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Pepper Content releases Pepper CMP, a powerful platform to empower businesses to scale content marketing by marrying enterprise workflows, expert talent, and AI

Pepper Content

Pepper Content, an AI-powered content creator with an expert-led talent marketplace, is today announcing the launch of its much anticipated Content Marketing Platform (CMP), an all-in-one platform that brings together the power of AI, human creativity, and seamless workflows and software that can empower the modern marketer. Content marketing is a $400 billion industry and has seen a massive boom over the last decade. Pepper’s new platform seeks to address the many pain points that content marketers face and fills in the gaps by automating content operations and integrating technology with creative experts, all within one content workflow. “As a content company at heart, we understand content marketers' hurdles. These range from finding the right talent and subject matter experts, managing content operations smoothly, and the hard work of manoeuvring through multiple tools to create, manage and analyse their content efforts. Our content marketing platform sits at this perfect intersection where we have utilised the capabilities of our AI-powered content assistant, Peppertype.ai, and created never-before-seen workflows to manage content from strategy to analytics, all within one tool,” says Anirudh Singla, Co-founder and CEO of Pepper Content. Key Features Content Workflows that Work for You Most content tools work in isolation. Marketers subscribe to one tool for keyword research, sign into a marketplace to find the subject matter experts to actually create the content, use multiple spreadsheets to manage their editorial calendar and the content production process, and a plethora of other tools for analysis and more. Pepper’s Content Marketing Platform will be the place with the most efficient tools in the hands of a marketer. Instead of function-first, it is built with a workflow-first approach, keeping the marketer at the front and centre of its technology. Content hub for multiple tools Unique AI-powered tools like Pepper Docs, Pepper’s very own workspace An intuitive, step-by-step interface State-of-the-art AI Technology The platform leverages the expertise gained via Peppertype.ai, launched two years ago with a global base of 400,000+ users. Not only has AI been integrated into the content creation process through powerful prompts, but it is also placed strategically along the entire content marketing process, to shortlist and assemble the perfect team of creators and experts for a customer, define strategy through smart keyword research and smart features like Content Audit and Content Refresh. Templatized prompts to beat the blank page blues Enhanced AI firepower to create a strategy and assemble the right team Content Audit and Refresh tools built into the workflow The Power of Human Creativity Finding the right talent and subject matter experts and getting the best out of them is still a major challenge for marketers. Pepper’s 150,000+ expert creative talent marketplace combined with the capabilities of the Content Marketing Platform enables customers to create easy content briefs, find the right creators for the job, and track the delivery and monitor quality, all within the platform. Top 3% of global talent filtered through an intense editorial process Leverage the power of AI to ensure error-free, high-quality content Get matched to the right people based on your niche and needs “Pepper Content is a hidden gem! You can create content with AI and hire top 3% of freelance talent. The AI can tell you what keywords are relevant, and can create the first draft which is then shared with editors, and everything is managed in this one cool platform!” said Kieran Flanagan, CMO, Zapier. Simplify with Seamless Integrations The true value of any platform lies in its ability to integrate with various tools that are already a part of the modern marketer’s army. Pepper’s Content Marketing Platform has seamless workflows integrated with tools such as SEMrush, Google Analytics, Copyscape, Grammarly, and WordPress, to name a few. As and when the need arises in the content marketing process, each tool presents itself - almost like magic. Deep-dive into insights with the power of tools you already use Current partners include SEMrush, Google Analytics, Copyscape, Grammarly, and WordPress. More to follow soon. “We spoke to 200+ global marketing leaders in the past few months who validated this platform that we set out to build. Hearing leaders from companies like WordPress, Hubspot, Snowflake, and Evernote - to name a few - talk about what their ‘dream CMP’, would look like and then mapping it to our product roadmap gave us an amazing insight into what the next revolution in the content marketing landscape was. We believe that with this platform, we are ushering in the future of content marketing that is all about the right technology, people, and processes.” says Rishabh Shekhar, Co-founder, and COO at Pepper Content. With a vision to manage content every step of the way, the platform enables building an SEO content strategy, content operations, content analytics, and distribution. It solves three main objectives that most marketers struggle with when it comes to content: growing organic traffic, scaling content efficiently, and providing content ROI. About Pepper Content Pepper Content is a content marketing stack that combines a powerful Content Marketing Platform with an expert-led, global talent marketplace. It enables enterprises and SMBs to streamline their content marketing efforts with the help of state-of-the-art AI-powered tools that supercharge every aspect of the content marketing workflow, from content creation to operations and analytics. AI + Human creativity Pepper makes content marketing easy through its unique approach to the entire content marketing process. It leverages technology and talent to create high-quality content at scale with the objective of helping businesses scale organic growth and prove content marketing ROI, in a hassle-free manner. Global expert talent With a network of over 150,000+ content creators Pepper caters to 2500+ global brands like Amazon, Adobe, Google, to name a few. Contact Details Pepper Content Bilal Mahmood +44 7714 007257 b.mahmood@stockwoodstrategy.com Company Website https://www.peppercontent.io/

March 24, 2023 11:00 AM Pacific Daylight Time

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CleverTap Gaming Unveiled at GDC 2023

CleverTap

CleverTap, the all-in-one customer engagement platform, today at Game Developers Conference 2023 unveiled CleverTap Gaming – soon to go live in the summer of 2023. Through full player management, the latest offering will help boost revenue from LiveOps, Lifecycle Marketing, and Remote Configuration by 3x with personalization across the entire player journey. The platform is powered by TesseractDB™, CleverTap's proprietary data engine, which is built for real time triggering & segmentation with high performance, low latency, and massive economies of scale. CleverTap Gaming brings holistic and sophisticated multi-channel campaigns inside and outside the in-game experience. With a simplified UI, it reduces the dependence on technical teams and increases operational efficiency. By leveraging CleverTap’s proprietary TesseractDB™, it offers rich granularity with unlimited data points and no restrictions on lookback period. Previously, the lack of these features could have been a limiting factor for game studios trying to maximize retention and lifetime value, but CleverTap Gaming unlocks these use cases enabling game studios to scale their personalization efforts to new heights. Also, given its versatility, CleverTap Gaming offers a vast array of benefits within various functions in typical game studios: LiveOps: With over 2000 unique player attributes (10x more than the industry average), LiveOps Managers can improve the relevance of their offers with much more granular insights into user behavior and preferences. Marketing: Consumers have vastly different preferences and a single journey does not fit each and every one of them. As such, conditional logic, advanced branching, and unified composition flow across all channels can help marketers plan campaigns with contingencies in mind. The advanced segmentation feature can also help marketers create better-targeted campaigns from the outset. Development: The ability to integrate with existing backend solutions lowers the barrier to transition for gaming studios with other solutions. Native Unity SDK means the platform can enhance developer productivity and shorten release cycles considerably. “Modern gaming is evolving. They are no longer static endpoints – and with features like LiveOps and Remote Configuration, developers are empowered to make changes in real-time without the constraints of approvals and a relaunch.” said Lawrence Hsieh, Principal Product Manager at MobilityWare. “CleverTap Gaming gives us an all-in-one cost-effective solution that ensures consistency and efficiency while not only developing but also promoting an update.” “With over 2.6 billion mobile game players globally, it is only a matter of time before the growth trajectory flattens out and retention becomes a bigger area of focus. We hope that CleverTap Gaming can accompany those studios looking to stay ahead of the curve by maximizing their pre-existing user base via personalized and relevant messaging,” said Sunil Thomas, Co-founder and Executive Chairman at CleverTap. “When we acquired Leanplum last year, we looked to strengthen our footprint within various verticals and geographies. CleverTap Gaming is another step in this direction, and we are confident that it will further accelerate our growth journey.” About CleverTap Gaming, powered by Leanplum CleverTap Gaming is powered by Leanplum and helps gaming studios achieve engagement and revenue goals by providing the tools and expertise to deliver more personalized player experiences at scale. Learn more about what CleverTap can do for your brand at clevertap.com. For a platform demo, visit clevertap.com/live-product-demo/ About CleverTap CleverTap is the all-in-one customer engagement platform that helps brands personalize and optimize all consumer touch points to improve user engagement, retention, and lifetime value. It's the only solution built to address the needs of retention and growth teams, with audience analytics, deep-segmentation, multi-channel engagement, product recommendations, and automation in one unified product. The platform is powered by TesseractDB™ – the world’s first purpose-built database for customer engagement, offering both speed and economies of scale. CleverTap is trusted by 2000 customers, including Electronic Arts, TiltingPoint, Gamebasics, Big Fish, MobilityWare, TED, English Premier League, TD Bank, Carousell, AirAsia, Papa Johns, and Tesco. Backed by leading investors such as Sequoia India, Tiger Global, Accel, and CDPQ the company is headquartered in Mountain View, California, with presence in San Francisco, New York, São Paulo, Bogota, London, Amsterdam, Sofia, Dubai, Mumbai, Singapore, and Jakarta. For more information, visit clevertap.com or follow on LinkedIn and Twitter. Forward-Looking Statements Some of the statements in this press release may represent CleverTap's belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could result in the actual outcome being absolutely different from the results anticipated by the statements mentioned in the press release. Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction. Contact Details Sony Shetty sony@clevertap.com Company Website https://clevertap.com/

March 23, 2023 04:45 AM Eastern Daylight Time

Metatron Releases Chat-GPT4 Powered AI Content Mobile Apps

Metatron Inc

McapMediaWire --- Metatron (OTC: MRNJ ), developer of Metatron AI.com an artificial intelligence (AI) content platform, is thrilled to announce the launch of its AI Mobile apps for its AI-powered chat, digital art and copyrighting tools. The Android app is currently for sale on Google and the iPhone app is in review at Apple. Our Mobile Apps will run on the latest and most powerful AI available, including Chat-GPT4 and other cutting-edge language models. The global mobile artificial intelligence (AI) market size is expected to reach $84.80 billion by 2030 from $8.56 billion in 2020, growing at a CAGR of 26.44% from 2021 to 2030 according to Allied Market Research. The global AI adoption rate is now 35%, up four points since last year, and it is estimated that AI can boost business productivity by 40%. We are extending our two week Free-Trial with full use of all our many generative AI tools for a limited time at MetatronAi.com. Our apps offer better tools and more advanced features than most competitors at a lower cost. The new AI App interface is built and fine-tuned for business use cases such as marketing and sales departments, continuing to make writing faster and easier. New features include unlimited ad generation, article composition, resume building, professional email and letter writing, royalty-free digital art generation with professional digital editing coming soon, and much more. "It is clear to everyone that AI technology is becoming very important in many industries and continue to be a major driver of economic growth over the next decade," said Joe Riehl CEO of Metatron. "With our new mobile apps, we've harnessed the potential of the latest and best generative AI with an easy-to-use intuitive mobile interface for newbies, while keeping the depth of advanced features available for power users.” This press release was written using MetatronAI.com, an AI Content Platform that allows creators to harness the power of generative AI anywhere they work. About Metatron: Founded in 2009, publicly traded (OTC: MRNJ), developer of MetatronAI.com an AI Content Platform that enables individuals and teams to leverage AI to scale their content strategies. Metatron has developed over 1000 mobile apps with 5 million+ downloads, many have reached the top 20 on their respective charts. With MetatronAI.com anyone from individual freelancers to creators at enterprise companies can break through writer's block repackage what they've written create original images and adapt their content to different formats and languages. AI content website: MetatronAI.com Corporate website: MetatronApps.com Twitter: https://twitter.com/MetatronInc Contact: IR@Metatronapps.com Forward-Looking Statements: Any statements made in this press release which are not historical facts contain certain forward-looking statements, as such term is defined in the Private Litigation Reform Act of 1995, concerning potential developments affecting the business, prospects, financial condition and other aspects of the company to which this release pertains. These forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause our actual results of the specific items described in this release, and the company’s operations generally, to differ materially from what is projected in such forward-looking statements. Although such statements are based upon the best judgments of management of the company as of the date of this release, significant deviations in magnitude, timing and other factors may result from business risks and uncertainties including, without limitation, the company’s need for additional financing, which is not assured and which may result in dilution of shareholders, the company’s status as a small company with a limited operating history, dependence on third parties and the continuing popularity of the iOS operating system, general market and economic conditions, technical factors, receipt of revenues, and other factors, many of which are beyond the control of the company. Although we believe that the expectations reflected in the forward-looking statements are reasonable, we cannot guarantee future results, levels of activity, performance, or achievements. Moreover, neither we nor any other person assumes responsibility for the accuracy and completeness of such statements, and we disclaim any obligation to update information contained in any forward-looking statement. Contact Details Metatron IR@Metatronapps.com Company Website https://metatronai.com/

March 22, 2023 09:10 AM Eastern Daylight Time

FUTURIS COMPANY (FTRS) HIRES ROBERT DAY AS NEW CFO TO BECOME A FULLY REPORTING COMPANY

FUTURIS CO.

McapMediaWire -- Futuris Company (OTC: FTRS ), a Human Capital Management company (HCM) focused on the areas of Staffing, Consulting, and IT Services, has recently hired Mr. Robert Day as the company’s new Chief Financial Officer. Mr. Day will be focused on completing the company’s PCAOB certified audit with a plan for Futuris to become a fully reporting company as soon as possible. Mr. Day has truly outstanding credentials. He brings nearly 25 years of accounting and financial experience to the Futuris team in a variety of industries and capacities. Robert is known for using innovative business processes to build bottom line growth and improve overall productivity, having been a Chief Financial Officer, a Chief Accounting Officer and a Corporate Controller with extensive experience in Mergers and Acquisitions as well as integrating acquired companies into unified environments. In addition, Robert has successfully taken two companies through the process of going public (IPO) and they both were traded on the NASDAQ Exchange. Robert received his Bachelor of Science degree in Accounting from University of Maryland. He has his MBA in Finance from Loyola University. He is a CPA and a member of the American Institute of Certified Public Accountants, and Maryland Association of Certified Public Accountants. Through the AICPA he is also a CGMA (Certified Global Management Accountant) He is a CMA and a member of the Institute of Management Accountants. Futuris Company has been completing acquisitions on the Human Capital Management fields as well as related IT companies. It plans to continue this acquisition strategy of revenue accretive companies to grow the company. Forward-Looking Statements Certain statements contained in this press release are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995, including, without limitation, anything relating or referring to future financial results and plans for future business development activities, and are thus prospective. Forward-looking statements are inherently subject to risks and uncertainties, some of which cannot be predicted or quantified based on current expectations. Such risks and uncertainties include, without limitation, the ability to successfully integrate acquired companies, overall economic conditions, the ability to find qualified personnel, and the ability to find new clients. We have based these forward-looking statements largely on our current expectations and projections about future events and financial trends affecting the financial condition of our business and although the Company believes that the expectations reflected in such forward-looking statements are reasonable, it can give no assurance that such expectations will prove to have been correct. Consequently, future events and actual results could differ materially from those set forth in, contemplated by, or underlying the forward-looking statements contained herein. The Company undertakes no obligation to publicly release statements made to reflect events or circumstances after the date hereof. About Futuris Company Futuris is a Human Capital Management (HCM) company focused on Executive Search, Staffing, Consulting services and Tech Services specializing in verticals such as Medical, Accounting/Finance, Information Technology, Recruitment Process Outsourcing (RPO), and Legal. The Company is committed to building a global HCM company through highly targeted and accretive acquisitions and operational efficiencies. For more information, please visit http://futuris.company/. Contact Details: Futuris Company info.it@futuris.company Website: www.futuris.company Twitter: http://www.twitter.com/futuriscompany Reg D and Reg A Offerings: https://www.InvestInFuturis.com Contact Details Futuris Company info.it@futuris.company Company Website http://futuris.company/

March 21, 2023 09:00 AM Eastern Daylight Time

Angie Avers Shares Why She Left Corporate World to Buy & Grow Minuteman Press Franchise in Phoenix, AZ

Minuteman Press International Inc

Angie Avers has owned her Minuteman Press franchise in Phoenix, Arizona since July of 2021. In this interview, Angie shares how she no longer felt valued as an employee working for others, why she felt comfortable taking the leap into business ownership with Minuteman Press, and how she has successfully grown her business. Angie’s Minuteman Press center is located at 2432 W. Peoria Ave., Suite 1023, Phoenix, AZ 85029. What does it mean to you to be a business owner? Why did you choose Minuteman Press? Angie Avers: “I left the corporate environment after nearly 30 years because I was tired of working for someone else and not feeling valued as an employee. I also struggled with finding a new job for over 2 years as well. One day on LinkedIn, the Minuteman Press opportunity presented itself and I inquired about it. I thought to myself, I have nothing to lose at this point so why not? I was later contacted by Brady Rockwell from the Minuteman Press Int’l team and it all started to become real. I started to panic and almost walked away from this opportunity, but after looking at what Minuteman Press International has accomplished and what they were about, I was sold! I knew they wouldn’t judge me for my age or my background and the key part of it all was ‘we’ll train you.’ My background is in marketing and communications, and why wouldn’t I want to help other business owners build their business with print and promotional products? I thought “this is a no brainer!” What has the support from Minuteman Press International been like for you? Angie Avers: “Minuteman support has been great. Whenever I have a problem with FLEX the team always helps me and if I have other issues, I’m always directed to the correct person. There is so much information in FLEX that I still would like to learn even more. Jack Panzer, my local RVP in Arizona, and Sky Hittle, our Field Rep, are always there to help and be there for when I need help or they direct me to where I need to be.” What do you think sets you apart from the competition? Angie Avers: “I describe my business as a ‘full-service print and marketing design company exclusively ran by women.’ We have a plethora of resources at our fingertips and if we can’t do it in-house, we always have resources to help. I believe what sets us apart is our strong work ethic, our honesty with our customers, and our customer service.” What are your high-demand products and key growth areas? Angie Avers: “It’s really hard to say what our high-demand products are. Our core is still paper products, but we are growing other areas. One area we have grown substantially is our design services. New business owners come into our shop all the time. We discuss what their initial needs are and we start with their logo and colors. From there, we build upon what their other needs are and help them brand other products they may need for their business. One customer comes to mind, where we started from scratch with their logo, then brochures and flyers, labels, and now trade show equipment and promotional products. It’s been super fun helping them build their brand and grow their business.” What are some of the key ways you’ve grown your business? Angie Avers: “One of the biggest ways I grew my business was through an acquisition and it doubled my business last year. I also network with BNI and other organizations when I have a chance. I have started doing more email marketing now that my learning curve has minimized some. Our foot traffic into the shop has also grown. When I took over the business, we put up all new window graphics and added two 14-ft. flags in front of the shop which is located on a main road. We have customers tell us all the time they saw our flags outside.” Why do you think printing remains so vital to businesses today? Angie Avers: “Print is vital because without it, everything would just be shapes and images. A world cannot go without print. We wouldn’t even know how to read if we didn’t have print. So, it is vital for sure.” What are the biggest personal and professional rewards of owning your business? Angie Avers: “Personally, I like answering to myself and making myself accountable for what is happening in my business. I thrive on giving my all to our customers and having a team that gets the job done without me chasing after them all the time. My goal is to be a million-dollar shop before I retire and professionally speaking, I just love helping businesses in my community come alive and building those relationships to sell other products.” What advice would you give to other business owners right now? Angie Avers: “Do your research, put together your pros and cons on being a business owner, and while it’s scary to take the plunge, you’ll never know unless you try. Change is hard for a lot of people, but you don’t grow staying in the same place where you are unhappy. Challenge yourself to be the best you. I did and it was the best decision I ever made. I love what I’m doing, and I wouldn’t change it for anything.” Angie Avers’ Minuteman Press franchise is located at 2432 W. Peoria Ave., Suite 1023, Phoenix, AZ 85029. For more information, call or visit their website: https://minuteman.com/us/locations/az/phoenix20/ Learn more about #1 rated Minuteman Press franchise opportunities and read Minuteman Press franchise reviews at https://minutemanpressfranchise.com Contact Details Minuteman Press International Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

March 20, 2023 10:00 AM Eastern Daylight Time

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Excitement, Opportunity on the Rise After Bay Area VC Startup Community Event on Growing With CloudWerx and Google

Cloudwerx

CloudWerx, a full-service enterprise cloud consulting firm, hosted more than 150 executives from Bay Area digital native and startup companies at its recent Google Cloud Platform (GCP) Bay Area Executive VC Community Event. Attendees heard firsthand how some of the top high-growth companies are growing and scaling their businesses using the power of GCP in partnership with CloudWerx, Veza, AMD, and Tackle. The event was held at Above The Rim at the Chase Center in downtown San Francisco on February 9. Darren Mowry, Managing Director at Google Cloud, delivered the evening’s keynote address. Managing Director at Google Cloud Darren Mowry addresses the audience at Above The Rim on February 9, as CloudWerx’s Betsy Reed, Jason Geis, and Sidhant Gupta look on. Featured speakers included CloudWerx’s Cofounder and CEO Jason Geis, newly appointed CTO Sidhant Gupta, and Cofounder and CRO Betsy Reed; AMD’s Sr. Director of Cloud Vertical Marketing Suresh Andani; Veza’s Chief Strategies Rich Dandliker; and Tackle’s Head of VCs and Startup Partnerships Luca Gianaschi. “With all the networking and interaction throughout the evening, many CloudWerx customers said it was one of the best partner events they have attended and that they’re excited for the next one,” said CloudWerx’s Geis. “Google had the right leadership join to support CloudWerx, with excellent messaging and vision from Darren Mowery.” Those in attendance were mainly CloudWerx greenfield accounts, with the CloudWerx sales team now reporting more than 20 new-new opportunities in the first week following the event. Feedback from the GCP team and CloudWerx customers on the success of the event and the amount of pipeline generated has been extremely positive. “The event Thursday exceeded all of my expectations,” said CloudWerx’s Betsy Reed. “The turnout from the Google, VC, and startup communities was humbling and energizing! I’m looking forward to chartering more initiatives to support this combined community to continue to support the acceleration and growth of disruptors, innovators, and game changers.” “I’ve come to know CloudWerx as nothing less than extraordinary,” said attendee Will Feldman, Founder of Pronto Media Group. “The event was filled with amazing people that went out of their way to be friendly and helpful. Inspiring talks, great food, amazing people in a cool location — what else can you ask for?” To learn more about CloudWerx, please visit cloudwerx.tech. About CloudWerx CloudWerx is an engineering-focused cloud consulting company that provides the most elite technology resources to solve the toughest challenges. Maintaining 100 percent customer retention and a commitment to 11/10 technical, account and customer service, the CloudWerx team has unique experience working in some of the most complex cloud environments at scale and can help your business accelerate with confidence. Please visit https://www.cloudwerx.tech/ to learn more. Contact Details Betsy Reed +1 206-999-3517 press@cloudwerx.tech Company Website https://www.cloudwerx.tech/

March 14, 2023 11:15 AM Pacific Daylight Time

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Screencastify, a leader in $2B video creation space, positioned to thrive in 2023 with new Leadership team and CEO

Screencastify

Screencastify, the leading end-to-end video creation platform, today announced major milestones and company momentum as it continues to deliver the simplest screen capture and video editing capabilities to users around the globe. Boasting significant leadership changes, including newly appointed CEO Vishal Shah, Screencastify has established itself as a front-runner for creators’ video needs. Screencastify, an original video creation tool via internet browser, has become an end-to-end platform that makes recording, editing, sharing, assessing, and viewing video simple and accessible, so anyone can become a more effective communicator. More than 12.4 million users worldwide have used Screencastify to make nearly 450 million videos since 2016. New CEO Vishal Shah has been closely involved with Screencastify since its early days when LearnCore, the sales enablement start up he co-founded as CEO in 2010, was seeking to expand its video creation capability. As part of that collaboration Shah took a board seat with Screencastify. After exiting LearnCore, he took on the position of interim President at Screencastify before being appointed CEO today. Joining the CEO, Screencastify is also announcing the appointment of veteran Paul Ray as CTO while Alex Stepien is promoted from CRO to President & CRO. Ray has almost two decades software development experience with senior roles at Chicago Booth, former CTO at LearnCore and until recently a leader at Amazon. Stepien has led revenue operations and held senior leadership roles including as the former CEO at Cappex. He joined Screencastify in 2021 as CRO. Together the team is positioned to innovate and grow in this booming market. “In March 2020, the demand for online video communication creation went through the roof,” said Vishal Shah, CEO of Screencastify. “The sudden switch to remote learning saw educators — particularly in K-12 schools and higher education — turn to Screencastify’s accessible, intuitive, and low-cost video creation solution to enhance synchronous learning as well as deliver asynchronous — self-paced — learning options. Screencastify is only scratching the surface on how we can help the people who are educating the world now and in the future.” The company met the demand spurred by the pandemic, growing the number of videos made daily by 500%, increasing daily usage by 340% and elevating the number of videos created each month from 2 million before March of 2020 to 20 million videos created monthly less than two months later. Today, Screencastify is being used by educators in more than 70% of U.S. school districts. This is just the tip of the iceberg. Shah notes “The acceptance and widespread adoption of hybrid learning as well as the growing usage of video in the classroom and for a variety of training and instructional uses in the workplace means the future is very exciting for Screencastify, which gave the world its first easy-to-use browser-based screen capture and video creation tool, and I’m delighted the business has asked me to continue the momentum.” According to HubSpot, online video communication adoption has increased 96% over the past three years, with educators, their students, mid-size businesses employees, and individual influencers and creators being the primary drivers of the trend. Screencastify stepped up as the leader in on-demand video creation by building the simplest and most intuitive end-to-end video creation platform for any user. As workplaces embrace hybrid and remote environments, the need for asynchronous video continues to grow. Screencastify has proven it can meet the high demand for a simple, on-demand video platform and will continue to embrace the challenge of meeting the needs for any school or workplace. “We have an opportunity to make video communication simpler and improve human-to-human interaction in a new era of remote working and living — but also one where video plays a greater part in communication at school, at work, and in the social lives of young people especially,” added Vishal Shah. Screencastify has been laser-focused on improving the customer experience with capabilities such as Submit that engages students and allows them to securely create screen and webcam recordings without the extension. The video is then automatically sent to the teacher. Shah notes that, “It's by far the easiest way for students to record and submit videos, as we see teachers encourage students to create more videos.” He adds that Screencastify has, “An exciting lineup of product enhancements and features in 2023 and 2024. One of our big priorities is to keep things simple while building out our capabilities. Screencastify has an enormous base of content creators and we will continue to make life easier for them. Corporate educators are also a key focus for us, with the increasing adoption of digital learning tools and video being accepted as a compelling tool in marketing and sales collateral.” K-12 and post-secondary school has been a key market for Screencastify, but other industries, businesses, and social content creators are also using the tool to create on-demand videos for purposes as diverse as onboarding, engaging customers, board presentations, or simply sharing messages and information between friends and online communities. “The edtech market will only grow,” Vishal Shah says, noting projections from GlobalData show compound annual growth rate (CAGR) growth of 16% between 2021 and 2026, and crossing $400 billion in 2026. “We believe we have a special product and I look forward to continuing to pioneer video services for our customers and grow our customer base. We are ambitious for the future.” About Screencastify Established in 2016, Screencastify is the leading end-to-end video creation platform that makes recording, editing, sharing, assessing, and viewing video more simple for everyone. Tens of millions of people in more than 190 countries use Screencastify to record and edit on-demand video. Used in education, business, and for personal creation, Screencastify provides an accessible way for anyone to create video that saves time, expands their reach, and brings a new level of clarity to their communication. For more information please visit https://www.screencastify.com/ Contact Details Screencastify Bilal Mahmood +44 7714 007257 b.mahmood@stockwoodstrategy.com Company Website https://www.screencastify.com/

March 14, 2023 10:00 AM Central Daylight Time

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Pepper Content boosts content marketing community with Pepper AI

Pepper Content

Ahead of the release of its much awaited Content Marketing Platform, Pepper Content, is all set to launch its AI-powered chatbot modeled on ChatGPT, but specifically for content marketers. Pepper AI is designed like an assisted chat-like interface but its capabilities go far beyond that of ChatGPT. While the latter solves wide ranging problems and is known for its generic advice on matters, Pepper AI is powered by data that is specific to the content marketing niche, making it a subject matter expert, available at the tap of a few buttons for content marketers familiar with the field. The final objective is to offer curated solutions to content marketers and assist them in day-to-day tasks. Pepper is a content company at its heart and understands the marketing world inside-out. Its deep focus on technology has allowed the pivot into the fast-trending generative AI space, making its latest product the one to watch in the content marketing space. “We believe that our expertise in content and technology that enables marketers and our large network of global content talent has set us up to be frontrunners in this race to revolutionize content marketing” says Rishabh Shekhar, Co-Founder and COO, Pepper Content. The sweet spot between AI, content and human expertise Pepper AI is set at the intersection of AI and human creativity, playing to each others strengths. It leverages AI’s speed and ability to learn and combines it with human creativity and excellence through a global talent platform, so as to bring out the best of both worlds. A Personalized Chatbot for Content Marketers Features and the Pepper AI advantage Pepper AI is essentially a chatbot modeled along the pain points of content marketers. The interactive AI-assisted chat experience leads you down a tree-based categorization system with meaningful workflows. The overall idea is to not just provide information and insights, but to make them actionable and fit them intuitively into your content marketing workflow. Key features include Personalized inputs that understand you and your business:Unlike generic statements, our AI-assisted chatbot takes into account data from external sources like your company website to provide a highly contextual output that is tailored to your business needs, saving you the time and effort to set context every time. A feature we believe will be immensely useful for enterprise and growing SMBs. Workflow-first approach: Instead of working in siloes where a tool simply assists in AI writing or one aspect of the content marketing process, Pepper AI is built into a content marketing workflow, a platform that manages the entire content marketing process. Content marketing templates curated by in-house experts: Key pain points have been identified and presented as single-click templates to help content marketers act fast in addition to templatizing useful prompts to help avoid the blank page blues. “We launched Peppertype.ai two years ago - an AI content writing platform that has grown to over 450,000+ users. This was way before generative AI and ChatGPT were the talk of the town. I believe this early adopter advantage has given us deep insights into the possibilities of AI when it comes to content marketing. Pepper AI is just another step in that direction.” says Anirudh Singla, Co-founder and CEO, Pepper Content ChatGPT vs Pepper AI: What gives Pepper AI the edge? ChatGPT is a powerful technology that has opened up a world of possibilities in the generative AI space in the past few months. However, its limitations like its inability to provide highly personalized responses and the onus it puts on the user to derive maximum value from the tool, leaves marketers wanting more. This is where Pepper AI can fill in the gaps - it utilizes multiple data sources and APIs of tools like Google Analytics and SEMrush to name a few, to produce an output that is personalized to your business and its needs. ChatGPT is a great starting point but can only take your content creation efforts 30% of the way. Pepper AI on the other hand, with its workflow-first experience enables marketers throughout the process, with content creation being a very small part of the larger content marketing puzzle. About Pepper Content Pepper Content is a content marketing stack that combines a powerful Content Marketing Platform with an expert-led, global talent marketplace. It enables enterprises and SMBs to streamline their content marketing efforts with the help of state-of-the-art AI-powered tools that supercharge every aspect of the content marketing workflow, from content creation to operations and analytics. AI + Human creativity Pepper makes content marketing easy through its unique approach to the entire content marketing process. It leverages technology and talent to create high-quality content at scale with the objective of helping businesses scale organic growth and prove content marketing ROI, in a hassle-free manner. Global expert talent With a network of over 150,000+ content creators Pepper caters to 2500+ global brands like Amazon, Adobe, Google, to name a few. Contact Details Pepper Content Bilal Mahmood +44 7714 007257 b.mahmood@stockwoodstrategy.com Company Website https://www.peppercontent.io/

March 14, 2023 07:00 AM Pacific Daylight Time

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The Publisher Desk Acquires Forever Blueshirts, the Leading News Site Dedicated to the New York Rangers

The Publisher Desk

The Publisher Desk, one of the country’s top integrated audience development and content monetization partners for digital publishers, today announced that it has acquired Forever Blueshirts, the leading news, rumors, and fan engagement site for the New York Rangers and Hartford Wolfpack. The Publisher Desk plans to add Forever Blueshirts to its robust portfolio of sports and information sites, including the company flagship site, Sportsnaut, the most powerful name in sports news and information. “Forever Blueshirts embodies the type of content we are proud to represent from every sports site within our ecosystem: accurate, straightforward, and fearless sports news,” said Jeff Misenti, co-founder of The Publisher Desk. “It fits perfectly within our portfolio of both owned and independently operated sports sites, which have the dedicated audience and fan base so many advertisers covet.” Founded in 2014, Forever Blueshirts has grown to be one of the best-known New York Rangers focused destinations providing original, entertaining, and thought-provoking news, headlines, and trade rumors for the Rangers and Wolfpack through interviews, team features, and their leading podcast. “The Publisher Desk has an unmatched reputation in helping to develop audiences and grow revenue for sports publishers of all sizes around the country,” said Anthony Scultore, founder of Forever Blueshirts. “We believe that the insights and tools The Publisher Desk provides, coupled with the incredible reach of Sportsnaut, will accelerate our growth. It is an honor to be acquired by such a well-respected company in sports publishing.” Note: Forever Blueshirts is not affiliated with the National Hockey League, New York Rangers, or Madison Square Garden. About The Publisher Desk The Publisher Desk, based in New York with offices in London and South Florida, is a fully integrated audience development and content monetization partner to digital publishers, in addition to publishing several owned and operated sites. The company, founded in 2014, helps websites increase advertising revenues and reduce operational costs. Our team provides the proper resources, direction, operations, technology, and support for digital business, empowering sports, lifestyle & business media brands to connect with their audience and value-aligned advertisers. About Sportsnaut Sportsnaut is the most powerful name in sports. Since launch in 2014, Sportsnaut has been dedicated to covering the big and little stories in sports without an agenda. The company, and its publishing partners, provide news, opinion, rumors, and statistics for fans of the NFL, NCAA Football, NBA, NHL, Golf, NCAA Basketball, MLB, and more. Contact Details All Press Inquiries press@publisherdesk.com Company Website https://www.publisherdesk.com/

March 09, 2023 09:03 AM Eastern Standard Time

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