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Auto Lenders Selects LevLane as Agency of Record

LevLane

Auto Lenders, the leading pre-owned car dealer in NJ and one of the largest pre-owned dealership groups on the East Coast, announced recently it has named LevLane as its new Agency of Record and Agency Partner. Auto Lenders awarded LevLane its marketing business in anticipation of the car dealer’s aggressive expansion plans for both its car selling and car buying divisions. Since its establishment in 1990, Auto Lenders — an independent, family-owned company, currently based in Voorhees, NJ — has experienced substantial growth in the region. The company’s car selling division currently operates eight showrooms across Southern New Jersey and the Greater Philadelphia area. ALgo, Auto Lender’s car buying division, currently operates in 20 states. LevLane will play a key role in both divisions’ ambitious plans to expand by leading marketing strategy and execution for both brands. LevLane will handle all creative strategy and execution, SEO, SEM, media, and content marketing during the client’s expansion. The full-service advertising agency will work collaboratively with the Auto Lenders team to build brand awareness while supporting the company’s mission and vision for the future of car buying and selling. “Auto Lenders is at an inflection point,” said Brad Wimmer, President of Auto Lenders. “We are ready to grow, but knew we needed to find the right marketing partner to make that a reality. When we started our search, we wanted to find an agency that got us and understood our goals and our culture. The process was competitive, but LevLane’s research, insights, expertise, and their inspired creative and branding work went unmatched. Finding LevLane was that final piece we needed to complete the puzzle.” “Auto Lenders is a brand we are very familiar with in the Philadelphia region. So, when they called us, we knew they were a client we wanted to work with" said Josh Lev, SVP of Brand Engagement. "When two companies come together whose culture and goals align as ours do, great work happens. We believe this will be a successful partnership and we are honored to be selected as the team that will help them during this exciting time.” About LevLane LevLane is an award-winning, full-service, independent advertising agency in Philadelphia, PA that has been building brands that people love for nearly 40 years. About Auto Lenders Auto Lenders is an independent, family-owned car company that has been streamlining the auto buying process since 1990. Auto Lenders uses direct relationships with regional banks to cherry-pick the best pre-owned vehicles and offer quick credit options for buyers with all types of budgets. About ALgo ALgo is the auto buying division of Auto Lenders. ALgo’s mission is to make selling a car fast and easy for everyone by being transparent throughout the process and offering top prices for sellers. Contact Details Lauren Stralo +1 215-825-9692 lstralo@levlane.com Company Website https://www.levlane.com

November 16, 2021 11:00 AM Eastern Standard Time

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Customer Experience and Customer Engagement Market to Surpass $100 Billion in Annual Worldwide Revenue by 2026, According to Dash Research

Dash Network

Customer experience (CX) and customer engagement (CE) initiatives continue to be a major priority for organizations around the world, especially in light of the significant changes and disruptions to customer relationships that emerged as a result of the COVID-19 pandemic. According to a new report from Dash Research, this level of focus is leading to brisk growth in the market for CX/CE technology platforms. “While CX improvements are largely driven by organizational change management, software is increasingly being used to support these initiatives by managing and making available the plethora of customer data that is captured and aggregated from a variety of sources,” says principal analyst Keith Kirkpatrick. He adds that some of the key drivers of market growth include pandemic-related shutdowns and reopening, increased focus on omnichannel customer interaction capabilities, the rise of customer centricity, and the elimination of functional silos within organizations. Dash Research forecasts that global CX/CE revenue will increase from $63.6 billion in 2021 to $100.3 billion by 2026. The market size experienced a 13.5% decline between 2019 and 2020 due to economic effects of the COVID-19 pandemic, but spending has recovered in 2021 and is projected to reach 2019 levels again by the end of 2022. The market intelligence firm forecasts that the top 5 industries in terms of CX/CE spending between 2021 and 2026 will be as follows: Telecommunications Healthcare Financial Services & Insurance Retail Government/Public Sector Dash Research’s report, “CX Market Forecasts”, includes a detailed market sizing and forecast model that focuses on the business-to-business (B2B) and business-to-consumer (B2C) software and services opportunity related to CX and CE. The forecast is split into a variety of segments, based on the world region in which the solution is used, the offering itself, functional area, and industry. The impact of the COVID-19 pandemic, the market drivers and barriers, and insights into four industries that are driving the market spending are discussed in the report, along with recommendations for both end users and vendors. An Executive Summary of the report is available for free download on the firm’s website. Dash Research, the market intelligence arm of Dash Network, provides in-depth research and insights on the worldwide CX market including a comprehensive assessment of technology solutions, business issues, market drivers, and end-user dynamics across industry sectors. Dash Research’s global market coverage combines qualitative and quantitative research methodologies to provide a complete view of emerging business opportunities surrounding contact center technologies, customer data & analytics, customer data platforms, customer insights & feedback, customer relationship management, personalization & optimization, and employee experience. For more information, visit www.dashresearch.com or call +1.720.603.1700. Contact Details Clint Wheelock +1 720-603-1700 press@dashnetwork.com Company Website http://www.dashnetwork.com

November 15, 2021 05:30 AM Eastern Standard Time

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Holiday Gifts That Won’t Break the Bank

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/84NvZOIljwI Almost a quarter of Americans worry holiday shopping will leave them in debt, but that’s not stopping consumers from spending at a fast and furious pace. Beauty and Lifestyle Expert, Alle Fister, has compiled a holiday shopping guide filled with a few gift ideas that won’t break the bank and one way to pay for it all before ringing in the New Year. SHOP & PAY OFF DEBT EARLY: Early shopping is a big trend this year with the added challenge of inventory concerns. Fister says consumers are combating the issue by being smart and savvy with their online or in-store shopping behaviors. She points to a new survey from Afterpay, the leading ‘buy now, pay later’ platform, that finds one-in-three people are setting a strict budget and plan to wrap up shopping before Thanksgiving. The lifestyle expert urges consumers to be wise and stay out of debt. She says one way to manage holiday finances is by paying off purchases early. Afterpay has declared November 19th ‘Done Day’—the official day to wrap up holiday shopping in order to complete buy now, pay later installments before 2022. Fister recommends turning to Afterpay, which partners with thousands of brands to offer interest-free installment payments, because it allows shoppers the ability to buy gifts and pay over time, without the worry of revolving debt posed by credit. She touts that, “Shopping early has never been easier.” Consumers can expect deals to be announced weekly throughout the season to help them shop early. For more information, go to the Afterpay app or Afterpay.com www.Afterpay.com Facebook: @afterpayusa Instagram: @afterpayusa Twitter: @ afterpayusa FAMILY-SIZED GIFTING: Fister’s holiday gifting guide also includes presents the entire family can enjoy together. She admits, “As a mom, I love bringing everyone together for those warm and cozy moments. One gift idea that instantly comes to my mind is Koolaburra by UGG slippers. The brand’s approachable price points make for a perfect gift the whole family, or financially focused fashionista, can appreciate.” According to the beauty and lifestyle expert, these slippers are made of high-quality materials that don’t sacrifice on style, quality, or comfort. She adds, “Personally, I’m in love with the Riley Shimmer Kid’s Slipper. Keeping those little feet warm this season never looked better.” She even thinks they’re perfect for the men in your life, “The Tipton Emboss Men’s Slipper is perfect for the guys, whether they’re making breakfast or settling in for a quiet night.” As for Fister, “I can’t get enough of the Batya and Lezly Perf Women’s Slippers. They’re so stylish and comfy! And you know, I am a Southern CA based gal—and I just really connect with Koolaburra by UGG as UGG’s little sister brand that offers a southern California cool vibe for the whole family. Effortless, easy, and exactly what I’ll be asking my husband for this holiday season!” For more information, go to Koolaburra.com. Koolaburra by UGG® Official Site | Koolaburra.com Instagram: @Koolaburra Facebook: Koolaburra by UGG - Home | Facebook GIFT GIFTS THAT GIVE BACK: These days conscious consumers are paying attention to more than price tags. Fister highlights how important it is to think of ways to pamper loved ones while using one’s purchasing power to give back to the world we live in. “One great gift idea comes from the female-founded beauty brand, Josie Maran, she is the pioneer of Argan-oil-powered beauty. They’ve partnered with the CORAL Reef Alliance to create a limited edition Pro-Retinol Body Butter in a naturally derived Grapefruit scent.” Fister says those who know “It’s cool to care,” can rest assured knowing 10% of all sales of the Body Butter will be donated to CORAL, which is focused on saving the world’s coral reefs. The Pro-Retinol Body Butter will be available in a grapefruit scent, while containing safe and healthy pro-retinol derived from pink algae to give the same benefits of a retinol with zero irritation. For more information, go Ulta.com. https://www.ulta.com/p/whipped-argan-pro-retinol-body-butter-coral-reef-alliance-collaboration-pimprod2028603 Instagram: @JosieMaran & Coral_Org Facebook: @ JosieMaran & CoralReefAlliance Hashtags: #JosieMaranxCORAL & #ItsCooltoCare THE GIFT OF RELAXATION: Given the state of the world over the past year-and-a-half, Fister suggests giving the budget-friendly gift of relaxation as we head into 2022. She says, “There has been too much stress for too long of a time,” while pointing to a few of her favorite self-care items from the brand This Works. The lifestyle expert says with This Works, shoppers can give the gift of sleep and less stress this holiday season with their holiday gift sets that contain award-winning and 100% natural, aromatherapeutic blends that truly “work.” One example is the large gift set called DREAM TO SLEEP. It is made up of a trio of sleep saviors including a shower gel, body lotion, and celebrity-favorite DEEP SLEEP PILLOW SPRAY. Fister says she’s such a fan of this product, “You just spray your pillow or mist your PJs before you retire to bed and the 100% natural essential oil fragrances of lavender, chamomile, vetiver help you fall asleep faster and wake up feeling refreshed.” There are mini sets available with pocket-sized pillow sprays and items from their Stress Check line that help manage stress. For more information, go to Nordstrom.com. https://www.nordstrom.com/s/thisworks-soothe-sleep-set/6474152?origin=category-personalizedsort&breadcrumb=Home%2FBrands%2Fthisworks%C2%AE&color=000 Instagram: @ thisworks About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 12, 2021 05:45 PM Eastern Standard Time

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Airbnb Upgrades Platform to Serve a Revolution in How We Travel

YourUpdateTV

The world is undergoing a revolution in how we live and work. Technologies like Zoom make it possible to work from home. Airbnb makes it possible to work from any home. This newfound flexibility is bringing about a revolution in how we travel, allowing for more frequent trips, longer trips, travel to more locations, and even the ability to live on Airbnb. Recently, Communications Lead for North America at Airbnb, Liz DeBold Fusco, participated in a nationwide satellite media tour to discuss how Airbnb is supporting a revolution in how we travel. A video accompanying this announcement is available at: https://youtu.be/1-HhndqYOIQ Before the pandemic, millions of people used to live in one place (their home) and work in another (their office). But now, with technologies like Zoom, they can live and work in the same place, and that place can be anywhere. Living, working, and traveling are all blurring together. This newfound flexibility is creating a revolution in how people travel, giving them the flexibility to travel everywhere, go anytime, and stay for longer -- data and research from Airbnb suggests these trends are here to stay. People increasingly are living on Airbnb -- from July to September, 20% of nights booked were for stays of one month or longer -- and they are traveling at any time. Nearly half of nights booked on Airbnb were for at least one week, compared to 38% two years ago; and families are traveling more during the week, with the most growth in stays on Mondays and Tuesday nights globally. With the holidays ahead, many are excited to reunite with loved ones. As of the end of September, we had over 40% more nights booked for Thanksgiving week in the US than at the same time in 2019. The reopening of US borders this week is also revealing pent-up demand. In the US -- which historically is the largest inbound travel market in the world -- during the week following the October 15 announcement of the November 8 reopening date, nights booked by foreign guests for stays starting November 8 increased by 44%. In May, Airbnb introduced its 2021 Release, with over 100 upgrades to improve every aspect of the Airbnb service. Now, Airbnb has announced a number of new innovations that make it easier to host on Airbnb and support these changing needs of travelers. These include new features like AirCover, Translation Engine, Accessibility Review, Verified WiFi, and many more. For more information, visit Airbnb.com About Liz DeBold Fusco: Liz DeBold Fusco is a Communications Lead for North America for Airbnb. Prior to that, she was a Vice President at SKDKnickerbocker, a national public affairs firm, where she provided strategic communications guidance to organizations ranging from the NAACP and Demos to The Rockefeller Foundation and AT&T. Liz has also worked for the Mayor's Fund to Advance New York City and New York City First Lady Chirlane McCray as well as the New York State Attorney General. About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 12, 2021 05:00 PM Eastern Standard Time

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Agora Data to Present at Used Car Week 2021

Agora

Agora Data’s SVP of Strategic Relationships Jim Bass and SVP of Sales Chris Barry will speak at Used Car Week 2021 in Las Vegas at Red Rock Casino & Spa, November 15-18. During his breakout session at 1:30 p.m. on November 15, Bass will present “Franchise Dealers Can Add the BHPH Marketplace to Their Sales Mix, Increasing Sales & Profits.” New car dealers can substantially expand their vehicle and parts/service sales by adding a Buy Here Pay Here (BHPH) dealership as an affiliated business of their company. When BHPH is an option, dealers enjoy fewer lost sales, fewer trade-ins going to auction, and – most importantly – greater profits. Bass will give real-life examples and walk through the steps a dealer can take today to set up a complementary BHPH sales organization. “The opportunity to create higher sales and profits is always worth investigating. Based on my one-on-one discussions with dealers, I believe it’s not yet common knowledge how much of a boost they can get by entering the Buy Here Pay Here business,” Bass said. “At Agora, we enjoy daily visibility into the inner workings of Buy Here Pay Here dealerships, with access to hundreds of data points surrounding portfolio performance and profitability. If new-car dealers were aware of the true potential of Buy Here Pay Here, I think they would jump at the chance to become their own bank. I’m excited to discuss this in-depth and lay out simple, actionable steps to integrate the Buy Here Pay Here model with an existing business.” Barry will present a breakout session titled "Groundbreaking Changes in Auto Financing to Fuel Growth" at 3:30 pm on the same day. Barry will share highlights about the industry’s first-ever crowdsourced subprime securitizations, which were completed by Agora in December 2020 and again in May 2021. Transformative solutions are now available for accessing funding that can help dealers lower their cost of debt, grow their sales volumes, and even slash prices for the consumer while achieving high profitability. Barry commented, “It’s an exciting time to be a Buy Here Pay Here dealer. In the past, only large franchise dealers and used-car superstores were privy to competitive financing with attractive rates and terms. But today’s environment is different. With revolutionary capital solutions like reducing interest rate lines of credit and crowdsourced securitizations, Buy Here Pay Here dealers can easily level up and compete.” Bass and Barry look forward to discussing Agora’s innovative capital solutions and free-of-charge, in-depth portfolio analytics with Used Car Week attendees. Company representatives will also be on hand at future industry conferences, to be announced soon, where they will continue to share Agora’s mission of empowering BHPH dealers and small to mid-size finance companies. About Agora Data, Inc: Founded in 2017, Agora Data’s platform delivers a suite of tools to empower Buy Here Pay Here dealers and finance companies to maximize their success. Agora is disrupting and influencing the industry by connecting its dealers and finance company members to Wall Street and other capital resources previously only available to large dealer groups. Agora Data’s family of auto finance products provides a wide range of critical funding paths so originators can obtain the cash they need to fuel growth. Powered by Agora’s proprietary, radical, AI-infused technology platform, originators now have access to robust data analytics and planning resources to help optimize the performance of their portfolio. Agora Data made history by closing the first-ever Crowdsourced Subprime Auto Securitization in 2020 and followed that up with its second transaction in early 2021. For more information, visit agoradata.com or contact us at 877-592-4672. Contact Details Shelly Vandeven +1 682-282-4130 media@agoradata.com Company Website https://agoradata.com/

November 12, 2021 09:03 AM Eastern Standard Time

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Jalen Rose and Tracy McGrady Make Goodwill Trip to Qatar on Veterans Day

Blink

As part of a goodwill trip to Doha from Nov. 10-13, NBA Legends Jalen Rose and Tracy McGrady visited with U.S. Military personnel today and took a tour of some of Qatar’s 2022 World Cup sites. The Al Udeid Air Base in Doha serves as a primary logistics and command hub for U.S. operations in the Middle East. Rose and McGrady also visited with school-aged Qatari children and university students from Qatar’s Education City, learning more about the country’s efforts to partner with the top global universities to continue to be at the forefront of education both now, and into the future. “A highlight of our trip has definitely been visiting with our troops at the base in Doha on Veterans Day,” said Jalen Rose. “Qatar is clearly on a path to being the sports capital of the region. They’ll be on the world stage at the end of 2022 when they host the World Cup. It’s exciting to get a first look at how the preparations for the first large sporting event in a post-Covid pandemic world are coming along.” “This is my second trip to Qatar and my first since 2018 when I visited with Klay Thompson, Carmelo Anthony, and Luke Walton,” said Tracy McGrady. “Both times, I have been made to feel at home by the incredible hospitality and warmth of the people. But this time is certainly extra special because of our visit with the U.S. troops serving in Qatar right now.” The trip was organized by the U.S.-based event management company, Blink. Both NBA Legends will be documenting the trip on their social media channels. About Blink Established in 2020, Blink is an entertainment, promotions, and event management agency that helps clients deliver cutting-edge events, promotions, and initiatives. With a growing network of top sports and entertainment agencies, strategic partnerships with industry insiders, and experienced professionals on staff, Blink works with domestic and international clients seeking access to and/or visibility in the U.S. and North American markets. Contact Details Eric Nemeth +1 602-502-2793 nemeth@ericpr.com Company Website https://blink.global/

November 11, 2021 05:38 PM Eastern Standard Time

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B Code Intelligence Center Releases Online Racial Hate Report, Revealing How Harmful Content Impacts Black Users and Content Creators on Social Platforms

B Code

B Code Media, a digital media company focused on helping brands and advertisers connect with Black audiences digitally across a Black-owned and Black targeted premium publisher network, today released the Online Racial Hate report in partnership with leading hip hop news site, SOHH.com. The report measures the pervasiveness of racial hate speech among Black online content creators and consumers and gauges the impact it has caused on those individuals. Social media platforms have come under scrutiny recently for the dissemination of harmful content with calls for improved moderation and user protection growing louder. Over the last year, this type of content has been increasingly linked to the rise in hate crimes, amplified by racial tensions stemming from the murder of George Floyd in 2020. In order to encourage further conversation on making online platforms safer for Black audiences, B Code Media and SOHH.com partnered on this research study to provide more context and clarity on the impact this type of harmful content has on the well-being of Black audiences. “What we’re seeing is that most Black consumers online have not seen much progress in stemming the tide of hateful speech across various social platforms” says Damian Benders, General Manager of B Code Media. “We hope that this study acts as an additional step forward in fostering discussion and developing action plans based on the insight into real life impact. Mitigating the ongoing exposure to harmful content that the community endures must be a priority.” The Online Racial Hate report is the latest project from B Code’s Intelligence Center which is focused on providing a richer understanding of how Black audiences consume and perceive content online. The release of the report also comes at a time when Black media platforms and Black content creators are at the center of the movement towards increased diversity and representation in media. The report provides context on the top concerns from this segment and sheds some light on how the environment impacts their ability to create and distribute content through social platforms. “Because of the discrimination they face online, Black content creators do not feel as comfortable expressing their authentic selves when engaging with others online and can often be isolated or financially disadvantaged as a byproduct of not feeling welcome within online communities,'' adds Danielle Hester, Brand Marketing Lead at B Code. “The onus is on these media platforms to make their digital environments more of a safe space for diverse audiences.” The Online Racial Hate report uses proprietary data collected from the B Code Intelligence Center, which routinely surveys a large panel of Black consumers across target demographics. 1,070 Black respondents aged 18+ were interviewed in a quantitative online survey in September of 2021, and they are representative of all main geographical areas of the United States. This report follows another major study released by B Code Intelligence Center in October which explored Black consumers’ attitudes towards digital advertising. "This groundbreaking study proves that online hate is pervasive and unchecked on all social media platforms. Black creators, influencers and publishers are the engine behind the growth of these platforms, yet we are left exploited, unprotected and financially devastated," states Felicia Palmer, Co-Founder of SOHH.com, which was defaced and deplatformed during a 2007 racist online attack. "The evidence from this study is insurmountable -- Twitch, Facebook and Twitter must enact tangible, meaningful and quantifiable reforms -- from AI to personnel -- to ensure there is equity in the next generation metaverse." In addition to partnering with SOHH.com on the design and execution of the study, B Code Media tapped its rapidly growing network of Black-owned and Black-targeted digital publishers to expand the reports distribution and reach. A curated selection of premium publishers including TheGrio.com, BlackEnterprise.com, Rap-up.com, Defpen.com and MadefortheW.com will join forces to amplify the data and insights from the study with their own articles and social media content. Topline insights from the report include the following: More than half (54%) of all Black content creators reported having been victims of online racial hate. Across all respondents, Facebook and Instagram were cited most as platforms where users experience online racial hate. 18-34 year old consumers are disproportionately impacted by online racial hate as 46% of that segment reports that experience, especially on smaller social platforms. The overwhelming majority of respondents who do not report racial hate are disenfranchised, with 58% indicating the report will not make a difference and another 30% believing that no punishment will be imposed. 66% of the Black audience says that online racial hate affects their mental health and well being. To learn more about the Online Racial Hate report, visit: https://www.bcodemedia.com/online-racial-hate-study About B Code B Code is a data-backed digital media entity focused on understanding Black audiences in order to authentically reach, inform and connect with them in the digital spaces they embrace most. At B Code, our mission is to empower brands with the right tools and resources to deliver meaningful and culturally-nuanced messaging for Black audiences, backed by proprietary data intelligence. Our marketing expertise, innovation, and resources make B Code one of few digital media agencies that can provide it all: Media, Creative, and Data Sourcing. Through the B Code publisher network, we aim to provide digital publishers with growth opportunities and access to increased ad revenue in order to dismantle investment disparities. Our overall insights-driven approach provides a constant pulse on ever-changing Black American sentiments, preferences, and habits. About SOHH.com 4Control Media -- and the flagship website, SOHH.com -- was founded in 1995 by the trailblazing duo of Felicia Palmer and Steven Samuel with the vision to build a hip-hop community on the then burgeoning frontier of the internet. Twenty-five years later, SOHH.com stands as a pillar in the hip-hop community -- the longest-running, most trusted, independent, Black-owned hip-hop news brand. Contact Details North 6th Agency for B Code Paolo Ramos hcode@n6a.com Company Website https://www.bcodemedia.com/

November 11, 2021 09:00 AM Eastern Standard Time

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Skyscanner’s Guide to Holiday Travel Tips, Trends, and Ways to Save

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/0ZioIW8kiuM It's that time of year again. The holiday travel season. Flying to be with family and loved ones, trying to squeeze in a vacation after a long year. So, how do you travel safe and get the best deals? Everyone knows planning a trip can be complicated even under the best of circumstances so now is the time to turn to an expert for trends, insights, tips, and ways to save. Travel looks a little different this year, and it’s worth considering new ways to shop for your next trip and get out into the world safely and at the best price. Travel is all about freedom. So, it makes sense that planning and booking your trip should be simple, not a chore. Skyscanner harnesses a powerful search of thousands of providers for the best prices, flexible fares, exact departure and return times, most direct routes and more. Customizing your trip can often provide the best value for money. This is why Skyscanner develop new tools for their app and website to ensure that travelers’ booking experience is straightforward and efficient. Feeling flexible? Search ‘Everywhere’ to see where you can go for a great price. Got a destination in mind? Use Skyscanner Price Alerts to be alerted when the price drops. Simply looking for the best price? Use Skyscanner’s “cheapest month” search function to see the lowest fare for your desired route. Unsure of the rules for travel abroad? Use Skycanner’s interactive map which features a country-by-country breakdown of international travel rules and guidance. Now available with different views for vaccinated and unvaccinated travelers. And once you know when and where you’re going, book in just a few quick steps, whether on the Skyscanner app (which has over 110 million downloads) or website -- both of which are available in more than 30 languages. About Skyscanner: Founded in 2003, Skyscanner is a leading travel marketplace dedicated to putting travelers first. Skyscanner helps millions of people in 52 countries and over 30 languages find the best travel options for flights, hotels and car rental every month. Skyscanner is available on desktop, mobile web and its highly rated app has 110 million downloads. Working with 1200 travel partners, Skyscanner’s mission is to lead the global transformation to modern and sustainable travel. For more information, visit: https://www.skyscanner.com/about-us About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 10, 2021 05:00 PM Eastern Standard Time

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Helping Seniors Feel Less Isolated and More Connected

YourUpdateTV

The ongoing pandemic has increased the likelihood that seniors feel more isolated, making tech-savviness both essential and a determinant of health. Recently, Senior Director at Care.com, Jill McNamara, teamed with YourUpdateTV on a satellite media tour to discuss the importance of getting seniors actively engaged online through technology. A video accompanying this announcement is available at: https://youtu.be/nNHYsVdQjZY The COVID-19 pandemic continues to challenge our aging population in numerous ways. They are feeling more isolated than ever and helping them stay engaged and socially connected has never been more important. According to Care.com’s 2021 Senior Care Outlook Survey, while aging in place remains their preference, the prolonged crisis has increased their desire to have more help at home. This results in a dire need to hire help with tasks within the home, such as meal preparation and light housekeeping. Both of these pandemic challenges are making tech-savviness essential and a key determinant of our seniors’ emotional and physical health going forward. This is why Care.com, the world’s leading online platform for finding family care, and GetSetUp, the largest social learning platform that helps older adults learn new skills and have new experiences, are collaborating to offer live online caregiving classes, such as how to find and pay for the care they need. Through this partnership, GetSetUp and Care.com will help older adults overcome any fears and reluctance they have in using tech to enhance their overall well-being. For those interested in learning more, please visit www.getsetup.org and search ‘ Care.com ’. About Jill McNamara: Jill McNamara is the Senior Director of Care@Work for Care.co m, the world’s largest online destination for finding and managing high-quality family care. Since joining Care.com in 2011, Jill has expanded the company’s senior care services nationally, and has assisted in growing the Senior Care Planning program for Care.com ’s enterprise arm Care@Work, which builds customized family care benefits packages for employers supporting the caregiving responsibilities of their employees. The program provides families with customized and comprehensive guidance, strategies, and local resources to meet individual needs. Jill started her social work career working with adults with mental and physical disabilities and continued to provide in-home counseling in and around the Boston area to families facing an array of complex challenges. Guided by her professional and personal experiences in senior care, she is extremely passionate about helping families and individuals navigate their own journey in senior care. Jill has her Masters in Social Work, is a Licensed Independent Clinical Social Worker, and a Certified Advanced Social Work Case Manager. She received her Bachelor of Arts degree in Social Work from Gordon College and obtained her Master of Social Work from Simmons College School of Social Work. About GetSetUp: GetSetUp is on a mission to help those over 55 learn new skills, connect with others and unlock new life experiences. The social learning platform helps over 3 million older adults in 160 countries stay mentally and physically fit, creates economic opportunities through jobs and reskilling, and provides a community where people find meaning and purpose by sharing their knowledge and passions and forming new connections. Classes are taught by older adults on a highly interactive, custom-built video platform where older adults can connect during and in between classes. Classes are taught in English, Spanish, Hindi, and Mandarin. Learn more at https://www.getsetup.org About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 10, 2021 05:00 PM Eastern Standard Time

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