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Doceree launches industry-first HCP-focused global DSP for media agencies at Cannes Lions 2023

Doceree Inc

Doceree, a leading global platform building unprecedented solutions for healthcare professionals (HCPs) through programmatic messaging with proprietary data tools, today announced the launch of Doceree Enterprise, an industry-first, HCP-focussed global Demand Side Platform (DSP), delivering an integrated ecosystem to media agencies with high-impact, built for scale programmatic capabilities to serve healthcare and life sciences brands. Doceree Enterprise, powered by proprietary HCP identity-resolution technology Espyian TM, is a fully self-serve ecosystem, enabling agencies to run highly targeted global and integrated campaigns with transparent and measurable outcomes. In addition to providing media agencies the access to worldwide web inventory through its SSP integrations, it also provides them ‘preferred access’ to Doceree’s specialized supply side platform (SSP) – the world’s largest integrated global network of 650+ endemic and point-of-care platforms, with a worldwide unique physician reach of over 2 million. On top of it, the agencies can bring their audience, data partners, and measurement tools to build their own healthcare-specific marketing platform. Agencies currently counter multiple challenges while buying media directly from third party publishers or from existing DSPs, which mostly have restricted presence in the US and experience compliance issues around regulations for advertising to HCPs outside of the US. The non-HCP media impacts the return on investments (ROI) of life sciences brands that are looking to engage prescribers through effective programmatic campaigns. Doceree has been relentlessly working to identify issues facing the pharma messaging ecosystem and close the gaps through its AI-enabled category-centric technologies that can precisely target HCPs and enable marketers to activate high-performing campaigns. “We are thrilled to launch our new DSP that creates unprecedented HCP personalization and customization for media agencies. The platform offers full suite of capabilities to media agencies to activate HCP-focused campaigns with utmost ease and convenience without worrying about transparency, performance or regulatory compliances,” said Harshit Jain MD, Founder & Global CEO, Doceree. “Doceree Enterprise will introduce never-seen before advancements in the category that will revolutionize HCP messaging. We will continue building category-first solutions that our partners would immensely benefit from.” The integrated ecosystem equips agencies with the ability to forecast campaigns; build HCP-only audiences & cohorts; activate, optimize and analyse campaigns to create omnichannel experiences; and measure campaign outcomes in near real time. “The rapidly evolving digital healthcare industry create new opportunities for marketing, engaging and educating HCPs. Doceree Enterprise is exactly the solution agencies are looking for to stand out from the competition on a global level. There is no ‘one solution fits all’ and the DSP uniquely addresses the gaps, curating an agency-specific platform that aligns with each agency’s specific needs. This first-of-its-kind approach to engaging HCPs is exciting and offers plenty of opportunities for agencies to run successful and scalable HCP campaigns for their healthcare clients,” said Jeffrey D. Erb, Chief Media Officer, Fishawack Health. Features of Doceree Enterprise giving it a competitive edge: The only true personalized ad-martech solution for HCP marketing Competitive edge through custom build features and tools developed collaboratively Multi-tenant solution with the ability to run multiple campaigns across markets Robust measurement capabilities, aiming to tie marketing efforts to business and clinical outcomes quantitatively Access to top-to-bottom HCP marketing funnel, including healthcare-centric inventory spanning endemic and point-of-care platforms Access global supply partnership or integrate a supply partner of your choice Doceree Enterprise is available for media agencies across the globe. About Doceree Doceree is a global platform building unprecedented solutions for healthcare professional (HCP) programmatic messaging with proprietary data tools. It facilitates messaging between life sciences brands and HCPs through an extensive global network of digital endemic and point-of-care platforms to programmatically deliver personalized communications to HCPs and transparent marketing campaign metrics at scale. To learn more, visit doceree.com. Contact Details Doceree Priyanka Bhasin +91 78387 03702 priyanka.bhasin@doceree.com Company Website https://doceree.com/us/

June 19, 2023 06:36 AM Eastern Daylight Time

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Claravine Acquires AI-Powered Content Classification Company Netra

Claravine

Claravine, The Data Standards Company, has acquired Netra, Inc, a content classification company powered by artificial intelligence. With the addition of Netra, Claravine’s platform, The Data Standards Cloud, is able to analyze, extract and search metadata from videos and images, adding to Claravine’s core strengths of standardizing data at the source and producing high quality and actionable data that is ready for use and analysis upon creation. This latest acquisition supports Claravine’s goal of taking the drama out of marketing data by putting AI in the hands of marketing teams for data classification across text, creative, audio, and video assets - which are growing dramatically with the rise of generative AI platforms. Founded by MIT alumni and born out of MIT Computer Science & Artificial Intelligence Laboratory research, Netra is a Boston-based automated content comprehension platform that provides context and brand safety for video and image-based content using computer vision and artificial intelligence. Netra offers a series of APIs – including Content, Search & Similarity, Livestream and Creative – to data scientists, developers and product teams to unlock the intelligence within video, image, and text content and systematically provision a consistent data taxonomy across a business's multiple use cases. Netra's customers include online video platforms, SSPs, media owners, CTV vendors, Data and AI platforms. “The rapid adoption of AI solutions like OpenAI or Adobe Firefly is accelerating the creation of digital experiences. This explosion of digital assets and creative is creating significant challenges for operations teams – meaning the metadata is often not being categorized in a standardized way which limits the time to leverage data for decisions,” said Verl Allen, CEO of Claravine. "We are excited to accelerate the automation of data standards for marketing, operations and creative teams with Netra’s AI content engine. Our common goal of helping create a shared understanding of data is only possible by being able to control your data standards across the teams and various technology systems. We are also thrilled to welcome Netra’s team to the Claravine family and apply their ingenuity and expertise to advance our platform, The Data Standards Cloud, via AI and automation.” Claravine empowers a proactive approach to marketing measurement by activating data standards across people and technology – bridging the silos to accelerate business decisions across experiences. Used by Fortune 1000 companies such as Carhartt and Under Armour, Claravine’s collaborative user interface and strategic integrations with top marketing and advertising platforms enables global organizations to define, apply and connect standards across their ecosystem for faster decisions, greater agility and increased return-on-investment for their digital advertising dollars. “We’re excited for the opportunity to work alongside Claravine’s expert team of data integrity pioneers and advance their mission of taking the drama out of data and applying data standards at the source of creation. Our ability to integrate the Netra capabilities into The Data Standards Cloud enables teams to more easily solve key data quality challenges. AI and automation have a big role to play, and the Netra team is eager to assist in growing Claravine’s product offering and further expanding Netra’s products and capabilities,” said Amit Phansalkar, CEO at Netra. About Claravine Claravine is The Data Standards Company aiming to give people, teams and technology a shared understanding of their data. Claravine helps brands and agencies deliver on the promise of modern marketing by standardizing taxonomies, naming conventions, and metadata across all digital experiences at the source of data creation. The Data Standards Cloud empowers a proactive approach to marketing metadata naming conventions and taxonomy for fast, accurate and rich business insights that help deliver the experiences customers want. Claravine partners with a quarter of the Fortune 100 to define, apply and connect standards across their ecosystem for faster decisions, greater agility, and increased ROI. Recently, Claravine has been named for the second consecutive time to AdExchanger’s Programmatic Power Players list, as well as awarded the 2022 AdExchanger Award for Best Data Technology. Claravine was also named a cool vendor in the 2022 Gartner Cool Vendors in Marketing Data and Analytics report. For more information, visit www.claravine.com. Contact Details Kite Hill PR Michael Kocher +1 704-960-2295 michael@kitehillpr.com Company Website https://www.claravine.com/

June 16, 2023 08:00 AM Eastern Daylight Time

News Release

Givex details which events and catalysts could impact company earnings for 2023

Givex Corp

As a part of Proactive's Frequently Asked Questions series, Givex CEO Don Gray joins Natalie Stoberman from the Proactive studio to discuss what kinds of events are in progress that could impact company earnings. Givex provides merchants with customer engagement, point of sale and payment solutions, all in a single platform. The company is integrated with over a thousand technology partners on a fully end-to-end solution that delivers customer insights from over 118,000 active locations across more than 100 countries. Contact Details Proactive Investors +1 604-688-8158 na-editorial@proactiveinvestors.com

June 14, 2023 01:11 PM Eastern Daylight Time

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News Release

Givex shares plans on investor engagement through next growth period

Givex Corp

As a part of Proactive's Frequently Asked Questions series, Givex CEO Don Gray joins Natalie Stoberman from the Proactive studio to share what potential investors need to know about the company. Givex provides merchants with customer engagement, point of sale and payment solutions, all in a single platform. The company is integrated with over a thousand technology partners on a fully end-to-end solution that delivers customer insights from over 118,000 active locations across more than 100 countries. Contact Details Proactive Investors +1 604-688-8158 na-editorial@proactiveinvestors.com

June 14, 2023 12:57 PM Eastern Daylight Time

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Claravine Launches in AWS Marketplace

Claravine

Claravine, The Data Standards Company, today announced that its data standards platform, The Data Standards Cloud, is now available in AWS Marketplace, a digital catalog that makes it easy for enterprises to find, buy, deploy, and manage third-party software, data, and services that run on Amazon Web Services (AWS). This latest offering gives AWS customers an opportunity to leverage their existing AWS commitments while unifying their billing processes, eliminating the need for separate procurement processes. Claravine’s The Data Standards Cloud lets customers take a proactive approach, addressing the root of data problems by activating unique standards across people and technology. Its collaborative user interface moves customers beyond engineered spreadsheets and slow, costly data cleanup. Used by Fortune 1000 companies such as Carhartt and Under Armour, Claravine’s strategic integrations with top marketing and advertising platforms allows global organizations to define, apply and connect standards across their ecosystem for faster decisions, greater agility and increased return-on-investment (ROI) for their digital advertising dollars. “By offering The Data Standards Cloud in AWS Marketplace, we can now provide data management processes to even more customers,” said Verl Allen, CEO of Claravine. “Our intuitive interface and varied list of top platform integrations make implementing increasingly needed data standards a seamless process.” Some of The Data Standards Cloud’s offerings include: Define standards in one shared platform: Put data standards in one accessible place, bringing taxonomy to life and helping customers quickly adapt to changing data needs. Standardize taxonomies, naming conventions, and metadata across all digital experiences. Improve measurement of digital campaigns and ROI. Deliver on the promise of modern marketing by consistently creating and applying data standards. Recently, Claravine was named for the second consecutive time to AdExchanger’s Programmatic Power Players list, as well as awarded the 2022 AdExchanger Award for Best Data Technology. Claravine was also named a cool vendor in the 2022 Gartner Cool Vendors in Marketing Data and Analytics report. About Claravine Claravine is The Data Standards Company aiming to give people, teams and technology a shared understanding of their data. Claravine helps brands and agencies deliver on the promise of modern marketing by standardizing taxonomies, naming conventions, and metadata across all digital experiences at the source of data creation. The Data Standards Cloud empowers a proactive approach to marketing metadata naming conventions and taxonomy for fast, accurate and rich business insights that help deliver the experiences customers want. Claravine partners with a quarter of the Fortune 100 to define, apply and connect standards across their ecosystem for faster decisions, greater agility, and increased ROI. For more information, visit www.claravine.com. Contact Details Kite Hill PR Michael Kocher michael@kitehillpr.com Company Website https://www.claravine.com/

June 14, 2023 12:30 PM Eastern Daylight Time

Navidar Advises Sincere Corporation in Its Acquisition of Timehop®

Navidar

Navidar is pleased to announce that our client, Sincere Corporation ( www.sincere.com ), the new parent company behind Punchbowl® and Memento®, has acquired Timehop®, the iconic brand that lets you relive your best memories every day. Sincere and its family of brands are run by the team that founded Punchbowl.com over 17 years ago and launched Memento.com in 2021. Timehop is the first acquisition under the new parent company entity. Terms of the transaction were not disclosed. With the addition of Timehop, Sincere has solidified its position as the leading platform for family milestones, celebrations, and memories. Consumers can plan and invite loved ones to an unforgettable celebration on Punchbowl, collect and preserve memories from that occasion with Memento, and relive those moments for years to come with Timehop. “Navidar contributed valuable counsel at every step of this transaction—from strategy to execution—which makes them a unique, trusted advisor,” said Matt Douglas, Founder & CEO, Sincere Corporation. “Navidar’s guidance and seasoned advice were critical, and the successful outcome furthers our vision for the Company. We look forward to an ongoing relationship with Navidar as we continue to grow Sincere.” “We are delighted to have advised Sincere on this strategic acquisition. Sincere continues to strengthen its position as the leading platform for family milestones, celebrations, and memories with the acquisition of Timehop®. Navidar is excited to have contributed to a successful outcome for an innovative, growth-oriented company like Sincere,” said Mark Weisman, Managing Director of Navidar. About Navidar Navidar Holdco LLC (“Holdco”), with a presence in Austin, Atlanta, Cleveland, Dallas, Denver, Indianapolis, Minneapolis and San Antonio, is an investment banking firm that provides strategic merger and acquisition advice, capital raising solutions, and corporate advisory services to businesses and investors in dynamic industries. The firm focuses on SaaS software, eCommerce & Internet, information technology services, specialty manufacturing, and health care information technology companies. Navidar principals have completed more than 400 transactions representing nearly $110 billion in M&A and capital raising, for both private and public companies, over the past 20 years. Navidar Group LLC, an affiliate of Holdco, is a broker-dealer that is registered with FINRA and SIPC. About Sincere Corporation Sincere is a family of consumer internet brands with heart. The Company is home to Punchbowl®, Timehop®, and Memento®, and builds technology that brings you closer and helps show you care to the people who matter the most. More than 275 million online invitations and digital greeting cards have been sent on Punchbowl, 125 million memories are relived on Timehop every day, and more than 9 million memories have been collected on Memento. Sincere Foundation supports organizations that address basic needs, and envisions a future where everyone has the opportunity to celebrate, recognize milestones, and honor memories. The Company was founded by entrepreneur Matt Douglas. To learn more, visit www.sincere.com Contact Details Navidar Chelsey Gonzales +1 512-765-6976

June 13, 2023 01:00 PM Central Daylight Time

News Release

PopReach leveraging artificial intelligence in evolving digital marketing and acquisition landscape

PopReach Corporation

PopReach CEO Jon Walsh joins Natalie Stoberman from the Proactive studios to discuss the latest growth and digital acquisitions the company has accomplished while it continues to leverage artificial intelligence in the digital advertising industry. PopReach is a multi-platform technology company focused on acquiring, optimizing and growing companies and assets that provide services, technology or products within the digital media eco-system. The company’s portfolio of assets include: PopReach Games, a free-to-play mobile game publisher with over 25 games enjoyed by millions of players; notifyAI, a push notification subscription and monetization platform; Q1Media, a digital media advertising services provider; Contobox, an award-winning personalization, eCommerce and creative advertising technology platform; and Ubiquity, a data driven user acquisition and marketing technology consortium. Contact Details Proactive Investors +1 604-688-8158 na-editorial@proactiveinvestors.com

June 13, 2023 01:58 PM Eastern Daylight Time

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Cint Partners with Publishers Clearing House for Respondent Supply

Cint

Cint (STO:CINT), a global technology leader in digital insights gathering, announces its partnership with direct-to-consumer, digital entertainment company Publishers Clearing House (PCH), representing a major innovation in the area of respondent panels and data supply. The partnership, which originated with research technology firm Lucid prior to Cint’s acquisition of Lucid, comes at a time when the value of customer data is rapidly evolving; companies across many different industries are reimagining the relationship they have with their communities. “At Publishers Clearing House, we’re all about fostering community,” said Smriti Sharma, Head of Consumer Insights at Publishers Clearing House. “And within that community, we knew there was more that we could be doing to effectively leverage the strong relationship we have with consumers. Traditional sweepstakes is our business and at the heart of that is a loyal community that we’ve grown over the years. Our work with Cint has allowed us to explore what other value we could provide to our community and how we could give our community a bigger voice in our society through their participation in surveys.” As a result of the partnership, Publishers Clearing House began to realize that its community of 40 million plus was interested in responding to surveys and offering their opinions to a company with whom they have had a longstanding relationship. Over the past two years, PCH has provided quality users and has continuously beat industry standards for survey response quality across metrics like negative reconciliations and engagement. In fact, PCH has displayed three times more engagement than the industry average. All this demonstrates the loyalty and strength of the PCH community and the quality of the consented data their community is providing researchers. The partnership with Publishers Clearing House sparked impressive categorical growth for Cint data supplier partnerships across market verticals in 2022, including mobile gaming. “We’re at a unique inflection point in the market research industry where the importance and value of the consumer’s voice is evolving at an unprecedented rate,” said Matt Hynes, Executive Vice President Global Supply at Cint. “Consumers are becoming more comfortable with consenting to share their insights, so long as they trust the organization with whom they share it. Now—as companies that curate communities face these changes —it is important to encourage them to think differently about the value and data within their communities. One goal at Cint is to encourage companies to think outside the norm, leverage data to unlock new opportunities, and provide a place where the opinions of their community members are heard.” About Cint Cint is a global provider of research technology. Our platform enables brands, researchers, academics, or anyone with a question, to connect with a global network of over 290 million high-quality and engaged respondents. Panel providers, mobile gaming apps, loyalty associations, or anyone with an online community, partner with Cint to monetise their userbase through surveys that complement the user experience. Utilizing the global reach and survey-based approach of our platform, Cint’s media measurement solutions help advertisers, publishers and media agencies measure the impact of cross-platform ad campaigns. Cint Group AB (publ), listed on Nasdaq Stockholm (STO: CINT), has a global workforce throughout EMEA, North America and APAC, including offices in Stockholm, London, New York, New Orleans, Singapore and Sydney. Find more at www.cint.com. Contact Details Kite Hill PR Kerriann Becker kerriann@kitehillpr.com

June 13, 2023 09:00 AM Eastern Daylight Time

Roberts and Ryan, Inc. Honors Laura Chan, Commander – Strategic Sealift Officer, U.S. Navy Reserves

Roberts & Ryan Investments, Inc.

Roberts & Ryan, Inc., America’s first Service-Disabled Veteran-Owned Broker Dealer, is proud to recognize Laura Chan for achieving the rank of Commander – as a Strategic Sealift Officer, U.S. Navy Reserves. On Tuesday, May 23, the Chief of Navy Reserve, Vice Admiral John Mustin, conducted her pinning ceremony at the New York Stock Exchange. Ms. Chan was accompanied by her close family, friends, and colleagues. “I’m very thankful for the village I have to support me in all of my endeavors,” said Ms. Chan. Ms. Chan has a 15+ year career in the U.S. Navy. Her last deployment was in support of Commander, U.S. 7th Fleet at Military Sealift Command (MSC) Far East as the Operational Support Officer located in Singapore. She is currently Vice President of Business Development at Roberts & Ryan, Inc., focusing on Equity Capital Markets, Pension Funds, and Corporate Development. She holds Series 7 & 63 licenses. “As of April 2023, the U.S. Navy Reserves contains 93,963 reservists that support commands located all over the world. Of the 93,000+ reservists, only 19 were selected to CDR in the Strategic Sealift Officer community and we're thrilled to have Laura as one of the 19 chosen,” said James McDevitt, Head of Equities Sales & Trading, Capital Markets at Roberts & Ryan, Inc. “Laura began her career at Roberts & Ryan as an intern in 2020, and she is one of the best examples of success in our social mission to help veterans in the area of career development. In the years since, she has proven herself to be a valuable member of our team. Her promotion to Commander is just one illustration of her dedication and work ethic, and I am proud to celebrate her accomplishment,” said Edward D’Alessandro, Chief Executive Officer of Roberts & Ryan, Inc. About Roberts and Ryan, Inc. Roberts & Ryan, Inc. is a Service-Disabled Veteran Owned (SDVO) broker-dealer with execution capabilities in the capital markets, equities, and fixed-income trading. The firm was founded in 1987 by a United States Marine Corps Vietnam combat veteran and Purple Heart recipient. With over $1.7 million dollars in committed donations, Roberts & Ryan is active in donating to charitable foundations that make significant positive impacts in the lives of Veterans and their families, primarily focusing on general wellness, mental health, and career transition. Contact Details Michael C. Del Priore +1 646-859-4061 mdelpriore@roberts-ryan.com Company Website https://www.roberts-ryan.com

June 13, 2023 09:00 AM Eastern Daylight Time

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