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REALTORS® Reveal Buying and Selling Tips for a Competitive Real Estate Market

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/McIbClV5apA Drive down any street in America over the past two years and one thing is obvious: the real estate market is booming. How hot is it? Nearly 9 out every 10 homes (86%) sold in September 2021 were on the market for less than a month. Existing-home sales jumped 7% in September as each of the four major U.S. regions witnessed monthly sales increases. The median existing-home sales price climbed 13.3% from a year ago. So, what is the real estate outlook for 2022? The National Association of REALTORS® weighs in. “All markets are seeing strong conditions and home sales are the best they’ve been in 15 years,” said Dr. Lawrence Yun, chief economist of NAR. “The housing sector’s success will continue, but I don’t expect next year’s performance to exceed this year’s.” Additionally, Yun predicts that mortgage rates will see an increase of 3.7% in the coming months, a rise attributed to persistent high inflation. Home prices rose an average of 12% in 2020 and 2021, while inflation rose 3%. While NAR has a good idea of what to expect nationally, nobody knows your neighborhood better than a REALTOR® who lives and works in your community. They wade through complicated, data-heavy volumes of information about local markets to help consumers navigate what is the most complex and important transaction of their lives. In fact, while most buyers begin their home search online, 9 out of 10 still choose the assistance of a trusted real estate agent to guide them through this infrequent, complicated transaction. For more information, visit https://www.realtor.com/ About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 22, 2021 09:00 AM Eastern Standard Time

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SAINT LAURENT RIVE DROITE SUPER73

SUPER73

Keeping the timeless and characteristic style of Saint Laurent and the exciting design of the SUPER73-S2 electric bike, this Limited Edition version asserts itself through its finishes. From the matte black frame and black stainless steel bolts to the custom padded leather seat, the black leather handles, and black chain, this electric bike has been conceived and designed by Anthony Vaccarello. By revisiting a classic model of the brand, Anthony Vaccarello wanted to combine design and functionality. Yielding a unique riding experience for both short and long rides, this bike advocates an adventurous lifestyle by combining motorcycle heritage and youth culture. Available exclusively in Saint Laurent Rive Droite stores and on ysl.com SAINT LAURENT RIVE DROITE is a creative and cultural destination curated by Anthony Vaccarello, located at 213, rue saint Honoré 75001 Paris, and extended at 469 Rodeo Drive, Los Angeles. Named ‘RIVE DROITE’ as a nod to SAINT LAURENT rive gauche line that helped to democratize fashion and luxury in the sixties. SAINT LAURENT RIVE DROITE introduces a brand new retail destination for expression, exchange, and lifestyle, showcasing a wide range of products including exclusive pieces, limited editions, library, vintage, music, photography combined with art, performances, exhibitions, events and cultural exchanges. Conceptualized by Creative Director Anthony Vaccarello, the extensive and diversified offer from different creative and design fields, are imagined and embraced in new ways to enlarge the universe and the DNA of Saint Laurent. SAINT LAURENT RIVE DROITE represents an amusing and chic version of today’s Saint Laurent universe. saintlaurentrivedroite.com @ysl #saintlaurentrivedroite @anthonyvaccarello EDITOR’S NOTE High-resolution images of the Saint Laurent x SUPER73-S2 are available here: https://www.dropbox.com/sh/484umar2jekkvfc/AACKa0IeKDQ8RR8BCz8HlvnBa?dl=0 Editors wishing to review a SUPER73 electric motorbike for editorial purposes should use the Media Contacts below. MEDIA CONTACTS SUPER73 – Christiana Mullen ( christiana@super73.com ) ID Agency – Greg Emmerson ( greg@theidagency.com ) ABOUT SUPER73®  SUPER73® is an American lifestyle adventure brand based in Orange County, CA that develops products to help fuse motorcycle heritage with youth culture. Founded in 2016, SUPER73 has quickly grown into one of the most recognizable electric vehicle brands in the world with a passionate customer base including A-list celebrities, professional athletes, and many more. For more information, visit  super73.com  or on social media @super73. Contact Details Christiana Mullen +1 714-659-4883 christiana@super73.com Company Website https://super73.com

November 22, 2021 05:55 AM Pacific Standard Time

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American Translators Association Calls for Fair Working Conditions for Translators and Subtitlers in the Entertainment Industry

American Translators Association

The American Translators Association (ATA), the largest professional organization for translators and interpreters in the U.S., has shared an open letter in response to recent statements in the press and on social media about a shortage of professional translators and subtitlers. The letter is a call for fair working conditions for translators in the entertainment industry. “There is no shortage, but instead a disconnect between the value of this skilled work and the pay offered, leading to a perceived lack of qualified professionals available for these jobs and subpar subtitles in the world’s most popular titles in film and TV,” ATA President Madalena Sánchez Zampaulo stated in the letter. President Sánchez Zampaulo also noted that current practices within the entertainment industry “devalue subtitlers’ work, discourage truly qualified professionals from accepting these jobs, and impede international viewers’ enjoyment of these titles.” “On behalf of the American Translators Association, I urge film and television production studios and the language service providers they contract with to refocus on a quality subtitling process, which starts with hiring professional subtitlers at professional rates rather than unskilled multilingual labor at pay that can work out to well below minimum wage,” President Sánchez Zampaulo stated. “The veritable explosion of international entertainment options is a positive development and producing high-quality subtitles is in the best interest of studios, streaming platforms, and viewers. The professionals who work painstakingly to craft the multilingual versions of our favorite movies and shows should be able to share in the revenue generated thanks to their work.” Founded in 1959, the American Translators Association’s primary goals include fostering and supporting the professional development of translators and interpreters and promoting the translation and interpreting professions. ATA, based in Alexandria, Virginia, has nearly 10,000 members in over 100 countries. For more information on ATA, please visit www.atanet.org. Contact Details WantLeverage Communications Julie Livingston +1 347-239-0249 julie@wantleverage.com Company Website https://www.atanet.org

November 22, 2021 08:19 AM Eastern Standard Time

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North 6th Agency Expands Leadership Team with Appointment of Public Relations Veteran Patrick Brady as Chief Revenue Officer

North 6th Agency

North 6 th Agency (N6A), The Outcome Relations Agency™ wholly owned by North Sixth Group, LLC, a family office holding company with a vision to invest in passion, purpose, and progress, announced today that it has appointed Patrick Brady to Chief Revenue Officer. Reporting to the CEO, Daniela Mancinelli, Brady will be responsible for revenue-related functions including marketing and sales performance, customer success, pricing, and revenue operations. Brady joins N6A with more than 15 years of experience in agency sales. Prior to his new position, Brady served as the Senior Vice President of Business Development for MikeWorldWide Public Relations (formerly MWWPR) where he led business development and revenue generation for the firm. Brady also served as SVP of Business Development for MSL Group, Senior Director of Global Practices for Devries Global, and Vice President of International Network Relations for Ketchum Public Relations. In addition to driving business development strategy and execution during his career, Patrick also helped lead global agency acquisition and integration efforts across continental Europe and Asia. “It is with great pleasure that we welcome Patrick Brady to the N6A team at a time where the agency is quickly expanding and seeking top talent from within the sector,” said Mancinelli. “He brings with him a wealth of experience that he acquired while working at some of the top global firms and with that, we are confident in his ability to lead and inspire his team to deliver true ROI for the agency and its clients.” “I am thrilled to be joining the ranks of a forward-thinking leadership team that has single-handedly reinvented the PR category with a KPI-driven model that delivers impactful business outcomes,” said Brady. “N6A has been a consistent leader in the public relations and digital marketing space, and as we usher in the new year, I look forward to helping the agency further accelerate its growth and customer success.” For more information on N6A, please visit www.N6A.com. ABOUT NORTH 6 TH AGENCY, INC. (N6A): North 6th Agency, Inc. (N6A) is The Outcome Relations Agency™. Based in the heart of SoHo in New York City, N6A is the creator of the Outcome Relations™ model, which combines earned media, paid media, enterprise value services and proprietary KPI technology to drive specific business outcomes for CMOs, CEOs, and brand marketers. N6A’s clients have successfully exited to more than 30 global enterprises, increased revenue by up to 100%, created more than $10B in enterprise value, improved market share over their competitive set by 40%, won recruiting battles for the industry’s best talent, IPO’d on NYSE, NASDAQ, leading international exchanges, and raised more than $5 billion from the world’s most prominent investors. N6A has received several industry accolades, including The Observer’s “PR Power 50” list, Entrepreneur’s Top Company Cultures in the United States, PRWeek’s Best Places to Work, and Digiday’s Most Innovative Culture. Contact Details North 6th Agency (N6A) +1 212-334-9753 cbooze@n6a.com Company Website https://www.n6a.com

November 22, 2021 08:00 AM Eastern Standard Time

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Getting into the Holiday ‘Spirit’

YourUpdateTV

To celebrate of the upcoming holiday season, independent spirits brand, Lobos 1707 Tequila & Mezcal launched an exciting program, Build a Bigger Table x Friendsgiving. As part of Lobos 1707’s ongoing mission to “build a bigger table,” this new and charitable initiative encourages consumers to give back to local communities. Recently, Founder & Chief Creative Officer for Lobos 1707 Tequila, Diego Osorio, and Partner and Mixologist at The Honey Well in New York City, Marcio Ramos, participated in a nationwide satellite media tour to discuss the new initiative and popular drinks for the holiday season. A video accompanying this announcement is available at: https://youtu.be/iiCt_5JYiP8 During the month of November, Lobos 1707 will support World Central Kitchen (WCK) in their mission to end hunger. For every bottle of Lobos 1707 purchased on Reservebar.com, one meal will be donated to World Central Kitchen. Founded in 2010, World Central Kitchen uses the power of food to nourish communities and strengthen economies in times of crisis and beyond. For every bottle of Lobos 1707 purchased on Reservebar.com, one meal will be donated to World Central Kitchen. A bottle of tequila can always make a memorable gift for anyone from the expert mixologists or someone just starting to explore agave spirits. People are starting to learn that tequila is not just made for a typical margarita, as more offerings become more available for all kinds of preferences like the bright and bold Joven, refined Reposado, the masterfully crafted top shelf Extra Añejo or sultry Mezcal Artesanal. The brand uses half a century old PX Sherry barrels from Spain to finish tequila and mezcal made from 100% pure Mexican agave; it’s how they achieve the unique taste and quality of the liquid. This holiday season try the ‘All for the Pack’ cocktail. The libation hits all the check marks, featuring holiday flavors like apple and cinnamon, with the deep and slightly spicy 1707 Mezcal Artisanal. If you’re making this for a group of close friends and family you can definitely add some flair with a simple trick of torching the cinnamon stick sure to get the crowd going. For more information, visit lobos1707.com About Diego Osorio: Diego Osorio is the Founder and Chief Creative Officer of Lobos 1707, a tequila brand that launched in 2020. Ten years ago, Diego discovered the story of his namesake great-great grandfather's legacy as a Spanish Viceroy King, who transported Pedro Ximénez Sherry barrels from Spain to Mexico. Once the sherry depleted, they filled the empty barrels with an agave spirit (now known as tequila), allowing the tequila to barrel age during their journey home. Diego made it his mission to replicate the traditional agave-based recipe enjoyed by his forefathers for centuries. With Lobos 1707, his goal is to create a brand that encourages unity, legacy, and authenticity, and represents the endangered subspecies of humans who are intentional, audacious, and balance the art of being unapologetically genuine while still caring for the greater good of the pack. Osorio is an avid polo player, co-founder of the non-profit ONE MILE ONE SMILE, travel addict, adventure-seeker, sports enthusiast, music aficionado and designer. About Marcio Ramos: Partner and mixologist of The Honeywell, Marcio Ramos has been serving up drinks for years and has utilized his skillset by breathing life into various bars throughout NYC and being a brand ambassador to some of the most respected spirit brands in the world. Offering more than just a reminiscent interior and recently opened garden area, The Honeywell offers up some great crafty and signature cocktails along with quick bites that pair lovely. About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 19, 2021 12:00 PM Eastern Standard Time

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Velocity Global’s 2022 Work In Progress Report: Businesses and talent benefit from distributed work

Velocity Global

1,000 surveyed tech leaders say distributed work increases productivity and diversity Most remote talent to remain untethered to an office post-pandemic Tech leaders desire to increase remote work for themselves 72% utilize a distributed workforce but face hurdles to expand it Remote and distributed workforces are here to stay due to the mutual benefits to both businesses and talent according to a new study from Velocity Global, the leading provider of global employment solutions. The 2022 Work In Progress — The State of Distributed Work: Tech Sector published today touts multiple benefits of distributed work, shows optimism for growth in the tech sector, but also names challenges for businesses to increase their global workforce. More than 1,000 U.S. and UK tech company decision-makers participated in the study and 72% say their business utilizes a substantial distributed workforce; 59% say more than half of their workforce is remote, and 61% of U.S. tech leaders report more than half of their remote workers will remain that way for the foreseeable future. “The world of work is forever changed. The global pandemic accelerated the desire to work from anywhere, and it lit a fire for employers to embrace a truly distributed workforce,” said Velocity Global founder and CEO Ben Wright. “The untethered nature of work was on the rise before COVID-19, but the tailwinds accelerated this new way of work as businesses tapped into new talent pools and workers themselves embraced a new freedom. Neither is going back - this change is here to stay.” Despite the growth of distributed and remote work, businesses cite several challenges to embrace the change even further. “This dramatic shift accelerated faster than the legacy ecosystem built to support the employment infrastructure was capable of handling,” added Wright. “We remove the roadblocks to grow businesses and connect employers and talent to simply get work done anywhere and anyhow.” Organizational and personal benefits of remote and distributed work Remote work refers to talent working at a location other than a company-owned office. Related to the concept of remote work is distributed work, in which companies employ talent that is located in multiple locations domestically or internationally. The majority of companies (72%) employ a distributed workforce and 79% of these organizations’ talent also works remotely. Respondents who utilize a distributed workforce report clear advantages: 95% say a distributed workforce model benefits their company by increasing productivity (54%), securing top talent (40%), and building a more diverse team (37%). Respondents indicate talent prefers remote work for similar reasons, reinforcing the mutual benefits. Interestingly, 3 in 4 of the tech leaders themselves work remotely at least one day per week and desire to increase the amount of time they work remotely. “Business leaders are people too, and they see the benefits in their personal life as well to their broader organization,” said Wright. “Flexibility and mobility are now must-haves for workers fresh out of school or in upper management, and lead to greater productivity and long-term talent retention. It’s a win-win.” Optimism for growth with an untethered workforce The increase in remote and distributed work drove unprecedented demand in the tech sector and organizations feel optimistic about expansion. The survey reports 96% are very or somewhat confident about their company’s financial growth over the next year, and 83% believe their industry will grow as well. That growth is realized by a remote and distributed workforce that mostly will not return to an office. More than half (54%) of respondents say 51-75% of their remote workforce will remain remote over the next year. Roadblocks create disconnect between employers and talent The data indicates a brewing dilemma regarding remote work. Talent and businesses both recognize significant benefits, but logistical challenges drive businesses to initiate a return to the office for some. The implications for this disconnect are great, considering the difficulties of finding skilled talent and employees’ desired flexibility. One factor contributing to that discord is the lack of involvement of talent in the decision to return to the office. Eighty-seven percent of organization leaders say their company decides whether remote talent transitions back to working at a company-owned office, as opposed to it being a joint decision. Only 12% report that both the company and talent make that determination. Tech leaders point to a pivotal moment for distributed work as both businesses and talent desire the benefits. The pandemic increased distributed work for most tech businesses, and 43% will maintain their current distributed workforce. However, the next stage is in question: 21% say they will expand their distributed workforce, 26% plan to reduce it. These decision-makers cite several forces that challenge their ability to grow their distributed workforce domestically and internationally, particularly among U.S. companies. Ninety-three percent of U.S. tech leaders say they do not have plans to expand their domestic distributed workforce. They point to recruiting, legal registrations in other states, and managing multiple vendors among other challenges. The growth of international distributed work faces similar roadblocks. Again, 93% of U.S. and UK tech leaders say they do not plan to expand their worldwide distributed workforce, adding foreign entity set-up, global payroll and immigration challenges to a similar list of difficulties. “The same friction comes up over and over again. Finding the right talent tops both lists and businesses want to tap larger talent pools across the country and the world,” said Wright. “Add in the bureaucracy of global regulation and the multiple vendors to navigate it on disparate platforms, and businesses get skittish. We built an end-to-end platform that removes all of this friction because the data is clear: employers and talent just want to work with anyone, anywhere, and anyhow.” Click here to download the full report: 2022 Work in Progress — The State of Distributed Work: Tech Sector. Methodology To gather the data in this report, Velocity Global surveyed 506 U.S. and 505 UK business leaders in the technology industry (e.g., software, hardware, and IT) who are employed at companies with 50–1,000 employees. The respondents work in a wide range of technology subsectors, including technology, media, and telecom; biotech; mortgage technology, property technology, and real estate technology; insurance technology; cryptocurrency; cybersecurity; and more. Respondents are in director-level and higher positions, including C-suite officers and business owners. Their job functions include human resources, finance, legal, IT/ technology, and operations. About Velocity Global Velocity Global accelerates the future of work beyond borders. Its global work platform simplifies the employer and employee experience to employ any talent anywhere with just a click through its proprietary cloud-based workforce management technology, backed by personalized expertise and unmatched global scale. As the largest global Employer of Record (also known as International PEO) in 185 countries and all 50 United States, more than 1,000 brands rely on Velocity Global to build global teams without the cost or complexity of setting up foreign legal entities or state registrations. The company offers additional services including Independent Contractor Compliance to assess a workforce, and Agent of Record (AoR) to streamline payments to contractors. Velocity Global was named a “Leader” in Global Employer of Record services by prominent analyst firm NelsonHall. Founded in 2014, the company has hundreds of employees across six continents. For more information visit velocityglobal.com. Contact Details Velocity Global John Hall +1 720-650-4348 news@velocityglobal.com Company Website https://velocityglobal.com/

November 19, 2021 07:02 AM Mountain Standard Time

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Prepping for the Holidays with Ereka Vetrini

YourUpdateTV

The holiday season is undoubtedly one of the best times of year, but it can also be one of the busiest and most stressful. While we’d all like to be spending time with friends and loved ones, it is easy to get bogged down by a growing shopping list or wondering if you have crossed off every name on your gift list. Recently, TV Host, Lifestyle Expert and Working Mom, Ereka Vetrini, teamed with DoorDash on a satellite media tour to discuss how Nationwide Shipping can help take some of the stress out of hosting. A video accompanying this announcement is available at:: https://youtu.be/ZBiUn46y7dw With Nationwide Shipping on DoorDash and Caviar consumers can order delicious meals and items from iconic restaurants and retailers across the country and have them delivered directly to their doorstep from anywhere in the nation in just a few days. For those who may not be able to gather with their loved ones in-person this holiday season, DoorDash can help show them how much you care. With Nationwide Shipping, whether you’re looking for a unique holiday present, know someone who’s missing a taste of home, or simply want to show friends and family that you’re thinking of them, DoorDash now offers a new way for you to ship delicious gifts to loved ones this holiday season and beyond. From the exclusive Sweet Potato Pie Dream Cake from Hoboken, New Jersey’s Carlo’s Bakery, to an exclusive fried turkey from Nashville’s Big Shakes, and Fresh Lobsters from Get Maine Lobster, this is a gift your loved ones will actually be excited to receive. Other delicious crowd-pleasers you can find on DoorDash include New York’s Baz Bagels Bagel Making Kit, cupcakes from California’s Gotta Have S'more, coffee from Oren’s Daily Roast, and much more. The best part - it’s fast. Nationwide Shipping on DoorDash will arrive anywhere in the country in 2-4 business days. For more information, head right to DoorDash.com or TryCaviar.com or download the apps to your mobile device! About Ereka Vetrini: Ereka Vetrini is a TV Host, Lifestyle Expert, Brand Spokesperson, Producer, Blogger and proud mom of two. Ereka is currently the host of Lifetime’s Access Health. Access Health brings you the latest cutting-edge developments and innovations in medicine, nutrition and fitness, so women everywhere can take charge of their health starting today! She is also a regular contributor to NBC’s 1st Look and NY Live. As an on-air correspondent for NBC she covers the hottest spots to dine, travel and shop! Ereka was previously the host of TLC Sunday Brunch where she brought you the very best brunch & cocktail recipes, styling tips and so much more! As a mother of two, Ereka enjoys spending every spare minute running after her 9 and 7 year-old. About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 18, 2021 05:00 PM Eastern Standard Time

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H Code Elevates Gerry Ramirez and Jonathan Patton to New VP Roles to Spearhead Company Growth in Multicultural Marketing

H Code

H Code, the leading multicultural digital media company, today announces that Gerry Ramirez has been promoted to Vice President of Partnership Development and that Jonathan Patton has been promoted to Group Vice President of National Sales. These key leadership changes will enable H Code to provide even more resources to new and existing clients for solving their multicultural marketing challenges and drive accelerated growth and expansion for the company. In his former role as VP of Client Services, Ramirez was responsible for oversight and support of H Code’s sales operations and was instrumental in growing and scaling its pre and post-sale support teams, including Account Management. He also implemented a cohesive strategy to streamline the company’s sales project management system, which contributed to increased operational efficiencies. In his new role, Ramirez will be responsible for driving growth and strategy for H Code’s top clients and bolster H Code’s overall market share. He will also oversee endeavor and provocative pitch strategy and procure more significant deals with enterprise clients. As H Code’s former VP of Sales and Partnerships, Patton directly oversaw the sales team responsible for nurturing client and agency relationships in the Western Region. Through his leadership, his team consistently led the company in sales for five years, collectively, by ensuring that the right solutions were provided and executed to meet client challenges. In his new role, Patton will focus on developing deeper partnerships with key clients and agencies at a national level. He will also work more closely with independent and minority-owned and led agencies to provide them with more resources and data to help strengthen their solutions for their clients. “Gerry and Jonathan have been integral to H Code’s incredible success over the last five years and have a proven track record of driving results for our clients in need of effective multicultural marketing solutions. As the company enters this next stage of transformative growth, we’re proud to empower both of them to lead our expansion to even more verticals and audiences,” says Jennifer White, COO of H Code. The appointment of Ramirez and Patton to their new roles comes at a period of rapid growth for H Code. Over the past year, the company launched B Code and A Code, new entities focused on developing solutions for advertisers and agencies to reach, inform and connect with Black and Asian and Pacific Islander (AAPI) audiences across the digital landscape. The company plans to expand its reach to multicultural communities and continue to create, elevate and distribute at scale more meaningful messages to multicultural audiences with leadership that lives and breathes the diverse cultures its media products represent. About H Code Founded in 2015, H Code has solidified its place as the largest Hispanic digital media company in the United States. Committed to reaching all multicultural audiences at scale, H Code strives to leverage its learnings, brand equity, and expertise to shape the future of media by building a diverse company and unlocking multicultural audiences through data and authentic creative and content. Today, H Code's employee base is 85% multicultural, 70% Hispanic/Latinx, and 50% female across its offices in the U.S. and Latin America. Named one of the fastest-growing private companies in the nation by multiple outlets, H Code strategically brings together targetable data, exclusive inventory, authentic creative and custom content, and more to influence powerful multicultural consumers every day through digital and integrated campaigns. Backed by its proprietary intelligence platform that derives insights from a robust influencer network and the largest Hispanic and Black digital panels, H Code delivers the most impactful, data-driven strategies to effectively reach and influence multicultural audiences online with unmatched authenticity. Contact Details North 6th Agency for H Code Paolo Ramos +1 203-518-2348 hcode@n6a.com Company Website https://hcodemedia.com/

November 18, 2021 10:53 AM Eastern Standard Time

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Akeneo Partners with ChannelEngine to Drive Multichannel eCommerce Growth

Akeneo

Product experience management (PXM) leader Akeneo, announced a new strategic partnership with marketplace syndication pioneer, ChannelEngine. Together, the two companies will provide a scalable and flexible solution for brands, retailers and distributors to unlock growth opportunities from global marketplaces and 200+ sales channels while ensuring consistently engaging product experiences across all customer touchpoints. Global marketplace sales surged 29% in 2020 to $2.68 trillion, representing almost two-thirds of all eCommerce spending. Direct to consumer (DTC) brands, omnichannel retailers, and distributors are rushing to capitalize on the opportunity, with six out of ten online retailers now selling on marketplaces, up from less than half in 2017. But the marketplace boom also brings new challenges; brands must manage and syndicate product information — including SKUs, product specs, and variant products — across an ever-expanding global ecosystem. To solve that problem, Akeneo and ChannelEngine are joining forces to create a single centralized source of truth capable of aggregating, standardizing, enriching, localizing, and managing product content for experience-optimized syndication. With support for all the world’s most powerful marketplaces — including Amazon, Shopify, eBay and many others — the new partnership empowers brands to deliver consistent but tailored product information wherever they meet their customers. While giving users native plugins for eCommerce platforms and marketplaces, the partnership enables them to manage all aspects of their multichannel product content with a single connection. The result is a dramatic increase in productivity, enhanced sales conversion rates, and a reduction in product returns due to richer and more accurate product data. Helping global brands, retailers, and distributors to rapidly bring products to new markets, the Akeneo and ChannelEngine partnership also facilitates more responsive holiday-season sales strategies. Meanwhile, automated localization workflows streamline the process of launching in international markets and enable teams to easily translate and customize product data for use in new markets and regions. “Product information is the lifeblood of eCommerce, and the key to delivering amazing customer experiences,” said Scott Rogers, Akeneo’s Vice President Global Channels & Alliances. “The marketplace boom represents a huge opportunity for global merchants, but only if they can win customers’ loyalty and trust by delivering brand consistency and product content synchronization across all channels. We’re excited to partner with ChannelEngine to provide our clients with peace of mind and scalability, so that wherever customers interact with their products, and however many marketplace channels they operate in, they can provide unbeatable product experiences.” "With the eCommerce market rapidly shifting towards global marketplaces and other third-party sales channels, for brands and retailers, selling on and keeping control of these marketplaces is a huge opportunity as well as a complex challenge,” said Niels Floors, Head of Partnerships & Sales at ChannelEngine. “Akeneo and ChannelEngine represent the perfect partnership for helping brands and retailers to control content over all these global sales channels. This results in faster time-to-market, revenue growth and technology alignment." About Akeneo Akeneo is a global leader in Product Experience Management (PXM) helping businesses with products to sell to unlock growth opportunities by delivering a consistent and compelling product experience across all channels, including eCommerce, mobile, print, points of sale and beyond. With its open platform, leading PIM, add-ons, connectors and marketplace, Akeneo PXM Studio dramatically improves product data quality and accuracy, simplifies catalog management, and accelerates the sharing of product information across channels and locales. Leading global brands, manufacturers, distributors and retailers, including Staples Canada, Fossil, Air Liquide and Myer trust Akeneo to scale and customize their omnichannel commerce initiatives. Using Akeneo, brands and retailers can improve customer experience, increase sales, reduce time to market, go global, and boost team productivity. About ChannelEngine: ChannelEngine makes the rapidly globalizing e-commerce world accessible to all brands, distributors, and retailers. By building a complete solution for companies of all sizes, ChannelEngine enables companies to expand their reach, connect with more consumers and grow their business. Currently, ChannelEngine enables the sale of more than three million products from 1,500 brands in more than 200 marketplaces and other 3rd party sales channels. There is the ability to integrate the store, WMS, ERP, or PIM with major marketplaces, click & ad channels, or product feeds. Contact Details Ran Xu +1 213-309-2373 ran@rosebudpr.io Company Website https://www.akeneo.com

November 18, 2021 10:00 AM Eastern Standard Time

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