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Lauren Lawson-Zilai Joins Shatterproof® as Senior Director, Media and Public Relations

Shatterproof

Lauren Lawson-Zilai has been appointed to senior director, media and public relations of Shatterproof, a national nonprofit organization dedicated to reversing the addiction crisis in the U.S. She joins the organization in a new position to develop and implement a national communications and media strategy to advance public awareness of Shatterproof. In this role, Lawson-Zilai will position the organization and key leadership as thought leaders, garner awareness nationally and in key markets, and manage key partnerships with the media. Lawson-Zilai joins Shatterproof after spending the past 15 years with Goodwill Industries International as head of public relations and as a spokesperson. In that role, she led strategic communications for North America’s leading nonprofit provider of education, training and career services for millions of people with disadvantages and disabilities. During her tenure, she launched Goodwill’s first influencer marketing program, which included notable engagements like the BeyGOOD campaign with Beyoncé as well as celebrity and ambassador relationships with PBS’ Matt Paxton, TODAY Show’s Evette Rios and Sugarland’s Kristian Bush. She also led the public relations for two long-running public service campaigns between Goodwill and the Ad Council, known as the “Bring Good Home” and “Donate Stuff, Create Jobs” campaigns. Within the last year, she was instrumental in launching Rising Together™, a unique initiative to equip 1 million people with sustainable careers by 2025 and securing partnerships with global philanthropic partners and Fortune 50 companies such as, Bank of America and Google. “Lauren Lawson-Zilai is joining Shatterproof at a critical time as we see addiction and overdoses grow in our country. In 2021, there were nearly 108,000 drug overdose deaths in the U.S.—the most ever recorded, and a 15% increase over 2020. This is in addition to the more than 99,000 Americans who died in 2020 from alcohol-related causes. Shatterproof is dedicated to ending the devastation caused by this disease, and its focus is on revolutionizing addiction treatment, ending stigma and shame, and educating and empowering communities,” shared Kirsten Suto Seckler, chief marketing and communications officer at Shatterproof. “Lauren will help make sure that more families across the country are aware of life-saving resources being developed by Shatterproof and she will help break down the stigma of addiction in our country.” Lawson-Zilai has spent most of her career using marketing and communications to drive social change and impact and elevate the brand awareness of mission-driven nonprofit organizations in both paid and pro bono capacities. She was recently recognized as Ragan Communications’ Top Women in Communications. She is also a recipient of the Top Women in PR Award from PRNews and a Washington Women in Public Relations PR Woman of the Year (WWPR) honoree. She has received industry awards from the Association of Women in Communications, the Mobile Marketing Association, the Public Relations Society of America (PRSA) and SMARTIES for her work. In addition, she served on the PRSA Voices4Everyone taskforce, which focused on inclusive, civil discourse through diversity, equity and inclusion (DEI), civic engagement, and combating disinformation and civility, and steered the strategic direction of WWPR as part of its advisory council. Lawson-Zilai is currently a member of the Girl Scouts Nation’s Capital Women’s Advisory Board, the Editorial Advisory Board for Ragan Communications and PR Daily, the National Press Club Communicators Committee, the Board of Advisors for the National Digital Roundtable and the President’s Leadership Council for Lycoming College, her alma mater. About Shatterproof: Shatterproof is a national nonprofit organization dedicated to reversing the addiction crisis in the U.S. Shatterproof harnesses the models of business, the rigor of science and the power of a national movement to create change and save lives through three pillars of work: revolutionizing the addiction treatment system, breaking down addiction-related stigmas and supporting and empowering our communities. Find Shatterproof on Facebook, Twitter and YouTube: @ShatterproofHQ or follow them on Instagram at @weareshatterproof. To learn more, visit www.Shatterproof.org. Contact Details Shatterproof Press +1 240-910-5483 press@shatterproof.org Company Website https://www.shatterproof.org/

July 11, 2022 03:51 PM Eastern Daylight Time

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‘Ready for Ron’ Releases Research Illustrating Growing Positive Sentiment for DeSantis

Ready for Ron

Today, Ready for Ron, a draft committee encouraging Florida Governor Ron DeSantis to run for President, released research it commissioned from Impact Social showing growing support for Governor DeSantis. The report shows positive sentiment for Governor Ron DeSantis grew 8 points from an earlier analysis released last week. Impact Social researchers analyzed the publicly available social media discussion in relation to Ron DeSantis and Donald Trump among swing voters from June 15 to June 29, 2022. Additional reports are expected every two weeks. Previous reports can be found here. “We carried out detailed language analysis of US social media discussions back to May 2016 to capture social media users into a database of 40,000 swing voters,” explained Phil Snape, Director at Impact Social. “With 40,000 participants, we are operating what is likely the world’s largest focus group – as big as a Football stadium.” The summary of Impact Social’s second report states: The last fortnight has been a productive period for Ron DeSantis which has seen his net sentiment jump 8 pts (-14 to -6) among floating voters. Within the positive conversation (+2pts 19 to 21), those hoping to persuade DeSantis to run for president will be delighted to see the leading topic within this discussion is how they prefer DeSantis to Trump (33%). It is worth emphasizing these opinions are posted without coercion or provocation. These floating voters are merely stating online how they favor the younger man as their next president. A small percentage (4%) are even outing themselves as Democrats before volunteering their support should DeSantis stand. Intriguingly, there is a feeling among his supporters that a sense of momentum is developing around his potential presidential candidacy. They speak excitedly about a poll in NH, an ‘endorsement’ by Elon Musk or simply muse that DeSantis’ ‘is where the smart money is’, that ‘Dems want Trump because they can’t beat DeSantis’ or that Fox will happily anoint him as leader of the GOP when the time arises. A downward trend in the number of negative posts against DeSantis (-5pts 33 to 27) will be welcomed by his camp. Yet their boss continues to take hits from across the political spectrum as some GOP voters see him as too right wing and pine for a leader dedicated to smaller government. That said, the majority of criticism stems from the left who see DeSantis as an overbearing authoritarian. They use DeSantis’ recent decision not to order Covid -19 vaccination for FL kids as a prime example of what he is capable of. This, together with perceived attacks on LGBT rights and support for gun laws increases anxiety among the left many of whom see him as a danger to America. All of which, given the ideological standpoint of the authors, might be music to DeSantis’ ears. “We are excited to see our efforts are paying off. Support for Ron DeSantis continues to grow. While we expect the attacks to increase, we are delighted his support base is increasing too,” explained Ready for Ron legal counsel and spokeswoman Lilian Rodríguez-Baz. “We are hoping to build one of the biggest grassroots movements ever, and with support growing like this, it will happen even more quickly than we anticipated.” Ready for Ron continues its TV and online advertising efforts to engage Americans to sign the petition at ReadyForRon.com to Draft Ron DeSantis to run in 2024. While ‘Ready for Ron’ is completely unaffiliated with the DeSantis campaign per federal regulations, it has taken the novel step of submitting a formal Advisory Opinion Request to the FEC seeking to share its growing supporter list with Governor DeSantis if the Draft succeeds and he announces his candidacy. Impact Social is a specialist social media, online monitoring, and analysis company. It uses big data software to track over 60 million online sites including Twitter, Facebook, all blogs, forums, and news websites. Whatever is said publicly, in the media or online it can follow live, 24/7 in 44 different languages. This is where reliance on algorithms ends. Once the data has been received its in-house experts read and analyze the content - often amounting to 1,000’s of individual posts. Impact Social’s unique methodology ensures unrivalled accuracy to show what has been said and its impact. Impact Social is the only company in the world providing this level of analysis. ### For more information or to schedule an interview with ‘Ready for Ron’ legal counsel, Lilian Rodríguez-Baz, or an Impact Social spokesperson, please contact Dan Rene at 202-329-8357 or dan@readyforron.com Contact Details Dan Rene +1 202-329-8357 dan@readyforron.com Company Website https://www.readyforron.com/

July 11, 2022 10:17 AM Eastern Daylight Time

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Symphony to launch research lab in collaboration with French institutions

Symphony Communication Services

Symphony - the leading markets’ infrastructure and technology platform, will conduct applied research on confidential computing and voice management in partnership with public and private entities in France, as part of the soon to be launched Symphony Labs in Sophia Antipolis. Through this initiative the company will seek to employ at least 10 researchers in the next three years. Symphony plans to work with researchers and students from the university Mines Paris-Psl, Campus Pierre Laffitte to address forward looking topics in the domain of information technology and financial markets. Both organizations are proud to highlight the expertise in the region while investing in future talent. As part of the Symphony Labs, the company also partnered with smartTrade Technologies, a leading global technology provider of multi-asset SaaS electronic trading platforms, to work in the coming years on joint research initiatives in the fields of artificial intelligence (AI), machine learning (ML), natural language processing (NLP) and the management of unstructured data. Commitment to France Symphony is strongly committed to France, where it has two offices and employs over 170 people, mostly from technical backgrounds. From day one, the company - which was founded in Palo Alto, California back in 2014- has had a commercial presence in Paris to serve the thriving financial services sector in the country, which has grown in relevance post Brexit. In 2018, Symphony inaugurated a research and development (R&D) center in Sophia Antipolis, which has become the company’s main engineering hub. Currently, the expertise found in Sophia ranges from web and desktop applications, mobile, integrations, globally distributed architectures, security and encryption, and data science to operations. Symphony is proud to contribute and be part of the region’s dynamic and innovative ecosystem. The company will be working closely with Team Côte d’Azur to showcase the local fintech ecosystem and highlight the region’s capabilities abroad. Driving innovation The company has been an important driver of innovation and key partner to financial firms in France. Symphony is currently working with the Global Markets division of BNP Paribas on automating execution via a BOT and also powering federated solutions to reach their clients. The company also has prolific working relationships with other French financial institutions such as Crédit Agricole CIB, Societe Generale and Sycomore Market Solutions. Today the company’s chief executive, Brad Levy, is scheduled to attend Choose France, the flagship business summit for CEOs of international companies, organized by the Office of the French President. Symphony is the most secure and compliance-enabling markets’ infrastructure and technology platform, where solutions are built or integrated to standardize, automate and innovate financial services workflows. It is a vibrant community of over half a million financial professionals with a trusted directory and serves over 1,000 institutions. Symphony is powering over 2,000 community built applications and bots. For more information, visit www.symphony.com. Contact Details Odette Maher +44 7747 420807 odette.maher@symphony.com Company Website https://symphony.com/

July 11, 2022 03:44 AM Eastern Daylight Time

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Minuteman Press Franchise Owners André and Cindie Nel Grow Business in Costa Mesa, CA

Minuteman Press International Inc

In January 2020, André and Cindie Nel realized their dream of owning a business in the US by purchasing their Minuteman Press franchise located at 2930 College Ave., Unit C in Costa Mesa. “We have both always been entrepreneurs at heart,” says Cindie. As a dynamic husband and wife duo, André and Cindie have combined their strengths to create a highly successful Minuteman Press business in Costa Mesa, California, with strong growth since buying the business during the pandemic and through to today. Journey from South Africa to Costa Mesa Hailing from South Africa, André, as part of an owner run business, built a significant multi temperature logistics and distribution company for several large US fast food franchise brands. Cindie, through her strong sales and account management skills, built an innovative telecommunications brand. Cindie shares, “André, recognizing the value in investing in leading US Franchise organizations, set about purchasing a franchise in the US. Minuteman Press International, with its solid track record and stellar reputation not only in the US but in other global markets including South Africa, made the Minuteman Press franchise opportunity a front runner. This, combined with André being a college marketing major and me being a public relations major, meant there was an obvious synergy in the commercial print world, and this made Minuteman Press the perfect business opportunity for us.” Now operating in Costa Mesa for over two and a half years, André and Cindie have fully integrated themselves and Minuteman Press into their community. André says, “Costa Mesa is an inclusive community with businesses choosing to shop and support local and we have seen huge benefits in both supporting and receiving local support. Support includes not only business but also sharing facilities and neighborhood responsibilities.” “With so much being ‘virtual’ in today’s society, print is still something tangible that people can touch and feel and use to connect more personally with potential and existing clients. If the pandemic has taught us anything, it is the importance of connecting with one another at every opportunity, be it postcards, brochures, apparel, signage, customized mailings, etc. Print is highly personal and society is craving more and not less of it.” -Cindie Nel, co-owner, Minuteman Press, Costa Mesa Building the Business in Costa Mesa To grow the business, André and Cindie have successfully differentiated themselves from the competition. André explains, “Earning our clients’ trust through personal service, quick turnarounds and over delivering on expectations sets us apart from our competitors. We’ve learned to understand each client’s specific requirements and tailor our solutions accordingly. Rather than be a ‘Jack of all Trades’ we strive to become an expert for their essential needs and grow into their requirements from there.” For Minuteman Press in Costa Mesa, key product growth areas include customized labels, stickers, books, and custom branded apparel. André says, “We’ve invested and skilled up in the label/sticker and book capabilities. We’ve realized the key is in-house, quick turnaround service. We are price competitive, however, not the cheapest in town. Our clients love our personal service, with pre-production samples and our ability to meet tight in-hand deadlines setting us apart from our larger competitors.” He continues, “We have also managed to grow our customized apparel business through a great partnership with a decorator with whom we work closely in understanding the balance between exceptional quality and meeting customer in hand dates.” When it comes to marketing the business, Cindie shares, “Our biggest growth initiatives have been online marketing through Google optimization, with our five-star Google Reviews being a massive contributing success factor. The Minuteman Press pedigree is also key in clients locating us through Internet search filters. Other major growth contributing factors have been personal networking and client referrals. One of our largest clients, a realty company, is a friend of ours and it’s rewarding to be a part of their marketing and business development success.” She adds, “When you’ve invested in paid Internet optimization and client referrals, it’s critical you answer the phone and email as quickly and as professionally as possible to ensure these opportunities are secured.” Why Minuteman Press? For André and Cindie, joining the Minuteman Press franchise family enabled them to realize their dream of owning a business while also providing additional resources and support. Cindie says, “Becoming integrated into the Minuteman Press franchise system has been seamless and successful due to the informative training at World HQ and the ongoing solid local support from our Regional VP Dan Byers and the local field team. Minuteman Press checks all the right boxes in terms of onboarding, operational and financial training, and franchise support.” She continues, “Additionally, where Minuteman Press hits the ball out the park is in the inclusive ‘Minuteman Press family’ culture where everyone supports each other in challenging times and cheers each other on and celebrates sincerely in each other’s achievements. This is what makes Minuteman Press the unique and special place that it is. During these unprecedented times we’ve all been facing, the kindness and generosity shown by our Minuteman Press family has been remarkable.” When asked about the rewards of business ownership, Cindie states, “Our biggest personal reward for owning our own business is that we get to remain connected with our children through time flexibility and the ability to support them financially. Our son, Ethan, is a Computer Science Engineering Major at UCSC. We love that we get to visit him and the beautiful campus and town of Santa Cruz. Our daughter, Madison, a Junior at San Clemente High School, is an aspiring actress and we love having the time and ability to share her dreams and passions.” Cindie adds, “Our professional rewards are how our clients have become our partners and friends resulting in doubling the turnover of our business in the brief two and a half years we’ve owned our shop. This has been achieved with the mindset that every project is about how we can add value to our clients’ businesses or employees. Without our strategic relationships with our suppliers and service providers this would be impossible, so we therefore value, support and deeply invest in these companies who are an extension of our family.” Advice to Others For others who are looking into owning a business, Cindie shares, “Our advice to business owners is to do as we did; learn from the best. The key to success is to know your local market and client base and to let them dictate what and how much to invest in in-house capabilities.” She concludes, “Become experts in your field. Never hand over a job that is anything less than exceptional and also package and label your orders in the manner that you as a client would like to receive them. Always be excited and enthusiastic about every job you do for your client and rewards will follow!” Minuteman Press in Costa Mesa is located at 2930 College Ave., Unit C, Costa Mesa, CA 92626. For more information, visit their website: https://minuteman.com/us/locations/ca/costa-mesa/ Learn more about #1 rated Minuteman Press franchise opportunities at https://minutemanpressfranchise.com. Contact Details Minuteman Press International Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

July 06, 2022 10:00 AM Eastern Daylight Time

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Cloud Learning Market Heats Up With This New Development

Amesite Inc.

Amesite Inc. (NASDAQ: AMST) is an artificial intelligence (AI) software company delivering an online learning platform and custom learning content creation for businesses, universities, nonprofits and government agencies. Amesite solutions include end-to-end infrastructure, reportedly allowing organizations to seamlessly create branded learning content and online courses. https://clients.tradigitalir.com/amst/ Amesite has just announced the launch of its upgraded, V5 cloud-based learning platform. The newest addition will contain many of the same features as the previous V4 model but with even more improvements. The company says that V5 now includes e-commerce solutions, online portals and learning systems in a box — new learning solutions can be branded to organizations in as quickly as 24 hours. It also offers further capabilities for integrations with other third-party software and partner sites. These features will be presented with an upgraded set of navigation buttons, allowing customers using the site to move more easily throughout the learning system. Designed For A Rewarding Experience? One of the reported hallmarks of Amesite is its feature-rich, intuitively designed platform. Users have a number of high-technology tools at their disposal. Amesite also has a goal of being strongly dedicated to ensuring its solutions are up-to-date and as modernized as possible. It looks to ensure content on the platform can be easily updated and regularly introduces new upgrades and features. Amesite says the latest V5 platform was developed out of direct feedback from current customers. Many were focused on scaling but didn’t have the resources to implement a whole IT department or hire contractors. Instead, Amesite developed V5 to fill this growing need. Through Amesite, users are already able to create customized courses and learning programs adapted to their organization’s audience. Many can opt to build courses from scratch or integrate their own content onto the platform. Amesite states that its technology helps ensure content is up-to-date and that necessary upgrades can be integrated seamlessly. The platform also enables active course monitoring, customer service and other infrastructure measures that support organizations as they scale. When Amesite was initially launched in 2017, the company was hyper-focused on last-mile delivery. This meant success was measured by each student’s ability to complete their educational journey. Since then, Amesite has grown to cater to an ever-growing array of online educational needs. The new V5 platform is the latest update in Amesite’s aim to lead the online learning market for businesses and other institutions. By 2026, the global e-learning market is expected to reach almost $400 billion. Other key players within this space include Coursera Inc. (NYSE: COUR) and Powerschool Holdings Inc. (NYSE: PWSC). Amesite has developed a number of strategic industry partnerships. For instance, the platform is hosted on Microsoft Corp. (NASDAQ: MSFT) Azure Cloud. Amesite reports that it also serves a number of elite organizations, including the City University of New York (CUNY) and EWIE Group of Companies (EGC), and proudly boasts a 98% retention rate. Learn more about Amesite here. Amesite Inc., an artificial intelligence driven platform and course designer, provides online products in the United States. The company uses machine learning to offer a mass customized experience to learners. Its customers include businesses, universities and colleges, K-12 schools, and non-profit organizations. The company was incorporated in 2017 and is headquartered in Detroit, Michigan. This post contains sponsored advertising content. This content is for informational purposes only and not intended to be investing advice. Contact Details Amesite, Inc. +1 734-876-8141 info@amesite.com Company Website http://www.amesite.io

July 06, 2022 10:00 AM Eastern Daylight Time

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Kivvit Wins Bronze for Most Innovative Agency at Bulldog PR Awards

Kivvit

Kivvit has won Bronze awards for Most Innovative Agency and Best Issue/Cause Advocacy Campaign at the 2022 Bulldog PR Awards. The annual awards presented by Bulldog Reporter are the only PR awards judged exclusively by journalists. They recognize the most outstanding public relations and communications campaigns, agencies and practitioners each year and are among the most respected distinctions in the field. Entrants submitted in more than 60 categories and were evaluated on their strategy, execution, results and innovation, among other criteria. The Most Innovative Agency designation recognized Kivvit’s focus on analytics-driven communications strategies to achieve extraordinary results for its clients. The firm’s proprietary methodologies for ESG and stakeholder intelligence lead its analytics product offerings and — along with an expansion of the firm’s in-house digital, insights and brand strategy teams — have continually reinforced Kivvit’s reputation as an industry-leading innovator. Kivvit’s winning issue advocacy campaign featured an integrated public affairs strategy to secure increased funding for nonprofit organizations operating in the intellectual and developmental disabilities (I/DD) sector in New York. Through local and statewide media placements, social media, live and virtual events and state-of-the-sector reports, Kivvit was able to sound the alarm about the impacts of a worsening workforce shortage on the population the I/DD sector serves and successfully convey the need for immediate, long-term investment. As a result of these efforts, significant investments in the sector were included in the enacted 2022-2023 New York State Budget. “The resources included in the state budget are the biggest investment this vulnerable community has seen in more than a decade. It’s a testament to the excellent work of the team and the dedication of countless self-advocates, family members, care workers and vocal advocates in the state legislature who are committed to ensuring people with intellectual and developmental disabilities and the staff who support them in New York get the support and services they need and deserve,” said Kivvit associate director Josh Rosenfeld. Kivvit’s Bulldog awards come on the heels of several other high-profile industry accolades for the firm’s work, including the 2022 SABRE Award for Best in Show, the Reed Award for Public Affairs Firm of the Year, two American Association of Political Consultants’ Pollie Gold Awards, and selection as a finalist for PRovoke Media’s 2022 Digital Agency of the Year for North America. About Kivvit Kivvit is one of the largest and fastest-growing independent strategic communications and public affairs firms in the United States, with over 130 professionals across six offices in Boston, Chicago, Miami, New York, New Jersey, and Washington, D.C. Kivvit has earned over 60 awards and recognitions in the past 5 years, including Public Affairs of the Year (Reed Awards), Digital Agency of the Year (PRovoke SABRE North America), Most Innovative Agency (Bulldog Stars of PR Awards), and a Best Agency to Work For (PRovoke). Kivvit also leads O'Dwyer's national rankings of independent communications firms across multiple categories, including #1 for Real Estate Finance & Development, #2 for Energy and Non-Profit, #4 for Purpose and Corporate Social Responsibility. To learn more and see what we do, visit www.Kivvit.com and follow us @TeamKivvit. Contact Details Zach Silber +1 212-929-0669 zsilber@kivvit.com Company Website https://www.kivvit.com/

July 06, 2022 08:45 AM Eastern Daylight Time

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Kivvit Nominated for New York Emmy Awards for NJDOH COVID-19 Public Awareness Campaign

Kivvit

Kivvit today was nominated for multiple Emmys at the New York Emmy Awards for its impactful work with the State of New Jersey Department of Health (NJDOH) in creating a COVID-19 public awareness campaign. The nominations come after Kivvit won four awards for its work with NJDOH at the American Association of Political Consultants’ Pollie Awards last month, 10 awards at the Reed Awards in April and having won the Platinum SABRE Best In Show Award and Superior Achievement in Research and Planning Award for the same campaign. The Reeds also named Kivvit Public Affairs Firm of the Year for the third consecutive year. “We thank the Murphy Administration for being remarkable partners throughout this entire endeavor,” said Director of Brand Strategy Pearl Gabel. “This effort is among our proudest at Kivvit. We strive to create compelling, interesting content but it is all the more rewarding when that content saves lives.” “It is an honor to be nominated and to have our work showcased with so many other worthwhile efforts,” said Associate Director Vin Ciniello. “Kivvit will continue to build on our data-driven ethos to tackle the most complex issues here in New Jersey and across the country.” Kivvit has worked to amplify NJDOH messaging and resources to change public behavior and mitigate the effects of COVID-19 since the early stages of the pandemic in April 2020. Since then, Kivvit’s work has evolved to encompass a multitude of strategies, leveraging state-of-the-art insights and thousands of ads in dozens of languages. This high-impact work with the NJDOH has led to measurable, life-saving results reflected by an improvement in statewide COVID-19 testing rates and the success of the state’s vaccination efforts. Kivvit’s NJDOH campaign advertisements were nominated for the Public Service Announcement Category Single Entry for its “Sorry, Mom” ad and nominated for the Campaign category for a series of ads, including “Fight Isn’t Over Yet,” “Holiday Gift -Grandma,” “Not That Stupid,” “Holiday Gift – Kid,” and “They Call Me An Essential Worker” ads. Award recipients will be announced in October 2022The Emmy Awards honorees will be announced in October 2022 in a livestream broadcast on the NY Emmys website and at a live in person gala on a date and place to be announced. Of Kivvit’s work with the New Jersey Department of Health, Paul Holmes, chair of the SABRE judges, described the campaign as “everything our judges are looking for in a modern 21st century public relations campaign. It was data-driven, with sharp insights and impressive creativity across multiple channels, and—most important—it resulted in real, measurable behavior change. It’s no exaggeration to say that this campaign saved lives.” About Kivvit Kivvit is one of the largest and fastest-growing independent strategic communications and public affairs firms in the United States, with over 140 professionals across six offices in Boston, Chicago, Miami, New York, New Jersey, and Washington, D.C. Kivvit has earned over 60 awards and recognitions in the past 5 years, including Public Affairs of the Year (Reed Awards), Digital Agency of the Year (PRovoke SABRE North America), Most Innovative Agency (Bulldog Stars of PR Awards), and a Best Agency to Work For (PRovoke). Kivvit also leads O'Dwyer's national rankings of independent communications firms across multiple categories, including #1 for Real Estate Finance & Development, #2 for Energy and Non-Profit, #4 for Purpose and Corporate Social Responsibility. To learn more and see what we do, visit www.Kivvit.com and follow us @TeamKivvit. Contact Details Zach Silber +1 212-929-0669 zsilber@kivvit.com Company Website https://www.kivvit.com/

July 01, 2022 08:00 AM Eastern Daylight Time

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SPOTLIGHT SPORTS GROUP RELEASES SECOND ANNUAL RESEARCH REPORT INTO THE SPORTS BETTING TECHNOLOGY ECOSYSTEM

Spotlight Sports Group

Spotlight Sports Group (SSG), a global technology, content and media company specialising in sports betting and fantasy sports has today released its second review of the sports betting industry ‘ BetTech Ecosystem 2022 ’. After a positive response to the first edition, the 2022 version has been expanded by more than 60% with the visual now containing seven new sub-segments and 127 new suppliers. The BetTech Ecosystem graphic visualises the core six operational segments of the sector: platform providers, trading, e-commerce, data, content and iGaming. The number of service providers in each segment is as follows; ● Content: 114 (New providers added to the BetTech Ecosystem +75% YOY) ● iGaming: 80 (+56% YOY) ● Platform Provider: 47 (+27% YOY) ● E-commerce: 49 (+32% YOY) ● Trading: 26 (+13% YOY) ● Data: 70 (+63% YOY) For 2022, the visual is supported by an industry report and new for this year is additional commentary from five industry leaders (Chris Grove - Eilers and Krejcik, Josh Brown - PwC Harry von Behr - Spotlight Sports Group, Nic Sulsky - PointsBet and Camilla Wright - RedKnot Communications). This year, the panel discuss the value of the BetTech Ecosystem and where the industry is moving over the coming years in an exclusive webinar on Spotlight Sports Group’s YouTube channel. The study was conducted internally by a team of Spotlight Sports Group researchers and with the support of independent industry experts. The research focuses on the regulated European and North American markets. Discussing the second edition of the ‘BetTech Ecosystem’, Spotlight Sports Group Head of B2B Marketing, Alan Davis said: “We had an incredible response to last year’s BetTech Ecosystem and we’re delighted to be back with the 2022 version. This year we’ve made it bigger and better by expanding the visual and adding industry commentary.’’ Davis continued: “What we’ve found from this year’s research is that M&A might have slowed slightly but there is no lack of innovation in the industry. The visual continues to expand and while this is not definitive, we feel this gives a snapshot of the industry-leading into the new football seasons on either side of the Atlantic.” To read and download the full BetTech Ecosystem report and visual click here. For more information on Spotlight Sports Group please visit: https://www.spotlightsportsgroup.com #### ABOUT SPOTLIGHT SPORTS GROUP Spotlight Sports Group is a global media and technology company specialising in sports betting content and data. With more than 500 staff, the business operates multiple award-winning B2C brands, including Racing Post, MyRacing, and Free Super Tips in the UK. In the US, we operate Pickswise and fantasy Alarm. Our other businesses in the group are ICS-digital and ICS-translate. Our global B2B division provides sports betting and fantasy sports content, including in-play, through the EGR award-winning Superfeed product. We also have media partnerships with leading global publishers, including AS in Spain. Contact Details Red Knot Camilla Wright +44 7968 166031 camilla@redknotcomms.com Company Website https://www.spotlightsportsgroup.com/en_us/

June 30, 2022 11:31 AM Eastern Daylight Time

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Claravine Named a 2022 AdExchanger Programmatic Power Player

Claravine

Claravine, a pioneer in data integrity with its platform, The Data Standards Cloud, has been named to AdExchanger's 2022 Programmatic Power Players List. The Top 50 Programmatic Powers Players list is a definitive list of the top agencies and strategic partners in the digital advertising industry. Claravine empowers a proactive approach to data by activating standards across people and technology, bridging the silos that limit speed and decisions across digital experiences. The company has seen tremendous growth in customer adoption since the start of the year and has expanded its executive team with the appointments of Jackie Cooper as Vice President of Customer Experience and Olivia Mills as Senior Manager of People and Culture. "We are honored to be recognized as one of the leaders in the programmatic industry," commented Verl Allen, CEO of Claravine. "It’s our mission to ensure organizations have the best solution available to establish global data standards from the start in order to shift their focus, efforts and attention on how to better utilize data to enhance digital campaign performance. The Programmatic Power Players list further validates our consistent effort in enabling global organizations to create standards across their entire ecosystem for faster decisions and greater agility.” As first-party data becomes paramount and industry-wide demand grows for more solutions for data standardization, measurement, and personalization, Claravine is substantially expanding its integration library to be compatible with more of the major platforms powering digital advertising, including measurement solutions, creative optimization and customer data. Claravine also recently closed its Series B funding round in the amount of $16M. The investment enables the company to grow key teams including product management, engineering, sales, customer success and marketing. AdExchanger’s Programmatic Power Players were chosen from the hundreds of submissions received from across the globe. A team of judges evaluated each entry based on the strength and breadth of its offerings, its documented case studies and client references. In addition to being named to AdExchanger’s Programmatic Power Players list, Claravine was also recently named a “Momentum Leader” and “High Performer” in the Spring 2022 G2 Rankings. The company has ranked consecutively for the last five quarters in categories such as best relationship, support and easiest to do business in the enterprise relationship index for the data governance category. About Claravine Claravine is a pioneer in Data Integrity for the global enterprise. We empower a proactive approach to marketing measurement by activating data standards across people and technology, bridging the silos that limit speed and decisions. That’s why nearly a quarter of the Fortune 100 use our platform, The Data Standards Cloud, to define, apply and connect standards across their ecosystem for faster decisions, greater agility, and increased ROI. www.claravine.com Contact Details Kite Hill PR Michael Kocher michael@kitehillpr.com Company Website https://www.claravine.com/

June 29, 2022 08:30 AM Eastern Daylight Time

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