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FINISH, Green Bay Packer AJ Dillon and Gabrielle Dillon Help You Clean Up After the Big Game

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/aVgKV8xLI6A It’s the most hard-pressed 24 hours of the year – Monday the 13th. It’s the one day between the Big Game and Valentine’s Day. It’s between friends and lovers. It’s the war between helmets and teddy bears. It’s the day of clean up. To address the insight that consumers loath the pile of dishes after the big game, Finish is continuing its 24-hour consumer promotion challenge by leveraging the special Monday between the Big Game and Valentine’s Day in order to elevate a key benefit of Finish Quantum. If Finish Quantum doesn’t remove dried-on stains from your game day chicken wings, artichoke dip or nachos, the meal is on Finish! Finish will refund up to $20 of the meal. Visit Finish24HourChallenge.com. Because, those dishes must get done before Valentine’s Day. Green Bay Packer, AJ Dillon and his wife, Gabrielle Dillon, partnered with Finish on a nationwide media tour to discuss the Finish24HourChallenge. Topics that AJ and Gabrielle discussed included: Their go to party dishes and best ways to enjoy the big game. Tips to tackle Monday the 13 th to make sure the pile of dishes gets cleaned after the big game in time for Valentine’s Day How to take part in the Finish 24 Hour Challenge For more information, visit finish24hrchallenge.com FINISH is not affiliated, associated, authorized, endorsed by or in any way officially connected with the NFL or the Super Bowl. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

February 10, 2023 03:05 PM Eastern Standard Time

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Gamelancer Media hires Kristopher Mychasiw as head of global partnerships & sales

Gamelancer Media Corp

Gamelancer Media president and chief operating officer Mike Cotton joined Proactive's Natalie Stoberman to announce the hiring of Kristopher Mychasiw as the company's head of global partnerships & sales. As the former partnership executive for the Montreal Canadiens, Gamelancer said Mychasiw brings nearly two decades of experience in the sponsorship and marketing industries, and is known as an industry disrupter, noted for tapping into emerging markets and developing innovative sponsorship strategies to create new monetization opportunities. Contact Details Proactive Investors Canada +1 604-688-8158 na-editorial@proactiveinvestors.com

February 10, 2023 12:06 PM Eastern Standard Time

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TikTok Creator Joins Local Fort Worthers and his TikTok Community to help the kids at Cook Children’s Smile BIG with LEGO® Building Sets

Little Bricks Charity

McapMediaWire - Russell Cassevah; 3x Guinness World Record Holder for walking on LEGO® Bricks Barefoot, President & Founder of LittleBricks Charity, and Verified TikTok creator; is teaming up with his TikTok Community and Fort Worth Locals (Thom Manohan, Holly Jones, Richie and Savannah Petronis) to deliver thousands of dollars’ worth LEGO® Sets to Cook Children’s. Delivery Date & Time Monday, February 13th, 11 am Cook Children’s 801 7th Ave. Media parking is located at 815 8th Ave, Fort Worth, TX 76104 (previously Kindred Hospital). A Cook Children’s representative will escort media attendees to the event inside the hospital. The Hospital asks the media to PLEASE RSVP, so they know whom to expect. Media Contact Below Russell ( @LittleBricksCharityGuy ) and Local Forth Worth Ambassadors are set to deliver over $5,000 worth of LEGO® Sets and products for the kids at Cook Children’s. The Founder of LittleBricks Charity has traveled all the way from Virginia to deliver these LEGO® Sets to the charity’s 32nd Children’s Hospital in the past 13 months. “I land in Austin, TX, on Thursday, and the first thing I am doing is getting a Van to pack full of LEGO® Sets. By Friday night, the entire back of our van will be filled!” Said Russell, who has been documenting the fundraising journey on TikTok. Cassevah, who quit his job and cashed in his retirement to start LittleBricks Charity, uses his platform to advocate for these exceptional children and fundraise for LittleBricks Charity. “After breaking my second world record, I found my purpose in life. I traded in everything to help build BIG smiles on children that genuinely deserve to smile.” “I am so excited to come to Cook Children’s finally.” Cassevah continues, “This will be our fourth delivery in TX, and Forth Worth is home to so many amazing LittleBricks Ambassadors. It is the efforts of amazing people in the local community like Richie and Savannah Petronis that make these smiles possible.” Russell is also pleased to have Holly Jones, a Registered Nurse at Cook Children’s and part of the LittleBricks Charity Family, join the delivery. “When we get to have amazing professionals from our LEGO® join in it makes everything so much more meaningful. Holly knows firsthand the effect these LEGO® Building Sets have on her patients." And what makes this delivery EXTRA Special is that LittleBricks Charity gets to host a Build Event with Cook Children’s Child Life Specialist Team. “We are so excited to build moments of joy with amazing kids. The staff at Cook Children’s have gone above and beyond to create a memorable event for the patients they care for. We are honored to get to be a part of that. After all, the real magic happens once the bricks are in the kid’s hands.” Russell’s community on TikTok, which has grown to over 1.1 million followers, has already raised enough to buy $2,000 worth of LEGO® Sets that he will be bringing to Fort Worth. “I will be raising the remaining funds and telling everyone about how epic Cook Children’s is at the family friend BrickFest LIVE this weekend in Austin, TX.” Russell expects to raise at least another $3,000 and purchase more LEGO® Sets for the children in Fort Worth. “It is so spectacular when communities on social media come together with local communities. We have already received donations from all over the world to help “Build BIG Smiles” on these Epic Kids! Now it is time for Texas to show the world how epic This area truly is.” Cassevah and the Child Life Specialists he works with say the donated LEGO® Sets are the most requested toy for hospitalized children. It gives them a mental escape from medical treatments, provides a sense of control, opens lines of communication, makes families smile, and so much more. PR Video: https://youtu.be/5HYZ94AvdaE Multimedia Interactive Presentation: http://bit.ly/3YeEVnf About LittleBricks Charity LittleBricks Charity “Builds BIG Smiles” and raises the Mental Health of Hospitalized kids by delivering LEGO® Sets and STEM Based Building Experiences to hospitalized children across the U.S. and Canada. Founded in 2019, the 501(c)(3) nonprofit is headquartered in Chesapeake, Virginia. LittleBricks Charity is looking for partners and donors to help more than 75,000 Hospitalized kids nationwide. With your help, they plan to deliver LEGO® and STEM Based Build Experiences to EVERY Children’s Hospital in the United States. To donate or nominate your child, visit LittleBricksCharity.org. Media Contact: LittleBricks Charity: media@littlebrickscharity.org Cook Children’s, Kim Brown, 817-266-3728, Kim.brown3@cookchildrens.org LEGO® and the LEGO® logo are trademarks of The LEGO Group® of companies that do not sponsor, authorize, or endorse LittleBricks Charity. Contact Details LittleBricks Charity Russell Cassevah media@littlebrickscharity.org Company Website https://www.littlebrickscharity.org/

February 09, 2023 09:00 AM Eastern Standard Time

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February is Pet Dental Health Month

YourUpdateTV

Dental disease affects 80% of adult dogs and 96% of senior dogs[1], but new data from WHIMZEES ® by Wellness ® finds that very few Gen Z and Millennial pet parents are brushing their dog’s teeth daily, and less than one-half (44%) could list the signs of disease to their vet.[2] With February being Pet Dental Health Month, it is the perfect opportunity to start a proper doggy dental routine. Recently, Dr. Danielle Bernal, veterinarian with WHIMZEES ® by Wellness ®, participated in a nationwide satellite media tour to discuss pet dental health and what pet parents can do to establish a healthy routine. A video accompanying this announcement is available at: https://youtu.be/cI_Hd6OfAIw Ideally, pet parents should be thinking about their dog’s teeth the same way they do their own. When it comes to at-home care, daily brushing of a dog’s teeth with a toothbrush and special canine toothpaste works, but pet parents often face toothbrush troubles.In fact, WHIMZEES by Wellness found that Gen Z and Millennial pet parents’ dogs have given side eye (58%) or run away (41%) at the sight of one. “If you are struggling with brushing your dog’s teeth consistently, incorporating a daily dental chew can be an excellent resource to help maintain your dog’s dental care and keep those tails wagging,” said Dr. Danielle Bernal. “In addition to daily dental care, it’s important to recognize the signs of periodontal disease, such as discoloration, broken or loose teeth, super stinky breath, reduced appetite and inflamed gums. By incorporating a daily dental chew like WHIMZEES by Wellness, pet parents can ensure they’re treating their dogs well and give them healthy smiles to live happier and healthier lives together.” WHIMZEES by Wellness all-natural dental treats allows pet parents to treat dogs well by combining the joy of treats with health benefits of supporting healthy teeth and gums. By giving just one WHIMZEES treat a day to fight bacteria that resurfaces daily, dogs get twice the cleaning power because WHIMZEES last three times longer to provide more cleaning time.[3] They are thoughtfully engineered with grooves and ridges to provide dogs with both chomping and cleaning, making WHIMZEES the treat that treats them well. WHIMZEES ® by Wellness ® dental treats are conveniently available at pet specialty retailers, national retailers and online. To learn more about WHIMZEES by Wellness and find them near you, visit https://www.whimzees.com/. About Dr. Danielle Bernal Danielle Bernal, D.V.M., has over a decade of experience in veterinary medicine, specializing in animal nutrition. In her role as on-staff veterinarian at Wellness Pet Company, maker of premium natural food and treats for dogs and cats, including WHIMZEES ® by Wellness ®, she educates pet parents and retailers alike on the importance of natural ingredients like wholesome meats and nutrient-rich superfoods and the highest quality standards. She passionately believes that proper nutrition helps pets lead happier, healthier lives and she shares that message with pet parents [1] Ozy, Sweeney, Dog Owners Have a New Obsession: Dental Health for Their Pets, March 2019 [2] Conducted in December 2022, Pollfish collected data via an online survey from a random sampling of 1,000 Gen Z and Millennial (ages 18-41) dog parents identified as demographically representative of the U.S. population. [3] Based on studies of comparable products conducted by an independent kennel Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

February 08, 2023 01:46 PM Eastern Standard Time

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QYOU USA & Chtrbox Merge Influencer Marketing Operations To Expand Global Capabilities

QYOU Media

This release contains a video. If you can't see a video, click the link: TORONTO, LOS ANGELES & MUMBAI February 8, 2023: QYOU Media Inc. (TSXV: QYOU; OTCQB: QYOUF), the fast-growing media group has announced that it will be integrating its worldwide operations headquartered out of USA and India for global creator media solutions. As part of the integration strategy, Glenn Ginsburg, President QYOU, will oversee synergies across the award-winning US and Indian businesses, while Pranay Swarup & Julie Kriegshaber, CEO & COO of Chtrbox move to co-Vice Chairman roles to strategically advise collaboration efforts. Across the US & India, QYOU & Chtrbox have been leading influencer marketing mandates for global companies such as Paramount Pictures, Hasbro, Activision, P&G, HP, Amazon, Spotify, Pinterest and many others who can further benefit from enhanced expertise, cost efficiencies and cross border reach that comes with this integration. Curt Marvis commented, "QYOU’s vision behind our 2021 acquisition of Chtrbox was to become a global creator media powerhouse. Since then, both the India and US influencer marketing teams have independently doubled their business, and we feel confident that with a joint offering across teams will further fuel this growth trajectory.” Glenn Ginsburg added, “Beyond expanding our client list in the QYOU USA team, we are seeing increased demand for pan-regional and global campaigns. With Chtrbox, we can further support our clients with scalable and cost-effective efforts that are relevant and authentic. We are thrilled to tap into the Chtrbox team of over 80 influencer marketing specialists and their extensive creator networks in India, Asia, and around the world.” Pranay Swarup adds, “While Chtrbox has taken up a fair amount of international work already, we are excited for QYOU & Chtrbox to unlock a new layer of global growth together. Under the QYOU Media group, Chtrbox is in great hands and I look forward to staying strategically involved” Chtrbox’s India teams under the leadership of Karan Pherwani & Mrunali Dedhia, co-Vice Presidents, and Darshil Shah, Director ChtrSocial, will work directly with Glenn Ginsburg, President QYOU USA to further drive this integration and growth. About QYOU Media One of the fastest growing creator-media companies, QYOU Media operates in India and the United States producing, distributing and monetizing content created by social media influencers and digital content stars. In India, under our flagship brand, The Q, we curate, produce and distribute premium content across television networks, VOD and OTT platforms, mobile phones, smart TV’s and app-based platforms. We now have 5 emerging content destinations engaging over 125 million Indian households weekly – The Q (mass entertainment), Q Marathi (regional content), Q Kahaniyan (animated content), Q Comedistaan (comedy focused) and our latest Q-GameX (live gaming). Our influencer marketing company, Chtrbox, has been a pioneer in India’s creator economy, leveraging data to connect brands to the right social media influencers. In the United States, we power major film studios, game publishers and brands to create content and market via creators and influencers. Founded and created by industry veterans from Lionsgate, MTV, Disney and Sony, QYOU Media’s millennial and Gen Z-focused content reaches more than one billion consumers around the world every month. Experience our work at www.qyoumedia.com, www.theq.tv and www.theqyou.com and www.chtrbox.com. Investor Relations Contact: Dave Gentry RedChip Companies Inc. 1-800-RED-CHIP (733-2447) Or 407-491-4498 QYOUF@redchip.com Join our shareholder chat group on Telegram: http://t.me/QYOUMedia Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release. Contact Details QYOU Media Doug Barker +1 437-992-4814 shareholder@qyoutv.com Company Website https://www.qyoumedia.com

February 08, 2023 11:30 AM Eastern Standard Time

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Revolutionizing Inter-Blockchain Communication

Telos Foundation

Trustless Inter-Blockchain Communication (IBC) is a cutting-edge technology that holds the potential to revolutionize the way different blockchains interact with each other. It’s a major advancement over current IBC solutions as it eliminates the need for intermediaries and provides a secure and trust-free way for blockchains to communicate with one another. Telos’ vision for Trustless IBC is to provide a scalable and highly efficient solution that fully leverages the benefits of IBC, providing the best possible user experience for developers and users alike. This technology was built by the UX Network team and will initially interconnect all Antelope coalition chains in a trustless way. This technology is important in enabling Telos to achieve its vision of a truly decentralized, secure, and connected world. The goal is to create a network effect that has the potential to connect with other ecosystems. Multiple Side Chains Potential Trustless IBC’s capacity to support multiple side chains is one of its most alluring features. This means that developers can create new and innovative solutions by constructing new side chains that interact with the main chain, offering limitless growth and innovation opportunities. With Trustless IBC, developers are unrestricted in their ability to create solutions that take advantage of the unique benefits of each side chain. Horizontal scaling via side chains is just the tip of the iceberg, connecting these existing chains will create a network effect with the possibility of other ecosystems like Cosmos also on the horizon. App Specific Chains As a project grows, it becomes increasingly important for it to have the ability to handle larger amounts of user data and transactions. For example, as digital platforms like VirtualStaX or Appics attract more users, the challenge of handling large amounts of data and transactions becomes more pressing. Scaling a platform to meet this growing demand while maintaining security and efficiency is critical for success. This is where Telos’ Trustless IBC comes into play, offering a solution that enables these platforms to have their own side chain that operates independently, yet securely connected to other blockchain networks. With Telos’ Trustless IBC, these platforms can scale to accommodate millions of users without sacrificing performance or security, providing a secure and scalable solution for their future growth. Use Case Specific Chains Use-case specific side chains have the potential to revolutionize the way transactions are made and processed. For instance, a privacy chain specifically designed for secure transactions would provide a much-needed solution to users who value their financial privacy. Transactions made on this chain would still use TLOS but would require code changes and technologies such as ZK snarks to obscure transaction data, making it difficult for anyone to track and monitor the transactions. With Telos’ Trustless IBC, new chains like a privacy chain can be easily added to the network, providing greater flexibility and scalability for users who require specific use-cases. This ability to add new chains and connect them securely with our transparent mainnet makes Telos’ Trustless IBC an ideal solution for developing use-case specific side chains and unlocking their full potential. Unlimited TPS and Scalable Solutions Another major benefit of Trustless IBC is its ability to provide unlimited transaction per second (TPS) and scalable solutions via horizontal scaling. With Trustless IBC, developers can build high-performance solutions that are designed to meet the specific needs of their users. This makes it possible to create fast, efficient, and scalable solutions that can handle the increasing demands of the modern world. Specific Use Cases for Developers Trustless IBC has numerous specific use cases that developers can use to create new and innovative solutions. Developers, for example, can build solutions that enable the transfer of digital assets between blockchains, thereby creating new investment opportunities and opening new markets. Developers can use Telos to create decentralized exchanges, prediction markets, gaming applications, and more. These applications can then be connected to the Telos network, leveraging the benefits of decentralized technology and the ability to transfer data and assets between side chains, without requiring users to trust a third party. Multichain Exchanges / Atomic Swaps Through implementing Telos’ Trustless IBC, both multi-chain exchanges and atomic swaps could gain numerous benefits. For atomic swaps, Telos’ Trustless IBC could provide increased security and reliability, making it easier and more secure to execute swaps across different chains. The trustless nature of the IBC connection reduces the risk of transactions being compromised, and the ability to create use-case specific side chains for added security and efficiency. Telos’ Trustless IBC offers a more flexible and scalable solution for atomic swaps, allowing for easy integration of new chains and assets as the ecosystem evolves. For multi-chain exchanges, Telos’ Trustless IBC offers a more seamless and secure experience for trading digital assets across different blockchains. No longer relying on slow and potentially vulnerable centralized bridges, users can securely and instantly move assets through IBC in a trust-free way without intermediaries, reducing the risk of lost or stolen assets in transit. This provides a more comprehensive and user-friendly platform, while also allowing multi-chain exchanges to add new chains and assets more easily and efficiently, thereby increasing their competitiveness and appeal to users. Trustless Bridges Trustless bridges, such as Telos’ Trustless IBC, offer a major advantage over traditional bridges that require oracles and trusted intermediaries. The trustless nature of the connection between blockchains eliminates the risk of transactions being compromised or tampered with, as there is no need to rely on a trusted third-party to act as an intermediary. Trustless bridges are also faster and more efficient, as they eliminate the need for potentially slow and insecure centralized bridges, and allow for seamless, instant, and secure asset transfer between blockchains. Historically, centralized bridges and oracles have been vulnerable to security breaches, leading to significant losses. Telos’ Trustless IBC solves this problem by eliminating the need for middlemen and providing a secure and trustless connection between blockchain networks. This enhances the security of cross-chain transactions, reducing the risk of assets being lost or stolen. Below you can find a list of historical examples of these security vulnerabilities and the losses. Conclusion Telos’ vision for Trustless IBC is to provide a highly efficient, scalable, decentralized, and secure solution that opens a whole new world of possibilities for developers. With its ability to support multiple side chains, unlimited TPS, and its wide range of use cases, Trustless IBC is set to be a game-changer in the world of blockchain technology. By leveraging this powerful technology built by the UX Network, Telos has the potential to significantly impact the future of decentralized technology. Join us in creating a better-decentralized future together. About Telos The Telos EVM is the most powerful and scalable Ethereum Smart Contract platform built to power Web 3.0. Telos features a robust, third-generation, ESG-compliant evolutionary blockchain governance system, including smart contracts, advanced voting features, and flexible and user-friendly fee models. In addition, Telos supports the blockchain ecosystem by serving as an incubator and accelerator for decentralized applications through development grants. Build with us.‍ Follow Telos Website | Twitter | Discord | Telegram | Medium About Telos Live since 2018, Telos Blockchain (ticker: TLOS) is an ESG compliant Layer 1 smart contract platform that offers full-service compatibility with Solidity, Vyper and Native C++ smart contracts. The Telos EVM is the most powerful and scalable Ethereum Smart Contract platform built to power Web 3.0. Telos features a robust, third-generation, ESG compliant evolutionary blockchain governance system, including smart contracts, advanced voting features, and flexible and user-friendly fee models. In addition, Telos supports the blockchain ecosystem by serving as an incubator and accelerator for decentralized applications through development grants. Come build with us. About The Foundation The Telos Foundation is a Decentralized Autonomous Organization established as a promotional and funding body to advance the Telos Blockchain Network and provide support to network applications. Contact Details The Team hello@telosfoundation.io Company Website https://www.telos.net/

February 08, 2023 11:08 AM Eastern Standard Time

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Preya Co Investor Relations and Corporate Advisory Firm Announces Launch of New Website and Expansion of Services

Preya Co

McapMediaWire -- Preya Co, a boutique investor relations firm based out of New York, is pleased the announce the launch of its new innovative corporate website: www.preya.co The new website was created to better reflect our portfolio of services and strategies the firm has to offer. Preya Co provides individualized attention and customized plans to cater to each company’s specific needs toward ensuring a high value return service. “We spent much of 2022 exponentially growing our client base and partnerships toward additional capabilities and second-to-none service,” said Preya Narain, Director of IR Strategy and Operations. “Bolstering our clients communication is our specialty, as we know that maintaining a transparent avenue of contact with consumers and shareholders is essential in both the public and private sectors. Our firm works cohesively with management teams to tell each company’s unique story streamlined across multiple formats and channels of engagement.” Research shows that the USA has approximately 302.35 million social media users as of 2023. This translates to roughly 90% of the total U.S. population using social media. “Whether you have a small business, large public company or even a mid-sized private company, social media is the key to driving brand awareness and expanding your business’s base of clients,” adds Narain. The firm’s services include: IR Strategy Shareholder Meetings Presentations IR & Corporate Websites Private Company Advisory Corporate Governance Press Release Writing Social Media Management Crisis Communication Executive Search One key strategic partnership is with Mcap Mediawire ( www.McapMediaWire.com ) (“Mcap”), a cutting edge media, marketing, disclosure/news dissemination firm that services both private and public companies with offerings such as effective press release dissemination, journalist/blogger pickup of news and articles, news videos, marketing programs, CEO Interviews, and more. Mcap Founder, Mark B. Newbauer states, “We have had the immense pleasure of working with Preya for nearly 5 years now and I’ve yet to find a professional with her specialty that delivers their work with more care for the client. Preya truly goes above and beyond for those she serves and works with and is a trusted name among CEOs and Shareholders/Investors alike. We are thrilled to be expanding our capabilities through her service, alongside special offers on our services to her client base toward a win-win.” Multimedia Presentation: Preya Co Investor Relations and Corporate Advisory Firm Announces Launch of New Website and Expansion of Services Video: https://youtu.be/iWYFsbTkCB8 For more information and updates, please visit www.preya.co Contact Mcap Mediawire: cs@mcapmedia.com 707-682-9473 Contact Details Preya Co Preya Narain info@preya.co Mcap Mediawire Mark B. Newbauer +1 707-682-9473 cs@mcapmedia.com Company Website https://www.preya.co/

February 07, 2023 09:00 AM Eastern Standard Time

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SIGMA Updates fp & fp L Cameras Appealing to Cinematographers by Adding New Color Mode, 4TB SSD Compatibility, Atomos Cloud Support and More

SIGMA CORPORATION OF AMERICA

SIGMA Corporation of America, the US subsidiary of SIGMA Corporation (CEO: Kazuto Yamaki. Headquarters: Asao-ku, Kawasaki-shi, Kanagawa, Japan) is pleased to announce major firmware updates for the SIGMA fp series cameras: Version 5.0 for the 24-megapixel SIGMA fp, and Version 3.0 for the 61-megapixel fp L. Key updates include the addition of a "Warm Gold" color mode, support for 4TB SSDs, and Atomos Cloud support. With these firmware updates, the fp and fp L are also now the first mirrorless still/cine cameras to incorporate the EL ZONE metering system created by cinematographer Ed Lachman, ASC. EL ZONE is a false-color exposure tool where standard exposure (18% reflectivity) is displayed in gray, with up to six steps of both highlights and shadows displayed in an intuitive, standardized, color-coded format to allow creators to utilize the dynamic range of the cameras to its fullest. Additionally, Open Gate with Anamorphic Desqueeze for the ARRI ALEXA LF / ALEXA Mini LF has been added to the camera and settings registered in Director’s Viewfinder Mode; which will be a benefit to high-end filmmakers utilizing the popular ARRI line of cine products. "The introduction of the EL ZONE metering system, along with the full roster of additional features and functions provided in the latest firmware, demonstrates SIGMA's commitment to the fp camera series." reports Mark Amir-Hamzeh, SIGMA America President. "With each major firmware update, the fp cameras become ever more important tools catering to the needs of the creative community." The firmware updates for both cameras will be available on February 8, 2023, on the sigma-global.com website. The full description of the firmware update follows below. ##### Major firmware update for the SIGMA fp for Ver. 5.00 and fp L for Ver. 3.00 The SIGMA fp and fp L cameras both gain added functionality with the new major firmware update Thank you for purchasing and using our products. We are pleased to announce that firmware update Ver. 5.00 is now available for the SIGMA fp and Ver. 3.00 is available for the SIGMA fp L full-frame mirrorless camera. #SIGMfp #SIGMAfpL #SIGMA [Applicable product] SIGMA fp / SIGMA fp L [Benefits of the update] SIGMA fp Ver. 5.00 / SIGMA fp L Ver. 3.00 A new color mode "Warm Gold" is added. This Color mode creates a mellow atmosphere with subdued tones and warm colors. The "EL ZONE" option has been added to the "False Color" function, which displays the exposure status of any part of the screen in a color-coded manner, allowing you to monitor the exposure status of any part of the screen. "Focus frame only" *has been added to the information display menu in the |▢| (Display) mode setting * "Focus Frame Only" appears in the menu only when the shooting style in STILL mode or CINE mode is set to STILL-like. The camera can now be switched off even during long exposures. The camera is now compatible with a 4TB (terabyte) external SSD. Open Gate (x1.25 / x1.3 / x1.5 / x1.65 / x1.8 / x2) for ARRI ALEXA LF / ALEXA Mini LF has been added to the camera and setting information registered in the Director's Viewfinder. ATOMOS Cloud is now supported. * * Firmware update of ATOMOS devices is required to use the cloud solution provided by ATOMOS. Please wait for the announcement from ATOMOS for information on compatible devices and the release date of the firmware. To update the firmware, please refer to the following links: SIGMA fp Ver. 5.00 https://www.sigma-global.com/en/cameras/fp/?tab=support&local=firmware SIGMA fp L Ver. 3.00 https://www.sigma-global.com/en/cameras/fpl/?tab=support&local=firmware [Learn more] About SIGMA fp: https://www.sigma-global.com/en/cameras/fp-series/ About SIGMA fp Ver. 5.00 / SIGMA fp L Ver. 3.00: https://www.youtube.com/user/sigmaglobalvision About SIGMA's color modes: https://www.sigma-global.com/en/magazine/m_series/cameras/sigma_color_mode_library/ [About instruction manual] The latest versions of the instruction manuals (PDF format) that support this firmware update can be downloaded from the following URLs: https://www.sigma-global.com/en/cameras/fp/#catalog https://www.sigma-global.com/en/cameras/fpl/#catalog [Contact] For further information, please contact your local authorized SIGMA Service Station listed at the link below: https://www.sigma-global.com/en/world-network/ We appreciate your continued support for SIGMA products. About SIGMA Corporation Craftsmanship. Precision. Dedication. Since 1961, SIGMA has been devoted to the pursuit of advancing photographic technology. Unique to the industry, the family-owned business produces its high-quality, award-winning still photo and cinema camera lenses, DSLR and mirrorless cameras, flashes, filters and accessories from its state-of-the-art manufacturing facility located in Aizu, Japan. In 2012, the company introduced SIGMA Global Vision with three distinct lens lines: Art, Contemporary and Sports. Designed for industry camera mount systems including Canon, Leica, Nikon, Olympus, Panasonic, Sony and SIGMA, each lens is handcrafted and tested in Japan to ensure a high-performance, premium product that is purpose-built to last. In 2016, the SIGMA Cine lens lineup was launched, further cementing SIGMA as an innovator in imaging engineering. Embodying the core optical DNA that has defined the SIGMA benchmark of excellence, SIGMA Cine lenses meet the needs of advanced 6k and 8k cinema production. Forming the landmark L-Mount alliance alongside Leica and Panasonic in 2018, SIGMA continues its storied tradition of imaging excellence through groundbreaking innovations such as the native L-mount SIGMA fp and fp L full-frame mirrorless digital cameras, announced in July 2019 and March 2021 respectively. These products, along with over 30 award-winning SIGMA Global Vision lenses available in native L-Mount format, demonstrate SIGMA's continued commitment to the creative community through expanded product offerings. With the fp, fp L and these lenses, even more users can now leverage SIGMA's renowned optical formula to achieve their creative vision with ease. ### For information about SIGMA America, please visit sigmaphoto.com and SIGMA Blog for helpful information about our products. Follow SIGMA America on social media! SIGMA Photo: Facebook, Twitter and Instagram SIGMA Cine: Facebook, Twitter and Instagram Contact Details SIGMA Corporation of America Jack Howard +1 631-201-7381 sigma.pr@sigmaphoto.com Company Website https://www.sigma-global.com/en/

February 07, 2023 07:30 AM Eastern Standard Time

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Alan Schneider Celebrates 15 Years as Owner of Minuteman Press Franchise in Northvale, NJ

Minuteman Press International Inc

The Minuteman Press franchise in Northvale, NJ has been operating for over 40 years. Alan Schneider and his wife Nadine are celebrating 15 years as owners and share their insights and reflections. Minuteman Press in Northvale, NJ is located at 202 Livingston Street, Northvale, NJ 07647. Congrats on 15 years! What does this milestone mean to you and what are the keys to your success and longevity? Nadine and Alan: “This is a tremendous milestone for us. Although we have hit this milestone in our tenure, the shop has been in business for over 40 years in this community. We are well known and very involved in the town. For years, people were saying the printing industry was dying. Then the pandemic hit and I think everyone feared a little bit for the future. However, I have to say that I never expected the bounce back from the pandemic to be such a boon for business. I think people realized that community is important, supporting local business is important, and although online marketing has a place, it’s not the only game in town. Print is still king. The keys to our success and longevity are: providing a warm and friendly place to do business; being knowledgeable about our products and services; letting our clients know that their success is important to us and we are here to help them; caring about our clients as people—not just as customers; and, most importantly, reliability and integrity.” What are some of the key ways you’ve grown your business? Nadine and Alan: “Believe it or not, the pandemic was a blessing for our business. It forced us to take critical look at how we were operating. We took a hard look at our numbers, and strategized on what we could do better in both operations and marketing. On the operational side, we cut out some of the fat and streamlined things where needed.” Alan: “My wife, Nadine, has an MBA in marketing and has owned a marketing and graphic design business for 15+ years. She joined me in our Northvale, NJ location and is providing all the graphic design services. Not only was this a strategic financial/operational move, it was the best marketing move we could have made. We are now truly a marketing, design and printing company – a one-stop shop!” Nadine and Alan: “Our clients are provided with a free consultation on the best ways to market their business. We do the strategy, design and printing. When the clients see the results, they come back for additional products and services—and they tell their friends! The savings we realized from our reduction in payroll was also reinvested in the business by increasing our participation in the SEO/Internet marketing program. We are starting to see an uptick in our internet leads! A couple of other cool things… Last year, we expanded our marketing strategy by promoting ourselves as a local family business. Our holiday cards now feature our family photo – myself, Nadine, and our 4 grown children. The theme is, Family is everything. We appreciate you being part of ours. I can’t tell you how many compliments we received on that card. People feel like they know our family, and always ask how our kids are doing. This year, we will be planning a marketing program to celebrate my birthday on October 26 th. Why? Because we found out that it’s also National Printing Day! We are going to have a lot of fun with that. We also do a lot of in-person networking by being active in our home and business communities. We are BNI members and directors, are involved with many not-for-profits, serve on the boards of the local Chambers of Commerce, and are Auxiliary Police Officers in our hometown. We are always visible helping the community in whatever way we can.” What are your high-demand products and services? Nadine and Alan: “We do a ton of direct mail, particularly EDDM. Although the program has been around for years, it’s really been gaining traction since the pandemic. Once our clients see how well direct mail works for them, they either expand their reach or frequency…or both. We help them build their customer lists as a result of their EDDM efforts, then assist them with targeted direct mail programs to these new customers. We are proud to say that many of our clients credit us with helping them build their businesses through direct mail. They refer to us as the direct mail experts! We also began heavily promoting branded apparel. It’s featured in the front of our store, and we make a point of mentioning it to our clients when they come into the shop. Once we learn about their business, we suggest what types of apparel and promotional items they may want to consider to boost their brand awareness.” What are your key growth areas? Nadine and Alan: “Again, direct mail and apparel are huge for us. Design as well. Our previous graphic designer was more of a layout/production person. Nadine is a true creative. Everything we do for a client now has a marketing strategy behind it, and a creative, eye-catching design. Clients who come in with their ideas are truly blown away by how we bring their visions to life. One successful campaign for a client usually snowballs into more business—and more referrals! But our true measure of success is knowing how we are helping our clients grow their businesses.” How would you best describe your community? Nadine and Alan: “Northvale, NJ is one square mile in area, right on the New York State border. The community is comprised of mostly residential homes, a small downtown with shopping and a handful of light industrial/manufacturing. Since it’s a small-town area, we focus on serving the local trades, retail stores, restaurants, professional services and industrial businesses. We have also built a client list outside of our small regional area by creating relationships with professionals that can provide us with ongoing business.” Why do you think printing remains so vital to businesses today? What are the benefits of print? Nadine and Alan: “Several years ago, email marketing became extremely popular because it was free. Today, in-boxes are flooded with messages that are deleted before they are even opened. A wasted marketing effort, even though it is ‘free.’ With print, your message is tangible. A direct mail piece in someone’s mailbox is handled – even if it is eventually discarded. Someone saw it, and handled it. Print is the ultimate conversation-starter. Hand someone a brochure, mail them a postcard, or even embroider your company name on your polo – and you are now visible to them. The most successful businesses rely on print for the majority of their marketing, so it is definitely here to stay.” What was your background before franchising? Alan: “I owned a food distribution company prior to owning a Minuteman Press. I wanted something new, but I still wanted to be a business owner. I chose Minuteman Press because of the company’s reputation for training and support of its franchisees. Also, printing is a consumable business which means repeat business.” What has the support from Minuteman Press International been like for you? Nadine and Alan: “Pick up the phone, send an email, and someone is there to help. The conventions are invaluable. We always come back learning something new, whether it’s from corporate or fellow owners. We look forward to seeing everyone, and meeting new people. It’s like a family reunion! We’ve also come back with new vendors to try which really had an impact on our business.” What are the biggest rewards of owning your business? Nadine and Alan: “Being an integral part of other people’s businesses and helping them achieve their goals. Also, being part of the community.” What advice would you give to others? Nadine and Alan: “Be professional and be persistent!” Minuteman Press in Northvale, NJ is located at 202 Livingston Street, Northvale, NJ 07647. For more information, visit their website: https://minuteman.com/us/locations/nj/northvale/ Learn more about #1 rated Minuteman Press franchise opportunities and read Minuteman Press franchise reviews at https://minutemanpressfranchise.com. Contact Details Minuteman Press International Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

February 06, 2023 11:00 AM Eastern Standard Time

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