meet the highest standards trusted by 81 percent of U.S. hospitals and health systems. Flash's HITRUST-certified PARCS and Valet solutions align its security frameworks with those of its healthcare clients and reduce their implementation complexity and risk. The certification also gives assurance to patients, visitors, physicians and staff that their information is safe from the moment they enter the parking facility. “We have a track record of setting new standards in parking," said Flash CEO Dan Sharplin. “Our focus on reimagining the parking experience calls for putting security front and center, within and beyond healthcare. We’re also committed to a great experience for operators and owners, and this certification allows us to carry the technical burden of compliance on their behalf.” Flash PARCS and Valet solutions have earned the trust of the country’s largest medical district and from healthcare systems in major metros nationwide, including Atlanta, Boston, Chicago, Denver, Houston, New York City, Orange County, Phoenix, Pittsburgh and San Diego. Flash’s industry-leading parking technology has also earned designation as a Level 1 Service Provider by the Payment Card Industry (PCI) Data Security Standards (DSS), which it has maintained for 11 consecutive years. Its cloud-based platform can process over 500 million transactions yearly in a secure environment that limits the risk of data loss, disruption, or corruption. Operating entirely in the cloud also allows Flash to manage compliance for operators and owners, pushing security updates and routine system checks required by PCI and HITRUST standards over the air, which become operational within minutes. About Flash Flash is a pioneering technology company bringing seamless parking and EV charging experiences to drivers through a first-of-its-kind digital ecosystem. Flash’s platform connects reservable parking and charging in the apps drivers use daily with garage, surface lot, event, and valet parking locations—connected and controlled via a cloud-based operating system with unrivaled intelligence. Customer-obsessed brands partner with Flash to deliver digital, easy-to-use, reliable, and increasingly frictionless experiences to drivers eager to pay for a solution that eliminates wasted time, excess emissions, and stress. The solution has arrived. Visit www.flashparking.com to learn more. Contact Details Ray Young +1 512-694-6097 ray@razorsharppr.com Company Website https://www.flashparking.com/

January 21, 2025 10:00 AM Central Standard Time

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Mothers' Milk Bank California Launches Online Milk Drive for National Prematurity Awareness Month

The Mothers' Milk Bank

What: In honor of Prematurity Awareness Month this November, Mothers' Milk Bank California is launching an Online Milk Drive to raise awareness about the vital role donor breast milk plays in saving the lives of premature and medically fragile infants. With over 380,000 babies born prematurely in the U.S. each year, the need for donated human milk is greater than ever. This drive aims to increase the number of breast milk donors while educating the public about the importance of donor milk for infants in Neonatal Intensive Care Units (NICUs). When: November 1 – November 30, 2024 Where: Online or in-person at any of our 10 collection centers across California and Nevada. Who: Mothers' Milk Bank California invites breastfeeding mothers, community members, and supporters across the country to join this critical initiative. The Online Milk Drive is open to anyone who wants to help make a difference, whether by d onating milk online, dropping off milk at our collection centers, or spreading the word. Why: Donor breast milk provides life-saving nutrients and immune support to premature and sick infants who are unable to receive their mother’s milk. It is a crucial alternative when a mother’s own milk is unavailable, reducing the risk of serious infections like necrotizing enterocolitis (NEC) and improving health outcomes for the most vulnerable babies. The goal of this drive is to ensure that no baby goes without the nourishment they need to survive and thrive. How to Participate: Breastfeeding mothers can sign up to become milk donors through our easy online application or drop off their milk at any of our 10 collection centers. Community members can support the campaign by sharing it on social media and encouraging prospective milk donors to join the online drive. Make a Monetary Donation: You can support us financially by donating online. Every contribution, no matter the size, helps cover the costs of processing and distributing donor milk to those in need Founded 50 years ago, Mothers' Milk Bank California is a leading nonprofit dedicated to providing screened, donated human milk to babies in need. As a founding member of the Human Milk Banking Association of North America (HMBANA), it helped set standards for nonprofit milk banks across North America. The organization collects, pasteurizes, and distributes safe human milk to hospitals and families, ensuring essential nutrition for infants. Committed to improving lives, Mothers’ Milk Bank California supports families and advances neonatal care. Contact Details Jennifer Benito-Kowalski +1 408-831-7276 jbenito@mothersmilk.org Company Website https://camilkbank.org/

November 01, 2024 08:02 AM Pacific Daylight Time

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Grand Opening of New Mothers' Milk Bank California Collection Center in Santa Cruz County

The Mothers' Milk Bank

WHO: Mothers' Milk Bank California and RC Fam proudly announce the grand opening of a new donor milk collection center in Watsonville located in Santa Cruz County. WHAT: This kick off event will bring together the local community to raise awareness about the critical need for donor human milk, which helps save the lives of premature and medically fragile infants. Attendees will enjoy a day of fun, education, and community engagement, with presentations, a tour of the center, Bingo, and a raffle. The goal of the event is to inspire community members to consider becoming breast milk donors and support families and babies in need. WHEN: Saturday, October 19, 2024 – 1:00 PM to 4:00 PM WHERE: Raíces y Cariño at 1205 Freedom Blvd Ste 3B, Watsonville, CA 95076 EVENT HIGHLIGHTS: Presentations by Mothers' Milk Bank California & RC Fam: Learn about the life-saving impact of donor milk and how the new collection center will help support local families. Tour the New Collection Center: See firsthand how donor milk is collected and managed by the new collection center Community Resource Bingo & Raffle: Enjoy networking and learning more about our community's resources and participate in a raffle with exciting prizes, all while supporting a worthy cause. WHY: The need for donor breast milk is greater than ever. Donor milk plays a vital role in supporting infants in Neonatal Intensive Care Units (NICUs) and families facing breastfeeding challenges. By opening this new collection center, we aim to increase milk donations from Santa Cruz County and surrounding areas to ensure that every baby who needs breast milk has access to it. This event is a chance for the community to come together and contribute to this life-saving mission. Founded 50 years ago, Mothers' Milk Bank California is a leading nonprofit dedicated to providing screened, donated human milk to babies in need. As a founding member of the Human Milk Banking Association of North America (HMBANA), it helped set standards for nonprofit milk banks across North America. The organization collects, pasteurizes, and distributes safe human milk to hospitals and families, ensuring essential nutrition for infants. Committed to improving lives, Mothers' Milk Bank California supports families and advances neonatal care. Contact Details Jennifer Benito-Kowalski +1 408-831-7276 jbenito@mothersmilk.org Company Website https://camilkbank.org/

October 16, 2024 05:02 AM Eastern Daylight Time

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