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Investis Digital Releases Connect.IQ Special Report on Virtual Events

Investis Digital

Investis Digital, a leading global digital communications company, released its special Connect.IQ report on Virtual Events that evaluates five trends that are influencing the future of virtual and hybrid events as businesses learn how to make them better with key lessons learned during the pandemic. To uncover these trends, Investis Digital: Reviewed hundreds of companies to uncover how they’re approaching virtual events. We started with the top-scoring publicly traded companies based on our 2021 Connect.IQ Global 100 Report. Surveyed members of the National Investor Relations Institute (NIRI) to understand how IR and Corporate Communications executives are using virtual events to support their business needs. Interviewed virtual events analysts and studied additional research from both Forrester and Gartner. Using its proprietary Connect.IQ methodology, Investis Digital reviewed over 300 criteria that create an effective digital presence, including the use and integration of virtual events into their IR and corporate communications regime. In addition to the survey and analyst research, they studied what is driving stakeholder expectations and the way industry leaders support the needs of their stakeholder audiences with virtual events. “At a time when audiences are raising their expectations for what virtual events can deliver, businesses that place a higher priority on engagement and content will have a distinct advantage over those that do not”, said Frank Persia, US Director of Webcasting, Investis Digital. “This report is a playbook for key decision-makers on how they can get the most from their virtual and hybrid events.” The report also uncovers, hybrid events are becoming more commonplace and according to Gartner, by 2023, 60% of businesses that pivoted to virtual events will incorporate physical real-time/real-space experiential elements into marketing experiences. To access the full report, click here. Investis Digital has been at the forefront of digital communications for two decades. Over time we have gained deep sector knowledge, invested in leading technologies, and built lasting and trusted relationships with more than1600 global companies, including Ascential, Anglo American, Rolls-Royce, Fruit of the Loom and Vodafone. Through a proprietary approach we call Connected Content™, we unite compelling communications, intelligent digital experiences, and performance marketing to help companies build deeper connections with audiences and drive business performance. We tell brand stories through strategic and engaging content that meets your audiences at the right time, in the right place, with the right message. We build and run intelligent websites and digital experiences that are rapidly deployed and strategically measured, underpinned by our secure, world-leading Connect.ID technology and 24/7 service. We find the audiences that matter most through powerful performance marketing solutions that optimize and amplify your brand across all touchpoints. This unique blend of expertise, technology and “always on” service allow clients to trust that their digital footprint and brand reputation is secure and protected 24/7 by our dedicated team of 500 digital experts across 9 global offices. To learn more on how Investis Digital has been powering digital communications since 2000, please visit: www.InvestisDigital.com Contact Details MaryAlina Vettichira-Mathew +1 646-766-9040 MaryAlina@investisdigital.com Company Website https://www.investisdigital.com

November 24, 2021 09:32 AM Eastern Standard Time

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100 Houstonians in Harris and Ft. Bend Counties Awarded a Total of $1 Million Through Comcast RISE, National Initiative to Support Small Business Owners

Comcast Houston

Comcast today announced the 100 recipients of the Comcast Rise Investment Fund grants. Each small business will receive a one-time $10,000 grant from the fund. More than 100 businesses in the area will also receive technology and marketing resources. The recipients are among nearly 6,700 entrepreneurs nationwide who have been selected through the Comcast RISE program, which provides marketing, technology, and capital support to small business owners. “We are proud of all of our small businesses, the impact they have in Fort Bend County is invaluable. Many of our business owners, particularly our minority owned businesses, have faced unprecedented challenges over the past year due to the COVID-19 pandemic, and require a wide range of support to help their businesses survive,” stated Fort Bend County Judge KP George. “The Comcast Rise Investment Fund Grant provides these business owners with the critical financial lifeline and the resources needed so they can sustain and grow their businesses.” Through Comcast RISE, the company also announced it is on track to support 13,000 small businesses by the end of the year with marketing or technology support such as a TV campaign, production of a TV commercial or consulting services from Effectv, the advertising sales division of Comcast Cable, or computer equipment, internet, voice or cybersecurity services from Comcast Business. “Since we launched Comcast RISE a year ago, we have assisted more than 200 small businesses throughout the Houston area with either marketing, technology, or monetary grants. This round of Comcast RISE grants will provide even more small business owners of color with the resources and tools they need to thrive,” said Ralph Martinez, senior vice president for Comcast’s Houston region. “We look forward to empowering their success.” To further build on the program’s success and provide support to even more small businesses, Comcast also announced today a major expansion to eligibility, enabling all women-owned small businesses nationwide to apply. This expansion recognizes and seeks to help address the persistent inequities women continue to face in accessing the resources and funding that are critical to success. Comcast RISE and the Comcast RISE Investment Fund, initially launched as a response to help small businesses owners of color hardest hit by the economic impacts of the COVID-19 pandemic, continue to focus on uplifting small businesses, ensuring they continue to prosper in an ever-shifting post-pandemic economy. “As we continue to rebuild and emerge from the effects of the pandemic, small businesses will continue to be the backbone of our economy – and we must take every opportunity to help them thrive,” said Dave Watson, President and CEO, Comcast Cable. “Looking forward, this expansion will enable Comcast RISE to further empower and strengthen even more small businesses that are the heart of our local communities across the country.” In the year since its inception, Comcast RISE has awarded more than $11 million in grants and $50 million in in-kind support for marketing and technology services, impacting more than 6,700 entrepreneurs of color in 432 cities across 34 states. By the end of 2022, 13,000 businesses across the country are expected to benefit from the Comcast RISE initiative, either through the grant program or from the resources provided through Effectv and Comcast Business. In addition to the financial and business support services provided, a key part of the program is ensuring the long-term sustainability of businesses. To help address this, Comcast invests in and partners with organizations such as Ureeka to provide ongoing mentorship and resources to help small businesses succeed over the long-term. Comcast RISE, which stands for Representation, Investment, Strength, and Empowerment, is part of Project UP, Comcast’s comprehensive initiative to advance digital equity and help provide underrepresented small business owners with access to the digital tools and funding they need to thrive. Over the next 10 years, Comcast has committed $1 billion to programs and partnerships that will reach an estimated 50 million people with the skills, opportunities, and resources they need to succeed in an increasingly digital world. The program will continue to be open to racially and ethnically diverse small business owners and the expanded Comcast RISE eligibility to all women-owned businesses will be effective on January 16, 2022. More information and the applications to apply for either the grant program or marketing and technology services are available at www.ComcastRISE.com. To help drive outreach and awareness about Comcast RISE and provide additional support, training and mentorship, Comcast has also awarded $50,000 in grants to local community partners – Houston Hispanic Chamber, Houston Black Chamber, Empresarios Latinos Foundation, Houston LGBT Chamber, Asian Chamber of Commerce, Greater Houston Women’s Foundation and East End Chamber of Commerce. About Comcast Corporation Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company that connects people to moments that matter. We are principally focused on broadband, aggregation, and streaming with 57 million customer relationships across the United States and Europe. We deliver broadband, wireless, and video through our Xfinity, Comcast Business, and Sky brands; create, distribute, and stream leading entertainment, sports, and news through Universal Filmed Entertainment Group, Universal Studio Group, Sky Studios, the NBC and Telemundo broadcast networks, multiple cable networks, Peacock, NBCUniversal News Group, NBC Sports, Sky News, and Sky Sports; and provide memorable experiences at Universal Parks and Resorts in the United States and Asia. Visit www.comcastcorporation.com for more information. About Comcast Business Comcast Business offers a suite of Connectivity, Communications, Networking, Cybersecurity, Wireless, and Managed Solutions to help organizations of different sizes prepare for what’s next. Powered by the nation’s largest Gig-speed broadband network, and backed by 24/7 customer support, Comcast Business is the nation’s largest cable provider to small and mid-size businesses and one of the leading service providers to the Enterprise market. Comcast Business has been consistently recognized by industry analysts and associations as a leader and innovator, and one of the fastest growing providers of Ethernet services. For more information, call 866-429-3085. Follow on Twitter @ComcastBusiness and on other social media networks at http://business.comcast.com/social. About Effectv Effectv, the advertising sales division of Comcast Cable, helps local, regional and national advertisers use the best of digital with the power of TV to grow their business. It provides multi-screen marketing solutions to make advertising campaigns more effective and easier to execute. Headquartered in New York with offices throughout the country, Effectv has a presence in 66 markets with nearly 35 million owned and represented subscribers. For more information, visit www.effectv.com. Contact Details Comcast Foti Kallergis +1 832-986-0196 Foti_Kallergis@comcast.com Comcast Misha McClure +1 832-547-6783 Misha_McClure@cable.comcast.com Company Website https://houston.comcast.com/

November 23, 2021 09:31 AM Central Standard Time

ASMBLE launches powerful micro-community platform for brands, influencers, and their superfans

ASMBLE

Micro-community network ASMBLE has today announced the public launch of its platform for brands, creators, influencers, and superfans. Brands are using ASMBLE to build communities of influencers, creators, and superfans to identify and develop direct relationships with these powerful creators. These brand-owned micro-communities serve as a launchpad enabling content co-creation, influencer campaigns, focus groups, and customer insights. Following a year of beta testing with 2000 influencers and a range of brands in the US, ASMBLE is now accessible globally for all creators, influencers, and brands to join. ASMBLE was launched to help brands with creator-powered marketing while also addressing major underlying problems faced by the average semi-pro creator. Over 35 million semi-pro creators report burnout, isolation, and negative outcomes stemming from social media. In addition to financially rewarding creators through brand communities, ASMBLE’s creator-led communities provide creators with in-app tools, educational content, and peer support around topics of interest. Micro-communities from TikTokTips, to BlackParenting, to MindSet Matters - and dozens of other micro-communities - provide valuable industry insight and support that creators can’t find anywhere else. Nadeem Mazen, CEO and Co-Founder of ASMBLE commented: “The creator economy is today worth $100B every year and growing. Creators and influencers are the future of advertising because they wield authenticity and unprecedented audience trust, while the ground is shifting under traditional digital tracking and digital ads. Everything from streaming studio content wars to Big Tech acquisitions hinges on creators. Creators - as technologists, as producers, as trend-setters, and as subject-matter experts - are the fulcrum on which enormous industries tip. Trillions are at stake.” How ASMBLE works Brands purchase a seat to spin up one or more micro-communities in ASMBLE A dedicated community-building consultant is assigned to each brand. Brands and community-building consultants populate their micro-communities by inviting influencers, creators, superfans, or customers with whom they have an existing relationship. Brands invite influencers and superfans to their micro-community from other relevant micro-communities in ASMBLE, in order to grow their base and extend their creative capacity or reach. Brands create conversations, contests, focus-groups, live in-app events, and paying influencer marketing projects within their micro-community to learn from members or leverage their valuable skills. All micro-community members see when the brand responds to any given community-member - whether that is approval for a project idea, feedback on co-created content, or instant payment from the brand. Each community member learns from feedback that any other community member receives, creating a race to the top in ideation, collaboration, and quality content. Regarding the problem that ASMBLE has set out to solve, Nadeem Mazen said: “The creator economy is naive in its current state - almost every corner of this brave new world is messy, painful, stressful, and unsustainable for stakeholders on all sides. Marketplaces are lackluster, brands are skeptical, influencers get squeezed, and new creator business models fail to capture enough influencer buy-in to really scale. Both long-standing influencer marketplaces and new business models implicitly rely on creator trust and wellbeing in order to scale - yet explicitly treat popular creators as disposable and interchangeable. ASMBLE addresses these problems by addressing creators’ needs: creators are our partners and our fuel. By committing deeply to collective creator community and individual creator wellbeing - something largely missing across the social internet - we assemble a foundation of creator trust, retention, and activity that brands can leverage for their campaigns and strategic imperatives.” Looking ahead Nadeem Mazen added: “ASMBLE creators takes the opposite approach of the industry at present. Instead of focusing on how to woo paying brands, we offer influencers access to real, substantive emotional, professional, and creative support. The core of what we do is offer influencers and creators a safe space where they can talk about their work - which is seen as a cake walk from the outside, but is actually one of the highest pressure jobs” “ASMBLE will become the Y-Combinator for creators - an entire ecosystem of entrepreneurship curriculum, peer and mentor support, and even direct investment where we take a stake in content development and other financial growth.” About ASMBLE As the only social network for influencers and content creators, ASMBLE is uniquely positioned to accelerate brand awareness and market penetration for businesses. Our mobile-first platform promotes collaboration that raises the bar for compelling, authentic content. Our community focuses on human development, peer/mentor connections, and the value of authenticity. ASMBLE is deploying its network of talented, brand and product-obsessed creators against the toughest challenges of today’s leading brands. To explore ASMBLE, please visit: https://asmble.online/ Contact Details ASMBLE Bilal Mahmood +44 7714 007257 b.mahmood@stockwoodstrategy.com Company Website https://asmble.online/

November 23, 2021 08:00 AM Eastern Standard Time

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How Slickdeals Can Help You Social Shop Your Way to the Best Holiday Gifts and Products

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/9PNd2Dm2gss Before you start spending on your holiday gifts it’s a good idea to create a holiday shopping strategy. Are you always on the lookout for deals? Do you do loads of research and crowdsourcing to find deals and recommendations on the products you want to buy? You are not alone. So where can you turn for insights on the best deals? Social shopping and deal hunting websites are increasingly becoming a go to destination for savvy shoppers at the holiday season. Pete King, Deal Expert and host of the Slickdeals YouTube channel, partnered with YourUpdate TV on a nationwide media tour to discuss Slickdeals and the trend of social shopping. Slickdeals is the the only shopping platform powered by millions of real people - it’s shoppers helping shoppers. Doing your own research can get overwhelming so tapping into a community like the one at Slickdeals is a great way to know you’re always getting the best value for your money. There are 12-million savvy shoppers vetting and voting on the best deals on the internet — so you can use it to discover the best products at the best prices from all the top retailers. Plus —Slickdeals Rewards lets you get cashback for shopping at your favorite stores - you earn points for every purchase through Slickdeals, that you can redeem for cash back or gift cards. Visit Slickdeals.net to find the best of the best deals, download the app for your mobile devices and visit Slickdeals YouTube channe l for more great content. And please SUBSCRIBE! About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 22, 2021 05:00 PM Eastern Standard Time

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American Translators Association Calls for Fair Working Conditions for Translators and Subtitlers in the Entertainment Industry

American Translators Association

The American Translators Association (ATA), the largest professional organization for translators and interpreters in the U.S., has shared an open letter in response to recent statements in the press and on social media about a shortage of professional translators and subtitlers. The letter is a call for fair working conditions for translators in the entertainment industry. “There is no shortage, but instead a disconnect between the value of this skilled work and the pay offered, leading to a perceived lack of qualified professionals available for these jobs and subpar subtitles in the world’s most popular titles in film and TV,” ATA President Madalena Sánchez Zampaulo stated in the letter. President Sánchez Zampaulo also noted that current practices within the entertainment industry “devalue subtitlers’ work, discourage truly qualified professionals from accepting these jobs, and impede international viewers’ enjoyment of these titles.” “On behalf of the American Translators Association, I urge film and television production studios and the language service providers they contract with to refocus on a quality subtitling process, which starts with hiring professional subtitlers at professional rates rather than unskilled multilingual labor at pay that can work out to well below minimum wage,” President Sánchez Zampaulo stated. “The veritable explosion of international entertainment options is a positive development and producing high-quality subtitles is in the best interest of studios, streaming platforms, and viewers. The professionals who work painstakingly to craft the multilingual versions of our favorite movies and shows should be able to share in the revenue generated thanks to their work.” Founded in 1959, the American Translators Association’s primary goals include fostering and supporting the professional development of translators and interpreters and promoting the translation and interpreting professions. ATA, based in Alexandria, Virginia, has nearly 10,000 members in over 100 countries. For more information on ATA, please visit www.atanet.org. Contact Details WantLeverage Communications Julie Livingston +1 347-239-0249 julie@wantleverage.com Company Website https://www.atanet.org

November 22, 2021 08:19 AM Eastern Standard Time

Simple Tips to Save Time this Holiday Season

YourUpdateTV

Thanksgiving is by far the most delicious holiday of the year, but if you’re hosting a house full of people — or even just preparing dinner for a few friends — it can be a lot of work. Recently, Chief Business Officer and Holiday Shopping Expert at Shipt, Rina Hurst, participated in a nationwide satellite media tour to discuss Shipt’s ‘Thanksgiving Most Forgotten List’ and much more. A video accompanying this announcement is available at: https://youtu.be/Al5gBSOboTc Thanksgiving is the official kick-off to the holiday season, which means days get shorter and the to-do lists get longer. Through their recent Thanksgiving Shopping Survey, Shipt uncovered that a majority of Americans - more than 80% - will be preparing or cooking their Thanksgiving meal this year, which means they need to get their lists in order ASAP. It turns out that more people than we think forget important holiday necessities, in fact over half of Americans (61%) surveyed admit to forgetting to buy a food or seasonal ingredient needed for their Thanksgiving meal. The three most commonly forgotten Thanksgiving food items include: 1. Cranberries (33%) 2. Fragrant spices (such as thyme, basil, etc) (30%) 3. Beverages (21%) Another recent trend is buying ready-made items for Thanksgiving and holiday meals. One quarter of Americans are purchasing elements of their meal ready-made from the store, with over half (52%) purchasing their Thanksgiving bread loaves or rolls rather than baking from scratch. One of the biggest resources this holiday season will be home delivery services, like Shipt. They have a dedicated force of Shipt Shoppers that provide a personalized shopping experience and bring the store to your door - with more than 130 retailers nationwide, which can offer same-day delivery of groceries, essentials, pet items, apparel, office supplies and more. To view the Thanksgiving Most Forgotten List, Shipt users can visit Shipt.com or the Shipt app, where the shoppable list will be available in the shelf category icons. About Rina Hurst: Rina Hurst is the Chief Business Officer at Shipt, leading the company’s Business Development, Partner Success and Digital Site Experience teams. In this role, Rina helps spark connections by delivering an easy-to-shop digital site, launching new and innovative partnerships, and building creative strategies alongside retailers and CPGs to continually meet their unique needs for success. Rina received her MBA from Georgetown University and her undergraduate degree from Virginia Tech. About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 17, 2021 01:00 PM Eastern Standard Time

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Comcast Increases Xfinity Internet Speeds in Houston

Comcast Houston

Comcast has increased speeds for its highest-residential speed tier for Xfinity Internet – Gigabit Pro – providing an extra boost for both current and new customers in Houston. Beginning this month, Gigabit Pro speeds will increase from 2 gigabits-per-second (Gbps) upload and download speeds to 3 Gbps symmetrical speeds nationwide. Xfinity is the country’s largest Gigabit network, delivering speeds faster than a Gig. Gigabit Pro uses enterprise-grade, fiber-based ethernet technology to make it possible for Xfinity Internet customers to receive symmetrical multi-gigabit speeds so you can stream or game in 4K in multiple rooms in your home. “Faster speeds will give Xfinity customers added capacity to power all their connected devices, in addition to the cybersecurity protection, in-home WiFi controls, and wall-to-wall WiFi coverage Xfinity already provides customers,” said Demian Voiles, Vice-President of Sales and Marketing, Comcast Houston Region. In addition to delivering the fastest speeds, Comcast provides unmatched value to Xfinity Internet customers through: Superior WiFi coverage – WiFi coverage with the xFi Advanced Gateway that is WiFi 6-capable and can deliver speeds faster than a gig, and xFi Pod s, which together creates a mesh network that reaches every corner of the home. Control connected devices – Using the Xfinity app, customers who lease an xFi Gateway have total control of their home network; manage device access, set parental controls, and pause WiFi. Advanced cybersecurity protection – xFi Advanced Security helps to protect all connected devices at the gateway level from malware and other cyber security threats. 4K streaming device with voice search – Xfinity Flex, a 4K streaming device with an award-winning voice remote to seamlessly watch and search for content from the Xfinity Stream app, Peacock, Netflix, Hulu, Prime, and other popular streaming services. Xfinity Mobile Xfinity Internet customers can get Xfinity Mobile, which combines the nation’s best 5G network with the power to auto-connect to millions of Xfinity WiFi hotspots across the country. Starting at $45 for one line, the lowest entry price for 5G unlimited data in the market, unlimited pricing for Xfinity Mobile is $80 for two lines, $100 for three lines, and $120 for four lines ($30 per line). Peacock Premium and thousands of hours of free content – Peacock, NBCUniversal’s streaming service, delivering originals, libraries of hit TV shows like “The Office” and “Parks and Recreation,” plus films from Universal Pictures, Focus Features, DreamWorks Animation, Illumination and Hollywood’s biggest studios. Over the last decade, Comcast has invested nearly $30 billion to build an expansive, fiber-dense network that carries an immense amount of traffic and has demonstrated extraordinary performance throughout the pandemic. The company has doubled network capacity every 2.5 years to stay well ahead of demand. Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company that connects people to moments that matter. We are principally focused on broadband, aggregation, and streaming with over 56 million customer relationships across the United States and Europe. We deliver broadband, wireless, and video through our Xfinity, Comcast Business, and Sky brands; create, distribute, and stream leading entertainment, sports, and news through Universal Filmed Entertainment Group, Universal Studio Group, Sky Studios, the NBC and Telemundo broadcast networks, multiple cable networks, Peacock, NBCUniversal News Group, NBC Sports, Sky News, and Sky Sports; and provide memorable experiences at Universal Parks and Resorts in the United States and Asia. Visit www.comcastcorporation.com for more information. Contact Details Comcast Foti Kallergis +1 832-986-0196 Foti_Kallergis@comcast.com Company Website https://houston.comcast.com/

November 17, 2021 08:00 AM Central Standard Time

Small-town Charm, Seasonal Twinkle in Belmont, N.C.

Belmont Tourism Development Authority

This holiday season, return to traditions and twinkling lights in Belmont, N.C. From small-town celebrations to family-friendly festivities that shimmer and shine, our region shares ample charm and memory-making through the New Year. “The holidays provide a perfect opportunity for Belmont to proudly display its commitment to community, history and tradition,” said Ted Hall, chairman of Belmont Tourism Development Authority. “Belmont’s small town charm glistens as brightly as the colorful bulbs. We cannot wait to welcome families to our city for another year of Christmas cheer.” Daniel Stowe Botanical Garden ushers in its annual Holidays at the Garden, Nov. 26 to Jan. 2. Experience magic and whimsy among festive blooms at this family-friendly event. The exhibition returns with traditions and topiary displays, sparkling cherry trees and rolling lights across the Piedmont Prairie. Festivities also include wintertime tunes, food truck fare, holiday beverages and seasonal shopping. Significant COVID-19 precautions are in place at the Garden throughout the holidays, such as staggered entry times to reduce crowding. Advance tickets are required and available at dsbg.org. Continue celebrating the holidays in nearby Christmas Town U.S.A. as McAdenville, N.C., transforms for a 66th year. Nostalgia and traditions ring loudly in Christmas Town, which presents more than 150 decorated homes alongside sparkling streetscapes from Dec. 1-26, 5:30-10 p.m. each night. In addition to memorable strolls and drives throughout town, the ChristmasTown 5k, Tree Lighting Ceremony and Yule Log Parade return to the McAdenville merriment this year. In Belmont, the holidays unfold brightly beginning in November. Shop Small Saturday on Nov. 27 offers a chance to experience the city’s brick-lined sidewalks and quaint boutiques while finding those perfect presents. On Nov. 29, the City of Belmont Tree Lighting Ceremony kicks off the season’s glow as well as the fourth annual Festival of Trees, a jolly display of Christmas trees across historic downtown that runs until Jan. 3. The 72nd Annual Belmont Christmas Parade – Nov. 30, 3:30 p.m. – ushers in festive floats, marching bands, tradition, joy and Santa Claus! And on Dec. 4, in the heart of downtown, Belmont Christmas Village evokes the holiday spirit with s’mores stations, holiday music, horse-drawn carriage rides and more. Also on Dec. 4, nearby Belmont Abbey College presents its annual “Christmas at the Abbey” with two show times featuring secular and sacred music, poignant readings and lighthearted comedy. “Everyone can use a bit of holiday cheer this year,” added Hall. “Belmont is ready to deck the halls with it.” More information about all of the city’s festive celebrations available at VisitBelmontNC.org. About Belmont, N.C. Belmont, N.C., is located in Gaston County, 15 minutes west of Uptown Charlotte. Whether you’re visiting us for the first time for a vacation getaway or returning for a daytime adventure, you’re sure to enjoy a truly unique experience in Belmont. Once a place where textile industries served as the lifeblood of the community, the city now stands as a successful example of commerce and redevelopment, while maintaining charm and hospitality. With picturesque nuances brushed throughout the town, Belmont offers a scenic view of historical homes, vintage streetlamps, red brick sidewalks and memories of a simpler time. It’s a community that embraces entertainment, the arts, unique local retail, destination restaurants and a variety of special events. For more information, visit us online at www.visitbelmontnc.org. Contact Details Melinda Skutnick +1 704-525-3937 mskutnick@lyerly.com

November 17, 2021 08:17 AM Eastern Standard Time

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Auto Lenders Selects LevLane as Agency of Record

LevLane

Auto Lenders, the leading pre-owned car dealer in NJ and one of the largest pre-owned dealership groups on the East Coast, announced recently it has named LevLane as its new Agency of Record and Agency Partner. Auto Lenders awarded LevLane its marketing business in anticipation of the car dealer’s aggressive expansion plans for both its car selling and car buying divisions. Since its establishment in 1990, Auto Lenders — an independent, family-owned company, currently based in Voorhees, NJ — has experienced substantial growth in the region. The company’s car selling division currently operates eight showrooms across Southern New Jersey and the Greater Philadelphia area. ALgo, Auto Lender’s car buying division, currently operates in 20 states. LevLane will play a key role in both divisions’ ambitious plans to expand by leading marketing strategy and execution for both brands. LevLane will handle all creative strategy and execution, SEO, SEM, media, and content marketing during the client’s expansion. The full-service advertising agency will work collaboratively with the Auto Lenders team to build brand awareness while supporting the company’s mission and vision for the future of car buying and selling. “Auto Lenders is at an inflection point,” said Brad Wimmer, President of Auto Lenders. “We are ready to grow, but knew we needed to find the right marketing partner to make that a reality. When we started our search, we wanted to find an agency that got us and understood our goals and our culture. The process was competitive, but LevLane’s research, insights, expertise, and their inspired creative and branding work went unmatched. Finding LevLane was that final piece we needed to complete the puzzle.” “Auto Lenders is a brand we are very familiar with in the Philadelphia region. So, when they called us, we knew they were a client we wanted to work with" said Josh Lev, SVP of Brand Engagement. "When two companies come together whose culture and goals align as ours do, great work happens. We believe this will be a successful partnership and we are honored to be selected as the team that will help them during this exciting time.” About LevLane LevLane is an award-winning, full-service, independent advertising agency in Philadelphia, PA that has been building brands that people love for nearly 40 years. About Auto Lenders Auto Lenders is an independent, family-owned car company that has been streamlining the auto buying process since 1990. Auto Lenders uses direct relationships with regional banks to cherry-pick the best pre-owned vehicles and offer quick credit options for buyers with all types of budgets. About ALgo ALgo is the auto buying division of Auto Lenders. ALgo’s mission is to make selling a car fast and easy for everyone by being transparent throughout the process and offering top prices for sellers. Contact Details Lauren Stralo +1 215-825-9692 lstralo@levlane.com Company Website https://www.levlane.com

November 16, 2021 11:00 AM Eastern Standard Time

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