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Public Relations Global Network Expands Asia-Pacific Presence with Addition of New Zealand Agency Alexander PR

Public Relations Global Network

Following its 2022 Asia Summit Conference and Fall Member Meeting in Singapore, the Public Relations Global Network (PRGN) announced today it has added New Zealand-based Alexander PR Ltd. to its global network, enhancing its ability to serve clients throughout the world. Following the addition of five new member agencies earlier this year, the latest move marks the 30 th anniversary of the global agency network, further expanding its presence in the burgeoning Asia-Pacific region. The addition raises the number of member agencies in the network to 53 and adds local PR and communications expertise in the southwest Pacific area from Alexander PR’s office in Auckland, New Zealand. The newest PRGN member, Alexander PR, is a full-service public relations agency specializing in reputation management. The firm assists boards, CEOs, business owners and marketing decision makers with reputation, strategy, content and commercial opportunities. “New Zealand’s Alexander PR is a global leader in public relations,” said PRGN President David Fuscus. “Under the leadership of Kate and Dwayne Alexander, the firm serves a stellar client base with innovative and pioneering communications. The Public Relations Global Network is proud to welcome Alexander PR as the 53 rd member of the world’s leading public relations network.” “Joining the global PRGN family is a significant milestone for us and one that we know will benefit both our team and clients,” said Kate Alexander, co-founder of Alexander PR. “We pride ourselves on client service and results within a collaborative, supportive company culture, all of which is rewarded by longevity and tenure – a number of clients and staff have been with us for more than 15 years. Having established a reputation for award-winning work in New Zealand and internationally, we are greatly looking forward to expanding our global footprint and working with like-minded peers in the Public Relations Global Network.” In addition to joining PRGN, Alexander PR added another three accolades to its 11 international awards at the SABRE Awards Asia-Pacific 2022 held in Singapore earlier this month, including the coveted Diamond SABRE Award – CEO of the Year (Rhiannon McKinnon) – Addressing gender equity through financial wellbeing – Kiwi Wealth with Alexander PR; Geographic – Global (led out of Asia-Pacific with work in other regions) – Changing the world with the 4 Day Week – 4 Day Week Global with Alexander PR; and Best Micro Asia-Pacific Agency to work for – Alexander PR. Founded in 2005, the team led by experienced communication veterans Kate and Dwayne Alexander, Alexander PR is best known locally for its strategic crisis, issues and reputation management as well as for numerous national and international campaigns. Among its most notable clients, alongside 4 Day Week Global, Kiwi Wealth, and HERA, are trustee company and philanthropy management leader Perpetual Guardian, life insurer Partners Life, property data and analytics provider CoreLogic New Zealand, accommodation group Sudima Hotels, multinational energy and automation digital solutions specialist Schneider Electric New Zealand, Crimson Education, Cambridge Assessment International Education and a dozen other global stock exchange listed firms. About the Public Relations Global Network Founded in 1992 by a group of visionary public relations leaders, with approximately 1,000 professionals in 62 locations, PRGN is one of the world’s largest international public relations networks.PRGN partners are independent, local, owner-operated public relations and marketing communications firms that share expertise and resources, while providing broad-based comprehensive communications strategies to clients worldwide.Companies or organizations interested in the services of PRGN’s local agency network can visit the Agency Directory or contact PRGN’s executive director Gábor Jelinek at gabor.jelinek@prgn.com for more information.Independent agencies interested in joining the network can visit the member recruitment section of the PRGN website for more information or email its membership chair, David Wills, Senior Vice President of Media Profile, at david.wills@mediaprofile.com About Alexander PR Alexander PR and The Content Place assist boards, CEOs, business owners and marketing decision makers with reputation, strategy, content and commercial opportunities. We are a New Zealand-based, full-service public relations agency with global reach, specialising in reputation management. Having established a record of high performance and market-leading results in a global landscape, Alexander PR combines traditional public relations expertise with forward-thinking digital marketing and content creation strategy to help clients achieve their bottom-line objectives. We specialise in building media relationships and achieving results in earned, owned, and sponsored media to enhance our clients’ reputations. With a sound understanding of what makes a business tick, the team at Alexander PR brings its specialist knowledge and profile-building experience to the partnership to achieve real, measurable outcomes for clients. Whether it is quality media coverage, brand positioning or ad-hoc crisis communication you need, the team has the know-how and expertise required. For more information on the services we offer, refer to our services page. The Alexander PR team provides comprehensive 24/7 crisis and issues management services and expertise. Our professionalism, relationships with media and industry experts, confidential support, and years of experience in crisis management across all sectors are the tools we use to protect clients, their reputations, and their businesses. Learn more at https://companycrisis.co.nz/ Our comprehensive services include specialist content marketing curator The Content Place, a separate division of Alexander PR and a full-service content marketing and book publishing provider which supports clients’ objectives for achieving targeted media wins in their desired channels and platforms. The Content Place provides access to the best business, tech, financial and consumer writers, videographers and photographers in New Zealand. We have built relationships with these quality people over many years and can help you create, share your story, and achieve business outcomes. We are your content marketing place. Learn more at https://alexanderpr.co.nz/the-content-place Contact Details Public Relations Global Network (PRGN) Gabor Jelinek +36 30 162 8910 gabor.jelinek@prgn.com Company Website https://prgn.com

October 24, 2022 09:04 AM Eastern Daylight Time

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NASDAQ: $SOPA Seeks to Strengthen Their Ecosystem 💪 Interview With Indonesia's GM, Patrick Soetanto

Society Pass Incorporated

Contact Details Dennis Nguyen: Founder, Chairman & CEO +1 877-440-9464 dennis@thesocietypass.com Company Website https://thesocietypass.com

October 21, 2022 12:15 PM Eastern Daylight Time

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VideoXRM Gets Your B2B Video Found

VideoXRM

VideoXRM, a B2B content distribution and discovery platform, launched its beta site today with a commercial launch slated for January 2023. VideoXRM merges the superior communications power of rich media with granular searchability to bring global exposure to video and rich media assets. VideoXRM is the launch brand and new corporate name for this cloud-hosted platform developed over two and a half years as Issuer Pixel. VideoXRM is a scalable media discovery platform leveraging proprietary indexing structures, industry taxonomies and search engine technology that lets content providers upload and individually index their rich media assets to be easily found. Industry Problem – B2B video is hard to find with precise results, which limits its value and potential. It’s either siloed on millions of corporate websites or buried on consumer video portals. Irrelevant results from conventional text searches create frustration rather than solutions. 59% of executives prefer video to reading text. 81% of businesses use video as a marketing tool. 82% of consumer internet traffic will be video by 2022 Global corporate video investments exceed $20K per company, per year - but these assets are hard to locate. Solution – VideoXRM’s patent-pending technology uses highly sophisticated indexing and search technology to make unstructured video content easily discoverable with precision. This new ecosystem delivers huge value to searchers and content providers as businesses increasingly tap the power of video and rich media to differentiate their value and to reach new audiences. The platform is ideal for company-to-company and company-to-customer engagement, news media, researchers, supply chain and procurement managers, M&A sourcing, partnering and benchmarking. VideoXRM has the “Last Mover” advantage in the video and audio sharing industry, bringing structure, searchability, distribution and intelligence to rich media investments. About VideoXRM ( VideoXRM.com ) VideoXRM is a global, searchable video and audio sharing and networking platform connecting corporate rich media content with all potential stakeholders. The platform and smart search technology creates value and knowledge from mountains of unstructured digital media, delivering greater ROI from content investments. VideoXRM’s mission is harnessing the enhanced communicative power of rich media through a new distribution and discovery paradigm. VideoXRM was Co-founded by David N. Baker, who formed Revere Data LLC (Sectorbase) which was acquired by FactSet Data Systems, Inc. His Co-founders are Vadim A. Tarasov, Byron Kwok and David Guzy. Contact Details Catalyst IR David Collins +1 212-924-9800 VideoXRM@Catalyst-IR.com Company Website https://videoxrm.com

October 20, 2022 02:17 PM Eastern Daylight Time

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CloudWerx Announces Infrastructure Services Specialization in Google Cloud Partner Advantage Program

Cloudwerx

CloudWerx, a full-service enterprise cloud consulting firm, announced today that it has achieved the Infrastructure Services Specialization in the Google Cloud Partner Advantage program. A Google Cloud Premier Resell and Service Partner and a fast-growing North American partner, this specialization proves CloudWerx’s expertise in building customer infrastructure and workflows on Google Cloud. Google Cloud Partner Advantage provides organizations with qualified partners that have certified experience in successfully delivering Google Cloud solutions. Organizations that have achieved the Infrastructure Services Specialization — the highest technical designation a partner can earn — have demonstrated technical proficiency, industry expertise, and proven success using Google Cloud infrastructure solutions and services. “We are excited to be aligned with the open source, open community culture at Google Cloud,” said Jason Geis, Co-Founder and CEO of CloudWerx. “Our Digital Native customers that want to take advantage of the open source community and best-of-breed security are migrating to Google Cloud.” “Google Cloud specializations highlight the proficiency required to deliver technical competencies and support to customers,” said Derrick Thompson, Global Head of Partner Differentiation, Google Cloud. “Achieving this specialization is evidence of CloudWerx’s commitment to providing customers with the expertise they need to build and modernize their infrastructure workloads on Google Cloud.” CloudWerx chose to be an exclusive resell and service partner of Google Cloud because of the innovation, customization, collaboration, and flexibility Google Cloud offers its customers when it comes to building optimized and secure cloud infrastructures. To learn more about CloudWerx’s Google Cloud Infrastructure deployment process, please visit cloudwerx.tech/infrastructure. About CloudWerx CloudWerx is an engineering-focused cloud consulting company that provides the most elite technology resources to solve the toughest challenges. Maintaining 100 percent customer retention and a commitment to 11/10 technical, account and customer service, the CloudWerx team has unique experience working in some of the most complex cloud environments at scale and can help your business accelerate with confidence. Please visit https://www.cloudwerx.tech/ to learn more. Contact Details CloudWerx Betsy Reed +1 206-999-3517 press@cloudwerx.tech Company Website https://www.cloudwerx.tech/

October 20, 2022 11:00 AM Pacific Daylight Time

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Adventure Together Industry Event Wraps with a Record Attendance and Inspiring Discussions from 37 International Speakers

TourRadar

TourRadar, the Adventure Booking Platform that offers more than 50,000+ multi-day organized adventures across the globe from 2,500+ reputable and niche operators, hosted its second annual Adventure Together event which was a hybrid, held both online and in Vienna, Austria Oct. 18-19, 2022. Furthermore, the company announced increasing travel advisor commissions to up to 12 percent for bookings for the rest of 2022. With more than 2,100 people in attendance, the event brought together thought leaders and practitioners in multi-day touring including travel agents and agencies, tour operators and suppliers, influencers, OTA, and airlines, to provide inspiration, education, and insights into the technology and trends that shape the industry. Sessions covered subjects ranging from marketing, sustainability, distribution, and technology, to indigenous and inclusive tourism. The event theme ‘‘Now What?’ kept topics focused on what adventure travel and multi-day tours will look like in the future and how to plan for success. “Adventure Together gathered industry leaders together for much-needed discussions around the trends and opportunities for organized adventures and group travel in today’s global landscape,” said Travis Pittman, CEO, and Co-founder of TourRadar. “We recognized that there wasn’t a single global event or conference dedicated to the multi-day tour industry with a focus on technology, so we created one.” In his opening keynote, Pittman announced the company is raising commissions on its Agent Marketplace for both new and current travel advisors from up to 8 percent to up to 12 percent until the end of 2022. Agent Marketplace launched in November 2021, and now has more than 3,500 advisors. Pittman told attendees that since the company launched it has had 100 million travelers visit the platform, who have booked more than half a billion dollars in travel, experiencing 4 million days of adventures. Pittman revealed his three predictions for What’s Next; 1. trust, payments & financial technology products will be more critical and top of mind than ever, 2. data-driven storytelling will highlight and drive community impact and sustainability, and 3. digital distribution & tooling will come of age in the multi-day adventure market. In the session Targeting Net Zero – How Is the Multi-Day Tours Industry Responding to the Climate Crisis? Michael Edwards, CEO of Explore! shared insights on their comprehensive carbon-reducing strategy and Nadine Pino shared how The Travel Corporation is collaborating with destinations to build a shared agenda for climate action. Moderator Graeme Jackson, Head of Strategic Partnerships at the Travel Foundation, and one of the co-authors of the Glasgow Declaration on Climate Action in Tourism reinforced the need for travel businesses and destinations to make a commitment publicly and set a deadline for action. The panel also addressed the need to move beyond measurement and offsetting and to start looking at all strategic business decisions through a climate lens. In the Adventuring through Data session, Sher Khan, Industry Lead at Google, and Lia Costa, Analytics Lead at TourRadar discussed how a post-pandemic world brought on different user behaviors and unveiled new travel trends. The two shared data about search terms and shorter booking windows. Costa indicated that 42 percent of TourRadar sales were booked less than 2 months in advance and that Google search volume for multi-day tour & adventure-specific terms increased 44 percent YoY. In addition, Costa reported that the top 10 destinations for summer 2022 TourRadar bookings were all in Europe with Italy, France, England, German, and Switzerland taking the top 5 slots. A panel on Responsible and Sustainable Indigenous Tourism included Anniina Sandberg, Founder of Visit Natives, Sebastien Desnoyers-Picard, Vice President of Operators of the Indigenous Tourism Association of Canada (ITAC), and Aurélie Debusschère a Europe agent for World Indigenous Tourism Alliance. Together, they discussed how the travel trade can make indigenous tourism more responsible by ensuring that businesses are working with majority-owned, operated, and/or managed indigenous people. The panel suggested operators directly engage indigenous people, their elders, and the community to ensure they share the right experiences and content. They also encouraged operators to ensure communities are benefiting from tourism. TourRadar also announced its new brand positioning ‘Adventure Begins Here’ which came from months of consumer and industry research and collaboration with agency partner Park & Battery. TourRadar, the Adventure Booking Platform, helps people seize and savor every opportunity global travel has to offer. “TourRadar has built considerable bonds with its customers but there is an opportunity to form a deeper connection, said Pittman. “The range of options TourRadar provides in the multi-day sector gives us a differentiator that no one else can own.” The announcement, film, and all sessions from the event were recorded and can be found here. About TourRadar TourRadar is the world’s first Adventure Booking Platform, where you can effortlessly book private, group, and tailor-made multi-day organized adventures from 160+ countries worldwide. Founded in 2010, TourRadar was the first to transition multi-day tours to an online marketplace, making them the global leader in the industry today. In 2021, TourRadar further revolutionized the industry by introducing the Adventure Booking Platform, connecting travelers, operators, and travel agents to organized tours through one, easy-to-use platform. www.tourradar.com Contact Details TourRadar Lisa Verbeck +1 310-254-0039 press@tourradar.com Company Website https://www.tourradar.com/

October 20, 2022 12:57 PM Eastern Daylight Time

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What are Americans’ Favorite Halloween Treats?

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/SXzlPzJXjZc Spooky, ooky, creepy and crawly? It must be Halloween – and this year, 93% of Americans intend to celebrate in a big way with plans to enjoy their favorite chocolate and candy treats, according to a recent survey from the National Confectioners Association. Whether consumers are enjoying new and innovative offerings or classic candy corn, confectionery is an iconic part of the season’s celebrations. No matter how you plan to celebrate the Halloween season, there’s no doubt that chocolate and candy play a major role in the holiday celebrations. Whether you’re going to a Halloween party, welcoming trick-or-treaters or even just enjoying a little treat for yourself, Halloween treats are a key piece of the season. This Halloween season is even sweeter because America’s chocolate and candy companies delivered on their commitment to help consumers manage their sugar intake by providing more transparency, choice and portion guidance options. 85% of chocolate and candy sold today comes in packaging that contains 200 calories or less per pack. That number includes individually wrapped products or multipacks that contain smaller packages inside – the perfect size for the 97% of Americans who say they welcome trick-or-treaters with chocolate and candy. The Halloween season brings people together. Sharing treats is a perfect way to connect with others – especially as people are looking for more moments of celebration than ever before. To help Americans navigate the Halloween season while enjoying their favorite treats, NCA has a robust set of resources available at AlwaysATreat.com/Halloween, where consumers can find tricks for treating in 2022, including safety tips, history lessons and fun facts about the season. To join the conversation on social media, use #HalloweenTreats, and follow NCA on Facebook, Twitter and Instagram. Happy Halloween! About the National Confectioners Association (NCA): The National Confectioners Association is the leading trade organization for the U.S. confectionery industry, which generates more than $37 billion in retail sales each year. Making chocolate, candy, gum and mints, the industry employs nearly 58,000 workers in more than 1,600 manufacturing facilities across all 50 states. NCA advocates for an environment that enables candy makers to thrive and work to ensure that chocolate and candy are celebrated for their contributions to culture, society, the economy and everyday moments of joy. Learn more at CandyUSA.com or follow NCA on Facebook, Twitter and Instagram. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

October 20, 2022 11:13 AM Eastern Daylight Time

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CSG Forte Combats Fraud with Launch of End-to-End Authorization Solution, CSG Forte Authenticate

CSG

CSG Forte, a CSG (NASDAQ: CSGS) company and the expert in processing and making automated clearing house (ACH) payments more secure and reliable, today launched CSG Forte Authenticate. To be successful, merchants need lock-tight authentication capabilities that effectively reduce the risks of fraud and automate their processes. Authenticate is an end-to-end payments security solution that empowers merchants across verticals to seamlessly verify account owner ACH payments and reduce the risk of fraud. “At a time when fraud is surging, it is not a matter of if, but when fraud occurs. From customer convenience to ease of acceptance, CSG Forte Authenticate gives merchants the ability to process ACH payments with confidence, securely and reliably,” said Jeff Kump, head of payments, CSG Forte. “CSG Forte continues to modernize our platform to reduce time to activation, ensure that businesses get paid on-time with accuracy and introduce new products that meet evolving customer demands. We’re proud to be industry leaders in helping merchants combat fraud.” According to “The State of Retail Payments in 2022” from Forrester Research, Inc., September 2022, “improving security (fraud, management encryption) jumped to the top of the list of online initiatives, with a significant 42% of retailers including it on their list of priorities.” With CSG Forte Authenticate at the center of ACH payments, an insurance company can reduce fraudulent deposits and increase customer loyalty and trust by depositing a check into the account owned by the person they are writing the check to. With CSG Forte Authenticate, businesses can: Reduce fraud or potential losses, establish a secure financial transaction relationship and improve overall profitability Ensure validated and non-failing inputs to the processor/network, to drive increased acceptance rates Catch errors in the early stages of a transaction and prevent transaction delays, to deliver increased customer satisfaction and loyalty Based on the Merchant Risk Council, the volume of ACH transactions has grown by over 50% in less than a decade, which indicates that ACH payments are a growing segment of the modern payments landscape. CSG Forte’s expertise in same-day ACH technology allows merchants to fuel growth by receiving funds quicker and at a lower price than working with other payment processors. For more information about CSG Forte Authenticate, join us at Money 2020 in Las Vegas #3-222 (Venetian Tower) or visit https://www.forte.net/why-csg-forte/authenticate. # # # About CSG Forte CSG Forte, a CSG company, delivers scalable digital payments for smarter and faster business growth. Our world-class, award-winning technology offers a unified end-to-end payments platform that easily adapts to changing needs and empowers companies to transform their payments operations into a competitive business strategy. With CSG Forte, companies can process omnichannel payments and offer agnostic payment acceptance, shifting payments from a line-item expense to a profit center. CSG Forte manages billions of payments annually for over 81,000 merchants across government, telecom, insurance, and other industries. CSG empowers companies to build unforgettable experiences, making it easier for people and businesses to connect with, use and pay for the services they value most. Our customer experience, billing and payments solutions help companies of any size make money and make a difference. With our SaaS solutions, company leaders can take control of their future, and tap into guidance along the way from our more than 5k-strong experienced global CSG services team. Want to learn more about how to be a change maker and industry shaper like our 1,000-plus clients? Visit csgi.com to learn more. Copyright © 2022 CSG Systems International, Inc. and/or its affiliates (“CSG”). All rights reserved. CSG® is a registered trademark of CSG Systems International, Inc. All third-party trademarks, service marks, and/or product names which are referenced in this document are the property of their respective owners, and all rights therein are reserved. CSG Contacts Jordy Spitale Public Relations +1 (504) 615-8820 Jordy.spitale@csgi.com John Rea Investor Relations +1 (210) 687-4409 john.rea@csgi.com Contact Details Tammy Hovey +1 917-520-2751 tammy.hovey@csgi.com Company Website https://www.forte.net/

October 20, 2022 07:25 AM Mountain Daylight Time

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Sekur Private Data Has Seen Wild Growth In Q1 and Q2

Sekur Private Data Ltd

Sekur Private Data Ltd. (OTCQX: SWISF), previously known as GlobaX Data Ltd., has had a remarkable year of growth. The company grew revenue and subscribers in the first and second quarters apart from expanding subscription models and developing technologies. Sekur is a US listed cybersecurity and internet privacy company — with roots in Switzerland — that provides Swiss-hosted secure communications and data management. It uses military-grade encryption security and combines it with its own infrastructure located in Switzerland, under Swiss data security practices and laws. All user data is protected by the Swiss Federal Data Protection Act (FADP) and the Swiss Federal Data Protection Ordinance. Under Swiss federal law, it is a crime to publish information based on leaked “secret official discussions.” In 2010 the Federal Supreme Court of Switzerland found that IP addresses are personal information and that under Swiss privacy laws they may not be used to track Internet usage without the knowledge of the individuals involved. Sekur’s use of some of the strongest privacy protection in the world for individuals and entities makes its Swiss-hosted services attractive. In early 2022, Sekur launched its SekurMail email service and Sekur business plans, a resource for businesses globally. The expansion brought an increase of over 5,600% in sales and an increase of over 1,900% in subscriber signups in the first quarter of 2022 compared to the first quarter of 2021. One reason Sekur appeals to businesses is its disconnect from any Big Tech. The company offers independent, private and secure means of communication through its proprietary technology and secured servers in Switzerland, taking advantage of the country’s tight regulatory laws protecting privacy. Sekur’s ability to promise privacy and security for businesses broadened its market early in the second quarter. In April, Sekur signed an agreement with Tasloko S.L., a Spain-based distribution company that is tasked with distribution for Sekur. This partnership allowed for sales to begin in Colombia, Panama, Peru, Chile and Mexico beginning in June. Central America and South America are vulnerable to cybersecurity threats, especially as the region continues to develop economically and technologically. Sekur’s strategic decision to begin distribution in the region has so far proved successful. In May, Sekur qualified to trade on the OTCQX Best Market, an upgrade from the OTCQB Venture Market. The second quarter also marked continued growth for Sekur, with sales increasing by 1,140% and active recurring paid users rising by 800% compared to the same period in 2021. Technology Advancements In Q1 And Q2 The first half of the year also saw technology and product advancements at the company. SekurMessenger, a defining product of Sekur, expanded to include a proprietary feature and technology coined SekurArchive. SekurArchive allows business clients to archive all employee messages and manage them for the period regulations require while simultaneously allowing the business’s employees to use the Self-Destruct feature, a popular aspect of the messaging platform. SekurMessenger now also has the capacity to facilitate the registration of thousands of users at once, bringing convenience to companies that are mass-onboarding users, whether they be employees or clients. This feature is especially popular in Latin America. Another function of the platform that will further boost privacy and security is a proprietary technology called Chat-By-Invite. This feature allows a SekurMessenger user to invite a non-SekurMessenger user to chat in a fully secure way without downloading the app or registering as a user themselves. This feature is now available in 61 countries with a combined population of 3.4 billion. Between proprietary technology advances and increasing sales, Sekur is setting itself up for continued growth in the third and fourth quarters of this year — and beyond. Sekur Private Data Ltd. is a Cybersecurity and Internet privacy provider of Swiss hosted solutions for secure communications and secure data management. The Company distributes a suite of secure cloud-based storage, disaster recovery, document management, encrypted e-mails, and secure communication tools. Sekur Private Data Ltd. sells its products through its websites www.sekur.com and www.sekursuite.com, and approved distributors, and telecommunications companies worldwide. Sekur Private Data Ltd. serves consumers, businesses and governments worldwide. This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice. Contact Details Corporate Department corporate@sekurprivatedata.com Company Website https://sekur.com/en/about

October 20, 2022 08:00 AM Eastern Daylight Time

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Tips for Finding Friends as an Adult

YourUpdateTV

Making new friends as an adult can be challenging, and with more people working remotely, socializing and meeting new people organically can be difficult. Recently, Bumble BFF’s Friendship Expert, Danielle Bayard Jackson, participated in a nationwide satellite media tour to highlight the importance of friendships, especially as 90% of women say friends are the family you get to choose in life.* A video accompanying this announcement is available at: https://youtu.be/RjBw9kGkR3M Unlike when you were younger and had a built-in community or network through school or social clubs, adulthood seems to offer fewer opportunities to meet others organically. The increasing number of people working remotely has also impacted many people’s ability to socialize, which may explain why many adults report feeling lonelier than ever before. Here are Danielle’s top tips for finding friends as an adult: Have the courage to initiate – Those who are intentional about making connections tend to have the most meaningful relationships. If you’d rather not approach someone in public, group activities are a great option, as they can unite people over a common interest and organically lead to friendships. You can also use an app like Bumble BFF, the friendship-finding mode on the Bumble app, to potentially meet others! Gradually enter into more meaningful conversations - Be sure to engage someone with safe ‘small talk’ and then gradually reveal more about who you are and what you value. This creates the trust necessary to cultivate something deeper. That trust can become the basis for a friendship where you both feel comfortable sharing and asking each other questions that deepen the relationship. Staying in touch - After meeting up with a new friend for the first time, it’s important to be consistent about staying in touch, especially if there isn’t a scheduled time when you both see one another, such as through a class or planned group activity. These short interactions can go a long way in building and maintaining a new friendship. Give it time - According to studies, it can take 40-60 hours of talking and hanging out for an acquaintance to become a casual friend. This might look different from friendship to friendship, but the general takeaway is that it takes time to build trust, vulnerability, and platonic intimacy. To start connecting with friends in your area, visit Bumble.com/BFF. For more tips, check out The Buzz, where you can learn more strategies to help you make (and keep!) meaningful friendships. About Danielle Bayard Jackson: As a certified women’s coach, Danielle Bayard Jackson emphasizes that friendship is a wellness imperative, ultimately teaching women the power and importance of social connections. She is the Friendship Expert for Bumble BFF, the friendship-finding mode on the social networking app Bumble, and has been called TikTok’s resident friendship coach. A former high school teacher, Danielle now uses her teaching skills as an educator to coach women on ways to navigate common friendship conflicts. As a member of the American Sociological Association, she uses the latest research to create practical, tangible strategies to help women create more depth in their platonic relationships. About Bumble: Bumble, the women-first dating and social networking app, was founded by CEO Whitney Wolfe Herd in 2014. Bumble connects people across dating (Bumble Date), friendship (Bumble BFF) and professional networking (Bumble Bizz). Bumble is built on the importance of equitable relationships and how crucial they are to a healthy, happy life. They've built their platform around kindness, respect, and equality – and their community plays an important part in that. Bumble holds its users accountable for their actions and strives to provide them with an experience free from hate, aggression, or bullying. Bumble is free and widely available in the Apple App Store, Google Play Store and the web. * Based on data that was commissioned by Bumble between November 4-18, 2021 with a US sample size of 5,081 Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

October 20, 2022 07:00 AM Eastern Daylight Time

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