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ESA Names Aubrey Quinn as SVP, Communications & Public Affairs

The Entertainment Software Association

The Entertainment Software Association (ESA) today announced that Aubrey Quinn has joined the ESA as Senior Vice President, Communications & Public Affairs, reporting to President and CEO Stanley Pierre-Louis. Quinn will be responsible for leading the trade association’s integrated communications efforts to showcase the video game industry’s growing impact on people, culture and the economy. “We could not be more excited about harnessing Aubrey’s expertise, vision and energy to amplify the positive impact of video games in society and in our daily lives,” Pierre-Louis said. “Aubrey’s experience will be invaluable in helping consumers and policymakers alike understand the pivotal role video games play as the leading form of entertainment today.” Quinn joins the ESA with nearly 20 years of communications and public affairs experience. Most recently, she served as Partner & Chief Operating Officer at Clyde Group, during which she provided strategic counsel to the ESA as an agency partner. Her earlier career included roles at boutique agencies and at organizations such as Children’s Miracle Network Hospitals, where she helped introduce the national campaign for Extra Life. She serves on the board of Generation Hope, a non-profit organization that seeks to ensure teen and student parents can experience economic mobility through educational opportunities. Quinn is also the recipient of several prominent industry awards, including the Ragan's Top Women in Communications award, the PRovoke Innovator 25 list, Washington Business Journal's 40 under 40 and PRNews’ Top Women in PR. “The video game industry is leading the world in innovative and interactive entertainment, while solidifying its role as a force for social good, economic growth and development,” Quinn said. “We will continue telling the stories of the creatives, designers, developers and others who — through their incredible work and new game experiences — are helping to elevate the role of play in the way we engage and interact with one another.” This news comes as the video game player community continues to expand. The ESA’s 2022 Essential Facts About the Video Game Industry report, released earlier this year, found that 97% of all Americans value the benefits of video games. More than 65% of Americans play video games — which translates to more than 215.5 million players from all walks of life. For more information on the ESA’s policy priorities and how the video game industry is driving economic opportunity, visit https://www.theesa.com/. About the ESA The Entertainment Software Association (ESA) serves as the voice and advocate for the U.S. video game industry. Its members are the innovators, creators, publishers and business leaders that are reimagining entertainment and transforming how we interact, learn, connect and play. The ESA works to expand and protect the dynamic marketplace for video games through innovative and engaging initiatives that showcase the positive impact of video games on people, culture and the economy. For more information, visit the ESA’s website or follow the ESA on Twitter @theESA. Contact Details Karen Elliott +1 202-223-2400 kelliott@theESA.com Company Website https://www.theesa.com/

November 15, 2022 09:00 AM Eastern Standard Time

TRUST RELATIONS FOUNDER & PRESIDENT APRIL WHITE WINS GOLD STEVIE® AWARD IN 2022 STEVIE AWARDS FOR WOMEN IN BUSINESS

Trust Relations

April White has been named the winner of a gold Stevie® Award in the Most Innovative Woman of the Year - Advertising, Marketing & Public Relations category in the 19 th annual Stevie Awards for Women in Business. The Stevie® Awards are the world's premier business awards. They were created in 2002 to honor and generate public recognition of the achievements and positive contributions of organizations and working professionals worldwide. In short order, the Stevie has become one of the world's most coveted prizes. Nicknamed the Stevies for the Greek word for “crowned,” the awards were presented to winners Friday night during a gala event attended by nominees and their guests at Caesars Palace in Las Vegas, Nevada. The event was broadcast via Livestream. “When I started Trust Relations, I wanted to build the agency I wish existed—one that would leave the toxic agency culture behind, embrace inclusivity whole heartedly and curate the best teams for clients by tapping into a remote workforce,” White said. “It’s a true honor to be recognized for something that began four years ago as a dream, a prayer and a really bad Wix website—and it would not have been possible without the incredible team at Trust Relations that believed in this vision and made a reality.” This is the first time White has been named a winner in The Stevie Awards for Women in Business. She was nominated by her colleagues for her leadership and vision that inspired Trust Relations, the first fully remote PR and integrated marketing agency that bypasses the traditional agency model by matching clients with industry experts across the globe and offering a full suite of PR and marketing services to deliver a 360-degree solution. The agency’s disruptive approach also includes facilitating a proprietary “Trust Analysis” to align clients’ storytelling with their “story-doing,” to ensure they “do what they say before they say what they do.” More than 1,500 entries were submitted this year for consideration in more than 100 categories. Gold, Silver, and Bronze Stevie Award winners were determined by the average scores of more than 200 business professionals around the world, working on eight juries. Details about the Stevie Awards for Women in Business and the list of Finalists in all categories are available at www.StevieAwards.com/Women. About Trust Relations Trust Relations, founded in 2019, is a virtual integrated marketing communications firm that creates nimble and proactive “dream teams” for clients through a national network of the industry’s best and brightest practitioners. "Trust Relations" is a term coined by President and Founder April White to describe a new approach to strategic communications focused on communicating clients' authentic actions, values, and goodwill. In technology, trust relationships are an administration and communication link between two domains. In communications, they are a bond of mutual respect between a brand and the people it serves. The firm excels at identifying inspiring ways for clients to show their brand value by identifying supportive proof points and ideating creative activations that demonstrate their unique story and value proposition. For more information, visit www.trustrelations.agency. About the Stevie Awards Stevie Awards are conferred in eight programs: the Asia-Pacific Stevie Awards, the German Stevie Awards, the Middle East & North Africa Stevie Awards, The American Business Awards®, The International Business Awards®, the Stevie Awards for Great Employers, the Stevie Awards for Women in Business, and the Stevie Awards for Sales & Customer Service. Stevie Awards competitions receive more than 12,000 entries each year from organizations in more than 70 nations. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about the Stevie Awards at http://www.StevieAwards.com. Contact Details April White +1 323-216-8589 april@trustrelations.agency Company Website https://venturecatalysts.in/

November 14, 2022 08:00 AM Eastern Standard Time

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Political and Public Affairs Consultants Gather in London for 55th Annual International Association of Political Consultants Conference

International Association of Political Consultants

With the US midterm, Israeli, and Brazilian elections recently completed, international political and public affairs consultants from around the world will gather in London, UK for the 55 th annual International Association of Political Consultants (IAPC) conference to share, learn and discuss democracy, election strategy and the latest trends in campaigns. The conference will take place at the Royal Horseguards Hotel (2 Whitehall Court) from Monday November 14 th to Wednesday, November 16 th. The conference will feature speakers including: · Dame Arlene Foster PC – Former First Minister of Northern Ireland · Frances O’Grady – General Secretary of the Trades Union Council (UK) · Feyi Akindoyeni – President, Australian Professional Government Relations Association · Hakan Svenneling MP – Left Party of Sweden · Christopher Hope – Associate Editor (Politics) of the Daily Telegraph · Guy Benson – Fox News contributor and Political Editor of Townhall.com · John Zogby – Founder of the Zogby international poll Among the topics for discussion: · Diversity in politics – What does it really mean · How do governments communicate to stakeholders · European future borders and internal divides · US midterms – What happened and what does it mean · The role of the media in shaping political discourse Established in 1968, The International Association of Political Consultants is committed to fostering democracy and the democratic process throughout the world. Members span a variety of political backgrounds and activities fostering the growing and diverse profession of political consulting as well as the practical aspects of democratic elections. Contact Details International Association of Political Consultants Marcel Wieder - Vice President Communications +1 416-907-2126 marcel@aurorastrategy.com Company Website https://www.iapc.org

November 11, 2022 12:18 PM Eastern Standard Time

Fall Health Checklist from the College of American Pathologists

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/DotHvhg8XQw Summer is coming to a close, which means it’s the perfect time to take stock of your health and set yourself up for success the rest of the year. The FDA has recently changed their guidelines regarding Covid at-home tests, now advising people to take three tests, instead of the previously recommended two tests. The agency issued the update just ahead of the back-to-school season – an attempt to reduce the risk of infection being missed and to help people from unknowingly spreading the virus. But COVID isn’t the only thing on people’s minds. With fall approaching, cold and flu season isn’t far behind. This time of year can create confusion for people who may not be able to tell the difference between COVID symptoms and cold/flu symptoms. There are also concerns about the spread of Monkeypox and the re-emergence of Polio. During a nationwide media tour on September 15 th, Dr. Emily Volk – President of the College of American Pathologists discussed: Changing FDA guidelines around COVID testing and what you need to know Navigating flu shots and COVID boosters Tips for knowing the difference between COVID symptoms and cold/flu symptoms Additional insights on recent health concerns such as Monkeypox and Polio For more information, visit CDC.GOV or FDA.GOV Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 11, 2022 10:31 AM Eastern Standard Time

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Hear the Holidays: Ways to Help People with Hearing Loss Enjoy the Holidays

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/yQwa2WRw59E The holidays are a time to share special moments with loved ones and celebrate those relationships, but if you have hearing loss and are struggling to hear or follow conversations, you may feel disconnected from family and friends this holiday season. Often, feelings of embarrassment or frustration can cause individuals with hearing loss to stop socializing or participating in events or activities that they used to enjoy. According to a HearingLife and Harris Poll survey, 72% of people with hearing loss wish their hearing was better to enjoy holiday and special gatherings*. HearingLife is celebrating the holiday season with the “Hear the Magic. Love Your Ears” holiday campaign accompanied by the second annual “Magic of Giving Back” program aimed to help those with hearing loss gain back the joyful sounds of the holiday season. "We understand the challenges that come with hearing loss, such as difficulty following conversations and feeling embarrassed," said Dr. Leslie Soiles, Chief Audiologist, HearingLife. "At HearingLife, we believe everyone deserves to hear their favorite sounds of the season and we want to help those in need regain their confidence and enjoy connecting with loved ones during the holiday season." For the opportunity to receive free hearing aids through the “Magic of Giving Back,” people can submit either a personal story, or a story on behalf of a loved one, explaining why they are a candidate for the gift of hearing. To learn more and share your story, visit www.HearingLife.com/Magic by November 12th About HearingLife: HearingLife is a national hearing care company and part of the Demant Group, a global leader in hearing healthcare built on a heritage of care, health, and innovation since 1904. HearingLife operates nearly 700 hearing care centers across 42 states. We follow a scientific, results-oriented approach to hearing healthcare that is provided by highly skilled and caring professionals. Our vision is to help more people hear better through life-changing hearing health delivered by the best personalized care. To learn more, visit: https://www.hearinglife.com. *Survey Method: This survey was conducted online within the United States by The Harris Poll on behalf of HearingLife from August 19-23, 2021, among 2,044 adults ages 18+, among whom 253 have hearing loss. This online survey is not based on a probability sample and therefore no estimate of theoretical sampling error can be calculated. For complete survey methodology, including weighting variables and subgroup sample sizes, please contact hearinglife@kaplow.com. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 10, 2022 04:00 PM Eastern Standard Time

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Sportsnaut Releases The Hustle, the Most Comprehensive App Aggregator of Sports Content for Fans and Advertisers

The Publisher Desk

Sportsnaut, the most powerful name in sports news and information, today released The Hustle, a free app available on Google Play, that will bring premiere video content from Sportsnaut and its portfolio of sports publishers. The Hustle aggregates exclusive sports news, highlights, and opinion from top sports publishers, covering the NFL, NCAA Football, NBA, NHL, Golf, NCAA Basketball, MLB, and more. "Sportsnaut's portfolio of independent sports publishers creates an exclusive ecosystem of sports news and information no one can match," said Jeff Misenti, chief operating officer of Sportsnaut and co-founder of The Publisher Desk, Sportsnaut's parent company. "For the first time, we are able to highlight the best content in a single app, to give fans the action they both want and deserve." Sportsnaut was founded in 2014 and quickly became one of the leading publishers to provide sports fans a haven of sports news and information in the U.S. The site in 2019 was acquired by The Publisher Desk, a fully integrated audience development and content monetization partner for digital publishers. The acquisition allowed The Publisher Desk to create a vibrant ecosystem of dozens of publishers covering the full spectrum of sports to allow advertisers to reach a wider fan audience. "The Hustle is yet another step in creating scale for sports publishers,' said Christopher Ward, co-founder and chief revenue officer of The Publisher Desk. "That scale matters because we know how valuable quality and accessible sports content is to so many brands." The Hustle is currently available on Google Play and will soon be available on all major app store alternatives. Sports publishers interested in joining The Hustle can contact us here. About Sportsnaut Sportsnaut is the most powerful name in sports. Since launch in 2014, Sportsnaut has been dedicated to covering the big and little stories in sports without an agenda. The company, and its publishing partners, provide news, opinion, rumors, and statistics for fans of the NFL, NCAA Football, NBA, NHL, Golf, NCAA Basketball, MLB, and more. About The Publisher Desk The Publisher Desk, based in New York with offices in London and South Florida, is a fully integrated audience development and content monetization partner to digital publishers, in addition to publishing several owned and operated sites. The company, founded in 2014, helps websites increase advertising revenues and reduce operational costs. Our team provides the proper resources, direction, operations, technology, and support for digital business, empowering sports, lifestyle & business media brands to connect with their audience and value-aligned advertisers. Contact Details For all inquiries press@publisherdesk.com Company Website https://www.publisherdesk.com/

November 10, 2022 11:00 AM Eastern Standard Time

US Navy Veteran Todd Harmon Talks Shop and Shares Growth Strategies for Minuteman Press Franchise in Cincinnati

Minuteman Press International Inc

US Navy Veteran Todd Harmon is no stranger to owning his own business. Prior to joining the Minuteman Press franchise family in April 2018, Todd had previously owned other small businesses and franchises. His Minuteman Press design, marketing, and printing center is located in the Kenwood area of Cincinnati, Ohio, at 7681 Montgomery Road. In this interview, Todd shares why he chose Minuteman Press, how his military and business experience has helped him in the printing industry, and how products such as signage and mailings with a heavy focus on Every Door Direct Mail have helped spur the growth of his printing business. What is your professional background? Todd Harmon: “I am a United States Navy Veteran. Prior to franchising, I owned an independent small business that manufactured new and refurbished pallets in the wood products industry. I have also previously owned two other franchises in the retail and restaurant industries. I chose Minuteman Press due to its #1 ranking in print franchising and the excellent work-life balance it would provide my family. Both of my children now work in the business with me. It also appealed to me as a privately owned company with a great royalty structure for franchisees.” What has the support from Minuteman Press International been like for you? Todd Harmon: “Local support from my field rep Ryan McIntyre and RVP Gary Nowak has been outstanding. They are a great resource when I need to discuss hiring/personnel and major business decisions. The FLEX software support team is always very responsive to our needs.” How do you describe your business and capabilities to potential clients? Todd Harmon: “I explain to clients that we are actually a print and small business marketing and consulting firm. Because of my previous business experience owning two other successful local franchises prior to Minuteman Press, I can really relate to these folks and help them reach their target customers through effective print and mail marketing strategies. Our customer service and fast turnaround times really set us apart from the competition.” What are the high-demand products and services that have really been helpful for your clients? Todd Harmon: “Signage, including installation if applicable, with fast turnaround times have really helped our clients. We can drop ship anywhere for them even on weekends. Quick design services for budget-conscious small businesses are much-appreciated by our customers. Our #1 key growth area is in direct mail services. We have also built a very strong Every Door Direct Mail (EDDM) business. We work with and educate our customers through every step of the EDDM process.” What are some of the key ways you’ve grown your business? Todd Harmon: “Our high level of customer service and fast turnaround times have led to many referrals. We have grown through participation in a local BNI networking group. I am committed to consistent SEO/SEM marketing, email blasts, direct mail, and always promoting our EDDM services at every opportunity.” How would you best describe your community? Todd Harmon: “We enjoy a very dense business community around our shop. There are offices, medical facilities, restaurants, and many non-profit firms in our local area, as well as schools and many large church organizations. All of our clients demand a high level of professional customer service that we strive every day to meet.” Why do you think printing remains so vital to businesses today? Todd Harmon: “Print is a more trustworthy advertising medium and can allow you to reach a more targeted audience. For instance, I believe an engaging, tangible EDDM mail piece with a strong offer will yield a higher ROI than other advertising mediums, especially for restaurants and home repair/service businesses.” What are the biggest rewards of owning your business? Todd Harmon: “Following my military service, I have always owned my own business. I get great satisfaction from operating a profitable customer service focused small business. I enjoy the challenge.” What advice would you give to other owners right now? Todd Harmon: “Minuteman Press gives you the freedom to make the print shop your own, allowing you to focus on your strengths. Embrace it and have fun. Also, h ire staff that will help you build a culture of customer service in your shop. ” Todd Harmon’s Minuteman Press franchise is located at 7681 Montgomery Road, Cincinnati, OH 45236. For more information, call 513-531-7600 or visit their website: https://minuteman.com/us/locations/oh/cincinnati22/ Learn more about #1 rated Minuteman Press franchise opportunities and see Minuteman Press franchise reviews at https://minutemanpressfranchise.com. Contact Details Minuteman Press International Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

November 10, 2022 10:00 AM Eastern Standard Time

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Sharp App Wins David Meltzer Helmed Entrepreneur Pitch Competition, 2 Minute Drill

Sharp App

Sharp App, a sports betting app dedicated to the empowerment of bettors through AI-powered tools, analytics and educational programming, announced its co-founder and COO Jason Mezrahi competed and won $50,000 in cash and prizes pitching the Sharp App to a celebrity panel of entrepreneurs on David Meltzer’s “pitch only” show, the 2 Minute Drill. The full episode of the show can be viewed on the show’s website through the following link, 2 Minute Drill: Season 4, Episode 2. Hosted by legendary entrepreneur, investor, and best-selling author, David Meltzer, 2 Minute Drill features entrepreneurs from all walks of life competing each week for more than $50,000 in cash and prizes. Five contestants have two minutes to deliver their most convincing pitch. During Episode 2, Meltzer was joined on the judges panel by notable entrepreneurs: Former NFL Star and CEO of Lights Out Brand - Shawne Merriman Kennected CEO - Devin Johnson CEO and founder of National Business Capital - Joe Camberato “It’s amazing to be recognized by such an esteemed group of successful entrepreneurs,” said Mezrahi. “While our tech driven tools and services are second-to-none in the sports betting market, what really separated Sharp App from the other contestants was our commitment to sustainable profitability through our lean operation and meticulous approach to user acquisition and retention. We’re looking forward to leveraging the prize money into the next great innovation from Sharp App.” In Oct. 2022, Sharp App was announced as part of the HPL Digital Sport and Cardinal Sports Capital Accelerator Program based on the company’s growth, ability to scale and development of new innovative tools. Since 2021, Sharp has held an 80% month-over-month premium subscriber retention rate and provided upgrades and scaled content for its Game Center a centralized hub of news, trends, lines and betting information, and Sharp Academy, a multimedia masterclass that will teach all skill levels different aspects of sports betting, led by sports betting expert John Alessia. For more information please visit: https://sharp.app/ To download the app: App Store: https://apps.apple.com/us/app/sharp-app/id1557592668 Google Play: https://play.google.com/store/apps/details?id=com.sharpapp ABOUT SHARP APP Founded in 2020, by sports betting and fantasy experts and executives from Win Daily and DFS Army, Sharp is a first-of-its-kind sports betting app. Sharp provides an all-in-one platform experience of multimedia content, tools and solutions developed specifically to educate and empower sports bettors to make smarter decisions and manage their actions. Follow Sharp on social media - Twitter, Facebook, Instagram, YouTube and TikTok. ABOUT DAVID MELTZER David Meltzer is the Co-Founder of Sports 1 Marketing and formerly served as CEO of the renowned Leigh Steinberg Sports & Entertainment agency, which was the inspiration for the movie Jerry Maguire. He is one of the world's top entrepreneurs, investors and business coaches. David has been recognized by Variety Magazine as their Sports Humanitarian of the Year and awarded the Ellis Island Medal of Honor. David is the Executive Producer of the Apple TV series 2 Minute Drill and Office Hours. He is also the executive producer of Entrepreneur’s #1 digital business show, Elevator Pitch. David is featured in many books, movies, and TV shows such as World’s Greatest Motivators, Think and Grow Rich and Beyond the Secret featured on Netflix. Contact Details Michael Adorno +1 212-931-6143 madorno@hotpaperlantern.com Company Website https://sharp.app/

November 10, 2022 09:01 AM Eastern Standard Time

Local Logic Selects North 6th Agency as Public Relations Agency of Record

North 6th Agency

North 6th Agency (N6A), the Outcome Relations Agency™, today announced that it has partnered with Local Logic as its public relations agency of record to increase brand awareness of the company’s mission, data capabilities, and expansive partnership network throughout the residential and commercial real estate industries. N6A will implement and execute its unique outcome-based public relations campaigns to support Local Logic’s business goals across competitive media market share and recruitment. N6A's Outcome Relations™ model combines earned media, amplification, and KPI alignment to support the specific business outcomes of CMOs, CEOs, and brand marketers. “We were looking for a PR agency partner who could become an extension of our team,” said Pierre Calzadilla, EVP of Growth at Local Logic. “N6A’s team spirit combined with their strategic outcome-based strategy made them a perfect fit.” Local Logic partners with companies within the residential and commercial industries to provide location-based data on every aspect outside the four walls of a property. Through this approach, the company seeks to provide a complete picture of an asset's value to encompass data on the surrounding area, for more informed real estate decisions. “Local Logic’s data is changing the game for the built world,” said Daniela Mancinelli, CEO of N6A. “The insights they provide for urban developers, investors, governments, and home buyers are directly impacting the development of our cities. We’re excited about the impact that we will make through this partnership.” For more information on Local Logic, please visit www.locallogic.co. For more information on N6A, please visit www.N6A.com. About Local Logic Local Logic is a location intelligence platform that digitizes the built world for consumers, investors, developers, and governments – delivering unrivaled clarity and actionable insights capable of creating more sustainable, equitable cities. With more than 75 billion unique data points – the largest unique location data set in the U.S. and Canada – the platform creates a digital twin of cities, quantifying the built world and offering predictive, precise analytics to inform the present and future of over 250 million individual addresses. About North 6th Agency North 6th Agency, Inc. (N6A) is the Outcome Relations Agency™. Based in the heart of SoHo in New York City, N6A is the creator of the Outcome Relations™ model, which combines earned media, paid media, and proprietary KPI technology to drive specific business outcomes for CMOs, CEOs, and brand marketers. N6A’s clients have successfully exited global enterprises, increased revenue, created enterprise value, improved market share over their competitive set, won recruiting battles for the industry’s best talent, listed on the NYSE, NASDAQ, and leading international exchanges, and raised money from the world’s most prominent investors. N6A has received several industry accolades, including The Observer's "PR Power 50" list, Entrepreneur's Top Company Cultures in the United States, PRWeek's Best Places to Work, and Digiday's Most Innovative Culture. Contact Details North 6th Agency (N6A) +1 203-912-3527 kmcandrew@n6a.com Company Website https://www.n6a.com

November 10, 2022 09:00 AM Eastern Standard Time

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