Communications

Advertising Communications Graphic Design Internet Marketing Media Publishing SEO
News Release Digital Asset Direct

The PR Net Reports: How Emerging Technologies Are Enhancing Productivity for Marketing and Communications Teams

The PR Net

The inaugural PR Net Tech Demo Summit, held at the Andaz 5th Avenue on May 14th, set a new standard for innovation in communications and marketing, bringing together industry leaders to explore the transformative power of AI, data-driven storytelling, and next-generation technology platforms. The day began with an inspiring keynote from Aaron Kwittken, Founder and Global CEO of PRophet. In his session, “Empowering Your Team: How to Upskill for the Age of AI in Communications,” Kwittken urged communications professionals to future-proof their careers by embracing a new Human-led, AI-fed model of working. He introduced the concept of the “Communications Engineer” - a hybrid talent fluent in both data and storytelling - and challenged teams to replace instinct with insight. Kwittken highlighted the importance of not only leveraging generative AI, but also harnessing predictive and prescriptive AI to forecast media outcomes, test messaging, and track performance in real time. His actionable frameworks and call for industry-wide upskilling set a dynamic tone for the summit. Opal: Unifying Campaign Planning for Modern Marketers Erynn Baird, Head of Marketing at Opal, joined by Jessica Padula, VP of Marketing & Sustainability at Nespresso, demonstrated how the Opal platform is revolutionizing campaign planning for leading brands. In their session, “From Siloed to Synchronized: Connecting Teams for Campaign Planning,” Baird emphasized that marketing is inherently visual, experiential, and strategic—far beyond what traditional project management tools can support. Opal’s holistic platform provides high-level storytelling visibility, enabling teams to track progress, align on campaign direction, and unify previously siloed departments. The discussion addressed the critical need for a single source of truth in marketing, warning that a lack of alignment and visibility can erode credibility with decision-makers. Impact.com: Converging Affiliate, PR, and Influencer for Measurable Growth Courtney Vanpraag, Affiliate Coach at impact.com, explored the convergence of affiliate marketing, PR, and influencer partnerships in her session, “Where Affiliate, PR, and Influencer Converge for Growth.” Vanpraag demonstrated how affiliate marketing has become a foundational technology for omnichannel strategies, enabling brands to reach consumers across platforms like Reddit and Substack. She showcased impact.com’s capabilities for PR professionals, from securing placements in gift guides to tracking earned media performance and quantifying ROI. Her insights reinforced the importance of uniting teams and using data to clearly demonstrate PR’s value within broader marketing strategies. Edelman: The Rise of Generative Engine Optimization (GEO) Mirza Germovic, SVP, Global AI & Product at Edelman, introduced attendees to Generative Engine Optimization (GEO), a cutting-edge approach to brand visibility in the era of AI-powered search. As consumers increasingly turn to AI platforms like ChatGPT and Copilot, GEO is emerging as a vital complement to traditional SEO. Germovic revealed Edelman’s new GEO solution, designed to help brands not only remain discoverable but also shape how they are represented in AI-generated results—a communications challenge as much as a technical one. OpenAI: ChatGPT’s Enterprise Revolution The summit concluded with a forward-looking session from Erica Vlahinos, GTM Director at OpenAI, who spotlighted the extraordinary impact of ChatGPT across the enterprise landscape. With 92% of Fortune 500 companies now leveraging OpenAI tools and 78% of their employees actively using ChatGPT, the platform has become a cornerstone of modern business productivity. Vlahinos shared compelling data: employees using ChatGPT complete 12% more tasks, finish work 25% faster, and deliver 40% higher-quality output. She also introduced attendees to Canvas, a new feature enabling live editing and real-time collaboration within ChatGPT. The platform’s chat capabilities now support deep research, content drafting, editing, social media post creation, and even image generation. Advanced analytics provide actionable recommendations for future marketing campaigns. As Vlahinos emphasized, “The companies winning today are those empowering their teams with AI to work smarter, not harder.” The Tech Demo Summit concluded with a shared vision: the future of communications is collaborative, data-driven, and powered by both human creativity and AI innovation. ABOUT THE PR NET: The PR Net is the premier global network for marketing and communications professionals. It is a modern take on the classic networking club and an "industry insider favorite” for executives looking for a central platform for industry intelligence and connections. Founded by industry veteran Lisa Smith in 2015, The PR Net consists of online content that reads like a magazine, member-only services, and highly sought-after digital and in-person member events. Contact Details The PR Net info@theprnet.com Company Website https://theprnet.com/

May 22, 2025 01:19 PM Eastern Daylight Time

Finding Ferdinand Shatters Sales Projections Following Debut Retail Launch at Credo Beauty

Finding Ferdinand

Finding Ferdinand, the sister-run brand on a mission to elevate your everyday routine with vegan, skin-loving formulas, is shattering sales projections just two months into the brand’s retail debut with Credo Beauty. In March 2025, the clean beauty brand launched online on credobeauty.com and rolled out to 14 Credo Beauty stores nationwide. Finding Ferdinand has far exceeded expectations since launching at Credo Beauty. Within just two months of the retail launch, the brand surpassed sales forecasts by an impressive triple digits. Additionally, Finding Ferdinand’s viral black lip balm was one of the top selling products during the Friends of Credo sale. Credo Beauty’s Senior Color Merchant, Meghan Lim, praised the brand as “Best in Class” for its exceptional launch performance at the retailer. “It’s been incredibly exciting to see Finding Ferdinand on shelves at Credo Beauty — a huge milestone for us. We’re absolutely ecstatic about the success so far, and this is just the beginning. Credo Beauty has been such a thoughtful and supportive partner, truly aligned with our values. Together, we’re keeping the momentum going by creating thoughtful in-store events and developing products and colors we know our customers will use and love,” said Nhu Le, Founder of Finding Ferdinand. Founded in 2015 by Nhu Le and now run alongside her sister, My Le, Finding Ferdinand celebrates its 10-year anniversary this year, marking a decade of innovation in color cosmetics. Nhu and My’s inspiration for the brand came from the incredible women in their family, especially their mother, a two-time cancer survivor whose strength continues to inspire the brand’s deep commitment to clean formulas. Finding Ferdinand products are 100% vegan and cruelty-free, offering proprietary cosmetic formulations that are clean and non-toxic. Finding Ferdinand takes to heart being a part of creating a better future for the world, and is committed to keeping the brand’s production sustainable - from working in small batches to prioritizing recyclable, recycled, or refillable components. For more information, follow the brand on Instagram @findingferdinand and TikTok @findingferdinand. ABOUT FINDING FERDINAND Effortless Beauty for Every Moment. Sister-run beauty brand Finding Ferdinand is here to elevate your everyday routine with vegan, skin-loving formulas that enhance—not hide—what makes you, you. Our clean, high-performance beauty essentials are designed for the way you live: easy to wear, impossible to mess up, and always a perfect fit. We hope you find something you love—and wear it your way, every day. ABOUT CREDO BEAUTY Credo Beauty offers today’s largest clean and sustainably minded beauty assortment in North America, across color, skincare, haircare and fragrance, partnering with over 135 leading brands, such as Westman Atelier, ILIA, OSEA, True Botanicals, Necessaire, and ROZ. Having built the most comprehensive guidelines, “The Credo Clean Standard™", customers can trust that they are purchasing the most effective, innovative products with safer ingredients with an emphasis on sustainable, natural and ethical materials. Trained makeup artists and estheticians (who are continually being educated by Credo Beauty and our brands) offer an exceptional experience both in-store and online. Visit one of the 15 brick-and-mortar store locations or www.credobeauty.com. MEDIA CONTACT Hallie Sawyer hsawyer@ogakidigital.com Contact Details Hallie Sawyer +1 818-388-7338 hsawyer@ogakidigital.com Company Website https://www.findingferdinand.com/

May 21, 2025 04:00 PM Eastern Daylight Time

Kevel partners with leading American discount retailer to power its retail media network technology

Kevel

Kevel, the API-first ad serving company, is proud to announce its partnership with Dollar General, one of America's fastest-growing retailers, to power the technology behind their retail media network. This collaboration marks a significant step in Dollar General's commitment to enhancing its digital advertising capabilities and providing more value to both advertisers and customers. Dollar General, known for its extensive network of over 20,500 stores across 48 states, is leveraging Kevel's Retail Media Cloud ® to build a differentiated retail media network. This move allows Dollar General to capitalize on its unique position in the market and offer advertisers unparalleled access to its vast customer base. "We're excited to partner with Kevel to take our retail media offerings to the next level," said Natalie Ong, Director of DG Media Network Operations. "By utilizing Kevel's flexible, API-based solution, we have enacted the basis for scalability and advancement of our Retail Media network while enhancing our ability to create custom ad experiences that resonate with our customers.” The partnership enables Dollar General to: Develop tailored ad products that align with its brand and customer experience Maintain full control of their first-party data Offer advertisers advanced measurement and attribution analytics Create seamless integrations across various digital touchpoints, including website, mobile app, and in-store displays James Avery, Founder & CEO of Kevel, commented on the partnership: "Dollar General's decision to partner with Kevel underscores the growing trend of retailers taking control of their retail media technology. Our Retail Media Cloud is designed to give retailers like Dollar General the flexibility and power they need to build truly differentiated ad offerings. We're thrilled to support their journey in maximizing the potential of their retail media network." This collaboration comes at a time when the retail media landscape is rapidly evolving, with more retailers recognizing the value of building in-house solutions. By choosing Kevel's API-first approach, Dollar General positions itself at the forefront of this trend, ready to adapt and innovate in response to changing market demands and advertiser needs. Both Kevel and Dollar General are committed to driving innovation in the retail media space, focusing on creating value for advertisers while enhancing the shopping experience for customers. As this partnership develops, it promises to bring new advancements to the retail media landscape, setting new standards for what's possible in this dynamic field. About Kevel Kevel is revolutionizing retail media with its AI-powered, API-first Retail Media Cloud®, empowering retailers, marketplaces, and eCommerce platforms to build, level up, and scale custom ad networks while maintaining full control of their first-party data. By offering unparalleled flexibility in ad serving, audience segmentation, and self-serve capabilities, Kevel enables businesses to launch impactful retail media programs in weeks, not years. From global food delivery giants like Delivery Hero to automotive marketplaces like Edmunds and retail powerhouses like MC (Sonae Group) and Home Depot, Kevel has proven its ability to drive significant value across diverse industries, delivering a privacy-compliant solution that supports diverse ad formats across onsite, offsite and in-app placements. With Kevel, businesses can differentiate their ad programs, maximize their share of media dollars, and take control of their retail media destiny. Discover the power of customization and performance at www.kevel.com. Contact Details Kevel Jennifer Choo Director of Marketing +1 973-343-8819 jchoo@kevel.com

May 20, 2025 09:00 AM Eastern Daylight Time

Roberts & Ryan Inc. Welcomes Rear Admiral Matthew Ott (Ret.) to its Advisory Board

Roberts & Ryan, Inc.

Roberts & Ryan Inc., America’s first Service-Disabled Veteran-Owned Broker Dealer, is pleased to announce that Rear Admiral Matthew Ott (Ret.) has joined the firm’s Advisory Board. Mr. Ott is the founder and CEO of Ott and Associates and the firm On Target Together. He is a retired U.S. Navy Rear Admiral, where he served on amphibious assault ships, destroyers, and aircraft carriers and served across all levels of tactical, operational, and strategic warfare. Accomplished in command overseas and in the U.S., his service ranged from Secretary of Defense Staff, Defense Logistics Agency, U.S. Fleet Forces Command, Naval Supply Systems Command, and culminated in his third return to NAVSUP Weapon Systems Support, leading 2,500 team members across three sites, providing global supply chain management functions for 3,900+ aircraft and 300 ships, submarines, and nuclear reactors for the Navy, Marine Corps, and 80 global partners. A decorated 32-year career officer, Ott is a recognized authority on Supply Chain Management, Complex Systems Architecture, bridging Industry and Government, executing Humanitarian and Disaster Response, and creating tough, winning teams. Ott is best known for enhancing the Navy Sustainment System Supply Architecture as its key material director in the 41B strategic scale design of Navy-wide supply chains to run more effectively and affordably. The complex launches covered aviation, maritime, shipyard, maintenance repair and overhaul, nuclear, ordnance and subsistence markets. A Human Centered Design expert, he creates value using real-time visualization and horizontally integrates complex systems. His leadership, coaching, process discipline and refinement allow stakeholders to win in high stakes environments. His teams are creative, action-oriented, accountable, and focused on leveraging untapped potential to unlock value. Ott received a B.A. in Economics and Business from the Virginia Military Institute. He holds an MBA from the University of North Carolina at Chapel Hill with concentrations in Supply Chain Management and E-business and Digital Commerce. He is a distinguished graduate of the National Defense University’s Industrial College of the Armed Forces (ICAF), where he earned an M.S. in National Security and Resource Strategy. Ott is also Vice President, Partnerships and Alliances for Throughline, an Enterprise Strategy and Design firm where he will continue to bring his military ethos to the commercial world. He speaks about lessons learned, applicability of cross-functional approaches, and applies frameworks to complex problems in the defense, commercial, start-up, small business, and NGO spaces. He is available to serve C-Suite advisory level and teams to be On Target Together. For more on his U.S. Navy Background, please visit the U.S. Navy Website. About Roberts and Ryan, Inc. Roberts & Ryan, Inc. is a Service-Disabled Veteran Owned (SDVO) broker-dealer with execution capabilities in the capital markets, equities, and fixed-income trading. The firm was founded in 1987 by a United States Marine Corps Vietnam combat veteran and Purple Heart recipient. With over $2.38 million in committed donations, Roberts & Ryan is active in donating to charitable foundations that make significant positive impacts in the lives of Veterans and their families, focusing primarily on general wellness, mental health, and career transition. To learn more about Roberts & Ryan, please visit www.roberts-ryan.com. Securities are offered by Roberts & Ryan Inc., member FINRA | SIPC | MSRB | NYSE | NASDAQ. Contact Details Michael C. Del Priore +1 646-859-4061 mdelpriore@roberts-ryan.com Company Website https://www.roberts-ryan.com

May 12, 2025 09:00 AM Eastern Daylight Time

Image

Vocatus Wins Best Marketing or PR Campaign Honor at the 12th Annual Family Wealth Report Awards

Vocatus

Vocatus, a leading communications and marketing firm serving the wealth management industry, announced that it has won the Family Wealth Report Award 2025 for the Best Marketing or PR Campaign. The honor came at the 12 th annual awards ceremony, held on May 8 at the Mandarin Oriental Hotel in New York. The award recognizes the firm’s work on behalf of Callan Family Office, a registered investment advisor serving ultra-high-net-worth families, family offices, foundations and endowments. “I could not be prouder of my entire team for their creativity and ingenuity,” said Vocatus Chief Executive Officer Ray Hennessey. “As a young firm, we are honored to receive this validation from our peers and look forward to continuing to serve the wealth management industry through holistic public relations and marketing support.” The annual Family Wealth Report Awards recognizes the most innovative and exceptional firms, teams and individuals serving the family office, family wealth and trusted advisor communities in North America. "Every category winner and highly commended firm has been subjected to rigorous and independent judging process and be rightly proud of the success they have achieved this year,” said Stephen Harris, ClearView Financial Media’s CEO, and publisher of Family Wealth Report. "We have seen a marked increase in entrants and interest in all our global awards programs and Family Wealth Report is no exception.” Founded in 2022, Vocatus serves dozens of clients, from startups to some of the most established names in the financial services industry. Last year, Vocatus was named a finalist in several well-known wealth management awards, including the WealthManagement.com Industry Awards and ThinkAdvisor Luminaries. About Vocatus Vocatus is a leading communications, marketing and public relations firm, serving the financial services industry. With specialists across media and journalism, Vocatus provides high-level support to individuals and businesses, including wealth management firms, asset managers, fintech companies and business service providers. Contact Details For Vocatus Christina Diabo cdiabo@vocatusllc.com

May 09, 2025 12:17 PM Eastern Daylight Time

Sardius Media Powers Gather25

Digifora

Sardius Media was founded in 2014 and is headquartered in Kansas City, Missouri. It exists to make mission-driven broadcasting and online event planning easier and more engaging. This is done through its first-in-class media platform as well as elite support from its experienced team of veteran software engineers and event specialists. Learn more at sardius.media. Sardius Media Powers Gather25 Sardius Media helped broadcast Gather25 for a non-stop 25-hour marathon on March 1, 2025. In that time, seven million Christians tuned in from around the globe. The event marked the debut and first full-scale test of Sardius Media’s AWS Elemental Anywhere, which amplified the reach of the event to 225 countries, providing live streaming and real-time AI and human interpretation in 87 different languages. The Global Impact of Gather25 Gather25 made history as an unprecedented 25-hour global broadcast uniting millions of Christians in prayer, worship, repentance, and commissioning. The broadcast streamed live sessions from seven locations in the United States, New Zealand, Malaysia, Romania, Rwanda, the United Kingdom, and Peru. This reached an audience of over 3.1 million unique users and over 21,000 self-organized gatherings (with a potential group reach of over seven million). These included a Dzaleka refugee camp in Malawi and 5,000 individuals gathered outdoors in Cebu City, Philippines. Notably, 117,000 U.S. prison inmates participated through the PandoApp from God Behind Bars. Amy Bay, Executive Director of Gather25, said, “What we saw at Gather25 was a picture of heaven — believers from every nation, tribe, and language coming together with one mission: to make Jesus known. We are so grateful to the Sardius team for the broadcast technology to pull it all together; it wouldn’t have happened without them.” Jonathan Sheehan (Future City Now, Renewed Vision), the producer of the event, said, "For decades, I’ve been producing large-scale events, and by any measure, Gather25 was a monumental undertaking. The sheer scope of the event, paired with the complexity of the technological challenges, demanded more than just vendors—we needed true partners. That’s exactly what we found in the Sardius team. Their skilled professionals dove into the trenches with us, collaborating tirelessly to bring this vision to life. The resulting millions who joined the event is a testament to a great partnership.” Architecting a Historical Broadcast Sardius Media was presented with a complex challenge to deliver a seamless broadcast delivery experience to this large global audience. In addition, they had to support real-time translation of AI and human interpretation in 87 different languages with a wide array of delivery options, including live interpreters, AI closed captions, voice interpretation, and core broadcast streams. Encoding numerous concurrent streams for such a long broadcast was a unique challenge, as well. The Sardius Team came together with event partner Future City Now to develop a global design aesthetic for the event. This incorporated complex workflows to seamlessly deliver the right content to the right audience in real time. Sardius Media accomplished this by leveraging AWS’s new Elemental MediaLive Anywhere product for its first large-scale deployment. They collaborated closely with the AWS team to ensure flawless performance and maintained this even when the popular Bible App YouVersion notified 36 million users to join the event, leading to a robust response. The AWS-powered streaming infrastructure managed the complexities without skipping a beat, delivering a resilient, scalable live stream for more than a full day and carrying the hope-filled message of Gather25 to every corner of the earth. Overcoming Unexpected Challenges With Agility and Innovation One challenge from Gather25 demonstrated the Sardius Media team’s agility in implementing its solutions and adapting to real-time barriers. Less than 24 hours before the event, the main fiber circuit into the studio master control was severed by an unexpected car accident. Sardius Media swiftly coordinated with various partners, secured alternate internet solutions, and rerouted encoder traffic. This ensured the stream was ready on time. Other unexpected challenges arose during the live stream, but each was efficiently addressed by the experienced Sardius team. Jason Shore, co-founder of Sardius Media, reflected on the milestone achievement, saying, “Gather25 pushed the boundaries of what’s possible in live streaming. Our team’s ability to adapt, innovate, and deliver under pressure made this a defining moment — not just for us, but for the global Church.” Gather25 showcased Sardius Media’s leadership in live streaming for mission-driven events — and this is just the beginning. Upcoming product updates and their continued AWS partnership promise even more innovation for future gatherings. About Sardius Media Sardius Media was founded in 2014 and is headquartered in Kansas City, Missouri. It exists to make mission-driven broadcasting and online event planning easier and more engaging. This is done through its first-in-class media platform as well as elite support from its experienced team of veteran software engineers and event specialists. Learn more at sardius.media. Transform your marketing efforts with strategies that yield results, build trust, and provide peace of mind. From strategic planning to implementation, digifora is your trusted partner, acting as an extension of your team or even becoming your dedicated marketing department if needed. Contact Details digifora Justin Brackett +1 843-284-6594 digifora.co@gmail.com Company Website https://digifora.com

May 01, 2025 12:48 PM Eastern Daylight Time

Image

Roberts & Ryan Earns Prestigious VETS Indexes 5-Star Employer Award for 2025

Roberts & Ryan, Inc.

Roberts & Ryan, Inc., a Service-Disabled Veteran-Owned broker-dealer, is honored to receive the 2025 VETS Indexes 5-Star Employer Award — one of the program’s highest distinctions. This award celebrates the firm’s strong and ongoing dedication to hiring, developing, and supporting veterans, military spouses, and members of the National Guard and Reserves. The VETS Indexes 5-Star Employer distinction is reserved for organizations that demonstrate a sustained and comprehensive approach to veteran employment, retention, and support. Roberts & Ryan joins a select group of top-performing employers nationwide that serve as role models for veteran-focused workforce development. “Roberts & Ryan has demonstrated exceptional support for veterans and the military-connected community, earning the organization one of the most prestigious awards possible in the VETS Indexes Employer Awards program,” said George Altman, president of VETS Indexes. “Roberts & Ryan is among the very best veteran employers, and its program can serve as a model for others.” Roberts & Ryan’s recognition highlights the firm’s ongoing efforts to support service members transitioning to civilian careers. As a veteran-founded company, Roberts & Ryan understands the unique strengths and experiences veterans bring to the workforce and actively integrates that perspective into its hiring practices, workplace culture, and community outreach. “As a Service-Disabled Veteran-Owned Business, supporting the military-connected community is part of our DNA,” said Edward D’Alessandro, CEO at Roberts & Ryan. “This award reflects our deep commitment to honoring those who serve and not just through employment, but through opportunity, growth, and lasting impact.” The VETS Indexes 5-star Employer award was granted on April 11, 2025 Recipients of the VETS Indexes Employer Awards are selected based on their responses to VETS Indexes’ groundbreaking survey, which examines the most important veteran employment metrics via a granular, objective, and data-focused questionnaire. There was no compensation paid or received for consideration of the award. To view the full list of 2025 VETS Indexes Employer Awards recipients, visit: https://vetsindexes.com/award-results-2025 About Roberts and Ryan, Inc. Roberts & Ryan, Inc. is a Service-Disabled Veteran Owned (SDVO) broker-dealer with execution capabilities in the capital markets, equities, and fixed-income trading. The firm was founded in 1987 by a United States Marine Corps Vietnam combat veteran and Purple Heart recipient. With over $2.38 million in committed donations, Roberts & Ryan is active in donating to charitable foundations that make significant positive impacts in the lives of Veterans and their families, focusing primarily on general wellness, mental health, and career transition. To learn more about Roberts & Ryan, please visit www.roberts-ryan.com. Securities are offered by Roberts & Ryan Inc., member FINRA | SIPC | MSRB | NYSE | NASDAQ. Contact Details Michael C. Del Priore +1 646-859-4061 mdelpriore@roberts-ryan.com Company Website https://www.roberts-ryan.com

April 29, 2025 09:10 AM Eastern Daylight Time

Consulta Remédios Selects Kevel’s Retail Media Cloud to Power its Next-Generation Advertising Platform

Kevel

Kevel, the leading provider of API-based retail media ad serving technology, today announced that Consulta Remédios, Brazil's largest medicine price comparison platform, has selected Kevel's Retail Media Cloud™ to power the development and enhancement of its in-house retail media network. This partnership marks a significant step in Consulta Remédios' digital transformation strategy, enabling the platform to offer more targeted and effective advertising solutions to its partners and underscores Kevel's growing presence in the Latin American market. By leveraging Kevel's cutting-edge technology, Consulta Remédios aims to create a bespoke advertising platform that aligns with its commitment to providing accessible healthcare information and competitive pricing to Brazilian consumers. The new retail media network will enable Consulta Remédios to offer its advertising partners more targeted and effective ways to reach customers while enhancing the user experience for its millions of monthly visitors. Working closely with the Kevel team, Consulta Remédios will leverage the Retail Media Cloud™ to create seamless integrations of retail media offerings into its digital strategies. This collaboration will emphasize enhancements to the user experience across both owned and off-site channels through personalization and relevant product recommendations, utilizing Consulta Remédios' unique first-party data. James Avery, Founder and CEO of Kevel, commented, "We're excited to support Consulta Remédios as they expand their retail media capabilities. Their decision to build their retail media network on our Retail Media Cloud™ demonstrates the value in our flexible API-first platform - empowering them to quickly launch customized ad campaigns, unlock rich first-party targeting and deliver highly personalized ad experiences. We're excited to help Consulta Remédios create a truly unique advertising experience that reflects their mission of making healthcare more accessible and affordable in Brazil." Key benefits of the Consulta Remédios-Kevel partnership include: Advanced Targeting: Consulta Remédios can now harness its rich first-party data to create AI-powered customer segments, enabling highly personalized advertising campaigns. Diverse Ad Formats: Kevel's platform supports a wide range of ad units, allowing Consulta Remédios to implement native ads, sponsored listings, and contextual displays seamlessly. Rapid Deployment: With Kevel's technology, Consulta Remédios can launch custom retail media campaigns in as little as 14 days, ensuring agility during peak health seasons and promotional periods. Data Compliance and Security: Kevel's industry-leading data compliance features allow Consulta Remédios to confidently use its customer data while maintaining strict privacy standards. Improved Advertiser ROI: More precise targeting and diverse ad formats are expected to significantly enhance returns for Consulta Remédios' advertising partners. Paulo Vion, CEO at Consulta Remédios, said, "At Consulta Remédios, we're always looking for innovative ways to improve our users' experience and provide value to our advertising partners. Kevel's Retail Media Cloud™ gives us the tools and flexibility we need to build a retail media network that's uniquely tailored to the healthcare industry. We're excited about the possibilities this opens up for our business, our users, and our advertising partners." The implementation of Kevel's Retail Media Cloud™, facilitated in collaboration with local partner ShopperMedia, is expected to be completed in phases over the coming months, with the first ad placements going live later this year. About Kevel Kevel is transforming the retail media space with its cutting-edge, AI-driven ad tech infrastructure APIs that power the Retail Media Cloud™. This groundbreaking solution combines the power of AI insights with API-based technology, allowing multi-brand retailers to build dynamic, customizable ad platforms while maintaining full control of their first-party data. With Kevel, retailers can deliver personalized shopper experiences, optimize ad targeting, and unlock predictive insights to stay ahead in an ever-evolving market. Kevel's mission is rooted in the belief that every digital retailer should have the tools to create their own tailored ad platform, comparable to industry leaders like Amazon. Harnessing the power of AI for data-driven decision-making, Kevel has helped leading brands such as Chewy, The Home Depot, Edmunds, Lyft, Delivery Hero, Sonae, Slickdeals, and others launch impactful retail media networks—fostering innovation and unlocking new revenue opportunities.Learn more about how Kevel is transforming retail media at www.kevel.com. About Consulta Remédios Consulta Remédios is Brazil’s leading pharmaceutical marketplace platform, helping millions of Brazilians find the best prices on both prescription and over-the-counter medications. It also stands out as the largest aggregator of small, medium, and large pharmacy retailers in the country. With a mission to make healthcare more accessible and affordable, the platform provides transparent information on pricing, drug interactions, and nearby pharmacy locations. It serves as an essential tool for both consumers and healthcare professionals, supporting more informed decisions when purchasing medications. Contact Details Kevel Jennifer Choo Director of Marketing +1 973-343-8819 jchoo@kevel.com

April 29, 2025 09:00 AM Eastern Daylight Time

Viral DeFi Memecoin Cutoshi (CUTO) Continues Ecosystem Developments, With Launch of Cutoshi Wallet Website

Cutoshi

The MemeFi token Cutoshi (CUTO) continues to dominate with its blend of meme culture and real DeFi tools and has now launched its Cutoshi Wallet website. The team has made a large advancement. DeFi has become less complicated and more fun according to their goal since its inception. A Fresh Take on DeFi The platform stands out due to its unique capability of merging humor with operational functions. With their wallet launch, they now provide more ease for everyone across the board - from newcomers to seasoned users. The team expressed their goal to create a simple, useful system which both beginners and professionals could use. The new wallet enables users to manage their assets through a straightforward interface that functions for new users and experienced users alike. What You’ll Find in the Cutoshi Wallet You Hold the Keys It’s non-custodial. Your crypto possession remains under your control rather than a centralized entity. Works Across Chains The wallet connects with over 20 blockchains, so moving your tokens between networks won’t be a pain. No Extra Tools Needed Buying and staking? It’s all right there. No need to jump between different apps. More Utility for $CUTO The wallet will have exclusive features available only to users who hold $CUTO. The increased demand for the token will rise as more users join the platform because of this requirement. Strengthening the Cutoshi Ecosystem This wallet is part of a bigger plan. The Cutoshi project continues to develop an ecosystem that combines memes with real utility by working on the Cutoshi Wallet and Cutoshi Swap platform alongside other tools. According to the team, their mission extends beyond riding the popularity of memes. We are creating a system that people can utilize in their quest for financial freedom. Users can register for future notifications about the upcoming swap platform, which will launch shortly. About Cutoshi (CUTO) The Cutoshi MemeFi project delivers user-friendly decentralized finance tools that users can have fun with. Its multi-chain support alongside staking features and token swaps makes cryptocurrency easier to understand and usable for everyone. Want to Dive In? Visit the Swap Platform and Join the Waitlist: Cutoshiwallet.com Main Site: Cutoshi.com Twitter (X): @CutoshiToken Telegram: t.me/cutoshi Media or Partnership Inquiries? 📩 hello@cutoshi.com Cutoshi is a revolutionary meme coin inspired by the Chinese Lucky Cat and Satoshi Nakamoto’s teachings. It’s based on decentralization, privacy, and monetary freedom, embodying the blockchain's original purpose and ethos. Cutoshi has a vision - to introduce more people to cryptocurrencies and bring financial freedom to all who want it. This article is for general info only and isn’t meant as financial advice. Crypto is risky. Always do your own research or talk to a financial advisor before investing. Contact Details Cutoshi Camila support@cutoshi.com Company Website https://cutoshi.com/

April 16, 2025 02:25 PM Eastern Daylight Time

Image

1 2 3 4 5 ... 186

Back