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Jeff Pink, Founder of Iconic Beauty Brand, Launches Best-Selling Memoir

ORLY

It All Started With Pink--written by Jeff Pink has just concluded a successful book launch on Amazon with the book ranked as a #1 Best Seller in multiple categories. As ORLY marked its 45th anniversary in 2020, Jeff Pink, CEO and Founder of ORLY International, shares his rich history in this honest and passionate memoir. Detailing his journey as an immigrant who grew a small beauty supply shop in Tarzana, Los Angeles, to an internationally renowned beauty brand with a 135,000 square foot state-of-the-art factory and headquarters in Los Angeles, Jeff recounts his storied career and its impact on the nail polish industry. The memoir provides behind-the-scenes documentation of moments in beauty history. Jeff details the origin of the iconic Original French Manicure from its beginnings in Hollywood studios to Paris Runways, as well as creating the first color collection for nail polishes in the late ‘70s, The Winery Collection. Between these nuggets of beauty history, Jeff imparts lessons he has learned along the way of establishing and growing a brand, being an effective leader, and more importantly, the definition of success. Readers will learn about humility, reaching out for help, taking chances on people and ideas, and the need to constantly evolve in order to stay on top. Today, ORLY produces more than 750 products for nail color and care, including releasing six seasonal color collections annually, and is distributed throughout the United States and 40 countries worldwide. “Jeff Pink’s generosity of spirit is what drew me to him as a friend and a client, but his heart and soul made me adore him. His products and unique inventions changed the nail industry forever. The Original French Manicure took the professional salon to new heights in nail fashion. ORLY’s natural nail care treatment products earned him the leadership in this category. Jeff’s memoir is a treasure trove of valuable information and written with heartfelt honesty.” - Deborah Carver, President and CEO of NAILPRO Magazine " Jeff uses his experiences in the cosmetic and fashion world to illuminate the reader to the opportunities and challenges faced by an entrepreneur with a passion to succeed. He provides the reader with the success stories, and also the challenges that he faced. His telling of the seminar that changed his dealings with employees hit home to me. I think this is a must read for everyone interested in the cosmetic business as well as anyone interested in a true depiction of life as an entrepreneur. " - John Servatius, CPA The book, marketed by BCG Publishing is available on Amazon Jeff Pink can be reached at OrlyBeauty.com. Learn more about ORLY at @orly on Instagram. About ORLY It all starts with innovation. From the conception of the timeless nail looks such as the Original French Manicure®, cutting-edge color, treatments, textures and design, to what’s new and next in nails; it’s all been created by the brains and beauty lovers at ORLY®. Family-owned since 1975, ORLY products are made with love at their headquarters in Los Angeles. ORLY prides itself in products made without harmful ingredients, being the first to offer a 13-free formula and being vegan. ORLY is also cruelty-free and Leaping Bunny certified. Contact Details Glow Yang PR Gloria Yang +1 310-381-9964 gloria@glowyangpr.com Company Website https://www.orlybeauty.com

July 08, 2021 08:03 AM Eastern Daylight Time

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WellSaid Labs Announces $10M Round Led by Fuse to Build “Voices for Every Brand”

WellSaid

WellSaid Labs, the artificial intelligence text-to-speech technology company, announced a $10 million Series A round led by FUSE, with participation from previous investor Voyager, as well as Qualcomm Ventures LLC, and GoodFriends. The Series A was oversubscribed with interest from VCs given the record year-over-year growth in revenue and incredible customer demand. WellSaid Labs plans to use these funds to drive further AI and product innovation, scale go-to-market functions, and grow the team. With a mission to offer businesses and brands the highest quality Text-to-Speech (TTS) service imaginable, WellSaid Labs empowers content creators and product teams to create engaging voice content for infinite use-cases in streaming services, radio, programmatic advertising, digital marketing, and corporate training content. WellSaid Labs has rearchitected TTS to resolve business’ toughest content development problems and deliver an easy way for content creators — big or small — to develop all their desired content in one consistent voice that represents their brand. WellSaid Labs’ Voice Avatar library provides access to multiple read styles and tones anyone can use for their productions. In addition, brands can create their own AI Voice Avatars to spec — capturing the likeness, style, and uniqueness of the voice needed to tell their stories in exactly the right way. “Plain and simple, WellSaid is the future of content creation for voice," said Cameron Borumand, General Partner at FUSE. "This is why thousands of customers love using the product daily with off-the-charts bottom-up adoption. Matt and Michael have assembled a world-class team and we couldn’t be more thrilled to be a part of the WellSaid journey.” Creating natural-sounding speech from text is considered a “ grand challenge ” in the field of AI and has been a research goal for decades. Over the last three years, WellSaid Labs has consistently researched and developed tremendous breakthroughs in the quality, speed and reliability of neural text-to-speech systems. In June 2020, WellSaid Labs' TTS became the first to achieve human parity for naturalness on short audio clips across multiple voices. "We’ve added AI Voice to the toolkit of thousands of content creators and their teams," said Matt Hocking, CEO of WellSaid Labs. "Our human-parity AI voice can be produced faster than real-time, and updated on-demand. Opening up new and exciting opportunities to 'add voice' where never before perceived possible. AI voice easily ensures every production can be created and updated efficiently at scale." “Content creators or product experience designers were previously faced with difficult tradeoffs between quality and scalability when using TTS tools or human voiceover. WellSaid’s incredible voices, which are accessible through a studio application or a scalable API, removes the need to choose whether you want natural, lifelike speech or infinitely scalable and easily editable voice content. WellSaid provides both and delivers it however your team would like to consume it,” said James Newell, Partner at Voyager Capital. “Creative teams have found it to be extremely useful when they need to produce multiple pieces of high-quality content in a consistent voice in hours instead of weeks.” “Recent developments in TTS technology using generative AI have enabled synthetic voices to sound very human-like, finding exciting new applications for voice including e-learning, advertising and news readers," said Carlos Kokron, Vice President at Qualcomm Technologies Inc. and Managing Director at Qualcomm Ventures Americas. “WellSaid Labs provides an industry leading product that generates highly accurate human-like voices. We look forward to working with WellSaid Labs to help fuel the creator economy with human-parity AI voices across mobile and IoT.” "WellSaid's team has applied deep technical expertise to build a platform that enables easy creation and editing of incredibly life-like audio," said Dave Gilboa of Good Friends and co-CEO of Warby Parker. "We see meaningful growth potential in the use of high-quality audio in giving brands the ability to communicate with customers and creators the ability to engage with audiences." WellSaid Studio eliminates the complexities traditional text-to-speech technologies present to creatives — making the production, updating, and publishing of voiceovers extremely simple and cost effective. Product developers access WellSaid Labs’ core AI engine via real time APIs to power up digital experiences with a reliable and scalable voice infrastructure. About FUSE FUSE is an early-stage venture capital firm investing in Pacific Northwest-based companies that are reinventing the modern economy with software. FUSE is committed to supporting the next generation of B2B technology entrepreneurs building category-defining businesses of lasting value. General Partners Kellan Carter, Cameron Borumand and Brendan Wales are joined by Venture Partner and Seattle Seahawks captain Bobby Wagner, as well as Senior Operating Partners John Connors and Satbir Khanuja. Their strategic LP base includes current and former executives at the Pacific Northwest’s top companies, including Microsoft, Amazon, Nike, Starbucks, Costco, T-Mobile, Boeing, Avalara, DocuSign, Smartsheet and many more. For more information about FUSE, please visit fuse.vc. About Voyager Capital Since 1997, Voyager Capital has focused on first-round venture investments to help entrepreneurs in the Pacific Northwest create winning businesses. Built on the team's extensive experience with startups and its exceptional network across the industry, the firm's entrepreneur-centric approach accelerates the pace at which companies can build, execute, pivot and scale. Voyager has $520M under management investing in B2B software, cloud infrastructure, and applications driven by AI and machine learning. With offices in Seattle, Wash., Portland, Ore., and Vancouver, BC, Voyager provides its portfolio the unwavering support and stage-appropriate connections needed to disrupt markets and create sustainable competitive advantage. About Qualcomm Ventures Qualcomm Ventures, acting through Qualcomm Ventures LLC or its affiliated entities, has been making strategic investments in technology companies that have the potential to dramatically transform our world since 2000. As a global investor, we look to help entrepreneurs build revolutionary businesses that reshape the world around us. For more information please visit: www.qualcommventures.com. About GoodFriends Good Friends is a venture capital firm that was started in 2019 by the founders of Warby Parker, Harry's, and Allbirds. Good Friends invests in early stage businesses with a consumer lens. About WellSaid Labs WellSaid Labs is the leading AI text-to-speech technology company and first synthetic media service to achieve human-parity in voice. Creators, product developers, and brands alike power up their stories and digital experiences with a wide variety of voice styles, accents and languages — at scale. For more information go to www.wellsaidlabs.com Contact Details Forrest Carman +1 206-859-3118 forrestc@owenmedia.com Company Website https://wellsaidlabs.com/

July 07, 2021 09:00 AM Pacific Daylight Time

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Cyvatar Takes Home Top Prize in 2021 Fortress Awards

Cyvatar

Cyvatar today received more industry accolades as it was named a winner in network security by the Business Intelligence Group for its innovative Cybersecurity-as-a-Service (CSaaS) offering as part of the 2021 Fortress Cybersecurity Awards. The Fortress awards program identifies and rewards the world’s leading companies and products that are working to keep data and electronic assets safe among a growing threat from hackers. “2021 is rapidly becoming the toughest year for cybersecurity professionals and as our reliance on networks continues to accelerate, our identities and data have quickly become global currency, so security is more important than ever,” said Maria Jimenez, chief nominations officer at the Business Intelligence Group. “We are proud to recognize all of our winners and finalists who are on the frontlines of the effort to prepare, defend and respond to this growing threat.” Cyvatar’s proprietary ICARM method guarantees proper installation, configuration, assessment, remediation, and maintenance for every Cyvatar technology solution so that organizations actually achieve better protection and resilience from their investments And because Cyvatar’s method is continuous, it protects against attack vectors that haven’t even surfaced yet. “It’s continued validation of our unique CSaaS model that industry peers recognized Cyvatar again for exceptional leadership and innovation,” said Cyvatar Co-Founder and Chief Product and Strategy Officer Craig Goodwin. “As the first subscription-based CSaaS company to deliver effortless, affordable cybersecurity, we enable our members to protect confidential information with the people, processes, and technology essential to ensure they get value from their security tools, from conception and strategy to implementation and maintenance. No other provider delivers holistic security at price points that work for any size customer and guaranteed value that allows customers to cancel anytime.” Cyvatar CSaaS levels the playing field by democratizing cybersecurity and making the best protection accessible and affordable for every size organization, even if they have no cybersecurity expertise in-house. If your organization needs award-winning cybersecurity, Cyvatar can help. About Cyber Defense Magazine With over 5 Million monthly readers and growing, and thousands of pages of searchable online infosec content, Cyber Defense Magazine is the premier source of IT Security information for B2B and B2G with our sister magazine Cyber Security Magazine for B2C. We are managed and published by and for ethical, honest, passionate information security professionals. Our mission is to share cutting-edge knowledge, real-world stories and awards on the best ideas, products and services in the information technology industry. We deliver electronic magazines every month online for free, and special editions exclusively for the RSA Conferences. CDM is a proud member of the Cyber Defense Media Group. Learn more about us at https://www.cyberdefensemagazine.com and visit https://www.cyberdefensetv.com and https://www.cyberdefenseradio.com to see and hear some of the most informative interviews of many of these winning company executives. Join a webinar at https://www.cyberdefensewebinars.com and realize that infosec knowledge is power. About Cyvatar Cyvatar is committed to effortless cybersecurity for everyone. As the industry’s first subscription-based, cybersecurity-as-a-service (CSaaS) company, it’s our mission to transform the way the security industry builds, sells, and supports cyber solutions. We empower our members to achieve successful outcomes by providing expert advisors, proven technologies, and a strategic process roadmap to guarantee results that map to their business drivers. Our approach is rooted in proprietary ICARM (installation, configuration, assessment, remediation, maintenance) methodology that delivers smarter, measurable security solutions for superior compliance and cyber-attack protection faster and more efficiently, all at a fixed monthly price. And because we’re a subscription, members can cancel anytime. Cyvatar is headquartered in Irvine, California with locations around the world. Begin your journey to security confidence at CYVATAR.AI and follow us on LinkedIn and Twitter. Contact Details Cyvatar KC Higgins +1 303-434-8163 kc@cyvatar.ai Cyber Defense Magazine April Palanca +18338449468 Company Website https://cyvatar.ai/

July 07, 2021 11:51 AM Eastern Daylight Time

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News Direct And D S Simon Media Partner To Offer Clients High Impact Multimedia Content And Distribution With Guaranteed Results

News Direct

News Direct has entered into an agreement with D S Simon Media, a longstanding leader in the video solutions industry, that enables clients to maximize the impact of their PR campaigns with a range of video packages that guarantee broadcast results. Clients can now reach a global network of journalists and heighten their visibility with rich multimedia content by leveraging D S Simon Media's breadth of video capabilities combined with the robust News Direct distribution. With more than three decades of experience and 100 industry awards to its credit, D S Simon Media has set the standard for helping brands, services, and products broaden awareness through broadcast placements. Among the available options is a Satellite Media Tour bundled with a Digital Asset Direct distribution. Satellite Media Tours are a cost-effective way for customers to be remotely featured in broadcast interviews in key markets nationwide; Digital Asset Direct distribution is an exclusive standalone multimedia option only available through News Direct. The Digital Asset Direct capability was expressly developed to meet the growing demand among journalists for multimedia content yet with the streamlined workflow of sending it as standalone content with simply a headline and caption required -- no lengthy press release needed in which to embed it. With the SMT/DAD package, clients are guaranteed 25-30 TV and radio interviews, including placement on two nationally syndicated television shows. Additionally, D S Simon Media will create a 30-second audio release that will be distributed to the Main Street Radio Network. D S Simon Media will also handle all the logistics associated with the project, ranging from booking updates to usage reports with links to aired segments. A Digital Asset Direct release will be distributed via News Direct's multichannel distribution platform to newspapers, radio & TV stations, news agencies and online sites, as well as posted to News Direct's News Hub. Another featured option is the News Direct Video Release, orchestrated from script to final video production by the D S Simon Media team of industry professionals. A 60-second interview incorporating slate, footage, and photos will be distributed via News Direct's platform. In addition, a Digital Asset Direct release under D S Simon Media's Your UpdateTV account will amplify awareness of the release. In addition to these special offerings, D S Simon Media will provide News Direct clients with a "one-stop shop" for standard production of b-roll, as well as in-person video to support an upcoming PR event. "At News Direct, we take great care to only offer our customers the best synergistic PR solutions to help them maximize their success. We're proud to partner with D S Simon Media and we know their best-in-class video solutions combined with our industry-first innovations will set our customers up for even greater success", says Gregg Castano, Founder & CEO of News Direct. About News Direct News Direct provides news and content distribution for PR, IR, Corporate Communications and Marketing professionals. Our automated platform delivers a completely-reimagined, intuitive workflow, industry-leading security, transparent, flat-rate pricing and actionable analytics. Further, News Direct has deployed an array of innovation including advanced automation, isolation cloud technology and custom software for the most dynamic, efficient and flexible platform available today. To learn more visit newsdirect.com or follow us on LinkedIn, Twitter, Facebook, Instagram or YouTube. About D S Simon Media D S Simon Media helps clients get their stories on television, through satellite media tours and by producing and distributing video content to the media. We also produce virtual events for fundraising, panel discussions and awards programs. Our clients include top brands in healthcare, travel, consumer goods, entertainment, technology, financial services retail as well as leading non-profits and organizations delivering public affairs, CSR, and DE&I messages. Celebrating its 35th Anniversary in 2021, the company has recently expanding completing the production of its second Broadcast Control Center at its New York City headquarters for live event and broadcast production. D S Simon Media also provides proprietary research of local TV news trends and how they impact communicators and produces the award-winning “PR’s Top Pro’s Talk…” video and podcast series. The firm has won more than 100 industry awards and boasts a 95% rate of repeat business across its client base. Its Founder & CEO, Douglas Simon, is frequently quoted in media on issues of public relations and communications. To learn more visit dssimon.com or follow us on LinkedIn, Twitter, Facebook, Instagram or YouTube. Contact Details Martha Pearlstone +1 203-295-7566 martha.pearlstone@newsdirect.com Company Website http://www.newsdirect.com

July 07, 2021 09:07 AM Eastern Daylight Time

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What You Need to Know About Heart Disease

YourUpdateTV

As the world looks with hope to the light at the end of the COVID-19 tunnel, there lies another ongoing health crisis that, according to the American Heart Association (AHA), kills more Americans than anything else: heart disease. Recently, leading cardiologist and Director of Cardiology at State of the Art Cardiology, Dr. John Osborne, teamed with his patient Mike Hodge on a nationwide satellite media tour to discuss managing cardiovascular risk. A video accompanying the announcement can be found here: https://youtu.be/XKKKCVCofew In the last year, heart disease claimed more than 690,000 lives in the U.S., which is staggeringly more than the reported 345,000 lives lost to COVID-19, according to data from the Centers for Disease Control. While the prevalence of the disease – and incredible amounts of research – would lead many to think the risks and standard practices would be widely known, the overwhelming amount of information and data can actually make it harder to assess risk and treatment options, which can be confusing for physicians and patients alike. For example, many people are unaware that after a failed outcomes study, the FDA revoked the approval of a class of drugs called fenofibrates — such as TriCor ® (fenofibrate) and Trilipix ® (fenofibric acid) — concluding that fenofibrates should not be used in combination with statins for CV risk reduction because the risks outweigh the benefits. As a result, millions of patients at risk of heart attack or stroke may be unknowingly receiving medications that have not been shown to reduce cardiovascular (CV) risk on top of statins. According to Dr. Osborne, patients who are taking a fenofibrate, in addition to a statin, are taking a drug that has not shown CV benefit and instead just exposes them to the potential risks of these medicines which outweigh the benefits. For more information, visit itscleartomenow.com About Dr. John Osborne: Dr. Osborne has been recognized as a Fellow of the American College of Cardiology and a Fellow of the National Lipid Association. His clinical interests include preventive cardiology, metabolic syndrome and diabetes, hypertension, congestive heart failure, cholesterol disorders, coagulation disorders, and cardiovascular genetics. He is the founder and director of State of the Heart Cardiology in Dallas, Texas and is currently the National Director of Cardiology, Preventive Cardiology, and Lipidology for the Low T Centers and HerKare. About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

July 06, 2021 02:00 PM Eastern Daylight Time

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happiTV chooses CIPIO’s Next-Gen Subscriber Experience Platform to Meet Demand of Subscription Growth

CIPIO.ai

CIPIO, an AI company that is Humanizing Subscriptions TM, today announced happiTV adopts CIPIO’s Next-Gen Subscriber Experience (SX) Platform TM to fuel growth. The LGBTQ+ community continues to play a pivotal role in shaping modern society. As a leading voice of the community, happiTV curates and delivers cutting-edge and award-winning content across major streaming devices and services including Roku, Amazon Fire, Android TV, and iOS. In anticipation of exponential growth of viewership and engagement, happiTV looks to CIPIO to lead efforts to drive a deeper relationship between Subscriptions and Subscribers. “Based on the overwhelming support of Pride Month, we have experienced a massive shift in thinking and mindset around acceptance of LGBTQ+ specific content programming. Our growth is directly tied to this shifting mindset and we need to effectively scale with the demand,” said Daniel Bort, CEO of happiTV. “Through their cutting edge AI platform and to meet the demand for our content, CIPIO provides us the ability to provide world-class user experiences for our subscribers as if we were one of the media giants of the world. As a result of the collaboration, happiTV is equipped and prepared for exponential subscriber and revenue growth.” By Humanizing Subscriptions TM, CIPIO empowers modern digital businesses to significantly enhance subscriber experiences throughout the subscriber’s journey from the trial to paid to proactively retaining subscribers and optimizing content acquisition costs. “CIPIO is proud to support happiTV’ s mission to impact society through groundbreaking content and programming for the LGBTQ+ community. This relationship embodies our mission around Humanizing Subscriptions TM,” said Sundeep Sanghavi, CEO of CIPIO. “Our team is obsessed with supporting content businesses like happiTV and their ability to thrive in an ever-changing digital world. Our primary objective is to create a lifelong connection between happiTV subscribers and their subscriptions which ultimately will exceed business objectives and fuel growth.” Digital businesses continue to proliferate society globally. As content subscriptions grow, businesses like happiTV are faced with common challenges: churn, conversion from free to paid and optimizing content acquisition costs. Through CIPIO’s Subscriber Experience Platform TM, digital organizations can address these challenges head-on to keep pace with dynamic market pressure. CIPIO is rapidly gaining momentum in the media and entertainment space and is leveling the playing field by providing the enhanced AI capabilities with augmented data to any and all size media and entertainment organizations. About CIPIO CIPIO Inc. provides the leading patent-pending AI platform that Humanizes Subscriptions TM for digital organizations. By bringing together human, machine, and domain data, CIPIO arms organizations with capabilities to sense, learn, predict and recommend digital experiences to strengthen the subscriber and subscription relationship. CIPIO impacts both the top and bottom-line financials for some of the world’s leading brands such as happiTV, Zype, InteliVideo, and Jonas Fitness. Learn more about CIPIO here. About happiTV happiTV is a new entertainment app dedicated to streaming content of interest to the LGBTQ+ community. Delivering feature films, TV series, non-fiction, or short-form videos, happiTV serves as an anchor for positive role models and powerful messages for the queer population. Unlike any other, happiTV is a place where the community can find powerful entertainment and resources that will better their lives. We are a 100% minority-owned and operated enterprise (LGBTQ+ and Latino) in the United States of America. Please patronize our sponsors and enjoy the work of our partners and creatives. Together, we can bring smiles and big grins around the world. That's what we are all about. We are happiTV. Contact Details CIPIO Media Relations +1 315-398-9541 pr@cipio.ai Company Website https://cipio.ai/

July 06, 2021 08:00 AM Pacific Daylight Time

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PCMA Unveils New Brand Positioning Further Cementing Their Leadership in Non-Bank Private Client Lending

PCMA

PCMA, the pioneer and category leader in Non-Bank Private Client Lending, announced the unveiling of its brand position statement “We Are Private Client Lending" furthering their commitment to bespoke lending solutions to High-Net-Worth Estates. “PCMA is quickly becoming synonymous with Private Client Lending, and our commitment to the most coveted clientele in financial services is cemented with our brand position,” said John R. Lynch, CEO, and founder of PCMA. “Our clients have reached a level of capacity and sophistication that requires a specialist, and not a generalist approach to serve their unique needs. We Are Private Client Lending plants the flag of commitment that clearly identifies for our clients, our team members, and our contemporaries, the market we serve.” Put simply, brand positioning is about owning a unique position in the mind of the target consumer, and it is an articulation of what you want your brand to be to consumers. It’s established relative to your competition in a way that signals differentiation, and it is about making sure that when your target consumers think of your brand, they know the benefits you offer. “In my nearly 3-decade career in financial services, I learned a very valuable lesson of brand differentiation,” said Lynch. “Financial services are the largest industry in our economy, it is imperative you define the market you serve.” PCMA is the leading non-bank private client lending organization serving the needs of their mass affluent and high net worth clientele. PCMA offers qualified individuals and institutions bespoke lending solutions across all major residential asset classes. PCMA is a diversified financial enterprise offering private client solutions through a direct to consumer and distributed retail business model. PCMA strives to build trusting and enduring relationships by putting clients and professional partners at the center of all they do. PCMA is headquartered in Orange County, CA. Additional information is available at www.pcma.us.com Contact Details Private Client Lending Jason Jepson +1 949-394-7033 jason.jepson@pcma.us.com Company Website https://pcma.mortgage/

July 06, 2021 08:00 AM Eastern Daylight Time

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Comcast Establishes 50 WiFi-Connected Lift Zones in Houston and Surrounding Areas

Comcast Houston

As part of its ongoing commitment to help connect low-income families to the Internet so they can fully participate in educational opportunities and the digital economy, Comcast today announced it has equipped 50 locations in Houston and surrounding areas with free WiFi enabled Lift Zones. Working with its network of nonprofit partners, Comcast is providing robust WiFi hotspots in safe spaces designed to help students get online, participate in distance learning and do their homework. This initiative provides free connectivity inside partner community centers for the next three years. “We are proud to partner with community organizations across Houston and surrounding areas and equip them with free internet service to provide safe, fast, and reliable connectivity,” said Ralph Martinez, regional senior vice president, Comcast Houston. “The COVID-19 crisis put many at risk of being left behind, accelerating the need for comprehensive digital equity and Internet adoption programs to support them. We hope these Lift Zones will help those who, for a variety of reasons, are unable to connect to effective distance learning at home.” Each Lift Zone location will be outfitted with a robust WiFi solution, powered by Comcast Business, at no cost. The sites are equipped with a combination of Comcast Business’ award-winning Business Internet, WiFi Pro and SecurityEdge solutions; customized based on the size and unique connectivity needs of each location. Some of the Houston and surrounding area community organizations that have established Lift Zones in their respective facilities include Boys and Girls Clubs of Greater Houston, the City of Houston, and the City of Galveston. A full list of Comcast Lift Zones in Houston and surrounding areas, can be found here. Earlier this year, Comcast announced a $1 billion commitment over ten years in continued support of digital equity, including its Lift Zones initiative, which aims to establish WiFi-connected safe spaces in 1,000+ community centers nationwide for students and adults by the end of 2021. Lift Zones complement Comcast’s Internet Essentials program, which has helped connect approximately 10 million low-income people to the Internet at home since 2011, including almost one million Texans. Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company that connects people to moments that matter. We are principally focused on broadband, aggregation, and streaming with over 56 million customer relationships across the United States and Europe. We deliver broadband, wireless, and video through our Xfinity, Comcast Business, and Sky brands; create, distribute, and stream leading entertainment, sports, and news through Universal Filmed Entertainment Group, Universal Studio Group, Sky Studios, the NBC and Telemundo broadcast networks, multiple cable networks, Peacock, NBCUniversal News Group, NBC Sports, Sky News, and Sky Sports; and provide memorable experiences at Universal Parks and Resorts in the United States and Asia. Visit www.comcastcorporation.com for more information. Contact Details Comcast Misha McClure +1 832-547-6783 Misha_McClure@cable.comcast.com Company Website https://houston.comcast.com/

July 06, 2021 05:00 AM Central Daylight Time

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Mirriad Partners with Top US Media Agency

Mirriad

Mirriad, the leading in-content advertising company, has today entered a two-year commercial partnership with a tier one North American media agency. The non-exclusive agreement will accelerate the company’s adoption of the in-content advertising format powered by Mirriad’s patented technology. With over $1 billion placed in media annually and vast experience in delivering media buying strategies, the company will work with Mirriad to expand the market for in-video advertising by introducing it to partner agencies and clients. Alongside this, both parties will look to mutually identify partners that would best benefit from Mirriad’s award-winning solution. The terms of the commercial partnership initially encompass in-content campaigns in the US, but also include the ambition to expand to additional markets in future. Stephan Beringer, CEO of Mirriad, said: “This agreement sees Mirriad partnering with a company currently managing some of the largest and most diverse media positions in the industry. It allows us to leverage the strong relationships that company has with its clients and other advertising and marketing partners. “This is a new route to delivering in-content opportunities to an increasing number of advertisers and agencies across the important US market and beyond, highlighting an additional pathway for our business to scale. Alongside working with new partners, we are focused on further developing Mirriad’s platform and our unique ability to generate new revenue streams with an advertising solution that enhances the viewing experience, rather than interrupting it.” ENDS Enquiries: For further information please visit www.mirriad.com or contact: Mirriad Advertising plc Stephan Beringer, Chief Executive Officer David Dorans, Chief Financial Officer Tel: +44 (0)207 884 2530 Nominated Adviser & Broker: Canaccord Genuity Limited Richard Andrews Simon Bridges Thomas Diehl Tel: +44 (0)20 7523 8000 Financial Communications: Charlotte Street Partners Tom Gillingham Tel: +44 (0) 7741 659021 Andrew Wilson Tel: +44 (0) 7810 636995 About Mirriad Mirriad's award-winning solution unleashes new revenue for content producers and distributors by creating new advertising inventory in content. Our patented, AI and computer vision technology dynamically inserts products and innovative signage formats after content is produced. Mirriad's market-first solution seamlessly integrates with existing subscription and advertising models, and dramatically improves the viewer experience by limiting commercial interruptions. Mirriad currently operates in the US, Europe and China. Contact Details Shania Roper +1 843-693-7161 mirriad@kitehillpr.com Company Website https://www.mirriad.com/

July 05, 2021 07:00 AM Eastern Daylight Time

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