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VideoXRM Gets Your B2B Video Found


VideoXRM, a B2B content distribution and discovery platform, launched its beta site today with a commercial launch slated for January 2023. VideoXRM merges the superior communications power of rich media with granular searchability to bring global exposure to video and rich media assets. VideoXRM is the launch brand and new corporate name for this cloud-hosted platform developed over two and a half years as Issuer Pixel. VideoXRM is a scalable media discovery platform leveraging proprietary indexing structures, industry taxonomies and search engine technology that lets content providers upload and individually index their rich media assets to be easily found. Industry Problem – B2B video is hard to find with precise results, which limits its value and potential. It’s either siloed on millions of corporate websites or buried on consumer video portals. Irrelevant results from conventional text searches create frustration rather than solutions. 59% of executives prefer video to reading text. 81% of businesses use video as a marketing tool. 82% of consumer internet traffic will be video by 2022 Global corporate video investments exceed $20K per company, per year - but these assets are hard to locate. Solution – VideoXRM’s patent-pending technology uses highly sophisticated indexing and search technology to make unstructured video content easily discoverable with precision. This new ecosystem delivers huge value to searchers and content providers as businesses increasingly tap the power of video and rich media to differentiate their value and to reach new audiences. The platform is ideal for company-to-company and company-to-customer engagement, news media, researchers, supply chain and procurement managers, M&A sourcing, partnering and benchmarking. VideoXRM has the “Last Mover” advantage in the video and audio sharing industry, bringing structure, searchability, distribution and intelligence to rich media investments. About VideoXRM ( ) VideoXRM is a global, searchable video and audio sharing and networking platform connecting corporate rich media content with all potential stakeholders. The platform and smart search technology creates value and knowledge from mountains of unstructured digital media, delivering greater ROI from content investments. VideoXRM’s mission is harnessing the enhanced communicative power of rich media through a new distribution and discovery paradigm. VideoXRM was Co-founded by David N. Baker, who formed Revere Data LLC (Sectorbase) which was acquired by FactSet Data Systems, Inc. His Co-founders are Vadim A. Tarasov, Byron Kwok and David Guzy. Contact Details Catalyst IR David Collins +1 212-924-9800 Company Website

October 20, 2022 02:17 PM Eastern Daylight Time

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CloudWerx Announces Infrastructure Services Specialization in Google Cloud Partner Advantage Program


CloudWerx, a full-service enterprise cloud consulting firm, announced today that it has achieved the Infrastructure Services Specialization in the Google Cloud Partner Advantage program. A Google Cloud Premier Resell and Service Partner and a fast-growing North American partner, this specialization proves CloudWerx’s expertise in building customer infrastructure and workflows on Google Cloud. Google Cloud Partner Advantage provides organizations with qualified partners that have certified experience in successfully delivering Google Cloud solutions. Organizations that have achieved the Infrastructure Services Specialization — the highest technical designation a partner can earn — have demonstrated technical proficiency, industry expertise, and proven success using Google Cloud infrastructure solutions and services. “We are excited to be aligned with the open source, open community culture at Google Cloud,” said Jason Geis, Co-Founder and CEO of CloudWerx. “Our Digital Native customers that want to take advantage of the open source community and best-of-breed security are migrating to Google Cloud.” “Google Cloud specializations highlight the proficiency required to deliver technical competencies and support to customers,” said Derrick Thompson, Global Head of Partner Differentiation, Google Cloud. “Achieving this specialization is evidence of CloudWerx’s commitment to providing customers with the expertise they need to build and modernize their infrastructure workloads on Google Cloud.” CloudWerx chose to be an exclusive resell and service partner of Google Cloud because of the innovation, customization, collaboration, and flexibility Google Cloud offers its customers when it comes to building optimized and secure cloud infrastructures. To learn more about CloudWerx’s Google Cloud Infrastructure deployment process, please visit About CloudWerx CloudWerx is an engineering-focused cloud consulting company that provides the most elite technology resources to solve the toughest challenges. Maintaining 100 percent customer retention and a commitment to 11/10 technical, account and customer service, the CloudWerx team has unique experience working in some of the most complex cloud environments at scale and can help your business accelerate with confidence. Please visit to learn more. Contact Details CloudWerx Betsy Reed +1 206-999-3517 Company Website

October 20, 2022 11:00 AM Pacific Daylight Time

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What are Americans’ Favorite Halloween Treats?


A video accompanying this announcement is available at: Spooky, ooky, creepy and crawly? It must be Halloween – and this year, 93% of Americans intend to celebrate in a big way with plans to enjoy their favorite chocolate and candy treats, according to a recent survey from the National Confectioners Association. Whether consumers are enjoying new and innovative offerings or classic candy corn, confectionery is an iconic part of the season’s celebrations. No matter how you plan to celebrate the Halloween season, there’s no doubt that chocolate and candy play a major role in the holiday celebrations. Whether you’re going to a Halloween party, welcoming trick-or-treaters or even just enjoying a little treat for yourself, Halloween treats are a key piece of the season. This Halloween season is even sweeter because America’s chocolate and candy companies delivered on their commitment to help consumers manage their sugar intake by providing more transparency, choice and portion guidance options. 85% of chocolate and candy sold today comes in packaging that contains 200 calories or less per pack. That number includes individually wrapped products or multipacks that contain smaller packages inside – the perfect size for the 97% of Americans who say they welcome trick-or-treaters with chocolate and candy. The Halloween season brings people together. Sharing treats is a perfect way to connect with others – especially as people are looking for more moments of celebration than ever before. To help Americans navigate the Halloween season while enjoying their favorite treats, NCA has a robust set of resources available at, where consumers can find tricks for treating in 2022, including safety tips, history lessons and fun facts about the season. To join the conversation on social media, use #HalloweenTreats, and follow NCA on Facebook, Twitter and Instagram. Happy Halloween! About the National Confectioners Association (NCA): The National Confectioners Association is the leading trade organization for the U.S. confectionery industry, which generates more than $37 billion in retail sales each year. Making chocolate, candy, gum and mints, the industry employs nearly 58,000 workers in more than 1,600 manufacturing facilities across all 50 states. NCA advocates for an environment that enables candy makers to thrive and work to ensure that chocolate and candy are celebrated for their contributions to culture, society, the economy and everyday moments of joy. Learn more at or follow NCA on Facebook, Twitter and Instagram. Contact Details YourUpdateTV +1 212-736-2727

October 20, 2022 11:13 AM Eastern Daylight Time

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Sekur Private Data Has Seen Wild Growth In Q1 and Q2

Sekur Private Data Ltd

Sekur Private Data Ltd. (OTCQX: SWISF), previously known as GlobaX Data Ltd., has had a remarkable year of growth. The company grew revenue and subscribers in the first and second quarters apart from expanding subscription models and developing technologies. Sekur is a US listed cybersecurity and internet privacy company — with roots in Switzerland — that provides Swiss-hosted secure communications and data management. It uses military-grade encryption security and combines it with its own infrastructure located in Switzerland, under Swiss data security practices and laws. All user data is protected by the Swiss Federal Data Protection Act (FADP) and the Swiss Federal Data Protection Ordinance. Under Swiss federal law, it is a crime to publish information based on leaked “secret official discussions.” In 2010 the Federal Supreme Court of Switzerland found that IP addresses are personal information and that under Swiss privacy laws they may not be used to track Internet usage without the knowledge of the individuals involved. Sekur’s use of some of the strongest privacy protection in the world for individuals and entities makes its Swiss-hosted services attractive. In early 2022, Sekur launched its SekurMail email service and Sekur business plans, a resource for businesses globally. The expansion brought an increase of over 5,600% in sales and an increase of over 1,900% in subscriber signups in the first quarter of 2022 compared to the first quarter of 2021. One reason Sekur appeals to businesses is its disconnect from any Big Tech. The company offers independent, private and secure means of communication through its proprietary technology and secured servers in Switzerland, taking advantage of the country’s tight regulatory laws protecting privacy. Sekur’s ability to promise privacy and security for businesses broadened its market early in the second quarter. In April, Sekur signed an agreement with Tasloko S.L., a Spain-based distribution company that is tasked with distribution for Sekur. This partnership allowed for sales to begin in Colombia, Panama, Peru, Chile and Mexico beginning in June. Central America and South America are vulnerable to cybersecurity threats, especially as the region continues to develop economically and technologically. Sekur’s strategic decision to begin distribution in the region has so far proved successful. In May, Sekur qualified to trade on the OTCQX Best Market, an upgrade from the OTCQB Venture Market. The second quarter also marked continued growth for Sekur, with sales increasing by 1,140% and active recurring paid users rising by 800% compared to the same period in 2021. Technology Advancements In Q1 And Q2 The first half of the year also saw technology and product advancements at the company. SekurMessenger, a defining product of Sekur, expanded to include a proprietary feature and technology coined SekurArchive. SekurArchive allows business clients to archive all employee messages and manage them for the period regulations require while simultaneously allowing the business’s employees to use the Self-Destruct feature, a popular aspect of the messaging platform. SekurMessenger now also has the capacity to facilitate the registration of thousands of users at once, bringing convenience to companies that are mass-onboarding users, whether they be employees or clients. This feature is especially popular in Latin America. Another function of the platform that will further boost privacy and security is a proprietary technology called Chat-By-Invite. This feature allows a SekurMessenger user to invite a non-SekurMessenger user to chat in a fully secure way without downloading the app or registering as a user themselves. This feature is now available in 61 countries with a combined population of 3.4 billion. Between proprietary technology advances and increasing sales, Sekur is setting itself up for continued growth in the third and fourth quarters of this year — and beyond. Sekur Private Data Ltd. is a Cybersecurity and Internet privacy provider of Swiss hosted solutions for secure communications and secure data management. The Company distributes a suite of secure cloud-based storage, disaster recovery, document management, encrypted e-mails, and secure communication tools. Sekur Private Data Ltd. sells its products through its websites and, and approved distributors, and telecommunications companies worldwide. Sekur Private Data Ltd. serves consumers, businesses and governments worldwide. This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice. Contact Details Corporate Department Company Website

October 20, 2022 08:00 AM Eastern Daylight Time

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Tips for Finding Friends as an Adult


Making new friends as an adult can be challenging, and with more people working remotely, socializing and meeting new people organically can be difficult. Recently, Bumble BFF’s Friendship Expert, Danielle Bayard Jackson, participated in a nationwide satellite media tour to highlight the importance of friendships, especially as 90% of women say friends are the family you get to choose in life.* A video accompanying this announcement is available at: Unlike when you were younger and had a built-in community or network through school or social clubs, adulthood seems to offer fewer opportunities to meet others organically. The increasing number of people working remotely has also impacted many people’s ability to socialize, which may explain why many adults report feeling lonelier than ever before. Here are Danielle’s top tips for finding friends as an adult: Have the courage to initiate – Those who are intentional about making connections tend to have the most meaningful relationships. If you’d rather not approach someone in public, group activities are a great option, as they can unite people over a common interest and organically lead to friendships. You can also use an app like Bumble BFF, the friendship-finding mode on the Bumble app, to potentially meet others! Gradually enter into more meaningful conversations - Be sure to engage someone with safe ‘small talk’ and then gradually reveal more about who you are and what you value. This creates the trust necessary to cultivate something deeper. That trust can become the basis for a friendship where you both feel comfortable sharing and asking each other questions that deepen the relationship. Staying in touch - After meeting up with a new friend for the first time, it’s important to be consistent about staying in touch, especially if there isn’t a scheduled time when you both see one another, such as through a class or planned group activity. These short interactions can go a long way in building and maintaining a new friendship. Give it time - According to studies, it can take 40-60 hours of talking and hanging out for an acquaintance to become a casual friend. This might look different from friendship to friendship, but the general takeaway is that it takes time to build trust, vulnerability, and platonic intimacy. To start connecting with friends in your area, visit For more tips, check out The Buzz, where you can learn more strategies to help you make (and keep!) meaningful friendships. About Danielle Bayard Jackson: As a certified women’s coach, Danielle Bayard Jackson emphasizes that friendship is a wellness imperative, ultimately teaching women the power and importance of social connections. She is the Friendship Expert for Bumble BFF, the friendship-finding mode on the social networking app Bumble, and has been called TikTok’s resident friendship coach. A former high school teacher, Danielle now uses her teaching skills as an educator to coach women on ways to navigate common friendship conflicts. As a member of the American Sociological Association, she uses the latest research to create practical, tangible strategies to help women create more depth in their platonic relationships. About Bumble: Bumble, the women-first dating and social networking app, was founded by CEO Whitney Wolfe Herd in 2014. Bumble connects people across dating (Bumble Date), friendship (Bumble BFF) and professional networking (Bumble Bizz). Bumble is built on the importance of equitable relationships and how crucial they are to a healthy, happy life. They've built their platform around kindness, respect, and equality – and their community plays an important part in that. Bumble holds its users accountable for their actions and strives to provide them with an experience free from hate, aggression, or bullying. Bumble is free and widely available in the Apple App Store, Google Play Store and the web. * Based on data that was commissioned by Bumble between November 4-18, 2021 with a US sample size of 5,081 Contact Details YourUpdateTV +1 212-736-2727

October 20, 2022 07:00 AM Eastern Daylight Time

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Comcast Boosting Speeds for Colorado Xfinity Internet Customers

Comcast Colorado

Xfinity households throughout Colorado will soon be waking up to faster Internet, thanks to Xfinity. The country’s largest gigabit network is boosting speeds on its most popular plans beginning this week, providing customers with an even better connectivity experience as they stream the latest 4K blockbuster, game online, videoconference, and more, all at the same time. With this latest round of speed increases, Xfinity continues to provide unparalleled value compared to other providers – including significantly faster speeds and better reliability than mobile and 5G Home Internet. The announcement comes on the heels of Comcast’s launch of the nation’s largest- and fastest-ever multi-gig deployment that will reach more than 50 million homes and businesses nationwide with 2 Gbps speeds before the end of 2025. And, some Comcast customers in Colorado Springs are already beginning to have access to these multi-gig download speeds. “Our network is made for anything, so you can do anything,” said J.D. Keller, Senior Vice President Comcast Mountain West Region. “During the pandemic, we saw how vital having a fast, reliable internet connection is for all people, and demand for internet services continues to increase at a fast pace. My own kids and family are working, learning, chatting, watching movies or playing games on-line whenever we are in the house. I know others have the same experience. Comcast’s investments in our network will keep more people in Colorado securely connected and ensure they have the technology today to meet the needs of tomorrow.” Faster Speeds Rolling Out in Colorado: Beginning this week, new and existing customers will be able to take advantage of the following upgraded speeds*: Connect from 50 Mbps to 75 Mbps Connect More from 100 Mbps to 200 Mbps Fast from 300 Mbps to 400 Mbps Superfast from 600 Mbps to 800 Mbps Gigabit (formerly Ultrafast) from 900 Mbps to 1 Gbps Comcast will also be doubling upload speeds nationally for all Internet Essentials Plus customers, from 100/10 Mbps to 100/20 Mbps. Internet Essentials Plus includes a cable modem, access to millions of WiFi hotspots, and unlimited data for $29.95 per month; and customers who qualify for the Affordable Connectivity Program can get this tier of service for free. Benefits Beyond Speed – Reliability and Security The benefits of Xfinity go beyond faster speeds. Xfinity’s comprehensive connectivity experience combines a powerful network built to deliver Internet in the home, reliably and securely, with cutting-edge hardware and software. Reliable – Next-generation Xfinity gateways deliver the most advanced WiFi technology, WiFi 6E, with 3x more bandwidth to power hundreds of devices, gigabit speeds over WiFi, and ultra-low latency for those moments when response times matter most like playing video games or using virtual reality. xFi Pods extend that coverage to hard-to-reach areas of the home, when needed. Secure – xFi Advanced Security – included free for customers who lease an Xfinity gateway – protects connected devices from malware and other threats at the gateway before they reach devices and the household members who are using them. Xfinity has stopped billions of cyber security threats since introducing the service a few years ago. A Network Built for the Future Comcast’s Xfinity Internet service is delivered using Comcast’s existing network architecture and the connections that are already in most customers’ homes – no digging up yards required. Faster speeds will be just one of the consumer benefits made possible through Comcast’s continued efforts to evolve its entire network to 10G. 10G is a next-generation technology platform supported by a global collaboration of companies in the Internet industry focused on building networks that stay ahead of consumer demand for connectivity. Recently, Comcast successfully tested the final component needed to deliver multi-gigabit symmetrical speeds – powered by 10G and DOCSIS 4.0 technology – throughout its entire network. In addition to fast speeds, 10G efforts will provide even greater network reliability, lower latency, faster troubleshooting, and increased energy efficiency. To learn more about Xfinity’s Internet and connectivity solutions for customers, click here. About Comcast Corporation Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company that connects people to moments that matter. We are principally focused on broadband, aggregation, and streaming with over 56 million customer relationships across the United States and Europe. We deliver broadband, wireless, and video through our Xfinity, Comcast Business, and Sky brands; create, distribute, and stream leading entertainment, sports, and news through Universal Filmed Entertainment Group, Universal Studio Group, Sky Studios, the NBC and Telemundo broadcast networks, multiple cable networks, Peacock, NBCUniversal News Group, NBC Sports, Sky News, and Sky Sports; and provide memorable experiences at Universal Parks and Resorts in the United States and Asia. Visit for more information. Contact Details Leslie Oliver +1 303-810-6326 Company Website

October 19, 2022 09:00 AM Mountain Daylight Time

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Survival 101 – How to Stay Alive In The Middle of Crypto Winter And A Bear Market

Caleb & Brown

This educational guide “How To Protect Crypto Assets in a Bear Market” was created in conjunction with Caleb & Brown. Caleb & Brown is the world’s leading cryptocurrency brokerage. Learn more here. Something unique is happening in financial markets at large, much to the distress of investors across asset classes of every stripe. For the first time ever, the so-called crypto winter, or the cyclical downturns the cryptocurrency market experiences, is occurring at the same time as a global bear market. While bear markets occur cyclically across all asset classes, this 2-for-1 walloping may feel especially punishing to investors following 2021’s great bull market, during which many portfolios grew at mind-bending rates. In 2021, Bitcoin’s (CRYPTO: BTC) price increased to an all-time high of $69,044.77 (a 120% increase from its closing price on Jan.1), and the price of Ethereum (CRYPTO: ETH) skyrocketed to an all-time high of $4,868 (a 500% increase from its closing price on Jan. 1). To put that into perspective, the annual return of the Nasdaq Composite Index in 2021, from its first-day close to its yearly high, was 27%. The Nasdaq Composite Index includes almost all stocks listed on the Nasdaq Capital Markets exchange. Along with the Standard & Poor 500 and the Dow Jones Industrial Average, it’s one of the premier benchmarks for economic performance. Despite their astronomical 2021 gains, both Bitcoin and Ethereum have nearly returned to their pre-2021 price levels. And instead of finding refuge in the equities market, investors looking to recoup their losses by diversifying from cryptocurrency or pivoting away entirely are met with more of the same decline. The bear market of 2022 has even taken down typically well performing tech stocks such as Apple Inc. (NASDAQ: AAPL), Netflix Inc. (NASDAQ: NFLX) and Tesla Inc. (NASDAQ: TSLA), with painful declines of 27%, 72% and 45%, respectively. Many experts believe a slew of macroeconomic factors have contributed to this decline, including rampant inflation, a European war, an excess increase in monetary supply and pandemic repercussions. In such hostile conditions, the main prerogative of the astute investor and trader is survival, and the first step of survival is identifying and understanding the threat. With history as a guide, investors can glean the characteristics of crypto winter and bear markets — the two big bullies of 2022 — and figure out a way to stay afloat. What, then, does history tell us? Crypto Winter Versus Traditional Bear Markets: How They Stack Up When comparing the crypto and equities markets, a clear distinction can be made in the nature of their declines. For one, crypto winters, as crypto bear markets are often called, occur at a much higher frequency, experience much larger price changes and occur much more rapidly than those of the equities market. The same holds true for crypto bull markets, which present some of the best investment opportunities in the world. Professional investors see this volatility as an opportunity, turning what some would think of as a ‘bug’ into income-generating and portfolio-hedging tools. These crypto winters are often preceded by macro events like rising inflation, country-wide crackdowns on crypto and regulatory difficulties. Macroeconomic events also spearhead crypto bull markets. In 2021, experts believed the advent of commission-free brokers, the proliferation of cryptocurrency exchanges, the explosion of online spending due to quarantine measures and the release of stimulus cheques may have provided the perfect cocktail for a great bull run in both the equities and cryptocurrency market. The argument that crypto winters are generally more volatile and quicker than those of the equities market is supported by an inspection of periods of decline in Bitcoin, which is often used as a proxy for the market. Specifically, one finds: Between Dec. 16, 2017, and Feb. 6, 2018, Bitcoin’s price dropped roughly 70% in 52 days, declining from $19,700 to $5,900. Between June 26, 2019, and March 13, 2020, Bitcoin’s price dropped roughly 70% in 261 days, declining from $12,900 to $3,900. Between April 14, 2021, and May 19, 2021, Bitcoin’s price dropped roughly 53% in 35 days, declining from $63,500 to $30,000. In the current crypto winter, Bitcoin’s price dropped roughly 74% in 227 days, declining from $67,000 to $17,500. Imagine depicting all S&P 500 declines since 1956 In comparison, according to LPL Research, the S&P 500 has experienced 15 bear markets since 1956. In that time, the average duration of a bear market is 334 days — 11 months — and the average decline is roughly 30%. While there are certain times in history where losses exceeded 30%, notably the crashes of 1957, 2000 and 2007, these are the outliers. Image depicting BTC’s declines from 2012 onwards. Taken from TradingView. Image depicting SPY’s 2018 decline of 20%. Taken from TradingView. Cryptocurrency bear markets, or crypto winters, are far sharper and more abrupt than bear markets in more traditional asset classes. The lowest decline in crypto listed above is 53%, while the shortest bear market is one month. In fact, using the arbitrary 20% threshold for a bear market with Bitcoin would have yielded a number of bear market misattributions, particularly in its early history. For example, Bitcoin’s price on Jan. 4, 2017, and Jan. 12, 2017, declined by 35% in eight days. In the equities market, this would have been astounding. With Bitcoin, this drop was completely erased in a matter of weeks and later led to a 275% ascension from the lows by May of the same year. The abrupt declines in the crypto market may scare off investors, but it’s important to note that the opposite occurs in bull runs. As demonstrated in 2021, even in great bull runs in the equities market, the bull runs in crypto tend to be more extreme. This is a characteristic of an exciting, nascent asset class that is just beginning to develop the appropriate infrastructure for mainstream adoption. In other words, it’s a characteristic of an emerging market rather than an abrasion in the asset. It’s not an exaggeration to say that the cryptocurrency market can provide some of the best investment opportunities in terms of both percentage return and time needed for that percentage to materialize. Because of its volatility, however, robust risk management is needed to tackle this class efficiently. For the layperson, this skill is best achieved through the help of professionals. What To Do In Survival Mode? It’s important to note that both Bitcoin and the S&P 500 have survived each of their “catastrophic” declines throughout history. Many investors have used dollar-cost averaging (DCA), hedging and diversification as countermeasures throughout historical bear markets, allowing them to preserve capital for when the next bull market comes knocking. Although this inspires hope, it should not inspire complacency. In his book “The Psychology of Money” Morgan Housel said, “The challenge for us [investors] is that no amount of studying or open-mindedness can genuinely recreate the power of fear and uncertainty [experienced in bear markets].” While identifying and learning about threats to your investment portfolio is crucial in creating the confidence you need to weather poor market conditions, aid from professionals often makes this process easier. Providing investors immediate support and attention is a core value at Caleb & Brown, the world’s leading cryptocurrency brokerage. Armed with deep insight into cryptocurrency markets, Caleb & Brown’s brokerage professionals offer the education and insights to help their clients make the right decisions when their wealth is on the line. Their team of experienced crypto professionals help investors combat bear market conditions, avoid catastrophic decisions and grant their clients the know-how to preserve capital. What’s more: they’re always available. With both crypto winter and a bear market knocking on investors’ doors, help from professionals has never been more important. With the pros at their backs, investors are far more likely to learn to preserve their capital, and deploy it in a timely and effective manner in preparation for the next bull market. Click here to meet the professionals. We help our clients buy, sell, swap, and safely store cryptocurrencies, with a 24/7 personal broker service.Our clients can reach their personal broker on the phone and email at any time.Our clients range from beginners needing assistance to buy their first cryptocurrency, to seasoned investors needing a professional service to make high value, complex trades.We put personalised service, education, and consumer protection at the heart of everything we do.We were founded back in 2016 and we now have over 21,000 clients in more than 100 countries, serviced by 76 staff based in our offices in Melbourne, Sydney and London. This post contains sponsored advertising content. This content is for informational purposes only and not intended to be investing advice. Contact Details Chris Nedelkos

October 19, 2022 10:35 AM Eastern Daylight Time

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Travel Technology Association Selects Laura Chadwick as New Leader

Travel Tech

The Travel Technology Association (Travel Tech), the voice of the travel technology industry, announced today that following a comprehensive executive search, it has appointed Laura Chadwick as its new President and Chief Executive Officer. Chadwick’s record of association leadership and public policy advocacy make her an ideal choice for the association to advance its mission of promoting marketplace competition, transparency, and advocacy for policies that deliver consumer value. Chadwick previously served as a Vice President, Industry Relations at the XRAssociation (XRA), where she launched the new organization’s membership, marketing, and development efforts. Under her leadership, XRA grew from five members to more than 40 in the span of two and a half years. Previously Chadwick led corporate member engagement and technology policy lobbying at the National Restaurant Association. She is also a veteran of the Consumer Technology Association and the Capitol Hill offices of U.S. Representatives Adam Schiff (CA-28) and Mike Thompson (CA-05). “We are delighted Laura is leading Travel Tech. Her leadership skills, combined with her technology and policy background, make her the perfect choice,” stated Emmett O’Keefe, Chairman of the Travel Tech Board of Directors. “She will be a great advocate for the industry as we continue to provide value to the travel consumer.” Chadwick will focus on solidifying the Travel Technology Association’s value to the industry, highlighting its advocacy work, and expanding its membership. “I am honored to join the Travel Technology Association as its new leader and work with some of the most innovative companies in the travel industry,” Chadwick said. “Throughout my career, I have led efforts to highlight the power of technology to benefit consumers and transform businesses. As more and more Americans make plans to travel, we have a great opportunity to highlight Travel Tech’s core principles of consumer choice, competition, and transparency and its value as an organization supporting the industry.” “Laura’s leadership is a welcome addition to the team,” stated Kelly Kolb, Travel Tech’s Board Vice Chair. “Her plans to expand the reach of the association, enhance our advocacy efforts, and showcase the benefits technology brings to travelers and the economy, will be noticed quickly throughout the industry and especially in Washington, DC.” Chadwick takes on the role of President and CEO following the transition of Interim President Stewart Alvarez. Alvarez will continue to support Travel Tech in an advisory role. “I look forward to working with Laura as she leads Travel Tech in these important times,” stated Alvarez. “Proposals from the Department of Transportation regarding ticket refunds and ancillary services, ongoing discussions in state capitals and city halls, along with the continued advocacy of a transparent marketplace, make her leadership in this space essential.” ### About Travel Tech The Travel Technology Association (Travel Tech) is the voice of the travel technology industry, advocating for public policy that promotes transparency and competition in the marketplace to encourage innovation and preserve consumer choice. Travel Tech represents the leading innovators in travel technology, including global distribution systems, online travel agencies and metasearch companies, travel management companies, and short-term rental platforms. To schedule an interview with a Travel Tech spokesperson, contact Dan Rene of kglobal at 202-329-8357 or Contact Details Dan Rene +1 202-329-8357 Company Website

October 19, 2022 09:45 AM Eastern Daylight Time

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Clean Room Primer Group Releases White Paper at Inaugural Event in New York City During Advertising Week

Clean Room Primer

For more information and to register for the upcoming events, click here. The Clean Room Primer Group has released its initial piece of educational material – a co-authored white paper covering clean room taxonomy and definitions, use cases, and a look at the future. Clean Room Primer - A Definitive Guide for Marketing is a guide for marketers, agencies, and publishers to formulate and evaluate their plans for using data clean rooms with the intention of enhancing their odds for success. The white paper is the topic at the group’s inaugural event, held today in New York City during Advertising Week. It can be downloaded here. Use cases and data management practices in the Clean Room Primer cover topics such as campaign measurement and attribution; audience insights, planning segmentation, activation and analysis; and monetization of first-party data. “Data clean rooms are an incredibly complex new addition to the tech stack, and one that is also central for all stakeholders in the marketing industry to understand. With factors like privacy regulations, measurement, attribution and third-party data usage evolving, those who are not well versed with how to use data clean rooms will quickly be left behind and will find it much harder to derive value from digital marketing efforts,” said Rich Sobel, Founder and CEO at Marcato Solutions and Founding Member of Clean Room Primer. “The goal of the Clean Room Primer is to provide marketers, agencies and publishers with data clean room knowledge and know-how to empower them to feel confident about implementing best practices to yield successful results.” The Clean Room Primer was authored by a group of industry leading experts invested in seeing the marketing industry transition to new privacy realities. They include: Adam Gelles, CEO, The B2B Marketing Company Devon DeBlasio, Vice President, Product Marketing, InfoSum Ellen Oppenheim, Founder, Oppenheim Media Consulting John Baronello, VP Digital Transformation, Cardinal Path (Merkle) Michael Shearer, Senior Director, Digital Innovation and Strategy, Claravine Mike Moreau, co-Founder and COO, Habu Rich Sobel, Founder and CEO at Marcato Solutions Sam Shapiro-Klein, Director, Marketing, Identity, Neustar Veronica Luik, Director, Strategy and Market Intelligence, LiveRamp Following this event, The Clean Room Primer will commence a Roadshow in major cities throughout Q4 2022 including Chicago, San Francisco and Los Angeles where leading practitioners will share real-world insights on why and how to use data clean rooms for marketing and advertising. The Clean Room Primer Roadshow dates: New York City on October 18 @ New York Marriott Downtown (9:00 - 11:00 AM ET) Chicago on November 2 @ Chicago Marriott Magnificent Mile (4:00 - 7:00 PM CT) San Francisco on November 10 @ The W San Francisco (4:00 - 7:00 PM PT) Los Angeles on December 6 @ The Huntley Hotel Santa Monica (9:00 - 11:00 AM PT) About The Clean Room Primer Group The Clean Room Primer is an ad-hoc consortium of advertising industry executives with a shared mission of providing marketers, agencies, and publishers with a reliable and expert source on data clean rooms, their use and implementation best practices. Helping the industry prepare for a new privacy landscape. Inaugural participating companies include Habu, LiveRamp, InfoSum, Claravine, Kite Hill Public Relations, Marcato Solutions, The B2B Marketing Company, Neustar and Merkle. For more information, visit and follow on LinkedIn and Twitter. Contact Details Maggie Stasko

October 18, 2022 09:00 AM Eastern Daylight Time

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