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Ending Pet Obesity

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/c2ScvhOzt_s There’s a weight problem in America and it isn’t just affecting humans. Would it surprise you to know that more than half of dogs and 60 percent of cats are classified as clinically overweight, but 90 percent of pet parents with an overweight pet don’t realize it. With these stats in mind, it is important for pet parents to make health and wellness a top priority. We know that eating properly and maintaining a healthy weight is key to our overall well-being. Well, the same holds true for our beloved pets. Hill’s Pet Nutrition, a global leader in science-led nutrition, is on a mission to help end pet obesity and is teaming with Dr. Vernard Hodges and Dr. Terrence Ferguson, stars of Nat Geo show: Critter Fixers: Country Vets, for its annual End Pet Obesity campaign, which was created to help pet parents understand obesity and understand the actions needed to best maintain their pet’s health by providing education, free tools and resources. Dr. Hodges and Dr. Ferguson, stars of stars of Critter Fixers: Country Vets conducted a nationwide media tour earlier this year to discuss the End Pet Obesity campaign. Topics that Dr. Hodges and Dr. Ferguson discussed included: Concerning trends they are seeing in pet health What obesity can mean for a pet Ways a pet parent can best assess if their pet is overweight Tips for weight loss and maintenance For more information, visit endpetobesity.com Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

March 01, 2023 09:00 AM Eastern Standard Time

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APPlife Digital Solutions Inc. (OTC: ALDS) Reaches Signs Exclusive U.S. Distribution Agreement

TopNewsGuide - Market News & Commentary

The business incubation industry has grown at a breakneck pace over the course of the past decade or so and hence, it is only natural for investors to now take a keener interest in the industry. Some listed companies in the space have attracted attention recently, and one of those is APPlife Digital Solutions Inc (OTCMKTS:ALDS). The company is involved in the business incubation and portfolio management space. Its operations are based out of offices in Shanghai, China, and San Francisco, California. The company is mainly involved in the creation and investment in cloud-based and e-commerce solutions. Some of the solutions that APPlife Digital creates could be deployed at home, recreation, and work. It also puts in the right amount of research so as to make its users more productive and efficient. The company made a major new announcement last week on February 24 with regards to ROOSTERS ESSENTIALS, its grooming products e-commerce platform. It was announced that ROOSTERS ESSENTIALS had managed to ink an exclusive reseller agreement for online sales in the United States with GROUPE KANDY Inc. GROUPE KANDY is a Canadian LED skincare, and anti-aging firm that offers a clinical-grade device that works on reversing the signs of aging. It was announced that the potentially revolutionary Kandyway Eternal Glow Therapy Mask would be made available to customers on the ROOSTERS ESSENTIALS e-commerce shop at some point in the coming two weeks. The Chief Executive Officer of APPlife Digital Matthew Reid spoke about the industry as well. He noted that there was not a higher demand for anti-aging products which was rooted in the more positive attitude that people now had toward the process of aging. He went on to add that the company was pleased to work with a company like GROUPE KANDY which is known for developing effective products in the particular space. It will help ROSSTERS ESSENTIALS in building a stronger community for its users and on top of that, the higher price point of the product would also help with the company’s revenues. The company made another significant announcement last year on November 30. The company announced at the time that it was focused on diversifying its businesses and growing revenues through a focus on mergers and acquisitions. At the time, Matthew Reid noted that for most of 2022, the company had been involved in identifying mergers and acquisition targets. He added that since the company was involved in the cloud and e-commerce industries, the scope for acquisitions was much wider and it could be possible for APPlife Digital to cast a much wider net. He also stated that the number of targets had been narrowed down and at the time APPlife Digital was in talks with a decision-maker at one of the target companies. Reid added that there were other reasons as well why he felt confident about the future of APPlife Digital as a company. He noted that the company had been a fully reporting entity on the OTCQB for more than five years and that was one of the reasons behind the confidence. He added that the board of directors was going to help APPlife Digital sensibly seek acquisition opportunities by ways in which the company could grow. He also stated that there was the anticipation of listing to a national exchange. Disclaimers: The Private Securities Litigation Reform Act of 1995 provides investors a safe harbor in regard to forward-looking statements. Any statements that express or involve discussions with respect to predictions, expectations, beliefs, plans, projections, assumptions, objectives, goals, assumptions of future events or performance are not statements of historical fact may be forward looking statements. Forward looking statements are based on expectations, estimates, and projections at the time the statements are made that involve a number of risks and uncertainties which could cause actual results or events to differ materially from those presently anticipated. Forward looking statements in this action may be identified through use of words such as projects, foresee, expects, will, anticipates, estimates, believes, understands, or that by statements, indicating certain actions & quotes; may, could or might occur Understand there is no guarantee past performance is indicative of future results. Investing in micro-cap or growth securities is highly speculative and carries an extremely high degree of risk. It is possible that an investor's investment may be lost or due to the speculative nature of the companies profiled. TopNewsGuide 'TNG' (Owned by RazorPitch Inc) is responsible for the production and distribution of this content. TNG is not operated by a licensed broker, a dealer, or a registered investment advisor. It should be expressly understood that under no circumstances does any information published herein represent a recommendation to buy or sell a security. TNG authors, contributors, or its agents, may be compensated for preparing research, video graphics, and editorial content. TNG has not been compensated to produce and syndicate this content. As part of that content, readers, subscribers, and webs are expected to read the full disclaimers and financial disclosure statement that can be found on our website http://topnewsguide.com Contact Details Mark McKelvie +1 585-301-7700 markrmckelvie@gmail.com Company Website http://topnewsguide.com

March 01, 2023 04:00 AM Eastern Standard Time

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i2Coalition Launches Ethical Web Data Collection Initiative to Promote Industry Best Practices

Ethical Web Data Collection Initiative

The initiative is an international, industry-led consortium of web data collectors focused on strengthening public trust of the web scraping industry, and developing principles that will lead to greater accountability Web data aggregators (“web scraping”) gather available data from around the Internet; enabling consumer confidence, commercial innovation, and community safety. To drive further awareness of and public trust in this crucial digital ability, the Internet Infrastructure Coalition (i2Coalition) has announced the launch of the Ethical Web Data Collection Initiative (EWDCI). This international, industry-led, and member-driven consortium of web data aggregation business leaders is focused on encouraging dialogue and improving digital peace of mind for consumers and companies. By establishing the EWDCI, the i2Coalition seeks to foster cooperation within the data aggregation industry and build a framework to establish an open, participatory process around the development of legal and ethical web scraping provider principles that will lead to greater accountability. The EWDCI is actively seeking more members of the data scraping field dedicated to establishing best practices to join and help shape the initiative’s early efforts. “The public deserves digital peace of mind, and ‘scraping’ doesn’t have to be a dirty word when it is done responsibly, but responsibility needs defining,” said Christian Dawson, the i2Coalition’s Executive Director. “As with any industry in these early stages, it has a unique opportunity to have a hand in how it is developed and perceived.” The web data aggregation industry is young and growing, and the founding members of the EWDCI are committed to serve as the voice of this emerging industry. This means collaboratively building public trust in the practice of data aggregation, promoting ethical guidelines, and helping businesses make informed data aggregation choices. Founding EWDCI members include five companies: Coresignal, Oxylabs, Smartproxy, Rayobyte, and Zyte. Web scraping enables business innovation and competition, provides consumer benefits—including serving accurate information and comprehensive pricing—and facilitates thorough data analysis for academic and public safety purposes. Some noteworthy use cases include: E-commerce price intelligence, including up-to-the-minute comparative information on same-item pricing across the internet Jobs and real estate listing aggregation Social listening and brand monitoring Alternative data for investment decision-making Businesses performing a thorough review of consumer trends and competitor companies worldwide to best position themselves for success Companies scanning the Internet data for illicit uses of their intellectual property Businesses confirming validity of marketing spend via ad verification Data aggregation companies supplying pro-bono scraped data to academic researchers, providing them vast data stores for essential research To properly provide these benefits to consumers, companies, and the public at large, data aggregators need to follow ethical practices. Such dedication will serve to further understanding of the data aggregation practice and process, and further the adoption of this technology. Key to this is a safe and community-minded application of aggregation, and therefore a positive reputation for the practice and its practitioners. The i2Coalition is the leading voice for businesses that build the internet, and has spearheaded the creation of similar efforts to create standardized industry benchmarks—such as the VPN Trust Initiative, which determined and promoted best practices for that vital industry. “The EWDCI aims to reach companies with this message of ethical data aggregation, as well as to educate consumers at large and legislators worldwide in the interest of informed, empowered action,” said Dawson. “This will promote industry-led stewardship of important—and already widely adopted—technology in the interest of solving any present challenges and setting the industry up for forthcoming success.” To learn more about the EWDCI, please visit www.ethicalwebdata.com. To become a member, please email Hilary Osborne. To learn more about the i2Coalition, please visit www.i2Coalition.com. About The Ethical Web Data Collection Initiative The Ethical Web Data Collection Initiative (EWDCI) seeks to foster cooperation in the web data collection and aggregation industry and leverage collective first-hand knowledge and insights to advocate for beneficial technical standards and business best practices regarding the aggregation of data. The EWDCI is dedicated to serving as the voice of the industry, collaboratively strengthening public trust in the practice of Data Aggregation, promoting ethical guidelines, and helping businesses make informed data aggregation choices. About the i2Coalition The Internet Infrastructure Coalition (i2Coalition) is the leading voice for web hosting companies, data centers, domain registrars and registries, cloud infrastructure providers, managed services providers, and related tech. The i2Coalition works with Internet infrastructure providers to advocate for sensible policies, design and reinforce best practices, help create industry standards, and build awareness of how the Internet works. The i2Coalition also spearheaded the creation of the VPN Trust Initiative, which determined and promoted best practices for that vital industry. Contact Details Aaron Alberico +1 202-744-0786 aalberico@raynoravenue.com Company Website https://ethicalwebdata.com/

February 28, 2023 09:30 AM Eastern Standard Time

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Privacy Is More Important Than Ever In The New Age Of AI – Tech CEO Alain Ghiai Explains

Sekur Private Data Ltd

By Faith Ashmore, Benzinga AI art has been taking the internet by storm lately. Apps like Lensa AI allow users to take a selfie and have it transformed into avatars, whether it be a goddess, superhero, or Renaissance-era portrait. CEO Alain Ghiai of Sekur Private Data Ltd. (OTCQX: SWISF) (CSE: SKUR) (FRA: GDT0) recently spoke to New to The Street to share his concerns about the data privacy around these seemingly harmless apps. Ghiai warns viewers about the danger of AI apps because when users engage in these platforms, the platforms gain access to facial recognition. He shares, “these apps, like Lensa AI and others like it, entice people to give away your personal details and your facial unique features, and it's a trap. Essentially you are being fooled to give your facial recognition features.” Ghiai explains that Big Tech platforms are known for cybersecurity breaches but more concerningly, they sell and rent your data, and the companies and people they sell that data to, are not protecting users’ data from hackers. He estimates that the data lending business is worth around $185 billion yearly. While there have been some updates to privacy laws that Big Tech companies and apps have to adhere to, the laws aren’t too strict and Terms & Conditions do not guarantee safety. Recently California and the European Union enacted new privacy changes on data which has led to an increase in privacy policy updates, but this does not prevent Big Tech platforms from mining and selling personal data. This is what makes Sekur such an appealing company to individuals who are concerned about their privacy. Sekur is a US-listed cybersecurity and internet privacy company with roots in Switzerland that provides private and secure communications and data management. It uses military-grade encryption security and combines it with its proprietary encryption and Swiss data privacy laws. The Swiss are known for their tough privacy laws and willingness to penalize tech providers who violate those laws. Sekur is best known for its corporate products like SekurMail and SekurMessenger which offer users complete privacy. Capitalizing on the strict Swiss privacy laws, Sekur has built a brand that prides itself on state-of-the-art technology allowing for secure communication. The company recently announced its advancement into a new market with its new Swiss hosted and highly encrypted VPN product, SekurVPN. Ghiai explains that privacy is in the company’s DNA. Every product is designed with privacy as a foundation. For Ghiai, allowing people to divest from Big Tech platforms and have access to products like SekurMail or SekurMessenger gives people peace of mind and protects them from exploitation. He compares Big Tech companies to “advertising agencies,” and Sekur has a strict policy of never selling, lending, or renting data. In a way, Sekur is democratizing privacy. This article was originally published on Benzinga here. Sekur Private Data Ltd. is a Cybersecurity and Internet privacy provider of Swiss hosted solutions for secure communications and secure data management. The Company distributes a suite of secure cloud-based storage, disaster recovery, document management, encrypted e-mails, and secure communication tools. Sekur Private Data Ltd. sells its products through its websites www.sekur.com and www.sekursuite.com, and approved distributors, and telecommunications companies worldwide. Sekur Private Data Ltd. serves consumers, businesses and governments worldwide. This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice. Contact Details Corporate Department corporate@sekurprivatedata.com Company Website https://sekurprivatedata.com

February 28, 2023 09:15 AM Eastern Standard Time

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i2Coalition Launches Ethical Web Data Collection Initiative to Promote Industry Best Practices

Ethical Web Data Collection Initiative

Web data aggregators (“web scraping”) gather available data from around the Internet; enabling consumer confidence, commercial innovation, and community safety. To drive further awareness of and public trust in this crucial digital ability, the Internet Infrastructure Coalition (i2Coalition) has announced the launch of the Ethical Web Data Collection Initiative (EWDCI). This international, industry-led, and member-driven consortium of web data aggregation business leaders is focused on encouraging dialogue and improving digital peace of mind for consumers and companies. By establishing the EWDCI, the i2Coalition seeks to foster cooperation within the data aggregation industry and build a framework to establish an open, participatory process around the development of legal and ethical web scraping provider principles that will lead to greater accountability. The EWDCI is actively seeking more members of the data scraping field dedicated to establishing best practices to join and help shape the initiative’s early efforts. “The public deserves digital peace of mind, and ‘scraping’ doesn’t have to be a dirty word when it is done responsibly, but responsibility needs defining,” said Christian Dawson, the i2Coalition’s Executive Director. “As with any industry in these early stages, it has a unique opportunity to have a hand in how it is developed and perceived.” The web data aggregation industry is young and growing, and the founding members of the EWDCI are committed to serve as the voice of this emerging industry. This means collaboratively building public trust in the practice of data aggregation, promoting ethical guidelines, and helping businesses make informed data aggregation choices. Founding EWDCI members include five companies: Coresignal, Oxylabs, Smartproxy, Rayobyte, and Zyte. Web scraping enables business innovation and competition, provides consumer benefits—including serving accurate information and comprehensive pricing—and facilitates thorough data analysis for academic and public safety purposes. Some noteworthy use cases include: E-commerce price intelligence, including up-to-the-minute comparative information on same-item pricing across the internet Jobs and real estate listing aggregation Social listening and brand monitoring Alternative data for investment decision-making Businesses performing a thorough review of consumer trends and competitor companies worldwide to best position themselves for success Companies scanning the Internet data for illicit uses of their intellectual property Businesses confirming validity of marketing spend via ad verification Data aggregation companies supplying pro-bono scraped data to academic researchers, providing them vast data stores for essential research To properly provide these benefits to consumers, companies, and the public at large, data aggregators need to follow ethical practices. Such dedication will serve to further understanding of the data aggregation practice and process, and further the adoption of this technology. Key to this is a safe and community-minded application of aggregation, and therefore a positive reputation for the practice and its practitioners. The i2Coalition is the leading voice for businesses that build the internet, and has spearheaded the creation of similar efforts to create standardized industry benchmarks—such as the VPN Trust Initiative, which determined and promoted best practices for that vital industry. “The EWDCI aims to reach companies with this message of ethical data aggregation, as well as to educate consumers at large and legislators worldwide in the interest of informed, empowered action,” said Dawson. “This will promote industry-led stewardship of important—and already widely adopted—technology in the interest of solving any present challenges and setting the industry up for forthcoming success.” To learn more about the EWDCI, please visit www.ethicalwebdata.com. To become a member, please email Hilary Osborne. To learn more about the i2Coalition, please visit www.i2Coalition.com. About the Ethical Web Data Collection Initiative The Ethical Web Data Collection Initiative (EWDCI) seeks to foster cooperation in the web data collection and aggregation industry and leverage collective first-hand knowledge and insights to advocate for beneficial technical standards and business best practices regarding the aggregation of data. The EWDCI is dedicated to serving as the voice of the industry, collaboratively strengthening public trust in the practice of Data Aggregation, promoting ethical guidelines, and helping businesses make informed data aggregation choices. About the i2Coalition The Internet Infrastructure Coalition (i2Coalition) is the leading voice for web hosting companies, data centers, domain registrars and registries, cloud infrastructure providers, managed services providers, and related tech. The i2Coalition works with Internet infrastructure providers to advocate for sensible policies, design and reinforce best practices, help create industry standards, and build awareness of how the Internet works. The i2Coalition also spearheaded the creation of the VPN Trust Initiative, which determined and promoted best practices for that vital industry. Contact Details Aaron Alberico +1 202-744-0786 aalberico@raynoravenue.com Company Website https://ethicalwebdata.com/

February 28, 2023 03:30 AM Eastern Standard Time

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CleverTap’s Fintech Benchmark Report: Only 1 in 5 users that install fintech apps sign up within week one

CleverTap

CleverTap, the modern integrated retention cloud, released its Industry Benchmark Report for Fintech Apps 2022. As fintech apps continue to grow more popular, the number of players vying for market share has increased. This has subsequently reduced customer retention and “stickiness” for any one brand. Therefore, today more than ever, it is crucial that fintech companies find ways to drive customer “stickiness” by engaging users in effective ways that eventually drive transactions and fuel growth. The report reflects data collected from Asia-Pacific, Europe, India, Latin America, Middle-East, and North America. The report gives marketers a truly holistic view of key metrics within the fintech app landscape.It also spans a wide variety of fintech apps, including, but not limited to, mobile payment apps, cryptocurrency, and block chain services, along with banking and insurance among others. These insights will not only serve as a helpful starting point for developing successful engagement strategies, but also assist in understanding how an app fares in comparison to global averages. Some of the key metrics in the report include: Install to sign-up rate: Only 1 in 5 users that install fintech apps (21%) end up signing up within the first week. Average time to sign-up: 70% of the users that sign-up, do so within 75 seconds of launching the app for the first time. Sign-up to conversion rate: 95% of newly signed-up users make at least one financial transaction in the first month. Average time to convert: 76% of newly signed-up users move from onboarding to deeper-in-the-funnel engagement within an average of 7 days. Session frequency: On average, fintech app users launch their app around 11 times a month. Average repeat transaction rate for new users: 15% of newly signed-up users complete more than one transaction in the first week. Average click-through rate for push notifications: On average, 9% of Android users and 6% of iOS users will click on and interact with push notifications. Average click-through rate for in-app notifications: The click-through rate for in-app notifications is 24%, that’s about 3 times more than that of push notifications. Average email open rate: 34% users open emails sent by fintech companies Average Stickiness Quotient: Fintech apps enjoy a stickiness quotient of 22%, that indicates nearly one-quarter of MAUs consistently return to their fintech apps “The fintech industry has seen exponential growth in the last few years. Given the relentless competition within the space, fintech platforms need to step up their Omnichannel engagement efforts to better retain customers,” said Jacob Joseph, VP-Data Science, CleverTap. “The benchmark metrics laid out in our report provide a great starting point for growth marketers looking to develop effective marketing strategies. They will be able to compare numbers against global averages and pinpoint which aspects they are excelling at and which areas could use some attention or innovation.” 95% of new fintech users complete a monetary transaction in the first month. This shows that while users see value in fintech apps, it’s important to adopt customized user engagement strategies to boost retention on the platform. Today there is a real need for fintech brands to bake-in effective marketing strategies within their apps. Users will remain responsive as long as the experience is engaging and seamless. The benchmark report helps fintech apps understand how to build successful mobile communication campaigns, and also allows growth marketers to discover areas that require greater focus. The report can be downloaded here. About CleverTap CleverTap is the World's #1 Retention Cloud that helps app-first brands personalize and optimize all consumer touch points to improve user engagement, retention, and lifetime value. It's the only solution built to address the needs of retention and growth teams, with audience analytics, deep-segmentation, multi-channel engagement, product recommendations, and automation in one unified product. The platform is powered by TesseractDB™ - the world’s first purpose-built database for customer engagement, offering both speed and economies of scale. CleverTap is trusted by 2000 customers, including Gojek, Electronic Arts, TED, English Premier League, TD Bank, Carousell, AirAsia, Papa Johns, and Tesco. Backed by leading investors such as Sequoia India, Tiger Global, Accel, and CDPQ the company is headquartered in Mountain View, California, with presence in San Francisco, New York, São Paulo, Bogota, London, Amsterdam, Sofia, Dubai, Mumbai, Singapore, and Jakarta. For more information, visit clevertap.com or follow on LinkedIn and Twitter. Forward-Looking Statements Some of the statements in this press release may represent CleverTap's belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could result in the actual outcome being absolutely different from the results anticipated by the statements mentioned in the press release. Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction. Contact Details Sony Shetty sony@clevertap.com Company Website https://clevertap.com/

February 27, 2023 02:51 PM Eastern Standard Time

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Gamelancer Media deepens partnership with Snap Inc. for more creator and revenue opportunities

Gamelancer Media Corp

Gamelancer Media chairman and CEO Jon Dwyer joins Proactive's Natalie Stoberman to discuss how the company is deepening its partnership with Snap Inc. Dwyer said Gamelancer Media aims to include additional programs and creator partnerships through the growing engagement across its 29 Snapchat channels. With subscribers and revenues continually increasing, growing the existing partnership is a natural next step, he added. Gamelancer Media's total Snapchat presence sits at just over 3.7 million subscribers to date and generates over $440,000 in recurring monthly revenue across 23 channels. Contact Details Proactive Investors Canada +1 604-688-8158 na-editorial@proactiveinvestors.com

February 24, 2023 11:10 AM Eastern Standard Time

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Beldex Raises 25M From Web3 Investor DWF Labs

Benzinga

Mahe, Seychelles (Feb 23, 2023) Beldex, a leading privacy-based crypto ecosystem has partnered with DWF Labs, a prominent digital asset market maker and multi-stage Web3 investment firm. DWF supports Beldex, and has committed $25M for the research and development of the Beldex network and ecosystem. DWF will act as the primary supporter and counselor of the Beldex project, aiding in marketing activities to improve the ecosystem participants and the reach of the project. "We are excited about Beldex's ecosystem, which offers scalable and secure decentralized applications prioritizing privacy.” said Andrei Grachev, the Managing Partner of DWF Labs. “The BDX token is integral to this ecosystem, providing a secure means of payment and incentives for users to contribute. We believe that Beldex's innovative solutions and focus on privacy and decentralization make it a strong player in the cryptocurrency space." Beldex provides unique, privacy-preserving, decentralized solutions to mask one’s online identity with its dApps like BChat, BelNet, the Beldex browser, and the Beldex privacy protocol. The dApps of the Beldex ecosystem are interoperable and provide the highest level of autonomy and anonymity to users. Chairman Afanddy Bin Hushni of Beldex said “our ecosystem is rapidly expanding. Both BChat and BelNet are live and we’re adding new features to them while actively working on the research and development of the Beldex browser, another key product in our ecosystem. Our research wing is also researching the integration of EVM to the Beldex mainnet which will allow developers to build privacy preserving smart contracts with use-cases that weren’t possible before.” With its dApps and the integration of EVM, Beldex will bring to Web3, a new paradigm of products that help provide community and enterprise blockchain solutions, some of which may include a highly private, secure, and reliable open-source network for sensitive data transfer and authentication and secure storage to name a few. Discord: https://discord.com/invite/Hj4MAmA5gs Twitter: https://twitter.com/BeldexCoin Telegram: https://t.me/official_beldex About DWF Labs DWF Labs is the global digital asset market maker and multi-stage Web3 investment firm, supporting portfolio companies from token listing to market making to OTC trading solutions. With offices in Singapore, Switzerland, the UAE, Hong Kong, South Korea and BVI, DWF Labs is part of the parent firm Digital Wave Finance (DWF), which consistently ranks among the top 5 trading entities by volume in the cryptocurrency world through its proprietary technology for high frequency trading. About Beldex Beldex is a private Web3 ecosystem building decentralized privacy-preserving applications that help protect user data and identity online. The ecosystem consists of BChat, a private messaging app, BelNet, a decentralized VPN service, the Beldex browser, an ad-free Web3 browser and the Beldex privacy protocol, a cross-chain asset anonymizer. Contact Details Shawn Gabriel shawn@beldex.io Company Website https://beldex.io/

February 23, 2023 01:30 PM Eastern Standard Time

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Asure Software (NASDAQ: ASUR) Sets the Tone for 2023 with Intuit (NASDAQ: INTU) TurboTax and ZayZoon Collaborations, While Institutional Investors Boost Positions

Benzinga

By Spotlight Growth U.S. stocks surged in January 2023, as Q4 2022 financial results were not quite as bad as many analysts and experts feared. As a result, the S&P 500 (NYSE: SPY) jumped 6.18%, Dow Jones Industrial Average (NYSE: DIA) climbed 2.83% and the Nasdaq (NASDAQ: QQQ) shot up a whopping 10.6% in January 2023 alone. According to S&P Global, the somewhat better-than-expected Q4 results, combined with a late Santa Claus rally and early-year bargain hunting after a brutal 2022, are seen as the key catalysts that drove U.S. stocks to impressive returns to kick off the first month of 2023. However, as we approach March 2023, the “big three” stock indices have since given up nearly all of their gains. As of this writing, the S&P 500 and the Dow Jones Industrial Average have turned slightly negative on the year, while the Nasdaq barely holds on to a 0.08% gain YTD. Despite the continued volatility and “kangaroo market” conditions in early 2023, Asure Software (NASDAQ: ASUR) is picking up right where it left off in 2022. The Human Capital Management (HCM) solutions provider has continued its outperformance, as the company continues to collaborate and leverage key partnerships and provide small-to-medium businesses (SMBs) with the tools needed to remain nimble during the economic uncertainty, while still attracting top-tier employee talent. Asure’s strong 2022 performance and strong start to 2023 are certainly turning heads in the institutional investor community. Let’s dive deeper to understand Asure’s early accomplishments so far this year. New ASUR Collaboration: TurboTax, H&R Block, & ZayZoon Kicking off 2023, Asure sought to bolster its tax prep integrations and features to help employees of SMBs to streamline their tax filing process. To accomplish this task, Asure Software teamed up with the two biggest consumer tax preparation companies in the United States: Intuit (NASDAQ: INTU) TurboTax and H&R Block (NYSE: HRB). The TurboTax and H&R Block integrations are a massive milestone for Asure. Not only does the integration help boost Asure’s profile, but it is also a tremendous win for the company’s clients, which now can offer their employees with streamlined integration of their W-2 tax forms directly into the number 1 and 2 market leaders in the consumer tax prep industry. According to AccountingToday, TurboTax is the number one consumer tax prep company, with an estimated market share of around 30%. Slintel notes that H&R Block is second with a 24.48% market share. “Our goal is to simplify HR and payroll processes for small businesses, which includes identifying ways to help our clients attract new employees now that the war for talent has hit Main Street,” said Pat Goepel, Chairman and CEO of Asure. “We are thrilled to partner with Intuit and offer employees of our clients a seamless and efficient solution for tax filing.” Intending to help SMB clients continue increasing their competitiveness for top-tier employee talent, Asure’s most recent partnership with ZayZoon is a perfect match. ZayZoon is engaged as a market leader in earned wage access and employee financial wellness services. Under the partnership, ZayZoon will integrate its tech solutions with Asure’s payroll and time & attendance solutions to enable employees to obtain real-time wage data. The goal of this integration is to provide SMBs with tools to help employees stay engaged, reduce financial stress and increase retention and productivity. “Financial pressures can impact employees across all industries and job types. By partnering with ZayZoon we can help ease that burden by offering small business employees the option to access the funds they've earned faster when they need them most," said Pat Goepel, Chairman and CEO of Asure. “Earned wage access is fast becoming a necessity in the war for talent and we’re pleased to join forces with ZayZoon to deliver this competitive advantage to main street.” Wall Street Taking Notice of Asure Software One of the greatest forms of validation a public company can receive is strong support from the Wall Street community. Before October 2022, Asure’s top investors were mostly corporate insiders and managers. By the end of 2022, institutions were piling into the HCM provider. Aside from institutional investors, the Wall Street analyst community has been very bullish and supportive of Asure Software as well. Between November 2022 and February 2023, 50 institutions, insiders and big private investors added to their Asure Software positions, while 29 entities cut their positions in the HCM provider. This is a very good parity, which nearly shows there were two investors adding shares for each seller during the period. Top Institutional Shareholders 1. Private Capital Management, LLC: 3,797,305 shares of ASUR Private Capital Management, LLC is a Florida-based asset manager and the largest institutional shareholder of Asure Software, as of December 31, 2022, with a total stake of just under 3.8 million shares. This gives the investor 18.84% control of the company, as noted in a recent 13G filing. 2. ArrowMark Colorado Holdings, LLC: 1,778,292 shares ArrowMark Colorado Holdings aggressively added to its position in late 2022. The Denver, Colorado-based investor increased their stake by an additional 223,525 shares to reach a new total position of 1,778,292 shares, as of December 31, 2022. This represents an 8.82% ownership of Asure Software. 3. Archon Capital Management, LLC: 1,294,987 shares Based out of Seattle, Washington, Archon Capital Management is the third largest shareholder of the HCM provider, with a total stake of 1,294,987 shares, as of the end of 2022. This gives the asset manager a 6.42% stake in Asure. Analyst Updates Since the start of 2023, three analysts covering Asure stock have held their "buy" ratings and increased their price targets in the range of $12 to $14. Joshua Reilly of Needham reiterated his “buy” rating and a $14 price target in early January 2023. Four-star analyst, Eric Martinuzzi of Lake Street, also took the opportunity to reiterate a “buy” rating and a $12.00 price target in January. Vincent Colicchio, a five-star analyst from Barrington, assigned Asure a “buy” rating and a $12 price target in February 2023. Mr. Colicchio joins Richard Baldry of Roth Capital as the only two five-star analysts covering the HCM provider. Mr. Baldry last reiterated a “buy” rating and a $16 price target in March 2022. Overall, Asure Software is finally beginning to gain the recognition from Wall Street it has rightfully deserved. The company’s operational success and resilience amid a very volatile market and uncertain economic environment have certainly caught the attention of the investment community. Furthermore, Asure’s continued partnership outreach and integrations are not only giving SMB clients a notable edge in their HCM efforts but also serving as a validation for Asure as a business. Think about it…not too many other small-caps can say they have partnerships with major, household entities like Intuit TurboTax, H&R Block, Equifax (NYSE: EFX), and more. With 2023 shaping up to feature similar macroeconomic uncertainties as 2022, SMBs will likely continue to heavily rely on HCM services, like those offered by Asure, to help cut costs, streamline operations, and remain competitive in the employee talent search. Overall, 2023 is shaping up to be another break-out year for Asure Software. Disclaimer: Spotlight Growth is compensated, either directly or via a third party, to provide investor relations services for its clients. Spotlight Growth creates exposure for companies through a customized marketing strategy, including design of promotional material, the drafting and editing of press releases and media placement. All information on featured companies is provided by the companies profiled, or is available from public sources. Spotlight Growth and its employees are not a Registered Investment Advisor, Broker Dealer or a member of any association for other research providers in any jurisdiction whatsoever and we are not qualified to give financial advice. The information contained herein is based on external sources that Spotlight Growth believes to be reliable, but its accuracy is not guaranteed. Spotlight Growth may create reports and content that has been compensated by a company or third-parties, or for purposes of self-marketing. Spotlight Growth was compensated five thousand dollars cash by Asure Software for the creation and dissemination of this content by the company. This material does not represent a solicitation to buy or sell any securities. Certain statements contained herein constitutes forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements may include, without limitation, statements with respect to the Company's plans and objectives, projections, expectations and intentions. These forward-looking statements are based on current expectations, estimates and projections about the Company's industry, management' beliefs and certain assumptions made by management. The above communication, the attachments and external Internet links provided are intended for informational purposes only and are not to be interpreted by the recipient as a solicitation to participate in securities offerings. Investments referenced may not be suitable for all investors and may not be permissible in certain jurisdictions. Spotlight Growth and its affiliates, officers, directors, and employees may have bought or sold or may buy or sell shares in the companies discussed herein, which may be acquired prior, during or after the publication of these marketing materials. Spotlight Growth, its affiliates, officers, directors, and employees may sell the stock of said companies at any time and may profit in the event those shares rise in value. For more information on our disclosures, please visit: https://spotlightgrowth.com/disclosures/ Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

February 23, 2023 01:00 PM Eastern Standard Time

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