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Don’t Let RSV, Flu, and Covid-19 Hijack Your Holidays

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/v8cdWdNaAkM RSV, covid and flu are keeping kids out of school—parents out of work and unable to gather with their families. We are in the height of the Holiday travel season with sick children and now, older adults filling hospitals nationwide Flu and RSV usually circulates from late December to mid-February. But this year, an early spike in cases is resulting in markedly higher numbers of infections and hospitalizations. More importantly, RSV infections among young children and now older adults are filling many U.S. hospitals to capacity. On average, RSV leads to 58,000 hospitalizations among children under age 5 and 177,000 hospitalizations among adults 65 and older each year, according to the U.S. Centers for Disease Control and Prevention. To raise awareness about these significant concerns, Dr Emily Volk, President of the College of American Pathologists, conducted a nationwide media tour. Topics that Dr. Volk addressed included: What exactly RSV is and how it spread Why we are seeing a surge in RSV cases How someone can tell the difference between RSV, Flu, and Covid symptoms If families want to travel and be with their families, this holiday season what precautions are needed to do that safely If you want more information on testing, please visit: cdc.gov/rsv cdc.gov/flu/weekly Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

December 21, 2022 10:09 AM Eastern Standard Time

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Last-Minute Holiday Gifting

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/_RWWbVQdx3o The holiday scramble is something many consumers know all too well. Whether they’ve procrastinated on shopping or are crossing off the final names on their lists, Emmy-Award Winning Television Host and Lifestyle Expert, Marisa Brahney has compiled a last-minute gift list to help those looking for presents ahead of the big day. GIFT OF HEALTH, WELLNESS, AND ANCESTRY: Brahney’s first gift idea comes down to living a happier and healthier life. 23andMe gives people access to their DNA, everything from health, to traits, to ancestry. “When you take a 23andMe test you’ll get genetic insights backed by science to help you take greater control of your health. This includes over 150 personalized reports. You’ll also get a deeper look at your ancestry, with over 2,000 regions and population-specific reports,” says Brahney. For more information, go to 23andme.com. Social Media: Facebook: @ 23andMe Instagram: @ 23andMe Twitter: @ 23andMe GIFT OF SWEETS: Chocolate, specifically Lindt chocolate, also makes Brahney’s list. She says, “It’s perfect to share with loved ones, make colleagues smile, or simply indulge on your own during this busy time of year.” Lindt Chocolate, the world-renowned Swiss chocolatier, has an extensive holiday collection, including chocolate figures perfect for stocking stuffers and seasonal chocolate gift boxes. However, the lifestyle expert recommends the brand’s holiday classic, LINDOR truffles. Each LINDOR truffle is finely crafted with a chocolate shell that envelops an irresistibly smooth, melting truffle filling. When you break the truffle’s shell, LINDOR starts to melt and so will you. The iconic LINDOR truffle was developed more than 50 years ago as holiday tree ornament. Today, it is a festive, favorite way to remind a friend or loved one how much they mean to you this holiday season. She points out that they’re available in classic milk chocolate and other seasonal flavors, such as white chocolate peppermint, in festive bags or gift boxes. For more information, go to www.lindtusa.com, or find them at retailers nationwide. Facebook (@lindtchocolateusa): https://www.facebook.com/lindtchocolateusa Instagram (@lindt_usa): https://www.instagram.com/lindt_usa/ GIFT OF MONEY: Data shows that receiving cash can be the preferred gift for many during the holidays, especially with the post-holiday economic forecast. Brahney’s final gift idea is to move on from the age-old faux pas of giving cash as a gift. Venmo and PayPal provide a quick and easy way to send money or digital gift cards. With PayPal and Venmo, “You’re able to manage holiday group expenses like splitting a cab to a party or sending a cash gift to your friends and family to spend however they’d like,” says Brahney. Gifters are also able to add a personal touch with an array of gift wraps including a limited-edition custom gift wrap from Mariah Carey, which adds sparkle to those last-minute gifts sent on Venmo. Sign up online or download Venmo and PayPal through the Apple or Google Play app stores. Direct Link: https://www.paypal.com/us/home Social Media: Facebook: @PayPal Instagram: @PayPal Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

December 20, 2022 02:46 PM Eastern Standard Time

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Holiday Fire Prevention Checklist

YourUpdateTV

The holidays are all about celebrating traditions with family and friends. Between choosing the right gifts and preparing delicious meals, you have plenty on your plate. Ensuring that you and your loved ones are safe can be an additional stress. Recently, Home Expert at Thumbtack, David Steckel, participated in a nationwide satellite media tour to discuss tips to help homeowners navigate peak residential fire season. A video accompanying this announcement is available at: https://youtu.be/3IdPKUr7D8E Thumbtack, the app used by millions of homeowners across the country to care for their homes, unveiled a new “ Holiday Fire Prevention Checklist ” that allows homeowners to check their home’s fire risk, and seamlessly book a home service professional to help prevent fires before they happen. The “Holiday Fire Prevention Checklist” highlights the top projects homeowners should tackle before the holidays and which have the highest risk of starting a fire if left unaddressed, including: Hang holiday lights ( hire a pro ): A professional installer can take this festive (but time-consuming) task off your hands — and ensure you’re not overloading your circuits. Sweep chimney ( hire a pro ): Annual inspections and cleanings are a must to minimize fire hazards, manage creosote buildup, and prevent gas leaks. Maintain gas fireplace (hire a pro): These fireplaces need regular maintenance too — connections can corrode over time, leading to potential gas leaks. Test smoke and carbon monoxide alarms ( DIY ): Working alarms are crucial. Testing yearly and replacing every 7 years is the best way to make sure you're protected. Clean dryer vents ( hire a pro ): Lint buildup causes about 3,000 house fires yearly. Cleaning your dryer’s exhaust pipe can help prevent a fire and improve efficiency. Inspect fire extinguishers ( DIY ): Always keep a working dry chemical fire extinguisher (the dial should be in the “green region”) easily accessible and near the kitchen. Trim trees ( hire a pro ): Keeping your trees trimmed prolongs the life of your roof, cuts down on potential fire hazards, and can prevent wildlife from moving in. Deep clean gas range ( DIY or hire a pro): Built-up grease can be a big fire hazard — especially with a gas range. Be sure to clean it out every 3-6 months. Ensure space heaters are not a hazard (DIY): Only run space heaters in a clear, hazard-free space — and never overnight. Do an electrical check (hire a pro): Prevent fire hazards by having a pro check your property (inside and out) for faulty electrical wiring and overloaded circuits. Maintain Christmas tree (DIY): Make sure to water your tree, unplug it at night, or set a timer to avoid fires — artificial trees are also a great alternative. Visit www.thumbtack.com/content/fire-prevention to learn more about potential fire hazards this holiday season, to see how your home ranks on the safety scale, and to book a pro to ensure you’re ready to tackle the holiday season — worry-free. About Thumbtack Thumbtack is a technology leader building the modern home management platform. Through the Thumbtack app, homeowners can effortlessly manage their homes — confidently knowing what to do, when to do it, and who to hire. Bringing the $600 billion home services industry online, Thumbtack empowers millions of homeowners to fix, maintain, and improve their most valuable asset. Hundreds of thousands of local service professionals, from painters and plumbers to photographers and more, use the Thumbtack platform to grow their businesses each year. The company is backed by Sequoia Capital, Tiger Global Management, Javelin Venture Partners, Baillie Gifford, and CapitalG, among others. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

December 20, 2022 01:10 PM Eastern Standard Time

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Holiday Countdown is On: Wrap the Shopping Season with These Helpful Savings Tips

YourUpdateTV

The holidays are here, and the countdown is on to get gifts for everyone on your list. Recently, smart shopping expert Trae Bodge conducted a satellite media tour to share her secrets on scoring incredible value this holiday season and highlight must-have items at Target. A video accompanying this release is available at: https://youtu.be/uEy-L1SawcI The holiday season is all about gathering together and showing your loved ones you’re thinking of them. With that comes the stress of finding the perfect gift and getting it at a great price. As we approach the last shopping days leading to the holidays, Target makes it incredibly easy to shop for must-have items of the season at an incredible value, while offering only-at-Target perks that allow consumers to stack their savings while scoring last-minute deals. From December Weeklong Deals and Deals of the Day to special perks when using Target RedCard or Target Circle, Target makes it easier than ever to shop the final deals of season on everything from top toys and apparel to décor and so much more. And with the clock ticking, Target’s free and convenient same-day services, including Order Pickup, Drive Up and Same-Day Delivery with Shipt, make those final holiday shopping trips so much easier. Head to Target.com or the Target app to check out great deals and also check out Target’s weekly ad for the latest deals in stores and online. About Trae Bodge Trae Bodge is an accomplished lifestyle journalist and TV commentator who specializes in smart shopping, personal finance, parenting, and retail. She has appeared on TV hundreds of times; including Good Morning America’s GMA3: What You Need to Know, NBC Nightly News with Lester Holt, Inside Edition, CNBC and local network affiliates nationwide. Trae has been named a Top Voice in Retail by LinkedIn and a top personal finance expert by GoBankingRates and Flexjobs. She is a contributor at Millie Magazine and CNN Underscored, and her writing and expert commentary have appeared in Newsweek, Woman’s Day, Forbes, USNews.com, Kiplinger, Marketwatch, MSN.com, Yahoo Finance and numerous others Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

December 20, 2022 12:59 PM Eastern Standard Time

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How To Support Your Immune System

YourUpdateTV

It’s always the perfect time to be thinking of ways to support your immune system. Recently, Dr. Nicole Avena, consultant for Jarrow Formulas, conducted a satellite media tour to share insights on how to support the immune system, evaluate daily nutrition and balance our diets with supplements. A video accompanying this announcement is available at: https://youtu.be/u7SMiLyoH0Y With so many individuals trying to balance work, family and busy schedules, healthy habits often take a backseat. A strong immune system is one way to support overall wellness. Ideally, we would absorb optimal amounts of nutrients through a well-balanced diet — but this can sometimes be unrealistic and difficult to achieve. To support immune health, it’s important to evaluate daily nutrition and balance our diets with supplements as needed. When the immune system works optimally, it supports overall wellness. This time of year is the perfect time to be thinking of ways to support immunity, especially with more travel, holiday stress and shorter days. Jarrow Formulas is a trusted brand that has been carefully formulating supplements since 1977. Informed by scientific research, Jarrow products have the potential to support and promote health.* Here are some supplements to consider to help support your immune system, gut health, energy and overall wellness*: Methyl B-12 (methylcobalamin) supports brain and nerve health and function, cellular energy production and sleep-wake cycles.* Methylcobalamin is a biologically active form of B12 that is better retained than cyanocobalamin.* It can be beneficial to vitamin B12 deficient people, especially some seniors and vegetarians/vegans (as plant-based diets can cause vitamin B12 deficiencies).* N-A-C or N-Acetyl-L-Cysteine is a powerful antioxidant amino acid and a precursor in the body to the critical antioxidant glutathione.* It supplies readily available L-cysteine, which acts as an antioxidant itself or as a precursor to glutathione.* Glutathione is essential for the immune system’s proper functioning, is vital in maintaining healthy tissue and supports liver function.* Immune Booster is a convenient and effective product to have on hand. It includes not one, but two, clinically studied and supported ingredients (a prebiotic and a probiotic strain) to create an easy and convenient way, to support a healthy immune system.* Just one single-serve packet per day helps maintain a healthy immune system, normal digestion and regularity.* Jarro-Dophilus EPS ® is a shelf stable probiotic supplement that features an enteric coating to protect the probiotic strains from stomach acid. Eight different strains of probiotic bacteria are delivered directly into the small intestines where probiotic bacteria fully exert their beneficial effects.* Those seeking to support their intestinal tract health may benefit from using the Jarro-Dophilus EPS ® probiotic supplement.* To learn more, and to find supplements to fit your diet and lifestyle, visit Jarrow.com About Jarrow Formulas Jarrow Formulas ® was founded in 1977 in Los Angeles with the goal to promote optimal health with high-quality, effective, affordable and superior formulation of dietary supplements. Jarrow offers a wide range of scientifically supported supplements including products that support digestive, bone, brain, heart and immune health, and supplements that aid with energy and metabolism.* Jarrow Formulas products are available worldwide in countries throughout North America, Europe, Asia, Latin America and the Middle East. About Vytalogy Wellness Every day, Vytalogy and its family of brands, Natrol and Jarrow Formulas, bring a vibrant energy to life. Vytalogy Wellness' mission is to be a modern wellness company that fuses science and quality ingredients to create highly efficacious products that make a transformative impact on consumers' lives. Based in California with more than 600 employees, Vytalogy markets products across multiple channels and many supplement categories. Vytalogy is a portfolio company of New Mountain Capital, LLC. Visit Vytalogy Wellness for more information. About Dr. Nicole Avena Dr. Nicole Avena is a research neuroscientist and a pioneer in the field of food addiction. Her seminal research work jump-started a new field of exploration in medicine and nutrition. She is an expert in diet during pregnancy and baby, toddler and childhood nutrition. She received a Ph.D. in Neuroscience and Psychology from Princeton University, followed by a postdoctoral fellowship in molecular biology at The Rockefeller University in New York City. *These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

December 20, 2022 12:11 PM Eastern Standard Time

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Claravine Appoints Justin Shepard as its First Chief Financial Officer

Claravine

Claravine, a pioneer in data integrity for the global enterprise, has appointed Justin Shepard as its first Chief Financial Officer (CFO). The newly added role supports the continued growth of Claravine and the increasing demand for its Data Standards Cloud platform within the enterprise. This demand is being driven by disruption in digital advertising and marketing being driven by increased data compliance needs, campaign measurement challenges due to signal loss and a heightened focus on first-party data. Shepard joins Claravine’s executive team with CFO experience from Flytedesk, the largest campus advertising technology network in the US; Clear Ballot Group, leading provider of government technology solutions that increases trust and transparency for the backbone of America's democracy; and Brand Networks, a social marketing and advertising technology company. Shepard will play a key role in the effective running of the business’ finance, strategy and operations functions. Shepard will report to Claravine’s CEO Chief Executive Officer, Verl Allen. “Claravine has had an incredible amount of momentum over the past year, with its goal being to continue transforming the way brand marketers and agencies manage and action data to deliver the greatest impact on the businesses they serve,” said Shepard. “I’m excited to join this incredible team and help enable further growth for the business in the years ahead.” Founded in 2012, Claravine empowers a proactive approach to data by activating standards across people and technology – bridging the silos that limit speed and decisions. The company has forged successful partnerships with well-known Fortune 1000 companies such as Under Armour and Ancestry and is currently working with a quarter of the Fortune 100. With a collaborative user interface and strategic integrations with top customer experience platforms such as Adobe and Google, Claravine's platform, The Data Standards Cloud®, helps global organizations define, apply and connect standards across their ecosystem for faster decisions, greater agility and increased ROI. “Justin’s wealth of experience is exactly what we’re looking for during this period of growth at Claravine. His diverse background in a wide range of senior finance roles as well as his keen passion in data and analytics makes him a perfect fit for our company and team,” said Verl Allen, CEO of Claravine. Shepard’s appointment to Chief Financial Officer comes soon after Claravine’s 2022 AdExchanger Award win for Best Data Technology and the Claravine’s recognition as a cool vendor in 2022 Gartner Cool Vendors in Marketing Data and Analytics report. Claravine also expanded its integration library this year in an effort to be compatible with more of the major platforms including Google Ads, Snapchat Ads and Pinterest Ads Manager. About Claravine Claravine is a pioneer in Data Integrity for the global enterprise. We empower a proactive approach to marketing measurement by activating data standards across people and technology, bridging the silos that limit speed and decisions. That’s why nearly a quarter of the Fortune 100 use our platform, The Data Standards Cloud, to define, apply and connect standards across their ecosystem for faster decisions, greater agility, and increased ROI. www.claravine.com Contact Details Kite Hill PR Michael Kocher +1 704-960-2295 michael@kitehillpr.com Company Website https://www.claravine.com/

December 19, 2022 09:00 AM Eastern Standard Time

CleverTap appoints Satyadeep Mishra as Chief Human Resources Officer

CleverTap

CleverTap, the World's #1 Retention Cloud today announced the appointment of Satyadeep Mishra as their new Chief Human Resources Officer. He joins from the hospitality-technology platform, OYO where he worked as the Chief Human Resources Officer for its technology, product, global functions and international markets teams. With over two decades of experience working with the likes of Jio, Barclays and Bajaj Finserv among others, Satya brings with him a demonstrable history of leading teams and conceptualizing innovative HR strategies across domains of talent acquisition, training & development, and performance management. He also played a pivotal role in the transformational growth journey of Jio’s core telecom and digital initiatives. “We are excited to have Satya onboard. Having nurtured some of the industry’s leading experts, quality talent has always been a top priority for CleverTap. And with Satya’s immense experience, I have no doubt that he will lead our People Strategy and continue to build on our culture which puts employees first, as we go from strength to strength in our journey as global MarTech leaders”, said Sidharth Malik, Chief Executive Officer, CleverTap. “It's an absolute pleasure to be part of such a dynamic and exuberant team. The growth of CleverTap over the past few years is a testament to the capabilities and dedication of everybody involved with the team. The roles that HR functions play, not just in people strategy, but even in business, have become significant for more companies, especially within the era of work from anywhere. I am elated to be working with like-minded individuals that understand the importance of retaining and nurturing bright talent. I am confident that together, we can scale new heights and break conventional barriers while creating value not only for our customers but also for our employees the world over”, said Satyadeep Mishra, Chief Human Resource Officer, CleverTap. About CleverTap CleverTap is the World's #1 Retention Cloud that helps app-first brands personalize and optimize all consumer touch points to improve user engagement, retention, and life-time value. It's the only solution built to address the needs of retention and growth teams, with audience analytics, deep-segmentation, multi-channel engagement, product recommendations, and automation in one unified product.The platform is powered by TesseractDB™ - world’s first purpose-built database for customer engagement, offering both speed and economies of scale. CleverTap is trusted by 1500 customers, including Gojek, ShopX, Electronic Arts, TED, English Premier League, TD Bank, Carousell, AirAsia, Papa John’s, and Tesco. Backed by leading investors such as Sequoia India, Tiger Global, Accel, and CDPQ the company is headquartered in Mountain View, California, with presence in San Francisco, New York, São Paulo, Bogota, London, Amsterdam, Sofia, Dubai, Mumbai, Singapore, and Jakarta. For more information, visit clevertap.com or follow on LinkedIn and Twitter. Forward-Looking Statements Some of the statements in this press release may represent CleverTap's belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could result in the actual outcome being absolutely different from the results anticipated by the statements mentioned in the press release.Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction Contact Details Sony Shetty sony@clevertap.com Company Website https://clevertap.com/

December 19, 2022 07:59 AM Eastern Standard Time

Portugal National Funder FCT Agrees Transformative Agreement with Elsevier

Elsevier

Elsevier, a global leader in research publishing and information analytics has entered into a transformative agreement with b-on to enable continued reading access for researchers affiliated with b-on institutions and open access publishing. This is the first time Elsevier has signed a transformative agreement to support Portugal. It will benefit the member institutions with access to Elsevier's extensive collection of journals on ScienceDirect. The cost of publishing open access is covered under the terms of this agreement up to a pre-set annual cap. When publishing open access in hybrid journals, eligible corresponding authors do not have to pay an article publishing charge (APC). The new three-year contract will run until 31 st October 2024. Joana Novais, Manager of the b-on Consortium said: “This agreement lays an important stepping stone in the direction of Open Access in Portugal. It is a great honour for b-on to be able to contribute to this transition to OA by providing the authors of its member institutions the possibility to publish an annual average of 2000 OA articles in hybrid journals without incremental costs.” The b-on Consortium was founded in 2004 and represents 64 institutions, mainly higher education and research institutions across Portugal. It is managed by FCCN, a unit of FCT – Foundation for Science and Technology. William Rubens, Vice President, Elsevier said: "We are delighted to be working with the b-on Consortium to support their open access ambitions. We are thrilled to have agreed to our first Open Access agreement with them to ensure access to high-quality research and enable Portuguese researchers to publish with Elsevier, enabling them to share their findings globally." Elsevier aims to find the right solutions to meet the diverse needs of academic institutions, students, researchers, and funders worldwide while ensuring published research remains trusted and of high quality. Our approach with all customers is to understand their objectives and work with them to achieve these in an economically sustainable way while preserving the quality, integrity, and sustainability of the peer-review publishing system. For more on how Elsevier supports open access, please visit our website. About b-on B-on provides unlimited and permanent access to the full texts of thousands of scientific journals and online ebooks from some of the most important content providers, through subscriptions negotiated at national level. It started operating in March 2004 and is today a reference in access to international scientific information. It brings together higher education institutions, R&D institutions, hospitals, public institutions and private non-profit institutions. B-on currently reaches around 380.000 individuals affiliated with its 64 member institutions. About Elsevier As a global leader in information and analytics, Elsevier helps researchers and healthcare professionals advance science and improve health outcomes for the benefit of society. We do this by facilitating insights and critical decision-making for customers across the global research and health ecosystems. In everything we publish, we uphold the highest standards of quality and integrity. We bring that same rigor to our information analytics solutions for researchers, health professionals, institutions, and funders. Elsevier employs 8,100 people worldwide. We have supported the work of our research and health partners for more than 140 years. Growing from our roots in publishing, we offer knowledge and valuable analytics that help our users make breakthroughs and drive societal progress. Digital solutions such as ScienceDirect, Scopus, LCUA, ClinicalKey and Sherpath support strategic research management, R&D performance, clinical decision support, and health education. Researchers and healthcare professionals rely on our 2,700+ digitized journals, including The Lancet and Cell; our 40,000 eBook titles; and our iconic reference works, such as Gray's Anatomy. With the Elsevier Foundation and our external Inclusion & Diversity Advisory Board, we work in partnership with diverse stakeholders to advance inclusion and diversity in science, research and healthcare in developing countries and around the world. Elsevier is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. www.elsevier.com Contact Details Elsevier Communications, UK Andrew Davis +44 7393 242466 andrew.davis@elsevier.com Company Website https://www.elsevier.com/

December 16, 2022 08:20 AM Eastern Standard Time

Skape.GG and GoBubble Launch Global Partnership to Tackle Online Toxicity within Gaming

GoBubble Media Centre

Online social community for gamers Skape and AI provider GoBubble, have announced a groundbreaking partnership in the world of online safety. The two companies have joined forces to create a unique experience for the +3m users registered in Skape, with the aim of providing a safer online environment for everyone across the platform, one that is free from online hate and bullying. Skape is a social dashboard that connects real gamers and has selected GoBubble’s Emotion AI as their exclusive global digital safety partner for content moderation. Emotion AI is cutting edge sentiment-based content moderation, which has a pedigree in helping Trust and Safety teams. Ole Vidar Hestas, CEO of Rocket Brands (the company behind Skape) said: “This collaboration is a truly transformative step for Esports and the gaming industry. At Skape we care most about making the gaming community safer for everyone and our lifetime commitment is to create positive communities, and to connect, share and build safer digital spaces for users. As a result, we’re proud to have selected GoBubble as our exclusive safety partner through the use of their Emotion AI technology.” GoBubble’s international patent-pending AI provides clients with bespoke multi-language multimedia content moderation, saving valuable time and scale whilst placing mental health and well-being at the core. Research tells us that there are currently an estimated one billion online gamers worldwide and that the audience continues to grow. Unfortunately, the amount of online hate is also increasing, and the gaming world is rife with toxicity including racist, homophobic, transphobic, and sexist content. In a report published earlier this year about the effects of online abuse, statistics show that almost all victims of online abuse surveyed reported some level of harm from the abuse, with 91% indicating that the abuse impacted them in some way. Women reported higher levels of harm with only 3% of women saying the online abuse did not bother them. Statistics from the Anti-Defamation League research also show that marginalised groups suffer the most harassment in online gaming, with 37% responding that they will try to hide their identity as a result. And in a recent study by Preply, it was found that 90% of gamers surveyed have experienced or witnessed emotional abuse or bullying while playing video games, and nearly 7/10 have considered quitting because of what they’ve witnessed. Danielle Platten, CEO and Co-Founder, GoBubble added: “This unique partnership with Skape marks a huge step forward for the gaming industry as we’re seeing the level of hate speech within the sector increasing. Historically abuse has almost been reluctantly accepted as part of the culture, but content and comments can have a negative effect on the mental health and well-being of gamers and streamers, and on the reputation of the publisher or gaming studio. “Together with Skape, we’re determined to reduce the level of online hate within the sector, and to help build safer and more positive and inclusive gaming communities.” The companies are actively working to raise awareness of the issue of online harassment and are providing resources to help those who have been affected by it. This includes providing access to counseling and support services, as well as assistance and advice on how to stay safer online. About GoBubble GoBubble’s next-generation content moderation and detection technology helps organisations around the globe to create safer, healthier, kinder digital communities and protect brand reputation. They care greatly about freedom of speech and helping to give people access to tools that will shield them from toxicity. Their innovative machine learning helps to protect people against racism, misogyny, negative LGBTQ+ content, and threats. Its turnkey solution can be rolled out to clients in minutes. Twitter @GoBubbleTeam LinkedIn https://www.linkedin.com/company/gobubble Instagram @GoBubbleTeam For GoBubble media enquiries or to find out more information about the technology, please contact GoBubble - Chief Communications Officer, Laura Watson at laura@gobubblehq.com or +44 (0)7379 388 110 (UK) About Skape.gg Skape.gg is a social marketplace for anyone to join the world of gaming and esport. They are revolutionizing the way gamers interact with each other. This digital platform has already more than 3.3 million gamers signed up on the waitlist and offers various services that make it easier for gamers to find opponents, connect their existing services, track their progress, and stay connected with the gaming community. From matchmaking to coaching, ranking systems, and digital inventory, skape.gg is quickly becoming the go-to platform for gamers who want to take their gaming experience to the next level. Skape.gg is owned by the American platform developer Rocket Brands, created by an outstanding team of existing leaders and former executives from companies such as TikTok, Apple, Instagram, Disney, Google, Universal, EA, and Unity. Skape is defining a new category with its new social marketplace. Linkedin: https://www.linkedin.com/company/skapegg/ For more questions, reach out to Ole Vidar Hestaas, Founder and CEO: ole@skape.gg Contact Details Laura Watson - GoBubble - Chief Communications Officer +44 7379 388110 laura@gobubblehq.com

December 16, 2022 07:20 AM Eastern Standard Time

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